1 00:00:10,265 --> 00:00:13,425 Speaker 1: You're listening to Amma Mia podcast. 2 00:00:13,945 --> 00:00:17,465 Speaker 2: Mamma Mia acknowledges the traditional owners of land and waters 3 00:00:17,505 --> 00:00:19,545 Speaker 2: that this podcast is recorded. 4 00:00:19,065 --> 00:00:22,105 Speaker 1: On Makeup is My Therapy. 5 00:00:22,305 --> 00:00:25,505 Speaker 2: I'm in love, I'm obsessed and I don't even feel. 6 00:00:25,385 --> 00:00:31,145 Speaker 1: Guilty a body. Hello and welcome to you Beauty the 7 00:00:31,265 --> 00:00:34,545 Speaker 1: daily podcast for your Face. I'm Kelly McCarran. This is 8 00:00:34,865 --> 00:00:37,625 Speaker 1: the formula, the show where we get up close and 9 00:00:37,665 --> 00:00:40,425 Speaker 1: personal with the biggest names in skincare and beauty and 10 00:00:40,545 --> 00:00:42,745 Speaker 1: take a little bit of a sneak peek through their 11 00:00:42,785 --> 00:00:47,265 Speaker 1: bathroom cabinets to see what's hot and what's not. Now, Ubiz, 12 00:00:47,345 --> 00:00:49,665 Speaker 1: I'm hearing you loud and clear. You want to know 13 00:00:49,945 --> 00:00:53,145 Speaker 1: more about retino, when to use it, how to use it, 14 00:00:53,185 --> 00:00:55,505 Speaker 1: and how to make sure your faith doesn't peel right 15 00:00:55,545 --> 00:00:58,465 Speaker 1: off when you do well, Thank me later, because we 16 00:00:58,545 --> 00:01:01,305 Speaker 1: have the Messiah of retinoids right here to break it 17 00:01:01,385 --> 00:01:05,265 Speaker 1: all down for us. Today. I'm talking to Daniel Isaacs, 18 00:01:05,265 --> 00:01:08,985 Speaker 1: one of the founders of UK skincare brand Medicaid. Daniel 19 00:01:09,025 --> 00:01:12,985 Speaker 1: has developed over one hundred unique skin care formulations and 20 00:01:13,065 --> 00:01:18,265 Speaker 1: specializes in retinoid's aka vitamin A. Most notably, Daniel pioneered 21 00:01:18,265 --> 00:01:21,305 Speaker 1: the use of retinel hide a more powerful version of 22 00:01:21,385 --> 00:01:25,865 Speaker 1: regular retinol, and developed the world's first clinical strength retinel 23 00:01:26,025 --> 00:01:28,465 Speaker 1: for under eyes. So when it comes to all of 24 00:01:28,505 --> 00:01:31,625 Speaker 1: your questions about retinol, we've got you. You're in the 25 00:01:31,705 --> 00:01:33,425 Speaker 1: right place. Let's get into it. 26 00:01:33,825 --> 00:01:36,025 Speaker 3: You have such beautiful skin, but. 27 00:01:36,345 --> 00:01:41,945 Speaker 1: How can you do a little one? Oh on one? 28 00:01:42,145 --> 00:01:44,265 Speaker 1: What are the different forms of vitamin A that exist 29 00:01:44,345 --> 00:01:48,105 Speaker 1: in skincare? How do they differ from each other? There's retinal, 30 00:01:48,225 --> 00:01:52,145 Speaker 1: retinal retinoid acid. I once did an episode that tried 31 00:01:52,185 --> 00:01:54,945 Speaker 1: to break down them all, and I used really strange 32 00:01:54,945 --> 00:01:57,465 Speaker 1: car analogy. We'll have to link the episode in the 33 00:01:57,465 --> 00:01:59,105 Speaker 1: show notes, but I'm sure that you can put it 34 00:01:59,145 --> 00:02:00,705 Speaker 1: a lot more eloquently than I did. 35 00:02:00,785 --> 00:02:01,825 Speaker 3: I was going to use a car as well. 36 00:02:01,865 --> 00:02:04,425 Speaker 1: No, I'm really Oh my goodness, if it was the 37 00:02:04,465 --> 00:02:06,345 Speaker 1: same one, I would have felt like the smartest person 38 00:02:06,345 --> 00:02:07,185 Speaker 1: in the entire world. 39 00:02:08,465 --> 00:02:10,225 Speaker 3: No, no, no, yea totally. 40 00:02:10,225 --> 00:02:12,305 Speaker 2: It can be so confusing, and we don't want to 41 00:02:12,305 --> 00:02:16,505 Speaker 2: have people have to have a biochemical degree to bio serum. 