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Speaker 1: We have been so lucky to have so many brilliant

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Speaker 1: chefs on this show over the years, and maybe some

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Speaker 1: of them will be keen to enter the softer award

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Speaker 1: winning TV reality show, The Taste Master Essay Professionals. Deadline

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Speaker 1: for entries, though, is tomorrow. I'm delighted to say that

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Speaker 1: Brad Fanderberg joins me on the line. He's the executive producer. Brad, Hello,

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Speaker 1: how are you?

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Speaker 2: Hello? How are you?

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Speaker 1: I'm all right? I last saw Brad at the Eat

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Speaker 1: Out Awards. That was a great night, wasn't it?

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Speaker 2: Super glam Absolutely? And that's that's probably why so today

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Speaker 2: is so befitting because today looks to Easter and when

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Speaker 2: we think of Easter, we think of food. Yeah, and

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Speaker 2: that's exactly what we're looking for.

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Speaker 1: Tell Us for those who don't know the show, how

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Speaker 1: long it's been going and what's the premise?

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Speaker 2: Okay, So we've been running for six years, and of

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Speaker 2: course every year you always look at yourself and say,

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Speaker 2: how can you make a show even better? Two years

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Speaker 2: ago we introduced Tastemaster Junior, which was a huge success.

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Speaker 2: And I've always had this dream to be able to

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Speaker 2: give talent and opportunity to open a restaurant. But of

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Speaker 2: course you know to open a restaurant as many restaurants

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Speaker 2: open so many clothes. But I suppose the difference between

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Speaker 2: this restaurant is that you've got the power of TV

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Speaker 2: to support you. So we've finally got it into play

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Speaker 2: that we are going to be opening a restaurant in

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Speaker 2: Paul in October, and this show will look for TV personalities.

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Speaker 2: But when I say TV personalities, think about today anybody

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Speaker 2: that's doing a farm to table, who loves farm to table,

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Speaker 2: when you love going to table of the may or,

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Speaker 2: you love going to bubbylon Stearn. This is the dream

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Speaker 2: we are looking to create. If you've got somebody out

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Speaker 2: there to say, I want to move to pol I

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Speaker 2: want to be part of that wonderful experience when the

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Speaker 2: farmers got grapes on the vines or their citrus on

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Speaker 2: the trees, that they get excited to say, I can

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Speaker 2: foment that that should be looking forward. So it's a

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Speaker 2: little bit more than a TV sort of personality. It's

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Speaker 2: somebody that's actually going to invest in the farm and

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Speaker 2: we will hold your hand and create something special.

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Speaker 1: What are the judges actually looking for, Brad? What is

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Speaker 1: what is going to be the thing that really stands

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Speaker 1: out well.

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Speaker 2: I think we've got to take environment into play. So

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Speaker 2: were and we talk about the eat out towards. We

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Speaker 2: have got so many incredible restaurants in South Africa, but

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Speaker 2: what was excited to see was the mergents of restaurants

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Speaker 2: that are not so formal like let's use table of

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Speaker 2: the may Or La Motte. These sort of restaurants people

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Speaker 2: want to go to just to get incredibly good food.

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Speaker 2: I say, it's the elevated every day, it's simple ingredients.

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Speaker 2: That's that's what we're looking for. We're looking for somebody

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Speaker 2: that has the ability to be able to put together

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Speaker 2: a menu. Obviously, personality is everything. When you come to

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Speaker 2: a farm restaurant, you want to be able to see

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Speaker 2: the personality that you've been witnessing on this TV show.

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Speaker 2: So it's more than just a great cook. Are you

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Speaker 2: a good entertainer? Are you good with people? Are you

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Speaker 2: able to run a kitchen and work with others? Because

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Speaker 2: remember Taste Master prior has always been about the singular,

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Speaker 2: and now that you're running a restaurant, it's a plural.

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Speaker 2: And do you have that special gift just to kind

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Speaker 2: of create something that people want to travel to to

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Speaker 2: come and experience lazy weekends here on the farm.

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Speaker 1: How much experience Brad should should should the chefs have,

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Speaker 1: because as we said, there is there's no lack of

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Speaker 1: talent in the Western king but some some chefs are

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Speaker 1: at different stages in their careers. So who what level

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Speaker 1: of experience are we looking at?

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Speaker 2: Well, it's hard to say because when you look at

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Speaker 2: somebody like Thatchist the song who's going to be the

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Speaker 2: head judge that didn't have formal training. So I don't

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Speaker 2: want to put people off that have no formal training.

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Speaker 2: I want to be able to say, if you've got

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Speaker 2: a knap for it, you know, like today's a good day.

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Speaker 2: If you're excited to entertain your family for Easter, and

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Speaker 2: you know you that person that just knows how to

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Speaker 2: put on an it will spread. We will still consider you.

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Speaker 2: We are not looking for somebody who knows how to

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Speaker 2: make a croissant from scratch, because as you mentioned, we've

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Speaker 2: got so many amazing restaurants that can provide us with croissants.

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Speaker 2: But can you take that croissant and just make the

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Speaker 2: most elevated croissant, or can you make a pizza that

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Speaker 2: people are going to talk about for weeks to come.

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Speaker 2: So it's more of a knack of cooking and an understanding.

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Speaker 2: And I think a lot of some people may enter

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Speaker 2: because they've grown up in a household of culinary ships.

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Speaker 2: So we will evaluate each person on an individual basis.

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Speaker 2: But you do need to have some experience because obviously

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Speaker 2: you need to be able to run a business. But

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Speaker 2: you're not doing it on your own. You're doing it

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Speaker 2: with an army, and as we know, an army takes

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Speaker 2: something to run a restaurant, and so we hope that

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Speaker 2: we'll be able to hold your hand through it. But

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Speaker 2: if you don't try, you don't know, and.

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Speaker 1: You must try. And if you want to try, folks,

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Speaker 1: then you just go to the Tastemaster dot cos a

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Speaker 1: forward slash how dash to dash Enter Brad, always good

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Speaker 1: catching up with you. Thanks very much, indeed, enormous congratulations

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Speaker 1: and huge success for the show. Thanks very much indeed

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Speaker 1: for being with us this morning. Make sure that you

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Speaker 1: are in it to win it. The Taste Master SA

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Speaker 1: Professionals