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Speaker 1: You can still fall back on what you're doing now.

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Speaker 1: You don't have to quit everything to start a new thing.

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Speaker 1: Just think to yourself, there is something that I might

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Speaker 1: be doing in eighteen months time that I haven't even

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Speaker 1: thought of yet. If I had the idea and I

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Speaker 1: followed through and the pieces start to fall together, maybe

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Speaker 1: my life will look completely different in eighteen months time

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Speaker 1: for the better.

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Speaker 2: Welcome to the Sees the YA Podcast. Busy and happy

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Speaker 2: are not the same thing. We too rarely question what

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Speaker 2: makes the heart seeing. We work, then we rest, but

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Speaker 2: rarely we play and often don't realize there's more than

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Speaker 2: one way. So this is a platform to hear and

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Speaker 2: explore the stories.

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Speaker 3: Of those who found lives They adore, the good, bad

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Speaker 3: and ugly.

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Speaker 2: The best and worst day will bear all the facets

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Speaker 2: of seizing your yay. I'm Sarah Davidson or a spoonful

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Speaker 2: of Sarah, a lawyer turned unentrepreneurs. WP The Suits and

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Speaker 2: Heels to kofa matcha Maiden and matcha milkbar CZA is

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Speaker 2: a series of conversations on finding a life you love

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Speaker 2: and exploring the self doubt, challenge, joy and fulfillment along

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Speaker 2: the way.

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Speaker 3: Lovely yighborhood.

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Speaker 2: Few things feel as special as absolutely frothing one of

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Speaker 2: our guests and everything they do, then hearing that they've

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Speaker 2: actually been listening to the podcast themselves for years. And

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Speaker 2: I feel even more privileged to have today's guest on

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Speaker 2: the show because she doesn't do them very often, and

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Speaker 2: in fact, didn't even reveal herself as the founder of

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Speaker 2: her business until eight months after its explosive launch onto

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Speaker 2: the scene. That's just one of the many examples of

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Speaker 2: Samantha Brett blazing her own trail. I found this chat

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Speaker 2: such an invigorating reminder that someone else out there is

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Speaker 2: always looking for exactly what you have to offer, even

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Speaker 2: if it doesn't already exist or nobody else is doing it.

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Speaker 2: And it turns out all of us were looking for

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Speaker 2: and needing exactly what she has to offer with her

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Speaker 2: award winning world leading Naked Sunday's SPF skincare. If you're

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Speaker 2: in the demographic of this podcast, you've probably already heard

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Speaker 2: of Naked Sundays, But if not, it'll change your life

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Speaker 2: or at the very least, your skin. In a country

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Speaker 2: where melanoma rates are among the highest in the world,

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Speaker 2: Samantha has changed the way the most at risk but

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Speaker 2: most reluctant demographic millennials, relates to SPF creating world first,

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Speaker 2: high performance, multipurpose chemist formulated products. She explains them best herself,

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Speaker 2: and as you'll hear, I cannot rave more about these products.

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Speaker 2: But imagine sunscreen without the whiteness, stickiness, and clogging of

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Speaker 2: the skin that have traditionally made sun protection difficult or

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Speaker 2: uncomfortable for our skin. And I cannot not mention her

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Speaker 2: hydrating glow miss that allows you to reapply on top

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Speaker 2: of your makeup invisibly while setting that makeup and not

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Speaker 2: interrupting it. And this has all happened only recently, with

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Speaker 2: an entire career in news reporting and column writing. Beforehand

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Speaker 2: talk about apath Ya, I'll stop before I gush too much,

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Speaker 2: but I hope you are all as blown away by

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Speaker 2: this one as I am.

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Speaker 3: Samantha. Welcome to Cca.

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Speaker 1: Thank you, Sarah. I'm very excited to be here. I

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Speaker 1: remember when I first launched, Actually I contacted you and said,

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Speaker 1: do you want to try some sunscreen?

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Speaker 3: I actually remember that was that you.

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Speaker 1: Yes, I do everything I do all the socials. Well

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Speaker 1: I have help now, but yes, it is me that

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Speaker 1: you are talking to on Instagram.

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Speaker 2: Isn't that the funniest thing about starting a business that

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Speaker 2: you know, in the early days you kind of refer

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Speaker 2: to like us and we and the team and it's

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Speaker 2: just you by yourself, pretending to change hats in between conversations,

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Speaker 2: and everyone's like, you know, I totally thought I was

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Speaker 2: speaking to your like marketing manager or like head of

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Speaker 2: digital and you're like, no, no, well you were, but

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Speaker 2: it was me.

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Speaker 1: Yes, exactly, I was all those things, that's right.

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Speaker 2: And you have come, I mean, such an enormous distance,

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Speaker 2: achieving so much in such a short amount of time,

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Speaker 2: which I can't wait to get into. But as you

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Speaker 2: may already know, I kick off every episode by asking

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Speaker 2: everyone what the most down to earth thing is about them,

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Speaker 2: and the fact that it's you doing all the jobs

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Speaker 2: is probably one of them. But to anyone else from

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Speaker 2: the outside, I mean, Naked Sundays appears like this massive,

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Speaker 2: well established brand. You would have no idea that it

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Speaker 2: was so new and that you know, this was such

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Speaker 2: a recent chapter of your life. So for those who

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Speaker 2: have only seen the very beautiful, glossy and holographic kind

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Speaker 2: of exterior, what's something really normal about you?

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Speaker 1: Well, I think I've been on the news for over

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Speaker 1: ten years, and I don't think people actually realized that.

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Speaker 1: You know, I would get up at three o'clock in

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Speaker 1: the morning. I would sleep with half my eye makeup,

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Speaker 1: and I would sleep with my hands out and my

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Speaker 1: face facing forward. And then I would get up and

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Speaker 1: at three o'clock in the morning, you don't want to

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Speaker 1: do your makeup. You don't want to do anything. So

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Speaker 1: I would just go. I would just put on the

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Speaker 1: rest of my makeup, be on air, look immaculate. And

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Speaker 1: I don't anyone realized there's no auto cue, so I

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Speaker 1: had to remember all my lines off my heart. And

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Speaker 1: I think I've just taken that with me now as

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Speaker 1: a CEO and a boss and running a team and

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Speaker 1: running a big business. I just take that with me,

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Speaker 1: and you know, I get ready. It's if I have

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Speaker 1: to take more than thirty seconds in the morning. There's

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Speaker 1: something wrong once a week head and that's it, and

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Speaker 1: then it's good to go, and you know, get I

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Speaker 1: won't say I wear the same makeup every day, but

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Speaker 1: you know, I'll get like maybe lashes every every month,

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Speaker 1: and then that's it. You know, there's like put a

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Speaker 1: bit of blush, sunscreen, and then you're off. And I

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Speaker 1: just think people think I'm one of those people who

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Speaker 1: take hours and do my makeup and do my skin

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Speaker 1: care routine. No, no, no, And that's part of the

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Speaker 1: philosophy of naked Sundays as well. Everything's multitasking because I

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Speaker 1: am the quickest person in the morning. Don't spend long.

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Speaker 1: My husband spends longer than I do.

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Speaker 3: Oh, I love that so much.

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Speaker 2: That is definitely something that I've noticed as I've kind of,

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Speaker 2: you know, had more exposure to TV and the news,

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Speaker 2: and like, from the outside, you really do think that

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Speaker 2: it's a so glamorous, but b that journos and newsreaders

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Speaker 2: just turn up and there's paper and you just kind

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Speaker 2: of read off the paper, Like I just totally assume

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Speaker 2: that you're a mouthpiece for kind of some story that

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Speaker 2: I don't know someone else has written, like the Fairies

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Speaker 2: in the Sky. But you actually have to do all

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Speaker 2: that and you have to get up at that time

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Speaker 2: in the morning. And yet like I had no idea

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Speaker 2: you didn't have auto Q either.

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Speaker 1: Yes, And I was watching some of my stories because

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Speaker 1: Channel seven actually did a story on me recently and

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Speaker 1: they put some of my clips up and walking for

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Speaker 1: about two minutes about really important facts. I was out

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Speaker 1: at the bushfires and I was rattling off, you know,

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Speaker 1: how many homes were lost and exactly what happened and

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Speaker 1: where the fires, like what parts of New South Wales

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Speaker 1: the fires ravage, And I'm thinking there was no paper

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Speaker 1: in my hand, no autoque, and I was thinking people

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Speaker 1: are looking at that at home and they have said

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Speaker 1: to me, oh, you have an auto Q you're out there.

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Speaker 1: I couldn't even believe I was wearing makeup. I remember

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Speaker 1: sleeping on the floor where the bushfires happened for a

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Speaker 1: couple of days with no makeup, nothing with me, no

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Speaker 1: pieces of paper, no auto queue. But being on the

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Speaker 1: ground and being in one of those situations, I think

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Speaker 1: your mind. I feel like it's a muscle that you

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Speaker 1: can learn how to say facts and figures in a

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Speaker 1: really concise, interesting and cohesive way. It's a muscle, you know.

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Speaker 1: It's just you learn how to do that. And I

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Speaker 1: guess over the ten years that I was doing live

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Speaker 1: television every single day, I learned how to do it,

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Speaker 1: but no one would have any idea that. I looked

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Speaker 1: at it now and I think, oh my god, how

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Speaker 1: did I remember all of that? But no one would

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Speaker 1: have any idea that that was stuff that I just

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Speaker 1: learned just then I just arrived at the scene and

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Speaker 1: that I had to say it.

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Speaker 3: Oh my gosh, well that already.

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Speaker 2: I mean the fact that firstly, the full circle your

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Speaker 2: career has gone from presenting on Channel seven to then

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Speaker 2: having your business featured is so exciting, so excited to

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Speaker 2: get into that. But also that's so down to earth.

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Speaker 2: I mean, the fact that you've had this entire career,

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Speaker 2: but also that behind the scenes of what you see

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Speaker 2: look so presented, but there's always a story behind the

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Speaker 2: scenes where there's a journal slipping on.

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Speaker 3: The floor or like, you know, I think it's just

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Speaker 3: this is why.

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Speaker 2: I love this show so much, because you do get

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Speaker 2: to hear a little bit more of the stuff that

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Speaker 2: you don't often see. And remember, there's so much that

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Speaker 2: goes on behind the scenes.

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Speaker 3: You know.

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Speaker 2: We walk into people's lives now and think they've got

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Speaker 2: it all together. Everything was always easy. They woke up

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Speaker 2: one day and knew what they wanted to do. But

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Speaker 2: it's just not the case for anybody. So what I

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Speaker 2: would love to kick off with is your way to

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Speaker 2: yay like how you actually you know, people looking at

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Speaker 2: you now would assume it was always beauty. You had

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Speaker 2: some kind of expertise or linked to the industry. You

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Speaker 2: always knew you wanted to be a business woman, but

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Speaker 2: you had a whole career before this and before that.

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Speaker 2: You know, I'm sure you had many other ideas of

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Speaker 2: where you thought your life would go. So take us

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Speaker 2: back to very young you, to childhood. You you know,

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Speaker 2: your first jobs, what you thought you wanted to be,

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Speaker 2: what were your big dreams.

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Speaker 1: So when I finished school the day Inish school, I

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Speaker 1: walked into work experience at a newsroom the next day,

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Speaker 1: finished on the Friday, walked in on the Monday, and

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Speaker 1: I just really loved and thrived off breaking news and

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Speaker 1: being in a news environment. I just loved it. And

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Speaker 1: then I was at union. I heard that you could

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Speaker 1: do an internship only in the US. You couldn't really

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Speaker 1: do one here in Australia, but you could really get

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Speaker 1: your teeth into it. So I applied for CNN, CBS,

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Speaker 1: Fox News anyway, didn't hear anything back for six months,

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Speaker 1: and then suddenly I got all three and CNN was

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Speaker 1: in Atlanta, CBS was somewhere else, but Fox News was

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Speaker 1: in New York and was right in the center of Manhattan,

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Speaker 1: and I just thought, I've never been to New York.

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Speaker 1: I've never even been to America. I was nineteen years old,

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Speaker 1: and I thought, this is something I'm going to do.

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Speaker 1: So I moved to New York and you can do

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Speaker 1: a full time internship then get your university credits. And

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Speaker 1: I just loved it. Oh, Sarah, I was living in Manhattan.

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Speaker 1: I was living the life. First time I'd lived out

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Speaker 1: of home, living in an apartment in downtow and going

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Speaker 1: into the center of Manhattan every single day. And it

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Speaker 1: didn't matter that I worked at Fox News or you know.

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Speaker 1: I wasn't involved in the politics. I was involved in

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Speaker 1: how a newsroom works, at getting news on the air.

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Speaker 1: The politics side was very interesting, but not something that

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Speaker 1: I delved in. In Australians, we don't really.

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Speaker 3: Get about it.

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Speaker 1: That's so I was happy to eat the free bagels

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Speaker 1: on Level two every morning and the free hot chocolate.

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Speaker 1: They gave you free food every day. It was amazing.

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Speaker 3: My god, life goals.

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Speaker 1: While I was there. This is interesting everyone, despite the

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Speaker 1: fact we were right in the middle of an election,

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Speaker 1: everyone was only talking about their own relationships when they

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Speaker 1: weren't working, and I thought, wow, Sex and the City

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Speaker 1: was so big back then. Sorry, I'm showing my age.

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Speaker 1: I thought, what a cool way to bring in my

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Speaker 1: journalism and the things I love. And I was reading

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Speaker 1: the news back home every day online and I thought,

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Speaker 1: what about if I could write a Sex and the

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Speaker 1: City type column back home in Australia online though there

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Speaker 1: was no such thing as blogs. Can you believe it?

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Speaker 1: And make it interactive? And so I pitched it to

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Speaker 1: the Sydney Morning Herald. I called them from New York.

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Speaker 1: I was twenty nineteen twenty and they said no anyway.

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Speaker 1: I pitched them every week every month for about a year,

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Speaker 1: and eventually they called me and they said, all right,

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Speaker 1: you can start on Monday. Just stop calling us. So

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Speaker 1: I started Sam in the City. I don't know if

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Speaker 1: you remember it, but it was probably before your time,

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Speaker 1: and it was the very first news blog. It was

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Speaker 1: in the Cydney Morning Herald in the age and I

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Speaker 1: did it for six years and it became the number

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Speaker 1: one column, number one blog in the country, one awards.

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Speaker 1: We had one hundred thousand readers a day, hundreds of comments.

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Speaker 1: People through the column. Yeah, they met, they fell in love,

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Speaker 1: they got married. So I was able to do that

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Speaker 1: and so that taught me how to build a community

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Speaker 1: from scratch and I love that I thrived on that.

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Speaker 1: But of course I was in a very glamorous life

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Speaker 1: and it really was like sex and the City. I

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Speaker 1: came back to Australia, went to Red Cup. It's hosted events,

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Speaker 1: it wrote seven books. I know you've just written an amazing,

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Speaker 1: amazing book. Wrote seven on dating and just living this

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Speaker 1: glam life. And then my own relationship kind of faltered

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Speaker 1: and I thought, I can't do this anymore. I want

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Speaker 1: to get back to news, what I love, and so

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Speaker 1: I quit that job and I moved to the country

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Speaker 1: where you have to if you want to start as

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Speaker 1: a news reporter, you have to go to the country.

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Speaker 1: So moved to the country by myself, so New South Wales,

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Speaker 1: rural Wogger Orange. Then I moved to hope Art by myself.