42 00:02:16,705 --> 00:02:20,665 Speaker 2: So totally get that. So yeah, retinoids is another term 43 00:02:20,705 --> 00:02:23,585 Speaker 2: for vitamin A. So these like a family of different molecules. 44 00:02:23,865 --> 00:02:26,865 Speaker 2: They're all related, so they're like cousins and they all 45 00:02:26,905 --> 00:02:29,985 Speaker 2: do similar things for the skin. And the great thing 46 00:02:29,985 --> 00:02:32,585 Speaker 2: about vitamin a generally is that they're really multifunctional, so 47 00:02:32,625 --> 00:02:36,785 Speaker 2: they can firm the skin, they can ease blemishes, and 48 00:02:36,825 --> 00:02:38,545 Speaker 2: they can even out the skin tone. So it's quite 49 00:02:38,585 --> 00:02:41,545 Speaker 2: incredible like what one, you know, family of ingredients can do. 50 00:02:42,025 --> 00:02:45,985 Speaker 2: The differences between the different forms are come down to potency, 51 00:02:46,105 --> 00:02:47,785 Speaker 2: So let's go through it. So are use some of 52 00:02:47,825 --> 00:02:49,305 Speaker 2: the kind of the names of the molecules. So you've 53 00:02:49,345 --> 00:02:53,545 Speaker 2: got retinal esters like retinal palmitate, then you've got retinol, 54 00:02:53,985 --> 00:02:56,905 Speaker 2: then you've got retinaldehyde, and then you've got retinoic acid. 55 00:02:57,025 --> 00:03:01,225 Speaker 2: So these are different forms and as I said, they're 56 00:03:01,225 --> 00:03:04,185 Speaker 2: different potencies. Ultimately, what all of these forms have to 57 00:03:04,225 --> 00:03:07,825 Speaker 2: do in the skin are convert into the active form, right, 58 00:03:07,865 --> 00:03:09,985 Speaker 2: So all they need to become active before they do 59 00:03:09,985 --> 00:03:13,705 Speaker 2: anything to your skin cells. The active form is retinoic acid. 60 00:03:14,465 --> 00:03:16,545 Speaker 2: And how far away in terms of how many steps 61 00:03:16,545 --> 00:03:19,385 Speaker 2: they need to convert to retinoic acid determines how strong 62 00:03:19,425 --> 00:03:22,985 Speaker 2: they are on the skin. So let's take retinol. That 63 00:03:23,025 --> 00:03:26,625 Speaker 2: would be like your latte, right in terms of strength. 64 00:03:26,745 --> 00:03:30,705 Speaker 1: Oh, we're using coffee. I like that, okay, good, good coffee. 65 00:03:30,865 --> 00:03:34,185 Speaker 2: Retinaldehyde which is what we use in our Chrystal retina product. 66 00:03:34,425 --> 00:03:38,385 Speaker 2: That is a single shot of espresso. Espresso retinoic acid 67 00:03:38,505 --> 00:03:41,025 Speaker 2: that's going to get you buzzing. Retinoic acid is like 68 00:03:41,065 --> 00:03:43,945 Speaker 2: a double shot, okay, okay, And I think that there's 69 00:03:43,985 --> 00:03:46,145 Speaker 2: a bit of a window into the potency. But also 70 00:03:46,705 --> 00:03:49,025 Speaker 2: a double shot sometimes can be a bit too much 71 00:03:49,145 --> 00:03:52,225 Speaker 2: in the evening, especially if you know, using it quite regularly. 72 00:03:52,625 --> 00:03:55,065 Speaker 2: So that's why we like the single shot, which is 73 00:03:55,105 --> 00:03:58,225 Speaker 2: a good balance of potency, but it is you manageable 74 00:03:58,225 --> 00:03:59,545 Speaker 2: when you're using it quite regularly. 75 00:03:59,585 --> 00:04:02,265 Speaker 1: That is so good. That is so much better than 76 00:04:02,265 --> 00:04:05,145 Speaker 1: my weird car petrol analogy. It was so much more 77 00:04:05,185 --> 00:04:09,025 Speaker 1: simple as well, thank you. Okay. So the brand started 78 00:04:09,065 --> 00:04:12,265 Speaker 1: with just Dispatchelor and a beca. How did the brand 79 00:04:12,305 --> 00:04:15,985 Speaker 1: evolve from that very early day's approach. 80 00:04:16,145 --> 00:04:18,545 Speaker 2: Well, for quite some time it was very much like 81 00:04:18,585 --> 00:04:20,465 Speaker 2: the two of us, you know, doing what we could 82 00:04:20,505 --> 00:04:22,905 Speaker 2: with the resources we had. For many years it was 83 00:04:22,945 --> 00:04:25,305 Speaker 2: literally as bachelor and a beaka. But we had some 84 00:04:25,385 --> 00:04:28,065 Speaker 2: initial success and so we were able to scale that, 85 00:04:28,185 --> 00:04:30,905 Speaker 2: you know, we always wanted to make things ourselves, and 86 00:04:30,985 --> 00:04:33,585 Speaker 2: so with every time that we moved to a slightly 87 00:04:33,625 --> 00:04:36,585 Speaker 2: bigger premises, that signified a big step in our journey. 88 00:04:36,625 --> 00:04:38,465 Speaker 2: And you know, we were growing the R and D 89 00:04:38,545 --> 00:04:40,985 Speaker 2: team primarily to be able to keep putting out innovative 90 00:04:41,265 --> 00:04:44,865 Speaker 2: products and maintaining that in house manufacturing. So with every 91 00:04:45,185 --> 00:04:48,505 Speaker 2: premises change, we were reinvesting in the things that allowed 92 00:04:48,545 --> 00:04:51,945 Speaker 2: us to keep innovating and put out exceptional products and 93 00:04:52,185 --> 00:04:55,145 Speaker 2: ultimately scale in our ambitions. A couple of years ago 94 00:04:55,145 --> 00:04:57,745 Speaker 2: we moved to our innovation center just north of London, 95 00:04:58,185 --> 00:05:00,865 Speaker 2: which now really signifies you know, that long term commitment 96 00:05:00,905 --> 00:05:05,065 Speaker 2: to in house innovation and quality standards. 97 00:05:05,265 --> 00:05:07,945 Speaker 1: And when did you realize that you were really onto something. 98 00:05:08,145 --> 00:05:10,305 Speaker 2: Well, I mean we definitely had more moms, you know, 99 00:05:10,385 --> 00:05:12,505 Speaker 2: of a doubt, Like we grew the hard way. It 100 00:05:12,545 --> 00:05:15,945 Speaker 2: was all very much organic trial and error, but we 101 00:05:15,985 --> 00:05:19,025 Speaker 2: always had really good testimonial feedback, so we were really 102 00:05:19,065 --> 00:05:20,985 Speaker 2: putting ourselves at the heart of the people that were 103 00:05:21,025 --> 00:05:23,705 Speaker 2: using their products, really engaging with them, and so we 104 00:05:23,745 --> 00:05:25,905 Speaker 2: could really see, okay that we're making a big difference here. 105 00:05:26,225 --> 00:05:27,865 Speaker 2: We've just got to be able to scale that and 106 00:05:27,905 --> 00:05:29,625 Speaker 2: as I said before. You know, as the market was 107 00:05:29,665 --> 00:05:32,665 Speaker 2: evolving and people started to become more educated, it became 108 00:05:32,745 --> 00:05:35,105 Speaker 2: much easier to tell our story and that was really 109 00:05:35,145 --> 00:05:38,185 Speaker 2: amplified during COVID, so leading up to COVID and then COVID, 110 00:05:38,225 --> 00:05:41,425 Speaker 2: where everyone was doing so much research at home and 111 00:05:41,625 --> 00:05:44,145 Speaker 2: really engaging in skin care and you know, wanting to 112 00:05:44,225 --> 00:05:46,665 Speaker 2: understand what they're putting on their skin, and you know, 113 00:05:46,745 --> 00:05:49,825 Speaker 2: MEDICAI have been really diligent in that efficacy area for 114 00:05:49,865 --> 00:05:53,105 Speaker 2: so long and making really considered choices with ingredients in products. 115 00:05:53,265 --> 00:05:55,465 Speaker 2: It became much easier for people to understand the difference 116 00:05:55,505 --> 00:05:57,985 Speaker 2: that we provide and that's really where we saw, you know, 117 00:05:58,025 --> 00:06:00,465 Speaker 2: the brand really take off and on the global stage. 