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Speaker 1: I filmed my own news stories, edited, did Live Crosses

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Speaker 1: film myself during Live Crosses got the attention of CNN

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Speaker 1: and CBS while I was in Hobart because of a

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Speaker 1: big international story which I won't go into, and then

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Speaker 1: eventually got a job offer at Channel seven in Sydney,

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Speaker 1: and so I moved back to Sydney and my dream

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Speaker 1: was filmed Sunrise and I got onto Sunrise and I

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Speaker 1: was the Sydney reporter for multiple years. Gosh, really showing my.

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Speaker 3: Age here yet at all.

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Speaker 2: I mean, if this is not an ad for using

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Speaker 2: naked Sundays on your face, I don't know what is.

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Speaker 1: Thank you. So just was living my dream reporter for

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Speaker 1: Sunrise and I did that for over seven years. I

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Speaker 1: was at Channel seven on Sunrise every single day, so

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Speaker 1: as I said, waking up at three o'clock in the morning,

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Speaker 1: working till sometimes ten o'clock at night. We had a

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Speaker 1: late night show and being at the forefront of every

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Speaker 1: breaking news story for seven years straight is it's incredible.

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Speaker 1: It's taxing. You're with people on the best days of

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Speaker 1: their lives and the worst days of their lives. You're

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Speaker 1: the first person on the scene most of the time,

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Speaker 1: and you learn all these quite incredible skills, and you

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Speaker 1: meet extraordinary people, and you hear extraordinary stories, and you're

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Speaker 1: telling their stories every day. So then COVID hits and

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Speaker 1: it's a whole different ballgame because not only are you

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Speaker 1: now speaking to people that are dealing with COVID and

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Speaker 1: are losing loved ones, And there was a lot of

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Speaker 1: death at the time, and the big story was the

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Speaker 1: aged care homes and the death. But you're fearing for

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Speaker 1: your own life because no one knew what COVID was

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Speaker 1: or what it would become, and so you're fearing, do

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Speaker 1: what am I going to get exposed by being out

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Speaker 1: in these hot spots every day? Anyway? So that was

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Speaker 1: that was the time. What a time to be alive,

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Speaker 1: What a time to be alive? As a news report

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Speaker 1: at three o'clock in the morning, when there's an outbreak

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Speaker 1: and you're there, you're in the outbreak, You're standing there,

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Speaker 1: You're interviewing people who hon a lad out of their

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Speaker 1: homes or who may have lost a loved one, and

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Speaker 1: you're just thinking, I don't know if I can continue

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Speaker 1: on like this, and I have a five year old daughter,

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Speaker 1: and it just got it got a lot. That's my story.

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Speaker 2: Well, I mean before we even get to the chapter

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Speaker 2: where a lot of people you meet you now and

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Speaker 2: probably assume that that's always where you intended to go,

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Speaker 2: You've already kind of you know, expressed dreams for yourself

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Speaker 2: and hit them, which is a a really interesting experience

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Speaker 2: to hit, you know, relive your dream life quite early

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Speaker 2: in your life and then kind of well what do

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Speaker 2: I do next?

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Speaker 3: But also it sounds.

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Speaker 2: Like you've put yourself out there for a lot of

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Speaker 2: things that seemed really big and scary, like to go

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Speaker 2: from here straight to the epicenter of news in the

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Speaker 2: US as your internship, that's you know, at the end

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Speaker 2: of a lot of people, much further into a lot

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Speaker 2: of people's careers than the very beginning. Then to sort

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Speaker 2: of set your sights on sunrise, and you know, how

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Speaker 2: did you put yourself out there for those things that

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Speaker 2: are scary and big and then pitching a column and

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Speaker 2: just not taking no for an answer, Like before we

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Speaker 2: even got to this chapter, you've already kind of covered rejection,

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Speaker 2: self doubt, like change, the fact that you've already made

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Speaker 2: quite a few changes. When the column you know, suited you,

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Speaker 2: you did it, but then when it started to not

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Speaker 2: suit you anymore, you shifted to a new chapter. And

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Speaker 2: that's very much.

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Speaker 3: What this path Yay section is about, is that there

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Speaker 3: are lots of different dots that connect. They don't all last.

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Speaker 2: Forever, They're not supposed to you're meant to chop and

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Speaker 2: change and try new things. But it sounds probably easier

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Speaker 2: than I'm sure it was. So how did you put

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Speaker 2: yourself out there for the those opportunities?

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Speaker 1: So you absolutely hit the nail on the head there, Sarah,

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Speaker 1: this is exactly what I love to tell people. So

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Speaker 1: when I quit the column, my entire identity was wrapped

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Speaker 1: up in that. You know, my books and my life

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Speaker 1: and my friends and my job, and everyone knew me.

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Speaker 1: I would go into the street, they'd be like, oh,

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Speaker 1: I read your column today, and I was on radio

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Speaker 1: and TV every day. And to let that go, knowing

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Speaker 1: in my heart that I didn't want to do it anymore.

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Speaker 1: I wanted to do something else. Was extremely difficult, and

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Speaker 1: it took so much out of me to do that.

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Speaker 1: But once you do it once, then it makes it

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Speaker 1: easier the next time. So as you're saying, my dream

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Speaker 1: was to be on Sunrise, and then can you imagine

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Speaker 1: the day where I said, Okay, I'm no longer doing Sunrise.

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Speaker 1: I'm now going to focus on Naked Sundays. But I

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Speaker 1: kept saying to myself, remember the time you did that,

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Speaker 1: when you had the column and you moved into news

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Speaker 1: and everything was okay. The walls didn't fall in, the

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Speaker 1: sky didn't fall in. Everyone continued with their lives. No

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Speaker 1: one really cared. And I now say to people when

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Speaker 1: they ask me advice, it's your life, and you need

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Speaker 1: to wake up every day and love what you do

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Speaker 1: and be happy with doing it. Otherwise there's no point

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Speaker 1: in doing it anymore. The fear for me now is

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Speaker 1: continuing to do that life that you don't love anymore. Oh,

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Speaker 1: that's more of a fear that is so powerful.

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Speaker 2: I think when we are overcome by a fear of uncertainty,

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Speaker 2: or fear of change, or fear of failure, or fear

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Speaker 2: of all those things, we also don't take into account

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Speaker 2: that there's other you know, what are you more scared of?

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Speaker 2: Are you scared of failing or are you scared of

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Speaker 2: never trying? Like we often don't think of what it's

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Speaker 2: costing you to let self doubt or to let imposter

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Speaker 2: syndrome kind of, you know, take those dreams away from

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Speaker 2: you. You don't look at the cost of that because you

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Speaker 2: just you're so overcome by like, oh my god, what

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Speaker 2: if it goes wrong?

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Speaker 3: But what if it goes right?

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Speaker 2: And what if you never knew that it could go right,

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Speaker 2: you know. And I love that idea as well, that

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Speaker 2: the more you practice the sort of art of reinventing

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Speaker 2: yourself and realizing no one noticed most of the time,

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Speaker 2: but also that you're much more capable than you ever imagine,

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Speaker 2: then the next time you're like, oh, well, I've got

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Speaker 2: empirical evidence that I survived at last time, so.

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Speaker 3: Then I can do it again, Like why would you not?

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Speaker 2: Why would you not evolve and grow into different chapters.

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Speaker 2: And it does involve letting go of something that was

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Speaker 2: your entire identity, but it also makes room for a new.

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Speaker 1: One that's exactly right. It makes room for a new

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Speaker 1: one that's one hundred percent. And you only need to

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Speaker 1: do it once to know that it's not that scary.

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Speaker 1: But the first time, I will admit it was very

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Speaker 1: scary petrified.

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Speaker 2: I also think it's sometimes it doesn't hit you across

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Speaker 2: the face, you know, like sometimes being unhappy, not unhappy,

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Speaker 2: but just being in a situation that was once your

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Speaker 2: dream and still enjoying it and still having lots of

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Speaker 2: benefits and being able to tick a lot of boxes

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Speaker 2: with that seven years in to your life at sunrise,

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Speaker 2: it's very easy to just think, Okay, I wished for

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Speaker 2: this for so long I couldn't ever throw it away,

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Speaker 2: And you might never get to the point of being like,

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Speaker 2: I'm desperately unhappy here, I need to leave. But it's

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Speaker 2: okay to leave. Before it gets to that. I think

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Speaker 2: people feel like before they'll make a change in their life,

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Speaker 2: they have to be really desperately unhappy or inconvenienced, or

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Speaker 2: face some major discomfort. But you can also get to

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Speaker 2: a place where you're just not growing anymore, or where

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Speaker 2: you're ready for the next challenge. So what was it

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Speaker 2: for you where you realized, you know, I've done this

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Speaker 2: for seven years and it's been amazing. How do you

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Speaker 2: know when you're on the cusp of another big change?

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Speaker 3: So mac a round, Well that's a great side.

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Speaker 1: And asked to stock naked Sundays and it was a

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Speaker 1: very easy decision. After that, I didn't tell anyone that

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Speaker 1: it was me that had created it. So I was.

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Speaker 1: I was a news reporter. I was out in the sun.

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Speaker 1: A couple of my colleagues they would come into work

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Speaker 1: and I remember distinctly one of them had a big

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Speaker 1: cut across his face and he had a skin can

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Speaker 1: to cut out, and then one of my other colleagues

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Speaker 1: had a massive skin can to cut out the top

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Speaker 1: of her hat, and it just got me thinking, oh, am,

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Speaker 1: I way on sunscreen when I'm out there all day

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Speaker 1: in the blazing sun reporting with a full face and

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Speaker 1: make up. Well, yeah, I put it on at three

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Speaker 1: in the morning, but that's not going to last. And

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Speaker 1: so I thought, okay, well maybe I can just top

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Speaker 1: it up. And then I thought, well, hang on, how

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Speaker 1: do I top up sunscreen? You can't. It's white, it's sticky,

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Speaker 1: it's oily, it's greasy. And then I've got the TV

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Speaker 1: lights on my face. So anything that reflects white cast

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Speaker 1: or oil or even glowy sunscreen just wouldn't have worked.

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Speaker 1: And so I thought to myself, well, why isn't anything

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Speaker 1: out there? WHATMS if I create it? And so it

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Speaker 1: took about two years. I came up with something the

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Speaker 1: hydrating glow missed finally, after years of iterations and people

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Speaker 1: telling me it couldn't be done. And it's a spray

435
00:20:37,400 --> 00:20:39,520
Speaker 1: to spray over your makeup when you're out and about.

436
00:20:39,600 --> 00:20:42,280
Speaker 1: It's not greasy, it's not oily, it's got healeronic asid

437
00:20:42,320 --> 00:20:44,040
Speaker 1: vitamin see it's good for your skin and it also

438
00:20:44,080 --> 00:20:47,399
Speaker 1: sets your makeup. And so I launched it not telling

439
00:20:47,480 --> 00:20:50,800
Speaker 1: a single person that it was me. Took some money

440
00:20:50,800 --> 00:20:53,199
Speaker 1: out of our mortgage, my husband and I. We just

441
00:20:53,320 --> 00:20:56,000
Speaker 1: put it out there. We asked two influences to post

442
00:20:56,040 --> 00:20:59,719
Speaker 1: about it, and it completely blew up like wildfire. And

443
00:20:59,800 --> 00:21:02,600
Speaker 1: so so in the first three weeks we completely sold out,

444
00:21:02,640 --> 00:21:05,520
Speaker 1: and then we had no more money to create more products.

445
00:21:05,560 --> 00:21:08,119
Speaker 1: But we got over that. But people were saying, not

446
00:21:08,240 --> 00:21:10,160
Speaker 1: I want this product, they were saying I need it.

447
00:21:10,560 --> 00:21:12,280
Speaker 1: Oh my gosh, where has this been all my life?

448
00:21:12,280 --> 00:21:15,760
Speaker 1: This is something I need. And so to your point,

449
00:21:16,320 --> 00:21:20,159
Speaker 1: that started to trickle through and COVID. That was the

450
00:21:20,240 --> 00:21:23,560
Speaker 1: year of COVID last twenty twenty one, and COVID started

451
00:21:23,600 --> 00:21:25,760
Speaker 1: to get worse and worse, and my reporting life started

452
00:21:25,760 --> 00:21:29,119
Speaker 1: to get less fun. I just wasn't enjoying it. It

453
00:21:29,200 --> 00:21:33,159
Speaker 1: was hard. It was it was taxing emotionally, personally, physically.

454
00:21:33,480 --> 00:21:36,199
Speaker 1: It was just taxing. And I when you ask a

455
00:21:36,240 --> 00:21:40,240
Speaker 1: reporter how they cope, we go to the fire and

456
00:21:40,280 --> 00:21:42,960
Speaker 1: the flood, we're there. You know, there was an awful

457
00:21:43,320 --> 00:21:46,600
Speaker 1: terror attack in Indonesia and I flew there. I went

458
00:21:46,680 --> 00:21:48,480
Speaker 1: there you know, you go to those things, that's where

459
00:21:48,480 --> 00:21:49,440
Speaker 1: you need to be. You need to be on the

460
00:21:49,440 --> 00:21:51,320
Speaker 1: ground on the breaking news. But when the breaking news

461
00:21:52,000 --> 00:21:54,840
Speaker 1: story unfolds and it becomes a safety issue for you

462
00:21:54,920 --> 00:21:58,639
Speaker 1: and your own family and your child, you know, her

463
00:21:58,680 --> 00:22:01,760
Speaker 1: daycare had shut down. Like all of that stuff happened,

464
00:22:02,000 --> 00:22:06,000
Speaker 1: it became no longer something that I found not fun

465
00:22:06,080 --> 00:22:08,600
Speaker 1: might be the wrong word, but fulfilling. It was no

466
00:22:08,680 --> 00:22:12,120
Speaker 1: longer fulfilling. It was scary. It was scary. So I'd

467
00:22:12,119 --> 00:22:14,440
Speaker 1: go home from work and I'd work on as you say,

468
00:22:14,840 --> 00:22:19,639
Speaker 1: holographic lilag fun skincare saving people's lives as sunscreen. And

469
00:22:19,680 --> 00:22:22,159
Speaker 1: then you know, I'd go to this job where it

470
00:22:22,240 --> 00:22:26,320
Speaker 1: was just so taxing. And then, as I said, Mecha

471
00:22:27,000 --> 00:22:29,320
Speaker 1: wanted to stock us and they wanted to a profile

472
00:22:29,400 --> 00:22:32,520
Speaker 1: piece on me, and no one knew it was me.

473
00:22:32,600 --> 00:22:34,320
Speaker 1: For eight months, I didn't tell anyone that wanted the

474
00:22:34,320 --> 00:22:37,160
Speaker 1: products to speak for themselves. And then I thought, it's Mecca,

475
00:22:37,400 --> 00:22:42,239
Speaker 1: it's a dream. How can I say no? And I

476
00:22:42,280 --> 00:22:45,520
Speaker 1: took a month off work and to really decide what

477
00:22:45,560 --> 00:22:48,440
Speaker 1: I wanted to do, and then seven was so understanding.

478
00:22:48,480 --> 00:22:51,160
Speaker 1: I always told them, you know, I have this amazing

479
00:22:51,520 --> 00:22:54,880
Speaker 1: thought in my head to change the way millennials use

480
00:22:55,000 --> 00:22:57,840
Speaker 1: sunscreen and save more people's lives. And they understood that

481
00:22:57,880 --> 00:23:00,560
Speaker 1: when I told them, and so when I decided to quit,

482
00:23:01,359 --> 00:23:05,359
Speaker 1: they were super understanding. And you know, surely no one

483
00:23:05,359 --> 00:23:07,159
Speaker 1: buys sunscreen in winter. You can come back.

484
00:23:07,040 --> 00:23:10,000
Speaker 3: Next to your right Little did they know.