118 00:06:00,545 --> 00:06:03,425 Speaker 1: It's funny. I think we definitely also saw a big 119 00:06:03,545 --> 00:06:07,025 Speaker 1: uplift with listeners to the ubaud podcast during then, not 120 00:06:07,105 --> 00:06:10,585 Speaker 1: just because people wanted entertainment, but because people sort of 121 00:06:10,665 --> 00:06:14,745 Speaker 1: I guess had more time to really learn and gain 122 00:06:14,785 --> 00:06:17,065 Speaker 1: more knowledge about things like skincare and it just became 123 00:06:17,145 --> 00:06:19,265 Speaker 1: such a big passion for people, and then they of 124 00:06:19,305 --> 00:06:21,865 Speaker 1: course want to be spending their money on products that 125 00:06:21,905 --> 00:06:22,505 Speaker 1: actually work. 126 00:06:22,905 --> 00:06:26,065 Speaker 2: Of course, I think it's such a positive shift, Yes, exactly, 127 00:06:26,185 --> 00:06:29,705 Speaker 2: people are now much more informed, you know's making smarter choices. 128 00:06:29,945 --> 00:06:32,865 Speaker 2: Smarter choices. I mean, there is a lot of information. 129 00:06:33,185 --> 00:06:35,025 Speaker 2: So I think that now, you know, we can serve 130 00:06:35,265 --> 00:06:37,625 Speaker 2: you in the media and from the brand side to 131 00:06:37,705 --> 00:06:40,225 Speaker 2: simplify things and to sort of make sense of the information. 132 00:06:40,265 --> 00:06:42,505 Speaker 2: But I think it's great that people are taking the 133 00:06:42,545 --> 00:06:43,825 Speaker 2: decisions into their own hands. 134 00:06:44,825 --> 00:06:47,625 Speaker 1: Was there one product that you sort of look back 135 00:06:47,625 --> 00:06:51,585 Speaker 1: on anything or that really changed everything, like really propelled 136 00:06:52,425 --> 00:06:55,185 Speaker 1: the brand onto the global stage? 137 00:06:55,345 --> 00:06:57,705 Speaker 2: For sure, it's Crystal Retina, which is the product that's 138 00:06:57,745 --> 00:07:00,545 Speaker 2: where people mostly discover us is through crystal retina, which 139 00:07:00,585 --> 00:07:04,745 Speaker 2: is a retinoid vitamin a product. We were using traditional retinol, 140 00:07:04,785 --> 00:07:07,625 Speaker 2: and there's different forms of retinoise. It can get quite confusing, 141 00:07:07,665 --> 00:07:09,265 Speaker 2: but we were using the more traditional forms for a 142 00:07:09,265 --> 00:07:12,705 Speaker 2: few years. Discovered there was this new molecule that you 143 00:07:12,745 --> 00:07:15,945 Speaker 2: really couldn't get in skincare, but it was quite clear 144 00:07:15,945 --> 00:07:18,425 Speaker 2: from the studies that there's another level of efficacy here. 145 00:07:18,465 --> 00:07:20,945 Speaker 2: So that became our number one focus in terms of 146 00:07:21,105 --> 00:07:23,385 Speaker 2: research and as a brand to be able to bring 147 00:07:23,465 --> 00:07:26,745 Speaker 2: that to market in a really elegant formulation and then 148 00:07:26,905 --> 00:07:29,425 Speaker 2: put out a lot of education to explain the difference 149 00:07:29,425 --> 00:07:32,945 Speaker 2: between what people are used to from traditional retinol versus 150 00:07:32,945 --> 00:07:35,705 Speaker 2: what we were offering, and so we really redefined that 151 00:07:35,825 --> 00:07:38,905 Speaker 2: kind of category in skin aging and skin health. And 152 00:07:38,945 --> 00:07:40,945 Speaker 2: so I think being a brand that was able to 153 00:07:41,065 --> 00:07:43,625 Speaker 2: have that impact sort of really spoke to our kind 154 00:07:43,625 --> 00:07:47,585 Speaker 2: of commitment to scientific truth and education and product excellence, 155 00:07:47,585 --> 00:07:49,305 Speaker 2: and so that had a real halo effect for the 156 00:07:49,345 --> 00:07:49,945 Speaker 2: wider brand. 157 00:07:55,505 --> 00:07:58,265 Speaker 1: How should people be using writtenol then to get the 158 00:07:58,265 --> 00:07:59,025 Speaker 1: best results? 159 00:07:59,225 --> 00:08:01,745 Speaker 3: So if you're starting from scratch, yes. 160 00:08:01,785 --> 00:08:05,225 Speaker 1: Like yes, someone very average skin starting from scratch never 161 00:08:05,305 --> 00:08:06,185 Speaker 1: used written on before. 162 00:08:06,465 --> 00:08:07,745 Speaker 3: Start low and go slow. 163 00:08:08,425 --> 00:08:12,105 Speaker 2: It's a really powerful ingredient and we recommend people should 164 00:08:12,145 --> 00:08:14,225 Speaker 2: be using it for life. It's just good quality skincare. 165 00:08:14,505 --> 00:08:17,025 Speaker 2: So take the chance to ease your skin into it. 166 00:08:17,345 --> 00:08:19,705 Speaker 2: So start with a low strength and we offer a 167 00:08:19,825 --> 00:08:26,345 Speaker 2: variety of strengths. Point zero one actually got really sensitive 168 00:08:26,385 --> 00:08:28,465 Speaker 2: skin or roseatia, or you've had a bad experience in 169 00:08:28,505 --> 00:08:31,865 Speaker 2: the past with retinoids, So you can start low before 170 00:08:31,905 --> 00:08:34,305 Speaker 2: you then work your way to higher strengths and also 171 00:08:34,385 --> 00:08:38,065 Speaker 2: go slow at the start, so phase in the application. 172 00:08:38,665 --> 00:08:41,225 Speaker 2: Don't go to nightly use straight away. We recommend for 173 00:08:41,265 --> 00:08:43,385 Speaker 2: the first two weeks, you use it twice a week, 174 00:08:43,865 --> 00:08:45,225 Speaker 2: and then for the next two weeks you use it 175 00:08:45,265 --> 00:08:48,305 Speaker 2: every other night, and then after four weeks with no issues, 176 00:08:48,385 --> 00:08:50,985 Speaker 2: you can go to nightly use. And if you do 177 00:08:51,065 --> 00:08:54,065 Speaker 2: get some sensitization with our products, you don't tend to, 178 00:08:54,145 --> 00:08:56,265 Speaker 2: but if you do, you can just sort of stay 179 00:08:56,265 --> 00:08:58,465 Speaker 2: at that frequency in it until your skin is ready 180 00:08:58,465 --> 00:09:00,065 Speaker 2: to then dial up the frequency. 181 00:09:00,465 --> 00:09:04,945 Speaker 1: And sometimes I actually like to like sandwich it because 182 00:09:04,945 --> 00:09:07,185 Speaker 1: I do have quite reactive skin because I'm always chopping 183 00:09:07,225 --> 00:09:09,585 Speaker 1: and changing and doing different things. So do you reckon 184 00:09:09,745 --> 00:09:11,865 Speaker 1: meant that people put it just on their bare skin, 185 00:09:12,065 --> 00:09:14,265 Speaker 1: or it's fine to sort of sandwich it a little bit. 186 00:09:14,465 --> 00:09:15,945 Speaker 3: So I'm not a fan of sandwiching. 187 00:09:16,025 --> 00:09:18,945 Speaker 1: You don't like to sandwich? Oh I love sandwich. 188 00:09:18,865 --> 00:09:20,465 Speaker 3: Well not when it comes to seums. 189 00:09:20,745 --> 00:09:23,105 Speaker 2: What sandwiching or buffering it your cereum is doing is 190 00:09:23,105 --> 00:09:26,065 Speaker 2: basically reducing the dose. You're just kind of limiting the 191 00:09:26,105 --> 00:09:29,305 Speaker 2: active which kind of can be quite inconsistent as to 192 00:09:29,465 --> 00:09:32,545 Speaker 2: like how much your cream you put on before your serum. 193 00:09:32,625 --> 00:09:34,665 Speaker 2: So that's why we've taken that the approach where you 194 00:09:34,665 --> 00:09:37,385 Speaker 2: can actually choose just a lower strength to start with, 195 00:09:37,505 --> 00:09:40,185 Speaker 2: and then so you know, consistency, what are you putting 196 00:09:40,225 --> 00:09:42,625 Speaker 2: on your skin? So yeah, that for me is a 197 00:09:42,625 --> 00:09:44,905 Speaker 2: better way to approach it, and you then know where 198 00:09:44,905 --> 00:09:46,905 Speaker 2: your skin stands before you go to a high strength. 