485
00:23:10,640 --> 00:23:15,080
Speaker 1: Little did they know that being a CEO's a year

486
00:23:15,119 --> 00:23:17,800
Speaker 1: long thing. You don't just stop for a couple of months.

487
00:23:17,840 --> 00:23:20,479
Speaker 1: And you know, I got to that point where it

488
00:23:20,640 --> 00:23:22,680
Speaker 1: was scary. Will I will admit, I mean, this is

489
00:23:22,720 --> 00:23:24,960
Speaker 1: a job I love. I still identify myself as a

490
00:23:25,000 --> 00:23:27,679
Speaker 1: news re border. It's just in me. I love it.

491
00:23:27,760 --> 00:23:30,840
Speaker 1: I am obsessed with news. I love live television. It

492
00:23:31,000 --> 00:23:32,960
Speaker 1: just it gets me up in the morning. I would

493
00:23:33,160 --> 00:23:35,040
Speaker 1: bounce out of bed at three o'clock in the morning

494
00:23:35,359 --> 00:23:37,919
Speaker 1: every day. And I think you'll ever meet someone that

495
00:23:38,080 --> 00:23:40,720
Speaker 1: did that. And they saw me as that, and they

496
00:23:40,800 --> 00:23:42,560
Speaker 1: knew to rely on me. And I never missed a

497
00:23:42,640 --> 00:23:45,639
Speaker 1: day of work, and you know, breaking news, and I

498
00:23:45,760 --> 00:23:49,080
Speaker 1: was there and fireflood, whatever it was like. I was

499
00:23:49,119 --> 00:23:51,480
Speaker 1: in my raincoat and in the rain and in the snow.

500
00:23:51,560 --> 00:23:54,360
Speaker 1: It didn't matter. I was there and I am obsessed

501
00:23:54,359 --> 00:23:56,720
Speaker 1: with it, and you know, I've just transferred that passion

502
00:23:56,800 --> 00:23:59,959
Speaker 1: into Naked Sundays now. Because the minute I realized that

503
00:24:00,040 --> 00:24:02,760
Speaker 1: people were saying they needed this product, not that they

504
00:24:02,800 --> 00:24:04,399
Speaker 1: wanted it, not that it was something nice to have,

505
00:24:04,480 --> 00:24:07,120
Speaker 1: but that they needed what we were trying to do,

506
00:24:07,280 --> 00:24:09,600
Speaker 1: I thought, well, there's an opportunity here for me to

507
00:24:09,680 --> 00:24:13,399
Speaker 1: really change habits of people early, and so that that

508
00:24:13,440 --> 00:24:15,640
Speaker 1: has what kept me going. That's my a Now.

509
00:24:16,200 --> 00:24:17,800
Speaker 3: I love that so much.

510
00:24:17,840 --> 00:24:20,600
Speaker 2: I love that you still have the passion for what

511
00:24:20,640 --> 00:24:23,359
Speaker 2: you started out as because I think again, like people

512
00:24:23,440 --> 00:24:25,200
Speaker 2: don't think that they can make a change in their

513
00:24:25,240 --> 00:24:27,600
Speaker 2: life if it's good, they won't look for great, But

514
00:24:27,600 --> 00:24:29,480
Speaker 2: then that means that they were just sitting good forever.

515
00:24:29,600 --> 00:24:31,800
Speaker 2: And my corporate career was like that. I wasn't a

516
00:24:31,800 --> 00:24:34,560
Speaker 2: corporate refuge because I hated where I was. I got

517
00:24:34,600 --> 00:24:38,159
Speaker 2: off on the prestige and you know, the gratuity of

518
00:24:38,200 --> 00:24:41,000
Speaker 2: success in climbing a corporate ladder. And I still find

519
00:24:41,320 --> 00:24:44,760
Speaker 2: parts of law really really interesting. But it's almost like

520
00:24:44,800 --> 00:24:47,040
Speaker 2: when you do start something else and you allow yourself

521
00:24:47,040 --> 00:24:49,280
Speaker 2: to have other interests at the same time, it's the

522
00:24:49,400 --> 00:24:53,119
Speaker 2: contrast that shows you, like, oh, this is how I

523
00:24:53,160 --> 00:24:56,119
Speaker 2: feel when I'm one hundred percent fulfilled and then suddenly

524
00:24:56,160 --> 00:24:59,640
Speaker 2: everything else pales in comparison. But unless you try other

525
00:24:59,720 --> 00:25:02,639
Speaker 2: things things, you're never going to know. You won't know

526
00:25:02,680 --> 00:25:05,560
Speaker 2: what can stick, you won't know how much more fulfilled

527
00:25:05,560 --> 00:25:07,199
Speaker 2: you can be, and you won't even often know. I

528
00:25:07,240 --> 00:25:09,199
Speaker 2: think that you're on the cusp of looking for a

529
00:25:09,200 --> 00:25:10,960
Speaker 2: new chapter until you kind of just started.

530
00:25:11,240 --> 00:25:13,240
Speaker 1: That's exactly right. So I wanted to also say to

531
00:25:13,240 --> 00:25:16,040
Speaker 1: people listening, it's not that I had this idea for

532
00:25:16,119 --> 00:25:19,520
Speaker 1: Naked Sundays and it became a huge success. I along

533
00:25:19,560 --> 00:25:22,720
Speaker 1: the way, I've always thought of different ideas well being

534
00:25:22,720 --> 00:25:25,880
Speaker 1: a news report. I always love being an entrepreneur. It's

535
00:25:25,880 --> 00:25:28,320
Speaker 1: something that I just enjoy. I enjoy making websites and

536
00:25:28,320 --> 00:25:31,760
Speaker 1: products and books and whatever, and so I've done multiple

537
00:25:31,800 --> 00:25:36,119
Speaker 1: things that haven't taken off, and that hasn't deterred me

538
00:25:36,200 --> 00:25:39,320
Speaker 1: from continuing to try. So it's not that you have

539
00:25:39,400 --> 00:25:41,760
Speaker 1: to feel like I'm going to quit my job and

540
00:25:41,800 --> 00:25:45,960
Speaker 1: do this amazing business and it's going to all work out. Unfortunately, No,

541
00:25:46,480 --> 00:25:48,800
Speaker 1: that's not really how it works. Well, it didn't work

542
00:25:48,800 --> 00:25:51,720
Speaker 1: like that for me, and I tried multiple things and

543
00:25:51,760 --> 00:25:55,760
Speaker 1: so when they don't stick, that's okay. You can still

544
00:25:55,800 --> 00:25:58,080
Speaker 1: fall back on what you're doing now. You don't have

545
00:25:58,119 --> 00:26:00,679
Speaker 1: to quit everything to start a new thing. And I

546
00:26:00,680 --> 00:26:03,119
Speaker 1: didn't quit until I knew that it was going to

547
00:26:03,160 --> 00:26:05,240
Speaker 1: be a success and that I was able to quit.

548
00:26:05,320 --> 00:26:09,159
Speaker 1: So don't be afraid to try, and also don't be

549
00:26:09,240 --> 00:26:12,240
Speaker 1: disheartened if it doesn't work out for the first time.

550
00:26:12,400 --> 00:26:13,240
Speaker 1: Try something else.

551
00:26:13,600 --> 00:26:14,199
Speaker 3: Absolutely.

552
00:26:14,240 --> 00:26:16,760
Speaker 2: I think that's another thing that we would never hear

553
00:26:16,760 --> 00:26:18,640
Speaker 2: the stories of the things you've tried and haven't worked

554
00:26:18,680 --> 00:26:22,160
Speaker 2: because why they didn't work, So you know what I mean,

555
00:26:22,280 --> 00:26:24,720
Speaker 2: Like they'll never see the light of day, which means

556
00:26:24,760 --> 00:26:27,359
Speaker 2: people don't know that that's what you've been through to

557
00:26:27,400 --> 00:26:27,960
Speaker 2: get their life.

558
00:26:28,000 --> 00:26:29,240
Speaker 3: Always like it rewards you.

559
00:26:29,200 --> 00:26:31,639
Speaker 2: On like the sixth and seventh and eighth and ninth try,

560
00:26:32,240 --> 00:26:34,399
Speaker 2: but all the times it doesn't work. I kind of

561
00:26:34,440 --> 00:26:37,920
Speaker 2: think the more data you have to make better decisions

562
00:26:38,000 --> 00:26:41,480
Speaker 2: next time, the better off you are. And now you

563
00:26:41,560 --> 00:26:45,760
Speaker 2: see how naked Sundays is your life purpose. Everything else

564
00:26:45,760 --> 00:26:47,480
Speaker 2: didn't work so you could get to hear because you

565
00:26:47,480 --> 00:26:49,840
Speaker 2: wouldn't have got to where you are now. And I

566
00:26:49,840 --> 00:26:52,399
Speaker 2: think it's just extraordinary. I mean, the mist is like

567
00:26:53,240 --> 00:26:55,800
Speaker 2: I can't even explain how much it blows my mind

568
00:26:55,840 --> 00:26:58,639
Speaker 2: that a it wasn't in existence before, but b that

569
00:26:58,720 --> 00:27:02,639
Speaker 2: it was just you out experiencing not being able to

570
00:27:02,680 --> 00:27:05,000
Speaker 2: protect your skin over the top of makeup on TV

571
00:27:05,119 --> 00:27:07,840
Speaker 2: that were just like, I am going to close this gap,

572
00:27:08,520 --> 00:27:11,000
Speaker 2: and then everyone else in the world was like, yep,

573
00:27:12,160 --> 00:27:14,440
Speaker 2: we've been waiting for you, because like, and this is

574
00:27:14,480 --> 00:27:17,080
Speaker 2: what I think about letting self doubt or letting risk

575
00:27:17,200 --> 00:27:20,520
Speaker 2: or fear stop you. If you listen to that, you

576
00:27:20,560 --> 00:27:24,000
Speaker 2: would have deprived everyone now who can protect their skin

577
00:27:24,520 --> 00:27:26,720
Speaker 2: from exactly what you have to offer. Someone else out

578
00:27:26,720 --> 00:27:29,080
Speaker 2: there is always looking for exactly what you have. And

579
00:27:29,400 --> 00:27:31,879
Speaker 2: it reminds me of that TikTok whenever anyone gets like

580
00:27:32,280 --> 00:27:35,000
Speaker 2: one video goes viral and they're like, so do I

581
00:27:35,200 --> 00:27:37,959
Speaker 2: call La or does LA call me?

582
00:27:38,000 --> 00:27:39,520
Speaker 3: It's like, do I call Mecca?

583
00:27:39,640 --> 00:27:39,800
Speaker 1: Now?

584
00:27:39,800 --> 00:27:42,120
Speaker 3: I found out a business, but Mecca called. You see,

585
00:27:42,200 --> 00:27:45,320
Speaker 3: someone was looking for exactly what you had.

586
00:27:45,520 --> 00:27:47,600
Speaker 1: Well, I'm sure one of us called. I can't remember.

587
00:27:47,640 --> 00:27:50,040
Speaker 1: It was so long ago, but I'm sure it wasn't

588
00:27:50,080 --> 00:27:51,919
Speaker 1: that they just picked up the phone and thought we

589
00:27:51,960 --> 00:27:54,920
Speaker 1: need this missed. I think it was a lot of retailers.

590
00:27:55,080 --> 00:27:57,600
Speaker 1: So many retailers, all the big retailers and around the

591
00:27:57,640 --> 00:28:00,359
Speaker 1: world and in Australia as well, have all contacted. So

592
00:28:00,680 --> 00:28:03,399
Speaker 1: I can't say for sure who did watch, but I

593
00:28:03,480 --> 00:28:05,639
Speaker 1: definitely was speaking to Mecca very early on.

594
00:28:05,720 --> 00:28:09,720
Speaker 2: That's incredible and justifiably there's nothing else like that out there.

595
00:28:09,760 --> 00:28:14,160
Speaker 2: And you have made SPO fifty plus and looking after

596
00:28:14,359 --> 00:28:17,160
Speaker 2: your skin cool and easy over the top of makeup.

597
00:28:17,200 --> 00:28:19,760
Speaker 2: That's the biggest issue with reapplication is like messing up

598
00:28:19,800 --> 00:28:22,000
Speaker 2: the contrary that takes everyone eighty five hours.

599
00:28:21,680 --> 00:28:22,160
Speaker 3: To do it.

600
00:28:22,680 --> 00:28:26,040
Speaker 2: So how did you get it off the ground? Like

601
00:28:26,040 --> 00:28:28,080
Speaker 2: It's one thing to have an idea for a product,

602
00:28:28,119 --> 00:28:30,840
Speaker 2: but to actually get formulations that work, to work with

603
00:28:30,880 --> 00:28:33,840
Speaker 2: manufacturers you'd never done, like a product in beauty before.

604
00:28:34,520 --> 00:28:36,680
Speaker 2: How do you come up with a name? Like how

605
00:28:36,680 --> 00:28:40,400
Speaker 2: do you even learn about the statistics for sun protection

606
00:28:40,480 --> 00:28:42,400
Speaker 2: and sun care? You know, it's a whole new world

607
00:28:42,440 --> 00:28:45,200
Speaker 2: and that idea of reinvention and jumping into a world

608
00:28:45,200 --> 00:28:48,600
Speaker 2: you know nothing about. Do you start just small and

609
00:28:48,680 --> 00:28:49,240
Speaker 2: chip away?

610
00:28:49,280 --> 00:28:50,640
Speaker 3: Like what did that two years look like?

611
00:28:51,240 --> 00:28:54,040
Speaker 1: Yes? Interestingly, when I started the dating column, I was

612
00:28:54,320 --> 00:28:56,440
Speaker 1: twenty twenty years old. I knew nothing about dating, and

613
00:28:56,480 --> 00:28:58,760
Speaker 1: I remember just getting a pile of books. You know,

614
00:28:58,760 --> 00:29:02,400
Speaker 1: we didn't have the internet. Google was a fignament of

615
00:29:02,440 --> 00:29:05,600
Speaker 1: my imagination. So I'd got a pile of books, like

616
00:29:05,640 --> 00:29:08,360
Speaker 1: twenty books, and I read all of them about relationships.

617
00:29:08,400 --> 00:29:10,880
Speaker 1: And then I interviewed the world's top experts in their

618
00:29:10,920 --> 00:29:13,920
Speaker 1: fields and psychologists, and I continue to interview them throughout

619
00:29:13,920 --> 00:29:16,400
Speaker 1: the whole column of six years. Same thing happened with this.

620
00:29:16,840 --> 00:29:19,800
Speaker 1: I just got on the phone and I rang every

621
00:29:20,080 --> 00:29:23,400
Speaker 1: single teach I didn't even know the TGA rules or anything,

622
00:29:23,440 --> 00:29:27,640
Speaker 1: but I started ringing TGA chemists and experts in their

623
00:29:27,680 --> 00:29:31,200
Speaker 1: fields and asking questions. And I started to formulate an

624
00:29:31,240 --> 00:29:35,280
Speaker 1: idea in my head of how a formula would work

625
00:29:35,640 --> 00:29:37,280
Speaker 1: and who would be able to make it for me,

626
00:29:37,360 --> 00:29:39,120
Speaker 1: and then where I'd be able to make it. And

627
00:29:39,160 --> 00:29:43,160
Speaker 1: then the same thing with packaging. I just started asking

628
00:29:43,360 --> 00:29:47,080
Speaker 1: questions and I can't it's just that enough. My husband

629
00:29:47,160 --> 00:29:49,280
Speaker 1: reminds me we were on holiday like two years before

630
00:29:49,560 --> 00:29:53,400
Speaker 1: we even thought to solidify naked Sundays. He remembers me,

631
00:29:53,520 --> 00:29:55,400
Speaker 1: on the phone, I think we're driving to Byron Bay,

632
00:29:56,000 --> 00:29:59,960
Speaker 1: just on the phone to chemists and formulators, and manifact

633
00:30:00,240 --> 00:30:01,960
Speaker 1: is just saying, all right, I need this spray. It

634
00:30:02,000 --> 00:30:04,080
Speaker 1: needs to be transparent. Can you make it for me?