199 00:09:46,985 --> 00:09:48,825 Speaker 1: If we were to have a peek inside your bathroom, 200 00:09:48,865 --> 00:09:51,465 Speaker 1: kennot right now, which of your own retinoid products are 201 00:09:51,465 --> 00:09:55,025 Speaker 1: you using? So you on a point one, Well, I. 202 00:09:55,505 --> 00:09:59,265 Speaker 2: Was on a six for many years. I've just had 203 00:09:59,265 --> 00:10:02,065 Speaker 2: my third child and so I've got a few extra 204 00:10:02,145 --> 00:10:04,225 Speaker 2: lines creeping in from all of the exhaustion. So I've 205 00:10:04,265 --> 00:10:05,945 Speaker 2: needed a bit of a boost, so I've gone up 206 00:10:05,985 --> 00:10:08,585 Speaker 2: to the ten and as my Chris Retta. 207 00:10:08,345 --> 00:10:12,505 Speaker 1: Now, oh wow, and because your skin is stunning, I 208 00:10:12,545 --> 00:10:14,745 Speaker 1: honestly could not tell how old you are. You could 209 00:10:14,785 --> 00:10:17,505 Speaker 1: be like twenty five. I've honestly got no idea. It's 210 00:10:17,545 --> 00:10:19,425 Speaker 1: so glowy and plump. 211 00:10:19,185 --> 00:10:19,825 Speaker 3: Thank you very much. 212 00:10:19,825 --> 00:10:22,345 Speaker 2: I mean I'm probably older than I look, but yeah, retinoids. 213 00:10:22,385 --> 00:10:24,025 Speaker 2: I mean, I'm also the main guinea pig in the 214 00:10:24,025 --> 00:10:26,385 Speaker 2: business still, so I've got a lot of product going on, yes, 215 00:10:26,745 --> 00:10:27,785 Speaker 2: as well as my staples. 216 00:10:27,825 --> 00:10:29,825 Speaker 3: In terms of yeah, Chris, the retinal for sure. 217 00:10:29,785 --> 00:10:32,585 Speaker 1: What's the wildest retinal myth you've heard that makes you 218 00:10:32,625 --> 00:10:35,505 Speaker 1: want to gently bang your head against a wall. And 219 00:10:35,545 --> 00:10:38,865 Speaker 1: what would you rather people think of or no insteed. 220 00:10:38,785 --> 00:10:40,545 Speaker 2: Yeah, I think that there's still a myth that you 221 00:10:40,585 --> 00:10:43,465 Speaker 2: can't use it in the summer, and it's genuinely you can't. 222 00:10:43,505 --> 00:10:44,345 Speaker 1: I haven't heard that one. 223 00:10:44,465 --> 00:10:47,065 Speaker 2: Yeah, well it's a legacy thing, but it still gets around, 224 00:10:47,105 --> 00:10:48,505 Speaker 2: like when it's sunny or if you're in a sort 225 00:10:48,505 --> 00:10:50,745 Speaker 2: of just a sunny part of the world, you can't 226 00:10:50,825 --> 00:10:54,625 Speaker 2: use retinoids. And that's such a shame because although retinoids 227 00:10:55,025 --> 00:10:57,745 Speaker 2: can be exfoliating, so it sort of it reduces dead 228 00:10:57,785 --> 00:10:59,905 Speaker 2: skin on the surface, which can make your skin a 229 00:10:59,945 --> 00:11:02,545 Speaker 2: little bit more exposed to the sun. It's also really 230 00:11:02,545 --> 00:11:04,505 Speaker 2: good at thicking up your lower skin level, so it's 231 00:11:04,505 --> 00:11:07,105 Speaker 2: actually a really good protective And of course, you know, 232 00:11:07,225 --> 00:11:09,865 Speaker 2: you want to be preventing premature skin eating from sun 233 00:11:09,905 --> 00:11:11,825 Speaker 2: damage as much as you want to be correcting. It's 234 00:11:11,825 --> 00:11:14,305 Speaker 2: more powerful to prevent them in the first place. So yeah, 235 00:11:14,345 --> 00:11:16,665 Speaker 2: like taking a break during the summer from your retinol 236 00:11:16,785 --> 00:11:18,905 Speaker 2: is a really bad idea. So it's one four year round. 