635
00:30:04,440 --> 00:30:06,760
Speaker 1: What ingredients and what's the testing? How do we get

636
00:30:06,760 --> 00:30:10,520
Speaker 1: the SBF up to fifty plus? So I like created

637
00:30:10,560 --> 00:30:14,880
Speaker 1: dossier in my head really about the structure of how

638
00:30:14,920 --> 00:30:17,080
Speaker 1: to go about doing it, and then I just went methodically,

639
00:30:17,120 --> 00:30:19,840
Speaker 1: step by step. And you know, I asked ten people

640
00:30:19,880 --> 00:30:21,720
Speaker 1: to make it, and one of them came back and

641
00:30:21,720 --> 00:30:24,920
Speaker 1: said that it might be possible. And then I asked

642
00:30:25,160 --> 00:30:28,360
Speaker 1: ten twenty packaging people, how do you get this beautiful

643
00:30:28,360 --> 00:30:31,560
Speaker 1: fine miss that doesn't go in your eyes, looks cool

644
00:30:31,560 --> 00:30:35,080
Speaker 1: on the shelfy is made from you know, recyclable material

645
00:30:35,360 --> 00:30:37,440
Speaker 1: and all the things that I wanted can be lilac.

646
00:30:37,560 --> 00:30:40,520
Speaker 1: And I just kept asking and I must have gone

647
00:30:40,560 --> 00:30:43,080
Speaker 1: through a hundred different kinds of bottles and sprays, and

648
00:30:43,120 --> 00:30:46,320
Speaker 1: I get spraying. I would go to sleep sometimes like

649
00:30:46,400 --> 00:30:49,680
Speaker 1: with my eyes swollen because I'd been spraying in my

650
00:30:49,760 --> 00:30:52,880
Speaker 1: eyes all day. My daughter said to me one She's like, Mummy,

651
00:30:52,880 --> 00:30:55,360
Speaker 1: you need to stop putting sunscreen in your eyes. I said, darling,

652
00:30:55,400 --> 00:30:57,720
Speaker 1: I have to test it. It's my job. She's like,

653
00:30:57,840 --> 00:31:00,600
Speaker 1: don't do it anymore. I just I literally lived and

654
00:31:00,640 --> 00:31:04,160
Speaker 1: bade trying to discover the not even the secrets, but

655
00:31:04,280 --> 00:31:06,120
Speaker 1: just the way of how to do it. And I

656
00:31:06,160 --> 00:31:08,120
Speaker 1: wish that I would have had shortcuts and people who

657
00:31:08,160 --> 00:31:10,320
Speaker 1: would just tell me, Hey, I've done it before, here's

658
00:31:10,320 --> 00:31:12,880
Speaker 1: how you do it. But I think the beauty of

659
00:31:12,920 --> 00:31:15,480
Speaker 1: it is that I went through that process because I

660
00:31:15,520 --> 00:31:19,840
Speaker 1: feel like knowing that process now has helped me really

661
00:31:20,080 --> 00:31:22,880
Speaker 1: be agile in what I'm doing. So everything we now do,

662
00:31:22,920 --> 00:31:26,920
Speaker 1: we try and do world first, formulas, first to market, formulas,

663
00:31:27,440 --> 00:31:32,760
Speaker 1: best in class in terms of formulation, packaging, usage, how

664
00:31:32,760 --> 00:31:35,800
Speaker 1: it's applied, how it stays on, how it can go

665
00:31:35,880 --> 00:31:38,120
Speaker 1: over your makeup or work with well with your makeup.

666
00:31:38,240 --> 00:31:40,200
Speaker 1: So now if I think of an idea, I now

667
00:31:40,240 --> 00:31:43,800
Speaker 1: know those shortcuts to getting it onto the shelves quicker

668
00:31:44,240 --> 00:31:46,000
Speaker 1: and without having done all the leg room. And if

669
00:31:46,000 --> 00:31:49,080
Speaker 1: someone just told me, would it have been as fun?

670
00:31:49,600 --> 00:31:53,560
Speaker 2: I don't know, Sarah, but yeah, you carry that to

671
00:31:54,120 --> 00:31:56,080
Speaker 2: you know the rest of the brand. Now you do

672
00:31:56,160 --> 00:31:58,280
Speaker 2: that process once and it takes you two years, but

673
00:31:58,320 --> 00:32:00,800
Speaker 2: now every time you have an idea, you have a.

674
00:32:00,760 --> 00:32:02,600
Speaker 3: Model to sort of roll that out.

675
00:32:02,640 --> 00:32:04,320
Speaker 2: And I love that you shared that because I think

676
00:32:04,360 --> 00:32:08,400
Speaker 2: that is another big part of any business that no

677
00:32:08,440 --> 00:32:12,080
Speaker 2: one sees. They see your beautiful packaging, your beautiful formulations,

678
00:32:12,120 --> 00:32:15,080
Speaker 2: but again, don't realize that you might have tried like

679
00:32:15,240 --> 00:32:17,920
Speaker 2: fifty different bottles to get the right one and we

680
00:32:17,960 --> 00:32:20,640
Speaker 2: did exactly the same. Like people would say, you know,

681
00:32:20,960 --> 00:32:22,800
Speaker 2: can you just give me your bag supplier, as if

682
00:32:22,800 --> 00:32:25,280
Speaker 2: I hadn't tried like a million different bags to get

683
00:32:25,280 --> 00:32:28,160
Speaker 2: the right humidity and the right waterproof but then the

684
00:32:28,200 --> 00:32:29,720
Speaker 2: print for the ink to be the right on the

685
00:32:29,720 --> 00:32:30,360
Speaker 2: outside like them.

686
00:32:30,400 --> 00:32:30,960
Speaker 3: But that's what.

687
00:32:31,000 --> 00:32:34,560
Speaker 2: Makes Naked Sundays so special and so different is that

688
00:32:34,600 --> 00:32:36,520
Speaker 2: you have gone to all that effort. And I think

689
00:32:36,520 --> 00:32:39,640
Speaker 2: that's why, you know, all those hard yards go into

690
00:32:39,640 --> 00:32:42,800
Speaker 2: catapulting you to where you are today, because it's seamless.

691
00:32:42,840 --> 00:32:45,600
Speaker 2: It's absolutely beautiful. But it's a lovely reminder that it

692
00:32:45,640 --> 00:32:47,520
Speaker 2: doesn't start that way.

693
00:32:48,520 --> 00:32:52,840
Speaker 1: Everyone know here what Sarah's saying. It's every last little detail.

694
00:32:52,840 --> 00:32:55,600
Speaker 1: It needs to be redone and reiterated hundreds of times.

695
00:32:55,640 --> 00:32:57,800
Speaker 1: You know, it doesn't just pop up and here's my manufacturer.

696
00:32:57,800 --> 00:32:59,840
Speaker 1: I wish it work that way, but it does.

697
00:33:00,080 --> 00:33:02,280
Speaker 2: And I'd love to ask now before we get into

698
00:33:02,320 --> 00:33:05,240
Speaker 2: the actual formulations, and I want to also kind of

699
00:33:05,240 --> 00:33:07,600
Speaker 2: remind everyone about some of the facts we need to know,

700
00:33:08,360 --> 00:33:10,840
Speaker 2: just just remind ourselves why it's so important to protect

701
00:33:10,840 --> 00:33:13,959
Speaker 2: your skin from the sun. But one thing that's really

702
00:33:13,960 --> 00:33:16,320
Speaker 2: interesting about the way you launch Naked Sundays is that,

703
00:33:16,440 --> 00:33:18,800
Speaker 2: as you mentioned, didn't say that it was you for

704
00:33:18,960 --> 00:33:22,360
Speaker 2: eight months and now you know. I feel like the

705
00:33:22,400 --> 00:33:24,560
Speaker 2: message business owners get a lot is put your face

706
00:33:24,600 --> 00:33:28,160
Speaker 2: to it, tell the story, humanize yourself, you know, get

707
00:33:28,160 --> 00:33:32,719
Speaker 2: out there on socials. But also ego requires you know,

708
00:33:32,760 --> 00:33:35,640
Speaker 2: your ego pushes you to when something takes off, to

709
00:33:35,720 --> 00:33:39,160
Speaker 2: be proud of it and tell people. And in a

710
00:33:39,360 --> 00:33:42,280
Speaker 2: kind of culture that's very hustle, like be proud, put

711
00:33:42,280 --> 00:33:45,560
Speaker 2: your best foot forward. It's so interesting that you almost

712
00:33:45,880 --> 00:33:48,520
Speaker 2: bought yourself eight months of not having to deal with

713
00:33:48,560 --> 00:33:51,160
Speaker 2: that to let the products speak for themselves, which is

714
00:33:51,320 --> 00:33:53,080
Speaker 2: very much the reverse. I think of what a lot

715
00:33:53,080 --> 00:33:56,160
Speaker 2: of bhysiness models happening, Like can you talk us through

716
00:33:57,040 --> 00:34:00,320
Speaker 2: how that unraveled? Did you feel like it was like

717
00:34:00,400 --> 00:34:05,600
Speaker 2: buying you time to not have to worry about, you know,

718
00:34:05,680 --> 00:34:07,640
Speaker 2: it being attached to your name, Like I remember I

719
00:34:07,640 --> 00:34:09,200
Speaker 2: didn't tell anyone at the firm, but that's because I

720
00:34:09,239 --> 00:34:12,239
Speaker 2: was scared about getting fired, but it also allowed me

721
00:34:12,320 --> 00:34:14,520
Speaker 2: to not be judged by anyone if it didn't go well,

722
00:34:14,600 --> 00:34:15,920
Speaker 2: Like I feel like it protected me.

723
00:34:15,960 --> 00:34:18,560
Speaker 3: What was going through your mind in that in that decision?

724
00:34:18,719 --> 00:34:21,200
Speaker 1: Correct, I felt exactly the same as you, and I

725
00:34:21,239 --> 00:34:23,560
Speaker 1: feel that, Oh, there were so many emotions going through

726
00:34:23,560 --> 00:34:25,800
Speaker 1: at the time, same as you. Am I going to

727
00:34:25,840 --> 00:34:28,239
Speaker 1: fail is ever I'm going to hate this? But then

728
00:34:28,280 --> 00:34:30,200
Speaker 1: the most important thing for me is that this is

729
00:34:30,239 --> 00:34:35,800
Speaker 1: a TGA product, TGA FDA certified kind of medicine product

730
00:34:35,800 --> 00:34:38,400
Speaker 1: that you really need to get right in that sense.

731
00:34:38,440 --> 00:34:40,920
Speaker 1: And I never wanted anyone to turn around and say, well,

732
00:34:40,960 --> 00:34:44,560
Speaker 1: why is this news reporter thinking that she can create

733
00:34:44,560 --> 00:34:48,040
Speaker 1: a sunscreen which is a TGA product. So I really

734
00:34:48,080 --> 00:34:51,359
Speaker 1: made the calculated decision to say, Okay, this is going

735
00:34:51,440 --> 00:34:53,719
Speaker 1: to be a high performance SBF that I wanted to

736
00:34:53,719 --> 00:34:56,480
Speaker 1: speak for itself and I want people to know the

737
00:34:56,480 --> 00:34:59,839
Speaker 1: efficacy without thinking, oh, but the founder. I didn't want

738
00:34:59,840 --> 00:35:02,640
Speaker 1: it to founder. Let this is not my formulas. This

739
00:35:02,680 --> 00:35:07,400
Speaker 1: is the TGA approved formulas that work. And that was

740
00:35:07,719 --> 00:35:11,920
Speaker 1: just my publicists would fight with me every day. They

741
00:35:12,000 --> 00:35:14,120
Speaker 1: need to interview you, I said, who they don't need

742
00:35:14,160 --> 00:35:16,080
Speaker 1: to interview me, here's the product. She goes, no, we

743
00:35:16,120 --> 00:35:18,359
Speaker 1: need a face, we need a founder, and I said, no,

744
00:35:18,520 --> 00:35:21,360
Speaker 1: you don't, you don't, and she fought with me the

745
00:35:21,360 --> 00:35:24,120
Speaker 1: whole time, and towards the end she stopped fighting with me,

746
00:35:24,160 --> 00:35:28,760
Speaker 1: and then I said I'm ready. She said, oh, well,

747
00:35:28,840 --> 00:35:31,319
Speaker 1: you know, it's a bit late for you now. And

748
00:35:31,360 --> 00:35:34,279
Speaker 1: it was slow. It wasn't like, oh my god, Sam's

749
00:35:34,320 --> 00:35:37,759
Speaker 1: behind the face. Let's talk to Sam. It was and

750
00:35:37,840 --> 00:35:41,600
Speaker 1: to this day, our customers they speak to the brand.

751
00:35:41,680 --> 00:35:43,600
Speaker 1: They speak to the brand, they talk to the brand

752
00:35:43,600 --> 00:35:46,640
Speaker 1: on socials like they actually speak as of the brand's

753
00:35:46,680 --> 00:35:50,680
Speaker 1: the personality, which is also me but anyway, and I

754
00:35:50,719 --> 00:35:53,600
Speaker 1: love that because no one cares who the founder it is.

755
00:35:53,840 --> 00:35:56,160
Speaker 1: And I like that. I think that's such a new way,

756
00:35:56,200 --> 00:35:58,600
Speaker 1: as you say, it's not the way people do it anymore,

757
00:35:58,960 --> 00:36:02,280
Speaker 1: in such a new way, interestingly of looking at a brand,

758
00:36:02,320 --> 00:36:05,719
Speaker 1: and because it's a sunscreen, that is important to me

759
00:36:05,800 --> 00:36:07,560
Speaker 1: and I want to keep it that way, so I

760
00:36:07,640 --> 00:36:11,200
Speaker 1: try and not to do I don't do every podcast,

761
00:36:11,600 --> 00:36:14,920
Speaker 1: I've done very very few. I hardly do any interviews,

762
00:36:15,239 --> 00:36:17,680
Speaker 1: and I really try and make sure that this is

763
00:36:17,719 --> 00:36:19,719
Speaker 1: not a founder, let brand for that reason.

764
00:36:20,120 --> 00:36:22,720
Speaker 2: That is such an honor that you even said yes,

765
00:36:22,760 --> 00:36:24,359
Speaker 2: particularly knowing that I.

766
00:36:24,320 --> 00:36:26,360
Speaker 1: Didn't say yes. I've been asking.

767
00:36:27,760 --> 00:36:32,399
Speaker 2: Can I Oh my gosh, that is seriously, that's such

768
00:36:32,440 --> 00:36:35,200
Speaker 2: an honor because I admire what you're doing so much.

769
00:36:35,280 --> 00:36:37,600
Speaker 2: But I also think that's very reassuring for a lot

770
00:36:37,640 --> 00:36:39,920
Speaker 2: of business owners out there who are the same. They

771
00:36:39,960 --> 00:36:42,239
Speaker 2: want their products to speak for themselves. Maybe they don't

772
00:36:42,280 --> 00:36:45,400
Speaker 2: want the enmeshment that comes with you being the brand.

773
00:36:45,480 --> 00:36:47,920
Speaker 2: Some brands live because the identity of the founder is

774
00:36:47,920 --> 00:36:50,600
Speaker 2: tied up with it. Some people don't want that, and

775
00:36:50,880 --> 00:36:53,240
Speaker 2: whether in their lifestyle they want that for personal reasons

776
00:36:53,320 --> 00:36:55,560
Speaker 2: or because of the product for the business, they want

777
00:36:55,600 --> 00:36:59,120
Speaker 2: that for business reasons. I think it's really interesting that

778
00:36:59,200 --> 00:37:01,640
Speaker 2: it can work the other way around, particularly in this

779
00:37:01,719 --> 00:37:03,840
Speaker 2: era where social media wants a face all the time.

780
00:37:04,239 --> 00:37:07,200
Speaker 2: Naked Sundays has not suffered at all. It's become a

781
00:37:07,239 --> 00:37:10,240
Speaker 2: cult and an identity of its own, and it's amazing

782
00:37:10,280 --> 00:37:12,279
Speaker 2: that you get to pick and choose. You know, it

783
00:37:12,280 --> 00:37:14,879
Speaker 2: doesn't depend on you putting your face out there.

784
00:37:14,760 --> 00:37:15,120
Speaker 3: All the time.

785
00:37:15,160 --> 00:37:16,880
Speaker 1: I will say a funny story. I just got back

786
00:37:16,920 --> 00:37:19,480
Speaker 1: from the US where we launched there, and we had

787
00:37:19,560 --> 00:37:22,440
Speaker 1: a room full of you know, a hundred of the

788
00:37:22,480 --> 00:37:25,439
Speaker 1: top influencers in the US, and they were so lovely

789
00:37:25,480 --> 00:37:26,600
Speaker 1: and they were so down to earth, and it was

790
00:37:26,680 --> 00:37:28,920
Speaker 1: quite an interesting experience for me. But I got up

791
00:37:29,040 --> 00:37:31,960
Speaker 1: and I told my story about being a newsreader and

792
00:37:32,040 --> 00:37:35,439
Speaker 1: about you know, why I needed the sunscreen. They came

793
00:37:35,520 --> 00:37:40,239
Speaker 1: up to me afterwards and they were in shock. Oh,

794
00:37:40,280 --> 00:37:43,359
Speaker 1: my god, your brand story is actually real. It's not

795
00:37:43,480 --> 00:37:46,240
Speaker 1: just a made up brand story. Were here all the time,

796
00:37:46,719 --> 00:37:48,160
Speaker 1: you know, you have to have a brand story. And

797
00:37:48,200 --> 00:37:50,279
Speaker 1: so we see these founders stand up and they say,

798
00:37:50,280 --> 00:37:51,839
Speaker 1: a made up story, but yours is real.

799
00:37:52,320 --> 00:37:55,240
Speaker 3: They wouldn't understand people make them up.

800
00:37:55,160 --> 00:37:57,759
Speaker 1: Because in the US it's such a thing like what

801
00:37:57,920 --> 00:37:59,759
Speaker 1: is your brand story? And you must write it out

802
00:37:59,760 --> 00:38:02,520
Speaker 1: and must be this, this and this and then I

803
00:38:02,520 --> 00:38:04,239
Speaker 1: don't even have notes. I don't need notes. I was

804
00:38:04,239 --> 00:38:06,040
Speaker 1: a news reporter for ten years. Like there's no notes

805
00:38:06,120 --> 00:38:08,359
Speaker 1: or story. It just is what it is. And they

806
00:38:08,360 --> 00:38:12,839
Speaker 1: were so surprised. They were in shock, like, this is real.

807
00:38:12,960 --> 00:38:15,439
Speaker 1: You really needed the sunscreen, and so you made it

808
00:38:15,640 --> 00:38:19,160
Speaker 1: really there was the funniest thing. And I was thinking,

809
00:38:19,560 --> 00:38:23,520
Speaker 1: this is so funny. You know that they understand this

810
00:38:23,840 --> 00:38:26,920
Speaker 1: need for a founder's story. And I've heard of that

811
00:38:27,120 --> 00:38:30,480
Speaker 1: before too, so I mean, yeah, it's just a real

812
00:38:30,520 --> 00:38:33,560
Speaker 1: story and not one that I share because I didn't

813
00:38:33,600 --> 00:38:35,640
Speaker 1: need to and I didn't want to, And now that

814
00:38:35,680 --> 00:38:38,400
Speaker 1: I do, it's nice. It's nice to hear people resonate

815
00:38:38,440 --> 00:38:38,680
Speaker 1: with it.

816
00:38:38,840 --> 00:38:42,399
Speaker 2: Yeah. Wow, So that actually makes me think, like in

817
00:38:42,480 --> 00:38:46,960
Speaker 2: any area, whether product or a decision that's more personal

818
00:38:47,080 --> 00:38:49,879
Speaker 2: or marketing or whatever it is, it's very hard when

819
00:38:49,880 --> 00:38:52,880
Speaker 2: you're doing something as differently as you are, when you

820
00:38:52,920 --> 00:38:55,640
Speaker 2: are kind of going against the grain or doing something new,

821
00:38:55,840 --> 00:38:58,719
Speaker 2: or you know, even the product formulations are different to

822
00:38:58,760 --> 00:39:01,120
Speaker 2: what's kind of ever been done before, or you bring

823
00:39:01,160 --> 00:39:04,800
Speaker 2: out things at a world leading it's very hard because

824
00:39:04,840 --> 00:39:07,560
Speaker 2: you are going against the current, so you're pushing against

825
00:39:07,600 --> 00:39:09,840
Speaker 2: difference all the time. And I find like in the

826
00:39:09,920 --> 00:39:13,120
Speaker 2: NATA section, we've talked kind of about fear and risk

827
00:39:13,160 --> 00:39:16,640
Speaker 2: and all that kind of stuff, but comparison is so rife.

828
00:39:16,680 --> 00:39:19,239
Speaker 2: It is so hard not to be looking at what

829
00:39:19,280 --> 00:39:22,239
Speaker 2: everyone else is doing. So when you've decided to do

830
00:39:22,280 --> 00:39:25,080
Speaker 2: something that's not the way everyone else is doing it,

831
00:39:25,840 --> 00:39:28,320
Speaker 2: did you ever get distracted by comparing yourself?

832
00:39:28,440 --> 00:39:32,520
Speaker 1: By absolutely? And I love that you've brought this up,

833
00:39:33,239 --> 00:39:35,279
Speaker 1: and I would wonder how you would deal with this

834
00:39:35,360 --> 00:39:39,400
Speaker 1: as well, because I find it interesting that people who

835
00:39:39,600 --> 00:39:41,960
Speaker 1: are able to get to the places in their careers

836
00:39:41,960 --> 00:39:43,960
Speaker 1: where you have, how do you deal with that? And

837
00:39:44,000 --> 00:39:47,880
Speaker 1: you know, it consumes a lot of people, especially younger people,

838
00:39:48,239 --> 00:39:51,160
Speaker 1: and so it has consumed me at times. And can

839
00:39:51,200 --> 00:39:53,320
Speaker 1: you imagine being a news reporter or a news presenter

840
00:39:53,320 --> 00:39:57,960
Speaker 1: and you've got the other networks. Yeah, But recently, and

841
00:39:58,000 --> 00:40:01,640
Speaker 1: I really want people to who are listening to hear this. Recently,

842
00:40:02,280 --> 00:40:06,799
Speaker 1: I have found a place which is a lane that

843
00:40:06,880 --> 00:40:09,200
Speaker 1: has no cars in it and it's just for me

844
00:40:09,400 --> 00:40:12,560
Speaker 1: and naked Sundays and there's no one but to get

845
00:40:12,560 --> 00:40:16,200
Speaker 1: to that point where you are in your lane and

846
00:40:16,280 --> 00:40:19,560
Speaker 1: you are not looking left or right, there's a lot

847
00:40:19,560 --> 00:40:22,160
Speaker 1: of pain that you go through to get there, and

848
00:40:22,239 --> 00:40:25,839
Speaker 1: you really have to learn that exactly what I've just said,

849
00:40:25,920 --> 00:40:28,239
Speaker 1: When you are looking left and right and constantly at

850
00:40:28,320 --> 00:40:32,560
Speaker 1: competition or other people, it's painful, and guess what, that

851
00:40:32,600 --> 00:40:35,319
Speaker 1: pain doesn't serve you, and so you have to let

852
00:40:35,320 --> 00:40:41,680
Speaker 1: it go. And it comes with meditation, reading, getting to

853
00:40:41,680 --> 00:40:44,120
Speaker 1: know yourself and your brand really well so that you're

854
00:40:44,160 --> 00:40:47,920
Speaker 1: confident with what you're doing. And it's funny. My friend

855
00:40:49,440 --> 00:40:51,360
Speaker 1: saying to me the other day she's starting a business

856
00:40:51,400 --> 00:40:55,400
Speaker 1: on a completely separate topic, and she said to me, Oh,

857
00:40:55,640 --> 00:40:58,880
Speaker 1: this girl I bumped into she's also doing it. And

858
00:40:58,880 --> 00:41:01,360
Speaker 1: it's funny because I look at that girl and I

859
00:41:01,360 --> 00:41:03,520
Speaker 1: think I've never heard of her. I don't care what

860
00:41:03,560 --> 00:41:05,960
Speaker 1: she's doing. Why is my friend caring? And then it

861
00:41:06,000 --> 00:41:08,239
Speaker 1: made me laugh and think that's how I sound when

862
00:41:08,239 --> 00:41:11,000
Speaker 1: I'm like, oh, but this person's doing this in skincare

863
00:41:11,040 --> 00:41:13,439
Speaker 1: and this person you know, and it's like the person

864
00:41:13,440 --> 00:41:15,719
Speaker 1: who I'm telling to they don't even know what I'm

865
00:41:15,800 --> 00:41:18,239
Speaker 1: better know those other people and they don't care. And

866
00:41:18,280 --> 00:41:20,120
Speaker 1: it's only us that cares, right, And we're in this

867
00:41:20,440 --> 00:41:23,360
Speaker 1: bubble where we're just so consumed, and the minute you

868
00:41:23,400 --> 00:41:25,600
Speaker 1: can let that go, magic happens.

869
00:41:25,920 --> 00:41:29,040
Speaker 2: Oh my gosh, that is my favorite SoundBite almost all year,

870
00:41:29,239 --> 00:41:34,000
Speaker 2: Like it's so true. It is so hard to do

871
00:41:34,040 --> 00:41:36,319
Speaker 2: that thing where there are like I call it, just

872
00:41:36,320 --> 00:41:39,120
Speaker 2: put the blinkers on. You sometimes have to, like even

873
00:41:39,600 --> 00:41:42,799
Speaker 2: literal physical blinkers. Sometimes you have to mute pages that

874
00:41:42,840 --> 00:41:45,319
Speaker 2: you follow in the production phase of something. Sometimes you

875
00:41:45,360 --> 00:41:48,640
Speaker 2: have to literally force yourself to ignore the other cars

876
00:41:49,280 --> 00:41:51,680
Speaker 2: to stay, like put up barriers on your road so

877
00:41:51,719 --> 00:41:53,880
Speaker 2: that you can just focus on what you're doing. Because

878
00:41:53,920 --> 00:41:56,200
Speaker 2: it's that whole thing that it's the thief of joy.

879
00:41:56,280 --> 00:41:59,719
Speaker 2: It literally will ruin. Like another quote I love is

880
00:42:00,000 --> 00:42:02,000
Speaker 2: the fastest way to kill something special is to compare

881
00:42:02,000 --> 00:42:02,960
Speaker 2: it to something else.

882
00:42:02,880 --> 00:42:05,080
Speaker 3: Like how powerful?

883
00:42:06,640 --> 00:42:10,200
Speaker 2: Totally, So I don't need any convincing. I am absolutely

884
00:42:10,280 --> 00:42:13,360
Speaker 2: obsessed with everything that you create. The mist alone is

885
00:42:13,480 --> 00:42:16,200
Speaker 2: just game changing. It has changed my life because I

886
00:42:16,239 --> 00:42:19,640
Speaker 2: get very pigmented. I'm in, you know, thirty three, so

887
00:42:19,640 --> 00:42:21,680
Speaker 2: I'm getting to that age where I really care about

888
00:42:21,680 --> 00:42:25,759
Speaker 2: some protection every day. But what is so important, like

889
00:42:25,800 --> 00:42:28,320
Speaker 2: give us some of the stats that you're passionate about

890
00:42:28,360 --> 00:42:31,320
Speaker 2: some of the statistics, or even like that we should

891
00:42:31,320 --> 00:42:33,640
Speaker 2: reply every ninety minutes. I don't think people know that.

892
00:42:33,800 --> 00:42:37,840
Speaker 2: And then your favorite products and why you're so excited

893
00:42:37,840 --> 00:42:41,000
Speaker 2: about naked Sundays helping us address those statistics.

894
00:42:41,280 --> 00:42:45,960
Speaker 1: So I am not a sales sales e. So anything

895
00:42:46,000 --> 00:42:48,799
Speaker 1: I've created is because A it wasn't on the market

896
00:42:48,840 --> 00:42:51,000
Speaker 1: and people needed it, or B I needed it. But

897
00:42:51,520 --> 00:42:53,680
Speaker 1: I did a survey of I think it was two

898
00:42:53,719 --> 00:42:57,520
Speaker 1: thousand millennials so age between eighteen and I think thirty four,

899
00:42:58,040 --> 00:43:00,520
Speaker 1: and I found that seventy percent of them didn't wear

900
00:43:00,640 --> 00:43:02,799
Speaker 1: SBF every day, And then I did the survey which

901
00:43:02,840 --> 00:43:05,959
Speaker 1: asked them why, and they said the main reasons were

902
00:43:06,040 --> 00:43:09,360
Speaker 1: it's white, it's sticky, and it's not good for my skin.

903
00:43:10,320 --> 00:43:15,120
Speaker 1: And so I pretty much always believe that if I

904
00:43:15,160 --> 00:43:17,319
Speaker 1: ever did the SBF, it would have to have no

905
00:43:17,400 --> 00:43:19,760
Speaker 1: white cars, not be sticky, and be good for your skin.