237 00:11:19,145 --> 00:11:21,385 Speaker 1: I think as well that we always hammer home the 238 00:11:21,425 --> 00:11:25,825 Speaker 1: importance of SBF anyway, But then furthering the importance of 239 00:11:25,945 --> 00:11:29,025 Speaker 1: SBF when you're using a retinol at night time. What 240 00:11:29,065 --> 00:11:31,785 Speaker 1: are your thoughts on do you like vitamin C? Like, 241 00:11:31,825 --> 00:11:33,585 Speaker 1: would you use a vitamin C with your SBF in 242 00:11:33,585 --> 00:11:33,985 Speaker 1: the morning? 243 00:11:34,305 --> 00:11:35,505 Speaker 3: I mean absolutely yeah. 244 00:11:35,505 --> 00:11:37,905 Speaker 2: I mean from Medicaid, there are three pillars that we 245 00:11:37,985 --> 00:11:40,585 Speaker 2: believe everybody should be having in their routine. Is a 246 00:11:40,665 --> 00:11:43,865 Speaker 2: vitamin C, a sunscreen, and a vitamin A at night 247 00:11:44,225 --> 00:11:46,185 Speaker 2: like that. That's like the first on the team sheet 248 00:11:46,465 --> 00:11:49,505 Speaker 2: any routine, and it's doing so many things in those 249 00:11:49,505 --> 00:11:51,905 Speaker 2: three steps that we think that everybody should be doing that. 250 00:11:52,185 --> 00:11:55,425 Speaker 2: What do you love about vitamin C? Again, just lots 251 00:11:55,465 --> 00:11:57,705 Speaker 2: of benefits that it brings to the skin. It confirmed 252 00:11:57,705 --> 00:12:00,705 Speaker 2: the skin, it can even the skins uneven skin tone, 253 00:12:01,025 --> 00:12:03,905 Speaker 2: and it's a really powerful antioxidant, which is so important 254 00:12:04,105 --> 00:12:08,265 Speaker 2: just from extra sort of UV exposure and pollution. You know, 255 00:12:08,265 --> 00:12:10,865 Speaker 2: all of these things can overwhelm your skin's natural defenses 256 00:12:11,145 --> 00:12:15,065 Speaker 2: and that really accelerates this unnecessary aging process and sort 257 00:12:15,105 --> 00:12:17,385 Speaker 2: of damaged skin. So to have that all in one 258 00:12:17,505 --> 00:12:20,625 Speaker 2: ingredient and the level of efficacy proven behind it, it 259 00:12:20,625 --> 00:12:21,585 Speaker 2: really makes it stand out. 260 00:12:21,745 --> 00:12:25,385 Speaker 1: I also find that, I mean on a purely superficial level. 261 00:12:25,625 --> 00:12:28,225 Speaker 1: It gives your skin such a nice glow during the day. 262 00:12:28,105 --> 00:12:30,185 Speaker 2: One hundred percent. It's a great one for the morning 263 00:12:30,185 --> 00:12:33,345 Speaker 2: because it really primes the skin. I have quite combination skin, 264 00:12:33,745 --> 00:12:35,665 Speaker 2: and I used to have real issues with it when 265 00:12:35,705 --> 00:12:37,305 Speaker 2: I was younger, and I think I still would if 266 00:12:37,345 --> 00:12:39,385 Speaker 2: I hadn't, you know, really immersed myself and sort of, 267 00:12:39,425 --> 00:12:41,265 Speaker 2: you know, got into the product side. One of the 268 00:12:41,305 --> 00:12:43,625 Speaker 2: biggest impacts on my skin has been finding the right 269 00:12:43,625 --> 00:12:46,025 Speaker 2: cleanser that doesn't strip the oils. But yeah, it gets 270 00:12:46,105 --> 00:12:48,465 Speaker 2: rid of things that can block your skin. And also, 271 00:12:48,585 --> 00:12:50,185 Speaker 2: you know, when you are dealing with actives, you want 272 00:12:50,185 --> 00:12:52,785 Speaker 2: something to make way for those ingredients to have their 273 00:12:52,825 --> 00:12:53,825 Speaker 2: effect into the skin. 274 00:12:54,825 --> 00:12:57,865 Speaker 1: You've just launched a new version of vitamin say, haven't you? 275 00:12:57,945 --> 00:12:58,065 Speaker 2: Was it? 276 00:12:58,265 --> 00:13:00,425 Speaker 1: What version sort type? Yeah? 277 00:13:00,505 --> 00:13:01,425 Speaker 3: Yeah, just launched. 