906
00:43:20,040 --> 00:43:22,320
Speaker 1: And then that cemented to me when I did that pole,

907
00:43:22,480 --> 00:43:25,480
Speaker 1: that is exactly what people are saying. So the statistics

908
00:43:25,560 --> 00:43:29,760
Speaker 1: are also that millennials are most at risk of melanomas

909
00:43:30,480 --> 00:43:34,040
Speaker 1: that age bracket. And so for me, the whole point

910
00:43:34,080 --> 00:43:36,360
Speaker 1: really of naked Sundays and why it's so fun and

911
00:43:36,400 --> 00:43:38,799
Speaker 1: purple and lilac and rainbow is to really get the

912
00:43:38,840 --> 00:43:42,319
Speaker 1: younger generation changing their habits now. And you're lucky and

913
00:43:42,360 --> 00:43:45,040
Speaker 1: that your family and your mum and still that to

914
00:43:45,040 --> 00:43:48,560
Speaker 1: you early, but most of us, even if our parents

915
00:43:48,560 --> 00:43:51,160
Speaker 1: did say that to us, we still shunned sunscreen and

916
00:43:51,200 --> 00:43:53,440
Speaker 1: didn't listen. And now we get to my age and

917
00:43:53,440 --> 00:43:55,520
Speaker 1: I'm a bit older than you, but it's all about

918
00:43:55,560 --> 00:43:58,840
Speaker 1: those expensive reversal procedures, which is, you know, that's the

919
00:43:58,880 --> 00:44:02,120
Speaker 1: trend now, and it's just it's expensive, it's invasive, it's annoying,

920
00:44:02,200 --> 00:44:04,880
Speaker 1: Like no one wants to have to do that. Imagine

921
00:44:04,880 --> 00:44:08,239
Speaker 1: we just told that whole generation, Hey, just need a

922
00:44:08,280 --> 00:44:10,719
Speaker 1: wear at SBF every day, top up every ninety minutes

923
00:44:10,760 --> 00:44:12,439
Speaker 1: when you're out in the sun, and you won't need

924
00:44:12,640 --> 00:44:18,640
Speaker 1: any of that when you're older. Quick, right, take thirty

925
00:44:18,680 --> 00:44:22,239
Speaker 1: seconds to put on sunscreen. So how am I going

926
00:44:22,280 --> 00:44:25,040
Speaker 1: to get a whole generation to change the habits? Yes,

927
00:44:25,120 --> 00:44:27,520
Speaker 1: we can make it. Lilac And Lilac wasn't big back

928
00:44:27,560 --> 00:44:29,839
Speaker 1: then when I started, by the way, So we really

929
00:44:29,880 --> 00:44:32,759
Speaker 1: did a lot of research into the trends of what

930
00:44:32,880 --> 00:44:36,360
Speaker 1: will be cool for millennials in two years time, and

931
00:44:36,560 --> 00:44:40,600
Speaker 1: Lilac popping up, and you know how Lilac is now, right,

932
00:44:40,719 --> 00:44:45,000
Speaker 1: So I mean, kudos to my trend expert, who really

933
00:44:45,320 --> 00:44:49,480
Speaker 1: was like my work experience person. Oh my gosh, who

934
00:44:49,520 --> 00:44:51,600
Speaker 1: was the only millennial who I knew, who was the

935
00:44:51,600 --> 00:44:53,440
Speaker 1: only twenty two year old I knew at the time,

936
00:44:54,040 --> 00:44:57,400
Speaker 1: So kudos to her. And she did some research and

937
00:44:57,440 --> 00:45:00,399
Speaker 1: she she came up with that, and then I sort

938
00:45:00,440 --> 00:45:02,799
Speaker 1: of chose the sort of the holographic to make it

939
00:45:02,840 --> 00:45:05,839
Speaker 1: just really fun and sparkly. And now my daughter who's five,

940
00:45:05,920 --> 00:45:08,799
Speaker 1: things all sunscreens are purple, and she draws a little

941
00:45:08,800 --> 00:45:13,000
Speaker 1: purple sunscreens at school. Yeah, it's really sweet. She loves

942
00:45:13,000 --> 00:45:15,600
Speaker 1: sunscreen now. So everything I sort of made sure that

943
00:45:15,640 --> 00:45:18,920
Speaker 1: she would love to put on us put on her shelf,

944
00:45:18,960 --> 00:45:21,360
Speaker 1: you know, because I just feel like if it's going

945
00:45:21,440 --> 00:45:24,839
Speaker 1: to be attractive and people enjoy having it around, which

946
00:45:24,960 --> 00:45:26,960
Speaker 1: like everyone does, they love having it on their shelves,

947
00:45:27,000 --> 00:45:30,560
Speaker 1: then they're going to use it well hopefully. So products

948
00:45:30,600 --> 00:45:32,840
Speaker 1: I love. So the myst was the first hero product,

949
00:45:32,960 --> 00:45:35,879
Speaker 1: and the amount of iterations that we've done to make

950
00:45:35,920 --> 00:45:40,000
Speaker 1: it super super light but not too light so that

951
00:45:40,040 --> 00:45:43,560
Speaker 1: it doesn't hit the spots, but so that it doesn't

952
00:45:43,600 --> 00:45:46,319
Speaker 1: go in your mouth or your eyes. We've reiterated the

953
00:45:46,320 --> 00:45:49,320
Speaker 1: formula multiple times that it's not greasy, so it's a

954
00:45:49,360 --> 00:45:52,799
Speaker 1: little bit matifying, and then it's just unspraying. Now by

955
00:45:52,800 --> 00:45:55,960
Speaker 1: the way, everyone your eyes straight away. It doesn't even

956
00:45:56,000 --> 00:46:00,040
Speaker 1: get in your eyes, like it's just we've perfected the

957
00:46:00,080 --> 00:46:03,520
Speaker 1: delivery system I call it. Never been done before anywhere

958
00:46:03,560 --> 00:46:05,520
Speaker 1: like that in the world. All the other myths they

959
00:46:05,520 --> 00:46:07,399
Speaker 1: sort of get into your eyes or like make little

960
00:46:07,400 --> 00:46:10,359
Speaker 1: blobs on your face. But this is so even that

961
00:46:10,400 --> 00:46:12,120
Speaker 1: it just you can see my face is a bit

962
00:46:12,719 --> 00:46:15,080
Speaker 1: glowy but not greasy, so it's not taking off my

963
00:46:15,160 --> 00:46:16,120
Speaker 1: makeup that I'm wearing.

964
00:46:16,239 --> 00:46:18,000
Speaker 3: It is amazing. It blows me.

965
00:46:18,000 --> 00:46:19,400
Speaker 2: I don't know if you've seen the video, but like

966
00:46:19,719 --> 00:46:22,879
Speaker 2: when I made a video of it, and my face is.

967
00:46:22,800 --> 00:46:23,239
Speaker 1: Just like.

968
00:46:24,719 --> 00:46:28,720
Speaker 3: What like zooming in, like what is happening? Blew me away?

969
00:46:29,040 --> 00:46:31,480
Speaker 1: Thank you? I love that. So then we thought, okay,

970
00:46:31,520 --> 00:46:34,040
Speaker 1: but and when I say we, it's like me and

971
00:46:34,120 --> 00:46:36,480
Speaker 1: my husband, who's actually in finance and nothing to do

972
00:46:36,520 --> 00:46:38,960
Speaker 1: with naked Sundays. But it was only us at the beginning.

973
00:46:39,040 --> 00:46:41,279
Speaker 1: So we're thinking, Okay, how do we get millennials to

974
00:46:41,719 --> 00:46:44,360
Speaker 1: so the mysters for topping up when you're out and about,

975
00:46:44,400 --> 00:46:46,440
Speaker 1: But how do you get them to wear their sunscreen

976
00:46:46,480 --> 00:46:49,880
Speaker 1: every single day aside from being lilac? And so we

977
00:46:50,000 --> 00:46:53,000
Speaker 1: decided to put collagen into the sunscreen, thinking maybe that

978
00:46:53,080 --> 00:46:56,040
Speaker 1: will encourage them, And then I thought, but it's got

979
00:46:56,080 --> 00:46:58,319
Speaker 1: to be vegan, So what about vegan collagen? And then

980
00:46:58,360 --> 00:47:00,600
Speaker 1: again people told me that couldn't be done such thing,

981
00:47:01,120 --> 00:47:03,080
Speaker 1: and I found it and it's a bunch of plants

982
00:47:03,120 --> 00:47:06,680
Speaker 1: that mimic when you use actual collagen on your skin,

983
00:47:07,000 --> 00:47:09,440
Speaker 1: but it's smaller molecules so it actually absorbs. So we

984
00:47:09,480 --> 00:47:12,040
Speaker 1: did studies on it and have found that it increased

985
00:47:12,080 --> 00:47:14,719
Speaker 1: hydration and moisture and all that good stuff. So put

986
00:47:14,800 --> 00:47:17,560
Speaker 1: vegan collagen in, did a chemical sunscreen, and then did

987
00:47:17,600 --> 00:47:21,319
Speaker 1: a mineral because a lot of people very surprising to me.

988
00:47:21,600 --> 00:47:24,120
Speaker 1: I don't know about skincare, but most people have sensit

989
00:47:24,200 --> 00:47:28,200
Speaker 1: of skin. Who would have thought anyways, So the mineral. Now,

990
00:47:28,239 --> 00:47:30,240
Speaker 1: I don't know if you know anything about mineral sunscreen.

991
00:47:30,320 --> 00:47:32,120
Speaker 1: I didn't, but I always knew that it was white

992
00:47:32,160 --> 00:47:36,080
Speaker 1: and very thick, and so we put a special blend

993
00:47:36,120 --> 00:47:39,600
Speaker 1: of iron oxides in it to eradicate the white cast.

994
00:47:39,680 --> 00:47:41,439
Speaker 1: I don't know if you've used the mineral, but it's

995
00:47:41,440 --> 00:47:43,879
Speaker 1: become a cult. Sold out in Meccan twenty four hours

996
00:47:43,920 --> 00:47:46,680
Speaker 1: three months worth of stock when we launched three months worth. Yeah,

997
00:47:46,719 --> 00:47:49,799
Speaker 1: we were scrambling. We still scramble every day for enough

998
00:47:49,840 --> 00:47:52,800
Speaker 1: of these guys. But basically, you put it on before

999
00:47:52,840 --> 00:47:56,440
Speaker 1: your makeup or just with nothing else, and it's thick

1000
00:47:56,480 --> 00:47:59,920
Speaker 1: because it's mineral and it's fifty. So any mineral sunscreen

1001
00:48:00,200 --> 00:48:03,520
Speaker 1: use that's not thick, it's not fifty. They've used less

1002
00:48:03,560 --> 00:48:07,000
Speaker 1: because it's it's actual zinc. So it's grounds up white

1003
00:48:07,280 --> 00:48:10,680
Speaker 1: powder anyway, so you put it on and it might

1004
00:48:10,719 --> 00:48:13,359
Speaker 1: look sick at first. And I created also what I'm

1005
00:48:13,400 --> 00:48:15,120
Speaker 1: super proud of is this little brush. I call it

1006
00:48:15,120 --> 00:48:18,640
Speaker 1: the SBFVFF brush. But anyway, you blend the mineral into

1007
00:48:18,680 --> 00:48:22,560
Speaker 1: your skin and it completely blurs any fine lines or

1008
00:48:22,600 --> 00:48:26,480
Speaker 1: wrinkles due to the iron oxide blend and gives you

1009
00:48:26,520 --> 00:48:30,879
Speaker 1: this absolutely flawless finish due to the additives in it.

1010
00:48:31,680 --> 00:48:33,680
Speaker 1: And you put your makeup over it and it just

1011
00:48:33,719 --> 00:48:35,880
Speaker 1: gives you this beautiful glow. And I've tested it on

1012
00:48:35,960 --> 00:48:38,160
Speaker 1: cameras and lights and it doesn't give you any flashback

1013
00:48:38,200 --> 00:48:40,520
Speaker 1: or anything. And people are addicted to it because they

1014
00:48:40,560 --> 00:48:42,120
Speaker 1: just go out the house with just this and a

1015
00:48:42,120 --> 00:48:44,880
Speaker 1: bit of blush or lip gloss and that's it. And

1016
00:48:44,960 --> 00:48:47,320
Speaker 1: so it just gives you that finish. So the mineral

1017
00:48:47,360 --> 00:48:50,319
Speaker 1: and the mist are now our complete best sellers. And

1018
00:48:50,360 --> 00:48:52,399
Speaker 1: then we just launched I don't know if you have one,

1019
00:48:52,480 --> 00:48:55,600
Speaker 1: but it's the Clear Glow Radiant sun serum. So it's

1020
00:48:55,640 --> 00:49:00,480
Speaker 1: the first one hundred percent clear SPF fifty sunscreen. There's

1021
00:49:00,520 --> 00:49:03,920
Speaker 1: been around, but they've been thirty or forty, but fifty

1022
00:49:03,960 --> 00:49:07,040
Speaker 1: and so it's just clear. So it's just a sealing sunscreen. Yeah,

1023
00:49:07,040 --> 00:49:09,399
Speaker 1: and it's got blue light protection in it. And I'm

1024
00:49:09,400 --> 00:49:12,040
Speaker 1: putting everything right now for those who are listening over

1025
00:49:12,120 --> 00:49:14,400
Speaker 1: my makeup, but you can just see it's not greasy,

1026
00:49:14,440 --> 00:49:17,640
Speaker 1: it's not oily. It dries down immediately, and that has

1027
00:49:17,719 --> 00:49:20,880
Speaker 1: become our new bestseller. And then I created the world's

1028
00:49:20,880 --> 00:49:23,640
Speaker 1: first SPF fifty lip oil. So I love lip oils.

1029
00:49:24,040 --> 00:49:26,360
Speaker 3: The lip oil is so beautiful.

1030
00:49:27,040 --> 00:49:29,080
Speaker 1: I can never find a lip oil. Actually we've got

1031
00:49:29,120 --> 00:49:33,600
Speaker 1: a new new one coming out soon anyways. Yeah, so

1032
00:49:34,200 --> 00:49:37,799
Speaker 1: there's never been a lip oil with SB and that's hard.

1033
00:49:37,840 --> 00:49:40,399
Speaker 1: That was hard to create because you'll remember that, oh

1034
00:49:40,560 --> 00:49:43,800
Speaker 1: it taste good. It smells good because it's sunscreen and

1035
00:49:43,800 --> 00:49:45,880
Speaker 1: you're putting it on your lips and sunscreen at the

1036
00:49:45,880 --> 00:49:48,279
Speaker 1: best of time, cells and taste or smell good, right,

1037
00:49:48,640 --> 00:49:50,160
Speaker 1: but putting it on your lips, you have to make

1038
00:49:50,200 --> 00:49:53,640
Speaker 1: sure it smells and tastes good. So we're constantly iterating

1039
00:49:53,680 --> 00:49:57,000
Speaker 1: that and bringing out new flavors. And then my brand

1040
00:49:57,200 --> 00:50:00,239
Speaker 1: new baby, which by the time you guys as a

1041
00:50:00,360 --> 00:50:03,239
Speaker 1: listening is going to be out.

1042
00:50:03,360 --> 00:50:07,040
Speaker 3: O how excited. Honestly, it just is.

1043
00:50:07,680 --> 00:50:10,320
Speaker 2: If you guys listening aren't absolutely obsessed with Nakad Sundays

1044
00:50:10,320 --> 00:50:13,160
Speaker 2: by now, I don't know what would ever excite you,

1045
00:50:13,239 --> 00:50:18,239
Speaker 2: Like this is so amazing. I just it's so interesting.

1046
00:50:18,560 --> 00:50:20,799
Speaker 2: How often Like there's another quote that I love, which

1047
00:50:20,800 --> 00:50:26,120
Speaker 2: is that people often miss opportunity because it comes disguised

1048
00:50:26,160 --> 00:50:28,759
Speaker 2: as hard work or something like that, Like most people

1049
00:50:28,800 --> 00:50:31,640
Speaker 2: would see the barriers, how hard it has been. The

1050
00:50:31,640 --> 00:50:33,919
Speaker 2: reason why you're doing world first is because everyone else

1051
00:50:33,920 --> 00:50:35,799
Speaker 2: in the industry is like, that's too hard, it's impossible.

1052
00:50:35,880 --> 00:50:36,839
Speaker 3: No, we're not going to do it.

1053
00:50:37,200 --> 00:50:40,680
Speaker 2: But you have literally thought of everything you've thought of,

1054
00:50:41,920 --> 00:50:45,080
Speaker 2: Like who thinks about how something reflects on camera? No

1055
00:50:45,120 --> 00:50:48,520
Speaker 2: one thinks about that. But that's what millennials care about. Like, yes,

1056
00:50:48,920 --> 00:50:51,120
Speaker 2: the fact that the biggest barrier for millennials isn't that

1057
00:50:51,160 --> 00:50:53,399
Speaker 2: they don't care about some protection. It's just that there's

1058
00:50:53,400 --> 00:50:56,040
Speaker 2: no product that works with what they do in their life.

1059
00:50:56,360 --> 00:50:58,520
Speaker 2: That it's the stickiness. It's not the facts that they

1060
00:50:58,520 --> 00:51:01,840
Speaker 2: are ignoring. It's that it's the act product Like the

1061
00:51:01,880 --> 00:51:03,919
Speaker 2: fact that you even have researched, that you've thought about

1062
00:51:03,960 --> 00:51:07,160
Speaker 2: literally everything. And I think that's the big disconnect with

1063
00:51:07,200 --> 00:51:10,279
Speaker 2: a lot of brands, is they're not literally looking at

1064
00:51:10,400 --> 00:51:13,600
Speaker 2: everything their target market says and does and cares about.

1065
00:51:13,880 --> 00:51:17,200
Speaker 3: And fixing it. But you're doing that, and it's it's extraordinary.

1066
00:51:17,280 --> 00:51:19,440
Speaker 1: I mean, I think I come from a place and

1067
00:51:19,480 --> 00:51:21,160
Speaker 1: I wish I didn't, But I think I come from

1068
00:51:21,200 --> 00:51:24,719
Speaker 1: a place not of what's going to sell. I never

1069
00:51:24,800 --> 00:51:27,879
Speaker 1: think that. I think what is missing and what as

1070
00:51:27,880 --> 00:51:30,200
Speaker 1: you exactly as you said, what would make people want

1071
00:51:30,239 --> 00:51:32,799
Speaker 1: to use it? And it annoys me. Sometimes they don't come

1072
00:51:32,840 --> 00:51:36,000
Speaker 1: from the place where what will sell? And I wish

1073
00:51:36,000 --> 00:51:38,239
Speaker 1: I did. But I think that's because I don't have

1074
00:51:38,280 --> 00:51:41,319
Speaker 1: a skincare background, and I don't have a sunscreen back.

1075
00:51:41,360 --> 00:51:43,040
Speaker 1: I don't even have a product background. I don't have

1076
00:51:43,080 --> 00:51:46,799
Speaker 1: a business background. I don't know how I got here.

1077
00:51:48,120 --> 00:51:50,879
Speaker 1: It's just by chance, but it is. It's by chance.

1078
00:51:50,960 --> 00:51:53,160
Speaker 1: I come from a people background, and so I guess,

1079
00:51:53,600 --> 00:51:55,799
Speaker 1: as you say, I just think what do the people want?

1080
00:51:55,920 --> 00:51:58,560
Speaker 1: I listen to them, talk to them, and then try

1081
00:51:58,600 --> 00:52:00,160
Speaker 1: and create it. It's not easy.

1082
00:52:00,440 --> 00:52:02,799
Speaker 2: I think coming from a people background is maybe the

1083
00:52:02,840 --> 00:52:05,759
Speaker 2: most valuable thing that you can do. Like you know,

1084
00:52:05,840 --> 00:52:07,839
Speaker 2: there is of course so many skills to be learned

1085
00:52:07,880 --> 00:52:10,800
Speaker 2: in studying business or you know, knowing from an earlier

1086
00:52:10,800 --> 00:52:12,480
Speaker 2: age that's what you want to do. But I think

1087
00:52:12,800 --> 00:52:15,839
Speaker 2: the skills that are most important is that it's being

1088
00:52:15,880 --> 00:52:17,839
Speaker 2: able to speak to people. It's you can learn all

1089
00:52:17,840 --> 00:52:20,279
Speaker 2: the other stuff that's what's exciting about business. You can

1090
00:52:20,400 --> 00:52:24,240
Speaker 2: learn about supply chains and manufacturing and branding and products

1091
00:52:24,239 --> 00:52:26,640
Speaker 2: and packaging and you know, all that stuff, but talking

1092
00:52:26,640 --> 00:52:29,560
Speaker 2: to people about what they want that transfers to anything,

1093
00:52:29,560 --> 00:52:30,880
Speaker 2: which is obviously you're.

1094
00:52:30,719 --> 00:52:31,440
Speaker 3: So good at that.

1095
00:52:32,000 --> 00:52:32,400
Speaker 1: Thank you.

1096
00:52:33,000 --> 00:52:34,759
Speaker 3: So what's what's the new thing coming out?

1097
00:52:34,800 --> 00:52:34,960
Speaker 1: Oh?

1098
00:52:35,040 --> 00:52:37,640
Speaker 3: Yes, sorry I interrupted you just getting excited.

1099
00:52:38,800 --> 00:52:42,160
Speaker 1: So our newest product is called Golden Globe Body Sunscreen,

1100
00:52:42,719 --> 00:52:45,759
Speaker 1: and so just you know, how boring is it to

1101
00:52:45,880 --> 00:52:48,160
Speaker 1: just put on sunscreen on your body and you know,

1102
00:52:48,200 --> 00:52:50,920
Speaker 1: we always feel like it's just a bit white and

1103
00:52:50,960 --> 00:52:53,560
Speaker 1: a bit sticky. Oh and it comes with the brush too.

1104
00:52:54,160 --> 00:52:55,880
Speaker 1: It comes with the body brush. So I'll just use

1105
00:52:55,920 --> 00:52:57,799
Speaker 1: my face brush for now, but it comes with the

1106
00:52:57,840 --> 00:53:04,360
Speaker 1: most beautiful got it, No you worry, I've got the

1107
00:53:04,360 --> 00:53:07,839
Speaker 1: body brush. Okay. So it comes with this beautiful body brush.

1108
00:53:08,160 --> 00:53:11,400
Speaker 1: And it's basically I don't really thought about how to

1109
00:53:11,600 --> 00:53:13,600
Speaker 1: mark and see that again, like I've even thought about

1110
00:53:13,680 --> 00:53:15,360
Speaker 1: how to market. I've just thought to myself, you know

1111
00:53:15,400 --> 00:53:17,560
Speaker 1: what people are missing in their lives. They're missing like

1112
00:53:17,600 --> 00:53:20,800
Speaker 1: a beautiful glowy sunscreen that could like make their skin

1113
00:53:20,920 --> 00:53:26,120
Speaker 1: glow and give it a bit of gold fifty plus. Yeah,

1114
00:53:26,200 --> 00:53:27,879
Speaker 1: So it's just like a little bit you can see

1115
00:53:27,880 --> 00:53:29,920
Speaker 1: on my skin for everyone listening, I'm just putting it

1116
00:53:29,960 --> 00:53:33,120
Speaker 1: on my deck litage. It's just a beautiful glow and

1117
00:53:33,200 --> 00:53:35,319
Speaker 1: it just makes you look a little bit golden. And

1118
00:53:35,360 --> 00:53:37,320
Speaker 1: we're launching it in the middle of winter on purpose

1119
00:53:37,360 --> 00:53:39,600
Speaker 1: so that you get that beautiful golden glow. So you

1120
00:53:39,600 --> 00:53:41,360
Speaker 1: could be having lunch with your girlfriends, you could be

1121
00:53:41,400 --> 00:53:42,680
Speaker 1: out on the boat, you could be at the day

1122
00:53:42,680 --> 00:53:45,200
Speaker 1: at the races, and you're not putting on this white,

1123
00:53:45,200 --> 00:53:49,920
Speaker 1: sticky sunscreen. You're putting on a beautiful, glowy, shimmery body sunscreen.

1124
00:53:50,000 --> 00:53:51,920
Speaker 1: It's got green tea extract in it, so it's sort

1125
00:53:51,960 --> 00:53:53,759
Speaker 1: of firming and swimming, so you can put it on

1126
00:53:53,800 --> 00:53:55,920
Speaker 1: your legs and you'll selly light and if you have

1127
00:53:55,960 --> 00:53:58,000
Speaker 1: any and you know it will be really good for

1128
00:53:58,080 --> 00:54:02,520
Speaker 1: your skin as well. And then I have been naughty

1129
00:54:03,080 --> 00:54:06,400
Speaker 1: and have been putting it on my face because in winter,

1130
00:54:06,719 --> 00:54:08,239
Speaker 1: you know when you'd like start to look a little

1131
00:54:08,239 --> 00:54:13,640
Speaker 1: bit pale. Yeah, yes, So I've been putting it on

1132
00:54:13,680 --> 00:54:15,480
Speaker 1: my face for a bit of a golden glow. And

1133
00:54:15,520 --> 00:54:17,080
Speaker 1: now I'm thinking, oh my god, maybe I should have

1134
00:54:17,080 --> 00:54:19,200
Speaker 1: made it into a face sunscreen because it's just the

1135
00:54:19,239 --> 00:54:21,840
Speaker 1: most beautiful glow that's just a bit of a winter

1136
00:54:21,960 --> 00:54:24,560
Speaker 1: fun product. So golden glow body sunscreen.

1137
00:54:24,640 --> 00:54:26,799
Speaker 3: Oh my gosh. I'm so excited.

1138
00:54:26,920 --> 00:54:30,279
Speaker 2: Honestly, it is so cool listening to the way that

1139
00:54:30,320 --> 00:54:33,120
Speaker 2: you come up with new products by just looking at

1140
00:54:33,120 --> 00:54:35,160
Speaker 2: the gaps and figuring out what you want to use.

1141
00:54:35,239 --> 00:54:39,399
Speaker 3: That is it's just so natural and organic and I.

1142
00:54:39,440 --> 00:54:41,759
Speaker 2: Just I'm so excited, and I feel like this is

1143
00:54:41,800 --> 00:54:44,200
Speaker 2: why because I'm similar to you.

1144
00:54:44,280 --> 00:54:45,320
Speaker 3: I'm a people person.

1145
00:54:45,400 --> 00:54:47,680
Speaker 2: I love product and I love, you know, things that

1146
00:54:47,800 --> 00:54:50,640
Speaker 2: perform really well. But listening to you, I just want

1147
00:54:50,640 --> 00:54:53,839
Speaker 2: to like bathe myself, like literally like jump into a

1148
00:54:53,840 --> 00:54:56,440
Speaker 2: big pool of naked Sundays and just swiming it.

1149
00:54:56,520 --> 00:54:58,160
Speaker 3: Like it's just it's.

1150
00:54:58,040 --> 00:55:01,200
Speaker 2: So cool how thought out everything is, and also that

1151
00:55:01,280 --> 00:55:04,680
Speaker 2: it came out of nowhere, like you've had this entire

1152
00:55:04,800 --> 00:55:07,839
Speaker 2: career before, and people very much silo themselves. I think

1153
00:55:07,880 --> 00:55:10,680
Speaker 2: into categories and think that's it for me. But you know,

1154
00:55:10,920 --> 00:55:13,720
Speaker 2: eighteen months ago, well maybe not eighteen months, but eighteen

1155
00:55:13,719 --> 00:55:15,919
Speaker 2: months before you had the idea, you would have no

1156
00:55:16,160 --> 00:55:17,719
Speaker 2: idea that this was going to be your life.

1157
00:55:18,440 --> 00:55:22,399
Speaker 1: None, absolutely none. And that's the beauty of it. And

1158
00:55:22,440 --> 00:55:26,080
Speaker 1: I feel like people need to really find the beauty

1159
00:55:26,120 --> 00:55:28,920
Speaker 1: for their lives and just think to yourself, there is

1160
00:55:28,960 --> 00:55:31,239
Speaker 1: something that I might be doing in eighteen months time

1161
00:55:31,280 --> 00:55:34,040
Speaker 1: that I haven't even thought of yet. But it's like

1162
00:55:34,360 --> 00:55:37,880
Speaker 1: if I had the idea and I follow through and

1163
00:55:37,960 --> 00:55:41,280
Speaker 1: the pieces start to fall together and I just push

1164
00:55:41,320 --> 00:55:44,279
Speaker 1: and push, maybe my life will look completely different in

1165
00:55:44,400 --> 00:55:47,719
Speaker 1: eighteen months time, for the better and something you'd never

1166
00:55:47,880 --> 00:55:49,840
Speaker 1: even have imagined for yourself.

1167
00:55:50,120 --> 00:55:51,840
Speaker 3: Absolutely. Oh my gosh.

1168
00:55:51,840 --> 00:55:55,040
Speaker 2: Well, given that that has all happened and he's continuing

1169
00:55:55,080 --> 00:55:57,160
Speaker 2: to blow up, this is probably the wrong time to

1170
00:55:57,200 --> 00:56:00,040
Speaker 2: ask you the plata questions because I feel.

1171
00:55:59,719 --> 00:56:02,080
Speaker 3: Like play and having an.

1172
00:56:02,040 --> 00:56:04,759
Speaker 2: Activity that is outside of what you do and that's

1173
00:56:04,880 --> 00:56:07,680
Speaker 2: just a pure joy. It's a different equation in the

1174
00:56:07,719 --> 00:56:11,160
Speaker 2: early stages of a business because businesses are very demanding.

1175
00:56:11,160 --> 00:56:13,520
Speaker 2: They're like new children, and you do kind of make

1176
00:56:13,560 --> 00:56:17,200
Speaker 2: sacrifices in the those beginning, you know, first few years.

1177
00:56:17,239 --> 00:56:18,920
Speaker 3: But is there.

1178
00:56:18,800 --> 00:56:21,760
Speaker 2: Anything that you do to kind of pull your brain

1179
00:56:21,800 --> 00:56:24,680
Speaker 2: out of the business and to stop thinking about sunscreen

1180
00:56:24,719 --> 00:56:27,160
Speaker 2: and new products and what you're doing, even if that

1181
00:56:27,160 --> 00:56:29,680
Speaker 2: brings you joy, Because I feel like if you don't

1182
00:56:29,680 --> 00:56:31,920
Speaker 2: get some distance, it's very hard to stay fresh. It's

1183
00:56:31,960 --> 00:56:34,120
Speaker 2: hard to keep the joy in your business if you

1184
00:56:34,160 --> 00:56:35,640
Speaker 2: can't find joy somewhere else.

1185
00:56:35,760 --> 00:56:37,920
Speaker 1: I have a five year old daughter who loves to

1186
00:56:38,000 --> 00:56:40,600
Speaker 1: draw and loves to play and loves to make cubby houses,

1187
00:56:40,800 --> 00:56:45,440
Speaker 1: and yeah, she definitely takes me out and out of

1188
00:56:45,480 --> 00:56:49,200
Speaker 1: the brain focus of the business and transports me into

1189
00:56:49,200 --> 00:56:51,439
Speaker 1: another world. And I really try to spend as much

1190
00:56:51,480 --> 00:56:54,440
Speaker 1: as time as I can with her. And whilst she

1191
00:56:54,719 --> 00:56:56,399
Speaker 1: loves and respects what I do and ask me if

1192
00:56:56,400 --> 00:56:59,160
Speaker 1: she can come to the office after school today, I

1193
00:56:59,239 --> 00:57:02,799
Speaker 1: really do try separate that as much as I can.

1194
00:57:02,880 --> 00:57:04,600
Speaker 1: It's not easy, I will be honest, you know, I'd

1195
00:57:04,640 --> 00:57:07,480
Speaker 1: love to be spending more time with her, and so

1196
00:57:07,640 --> 00:57:10,440
Speaker 1: I do that. I did have a ritual before it

1197
00:57:10,480 --> 00:57:12,239
Speaker 1: was cold where I would just go for a walk

1198
00:57:12,280 --> 00:57:14,919
Speaker 1: on Bunday Beach every single day. Every day, I would

1199
00:57:14,960 --> 00:57:17,240
Speaker 1: just go to the beach and I would just hear

1200
00:57:17,280 --> 00:57:19,560
Speaker 1: the waves and I would listen to music. I love

1201
00:57:19,600 --> 00:57:25,320
Speaker 1: Taylor's with Amazing and Kanye. I don't know if that's controversial.

1202
00:57:27,800 --> 00:57:29,640
Speaker 1: I used to listen to all their new albums coming

1203
00:57:29,640 --> 00:57:32,000
Speaker 1: out and just listen and listen. And that really got

1204
00:57:32,040 --> 00:57:33,800
Speaker 1: me out of it too. You know, I have a

1205
00:57:33,880 --> 00:57:37,360
Speaker 1: husband who I sometimes see, I mean every now and

1206
00:57:37,400 --> 00:57:40,960
Speaker 1: then occasionally, and you know, so I guess for me

1207
00:57:41,440 --> 00:57:44,320
Speaker 1: family exercise. I was going to say friends, and then

1208
00:57:44,320 --> 00:57:46,440
Speaker 1: I had some pause. My best friend lives in La

1209
00:57:46,520 --> 00:57:48,760
Speaker 1: so I just went to America to launch Shaked Sundays

1210
00:57:48,760 --> 00:57:50,400
Speaker 1: and then I spent three days with her and we

1211
00:57:50,480 --> 00:57:53,280
Speaker 1: just went shopping and had a drink on a rooftop

1212
00:57:53,320 --> 00:57:55,400
Speaker 1: bar and just did nothing. And that was so lovely.

1213
00:57:55,440 --> 00:57:59,920
Speaker 1: But you know, when you have a toddler and a business,

1214
00:58:00,120 --> 00:58:02,200
Speaker 1: I guess you can only really split up your time

1215
00:58:02,240 --> 00:58:05,640
Speaker 1: between those two. There is nothing else. So I'm hoping

1216
00:58:05,680 --> 00:58:10,040
Speaker 1: to go back to some of my ya's, but right

1217
00:58:10,080 --> 00:58:13,040
Speaker 1: now there's not much yea. But this is yay I.

1218
00:58:13,080 --> 00:58:15,200
Speaker 1: You know, this is my dream to be on your podcast.

1219
00:58:15,360 --> 00:58:18,080
Speaker 1: I've been asking you to trial Naked Sundays for over

1220
00:58:18,120 --> 00:58:21,000
Speaker 1: a years, so you know, this is such joy to me.

1221
00:58:21,080 --> 00:58:24,160
Speaker 1: And I don't know, it just never feels like work,

1222
00:58:24,160 --> 00:58:27,200
Speaker 1: and I feel like that is such a yay, right

1223
00:58:27,280 --> 00:58:30,320
Speaker 1: if your job doesn't feel like work, I don't feel

1224
00:58:30,320 --> 00:58:32,920
Speaker 1: I was in my office yesterday. My daughter was here too,

1225
00:58:33,000 --> 00:58:35,439
Speaker 1: but I was in the office yesterday and I didn't

1226
00:58:35,440 --> 00:58:37,200
Speaker 1: feel like I was working. I felt like I was

1227
00:58:37,360 --> 00:58:41,640
Speaker 1: just doing something I love. I know that that sounds cliche,

1228
00:58:41,680 --> 00:58:43,640
Speaker 1: but I honestly was in the office on a Sunday.

1229
00:58:43,680 --> 00:58:47,560
Speaker 1: It's a Monday now, so on a Sunday just because

1230
00:58:47,560 --> 00:58:49,080
Speaker 1: I wanted to. I wanted to be here.

1231
00:58:49,360 --> 00:58:51,959
Speaker 2: I think that cliche is a cliche for a reason, though,

1232
00:58:52,040 --> 00:58:54,440
Speaker 2: And it is possible to find something to do that.

1233
00:58:54,520 --> 00:58:57,280
Speaker 2: I mean, not everyone has that, and not everyone needs

1234
00:58:57,320 --> 00:58:59,840
Speaker 2: their joy to be in their work. Sometimes their balance

1235
00:58:59,880 --> 00:59:03,520
Speaker 2: is different. But it is possible to do something that

1236
00:59:03,560 --> 00:59:05,280
Speaker 2: doesn't feel like you're working a day in your life

1237
00:59:05,280 --> 00:59:06,480
Speaker 2: because it is so much fun.

1238
00:59:06,800 --> 00:59:09,560
Speaker 1: Yeah, and I've really you know, not everyone has to

1239
00:59:09,600 --> 00:59:11,080
Speaker 1: do that. You know, there were some days a Channel

1240
00:59:11,160 --> 00:59:13,360
Speaker 1: seven that were very some days as a news reporter

1241
00:59:13,440 --> 00:59:15,760
Speaker 1: that are extremely difficult, and not every day is fun

1242
00:59:15,760 --> 00:59:18,120
Speaker 1: and enjoyable. So not everyone has to have that. And

1243
00:59:18,200 --> 00:59:19,960
Speaker 1: there's people that go to work and come home and

1244
00:59:20,000 --> 00:59:23,320
Speaker 1: have the most amazing lives. I don't think everyone has

1245
00:59:23,360 --> 00:59:25,640
Speaker 1: to have that. But for me, there's a very big

1246
00:59:25,840 --> 00:59:28,680
Speaker 1: blur between work and home and friends and everything. So

1247
00:59:28,720 --> 00:59:30,320
Speaker 1: like my friends work with me, if they want to

1248
00:59:30,320 --> 00:59:32,680
Speaker 1: see me, they work in the business. That's that's it,

1249
00:59:33,120 --> 00:59:36,840
Speaker 1: and that's how I'm built and so but yeah, not everyone.

1250
00:59:37,240 --> 00:59:38,920
Speaker 1: I feel like, you know, you don't have to love

1251
00:59:38,960 --> 00:59:40,840
Speaker 1: your job. It's just you know, you can go to

1252
00:59:40,880 --> 00:59:43,200
Speaker 1: work and then have amazing life and separate it. As

1253
00:59:43,200 --> 00:59:45,400
Speaker 1: long as you have time for you you know, and

1254
00:59:45,440 --> 00:59:47,240
Speaker 1: you know exactly what they are and you make sure

1255
00:59:47,240 --> 00:59:48,439
Speaker 1: that you're doing them every day.

1256
00:59:49,320 --> 00:59:52,320
Speaker 2: That's fine too, right, absolutely, And I think that's yeah.

1257
00:59:52,400 --> 00:59:54,400
Speaker 2: The one thing I try and impress on everyone by

1258
00:59:54,440 --> 00:59:57,240
Speaker 2: showing different structures is for some people it's a very

1259
00:59:57,240 --> 00:59:59,760
Speaker 2: clear delineation and some people it is a big blurry mess,

1260
00:59:59,760 --> 01:00:02,520
Speaker 2: And it doesn't really matter as long as it feels

1261
01:00:02,520 --> 01:00:05,960
Speaker 2: good for you and you do feel some level.

1262
01:00:05,800 --> 01:00:08,520
Speaker 3: Of excitement or joy in your.

1263
01:00:08,440 --> 01:00:10,960
Speaker 2: Life, and who cares what it looks like for anyone else,

1264
01:00:11,040 --> 01:00:14,680
Speaker 2: it really doesn't matter. But I'm so so so honored

1265
01:00:14,760 --> 01:00:18,560
Speaker 2: to I've had you on and just I'm so like,

1266
01:00:18,600 --> 01:00:21,440
Speaker 2: I'm sorry it took me so long to kind of

1267
01:00:21,480 --> 01:00:23,160
Speaker 2: get around, Like I think that is one of the

1268
01:00:23,200 --> 01:00:26,800
Speaker 2: hardest things in beauty is getting people to try something

1269
01:00:26,840 --> 01:00:29,160
Speaker 2: when they're said in their ways, not because of anything

1270
01:00:29,160 --> 01:00:33,000
Speaker 2: else other than just we're lazy, right, Like we've got

1271
01:00:33,040 --> 01:00:34,760
Speaker 2: our things and it's just to open your brain to

1272
01:00:34,840 --> 01:00:38,240
Speaker 2: something new. But the minute I heard about the actual

1273
01:00:38,280 --> 01:00:42,760
Speaker 2: philosophy behind naked Sundays and the different delivery methods, like

1274
01:00:42,840 --> 01:00:46,640
Speaker 2: I have never been able to reapply as often as

1275
01:00:46,640 --> 01:00:48,600
Speaker 2: I would like to, even knowing all the facts, even

1276
01:00:48,640 --> 01:00:50,480
Speaker 2: being a skin gearhound, I still am like.

1277
01:00:50,720 --> 01:00:52,320
Speaker 3: It's going to wreck my entire face.

1278
01:00:52,960 --> 01:00:55,440
Speaker 2: And you've changed my life, like absolutely changed my life.

1279
01:00:55,480 --> 01:00:57,440
Speaker 2: I'm about to go on my honeymoon for the like

1280
01:00:57,800 --> 01:01:03,040
Speaker 2: it's been three years, coming a very very sunny part

1281
01:01:03,040 --> 01:01:07,200
Speaker 2: of the world, and the mist is like there's no alternative,

1282
01:01:07,200 --> 01:01:10,080
Speaker 2: there's nothing else. It is already in my suitcase. It

1283
01:01:10,160 --> 01:01:11,400
Speaker 2: is an honor to know.

1284
01:01:11,480 --> 01:01:15,120
Speaker 1: You use the body and the face interchangeably, Like the

1285
01:01:15,400 --> 01:01:17,840
Speaker 1: face does have more antioxidants and more vitamins, but you

1286
01:01:17,880 --> 01:01:20,640
Speaker 1: can use either. For either you can use so you

1287
01:01:20,640 --> 01:01:22,520
Speaker 1: can just take one if you want to take a

1288
01:01:22,560 --> 01:01:25,080
Speaker 1: smaller and then put in your body. A pro tip.

1289
01:01:25,360 --> 01:01:27,680
Speaker 2: You are like literally a gift from God to all

1290
01:01:27,720 --> 01:01:30,480
Speaker 2: of us, to every person who has skin anywhere.

1291
01:01:30,480 --> 01:01:33,120
Speaker 3: Basically, that's so kind.

1292
01:01:33,200 --> 01:01:35,880
Speaker 1: I really appreciate it. Oh my gosh, have an amazing time.

1293
01:01:36,000 --> 01:01:36,440
Speaker 1: Thank you.

1294
01:01:36,560 --> 01:01:39,800
Speaker 2: I'm so excited, and congratulations on everything. It really has

1295
01:01:39,840 --> 01:01:41,480
Speaker 2: been a privilege. I know that you don't do these

1296
01:01:41,520 --> 01:01:44,640
Speaker 2: very often, and I feel very, very honored to finish.

1297
01:01:44,680 --> 01:01:48,000
Speaker 3: Though. I have to ask you, what is your favorite quote?

1298
01:01:48,520 --> 01:01:49,200
Speaker 3: If you have one?

1299
01:01:49,280 --> 01:01:51,600
Speaker 1: Yeah, I do. I don't know if you're gonna like it.

1300
01:01:51,920 --> 01:01:54,000
Speaker 3: Oh my god, I love every quote. I'm corny.

1301
01:01:54,720 --> 01:01:58,720
Speaker 1: I found myself very amusing. Not really. My favorite quote

1302
01:01:58,960 --> 01:02:02,200
Speaker 1: is the time is now. I say that to my

1303
01:02:02,240 --> 01:02:07,000
Speaker 1: staff constantly, possibly every hour. I say that to them,

1304
01:02:07,080 --> 01:02:09,120
Speaker 1: I say that to me. I said that to my family,

1305
01:02:09,200 --> 01:02:13,280
Speaker 1: and it's big and small. So should we launch Naked Sundays.

1306
01:02:13,400 --> 01:02:16,960
Speaker 1: We're not ready or you don't have a website set up,

1307
01:02:17,040 --> 01:02:18,680
Speaker 1: and I say, the time is now. If we don't

1308
01:02:18,680 --> 01:02:19,920
Speaker 1: do it now, when are we going to do it?

1309
01:02:20,200 --> 01:02:22,560
Speaker 1: And you know, so from the big big things to

1310
01:02:23,480 --> 01:02:25,760
Speaker 1: the little things like hey, I want to go to

1311
01:02:25,760 --> 01:02:28,480
Speaker 1: the US next week and do a quick launch and

1312
01:02:28,480 --> 01:02:30,240
Speaker 1: everyone's like, oh, you're not ready. I say, well, the

1313
01:02:30,240 --> 01:02:31,560
Speaker 1: time's now. So if I'm not going to go, now,

1314
01:02:31,600 --> 01:02:32,880
Speaker 1: when am I going to go? And I just booked

1315
01:02:32,880 --> 01:02:34,480
Speaker 1: the ticket and I went and it was a great

1316
01:02:34,480 --> 01:02:37,040
Speaker 1: success because I made it happen. So if I just

1317
01:02:37,120 --> 01:02:41,160
Speaker 1: keep telling myself I'm sorry, like I don't believe in

1318
01:02:41,440 --> 01:02:43,640
Speaker 1: and then this might be to my detriment, let's sit

1319
01:02:43,680 --> 01:02:45,640
Speaker 1: and let's plan it out and let's make sure the

1320
01:02:45,760 --> 01:02:48,800
Speaker 1: ducts are in a row. The time is now, people.

1321
01:02:50,520 --> 01:02:53,000
Speaker 2: Well, is that not the most motivating way to end?

1322
01:02:53,040 --> 01:02:55,360
Speaker 2: I love that The time really is now. If anyone

1323
01:02:55,440 --> 01:02:58,160
Speaker 2: is sitting on an idea, whether it's work or personal,

1324
01:02:58,280 --> 01:03:00,800
Speaker 2: like take that trip, do that thing, If the last

1325
01:03:00,800 --> 01:03:03,080
Speaker 2: couple of years has not given you that push, then

1326
01:03:03,120 --> 01:03:05,520
Speaker 2: surely Samantha right now is doing that. I don't think

1327
01:03:05,520 --> 01:03:08,280
Speaker 2: it ever is to your detriment because like, the ducks

1328
01:03:08,280 --> 01:03:10,680
Speaker 2: don't matter if you don't start, Like who cares where

1329
01:03:10,680 --> 01:03:12,320
Speaker 2: the ducks even are? Right, it doesn't matter if they're

1330
01:03:12,320 --> 01:03:13,680
Speaker 2: in a row or not. Because if you don't start

1331
01:03:13,720 --> 01:03:16,640
Speaker 2: you'll never see them, so I think that's such a

1332
01:03:16,640 --> 01:03:20,800
Speaker 2: powerful message. You are so inspiring and motivating, and thank

1333
01:03:20,840 --> 01:03:23,440
Speaker 2: you so much for joining, thank you for having me, Like,

1334
01:03:23,600 --> 01:03:26,720
Speaker 2: how can you not go and buy everything from Naked

1335
01:03:26,720 --> 01:03:29,600
Speaker 2: Sundays right now? I loved this chat so much and

1336
01:03:29,640 --> 01:03:32,320
Speaker 2: you can hear how much I admire Samantha and struggle

1337
01:03:32,320 --> 01:03:34,680
Speaker 2: with the words to explain it. Her story touches on

1338
01:03:34,840 --> 01:03:39,120
Speaker 2: so many themes about path yeay's reinventing yourself and just

1339
01:03:39,560 --> 01:03:42,760
Speaker 2: ripping the band aid and seizing that yea right now.

1340
01:03:43,200 --> 01:03:45,280
Speaker 2: I hope you found her as inspiring as I do,

1341
01:03:45,400 --> 01:03:49,200
Speaker 2: and please share the episode, tagging at Naked Underscore Sundays

1342
01:03:49,240 --> 01:03:51,680
Speaker 2: and us to show our appreciation and keep growing the

1343
01:03:51,760 --> 01:03:54,760
Speaker 2: yighborhood and oh my gosh, these incredible products and their

1344
01:03:54,800 --> 01:03:57,760
Speaker 2: messages as far and wide as possible. I hope you're

1345
01:03:57,760 --> 01:04:00,240
Speaker 2: all having an amazing week and seizing you Yes,