278 00:13:01,465 --> 00:13:04,825 Speaker 2: So this is ce Tetra Advanced, which is our latest 279 00:13:04,825 --> 00:13:07,825 Speaker 2: innovation in bitumin C, where one of our approaches that 280 00:13:07,905 --> 00:13:10,145 Speaker 2: the brand is to take these timeless ingredients but keep 281 00:13:10,145 --> 00:13:13,825 Speaker 2: them evolving to the latest needs from people. In this case, 282 00:13:14,105 --> 00:13:15,745 Speaker 2: we were hearing a lot of people were becoming quite 283 00:13:15,785 --> 00:13:19,025 Speaker 2: sensitized to vitamin C, yet they still want the clinical results, 284 00:13:19,025 --> 00:13:20,585 Speaker 2: so that was very much the thinking with this formula 285 00:13:20,625 --> 00:13:24,065 Speaker 2: where we are going to a twenty percent concentration of 286 00:13:24,105 --> 00:13:26,865 Speaker 2: the vitamin C but adding in phyto exosomes, which are 287 00:13:26,865 --> 00:13:30,025 Speaker 2: really soothing natural extracts that can keep the barrier in 288 00:13:30,025 --> 00:13:32,625 Speaker 2: a really good condition so that you're getting all these 289 00:13:32,705 --> 00:13:35,905 Speaker 2: great results but absolutely no irritation. It's also a lovely 290 00:13:35,945 --> 00:13:37,905 Speaker 2: new texture for us from the brand, which is like 291 00:13:37,905 --> 00:13:41,905 Speaker 2: a hydrating gel serum which is very quickly and primes 292 00:13:41,945 --> 00:13:43,705 Speaker 2: the skin. So yeah, keep it glowing as you start 293 00:13:43,705 --> 00:13:43,985 Speaker 2: the day. 294 00:13:44,145 --> 00:13:48,225 Speaker 1: Oh that sounds so nice. And I've already predicted, I mean, 295 00:13:48,505 --> 00:13:50,385 Speaker 1: no one cares about my opinion, but I predicted that 296 00:13:50,465 --> 00:13:52,305 Speaker 1: exosomes are going to be the biggest thing in twenty 297 00:13:52,345 --> 00:13:55,745 Speaker 1: twenty six. Like they are so effective. 298 00:13:55,625 --> 00:13:59,505 Speaker 2: Really interesting new type of h Yeah, and so we've 299 00:13:59,545 --> 00:14:02,665 Speaker 2: seen them as like supercharged if you're getting them from plants, 300 00:14:02,945 --> 00:14:06,065 Speaker 2: you can really supercharge these these amazing rich benefits you 301 00:14:06,105 --> 00:14:08,345 Speaker 2: can get from natural extracts, and so yeah, that made 302 00:14:08,385 --> 00:14:11,385 Speaker 2: absolute sense for us with a high potency vitamin C serum. 303 00:14:11,505 --> 00:14:13,545 Speaker 2: So that's how we think about formulations with vitamin C 304 00:14:13,665 --> 00:14:15,865 Speaker 2: to really enhance the long term benefits, but also that 305 00:14:15,905 --> 00:14:17,225 Speaker 2: instant radiance. 306 00:14:24,825 --> 00:14:26,865 Speaker 1: I mean, what is your self care to you give 307 00:14:26,945 --> 00:14:32,705 Speaker 1: us the dirty details. I want to move on to 308 00:14:32,785 --> 00:14:35,985 Speaker 1: your routine, your personal routine because, as I've mentioned, I 309 00:14:36,065 --> 00:14:39,625 Speaker 1: know that we're not actually videoing right now, but your skin. 310 00:14:40,065 --> 00:14:43,905 Speaker 1: We need to know exactly what you're using. Walk us 311 00:14:43,905 --> 00:14:46,305 Speaker 1: through your routine, like AM and PM. 312 00:14:46,425 --> 00:14:48,265 Speaker 3: Sure, so I'm purely medicaid. 313 00:14:48,945 --> 00:14:51,425 Speaker 1: Well it a bit, you know, a bit weird if 314 00:14:51,465 --> 00:14:53,465 Speaker 1: you weren't, like you might be like, I'm using this 315 00:14:53,545 --> 00:14:55,425 Speaker 1: and that. I'm sure every now and then you might 316 00:14:55,425 --> 00:14:56,305 Speaker 1: try different things. 317 00:14:56,385 --> 00:15:00,025 Speaker 2: But yeah, so in the morning it's my favorite clanmure 318 00:15:00,065 --> 00:15:03,265 Speaker 2: is my Cellar Moose, which is really that sounds nice. Yeah, 319 00:15:03,305 --> 00:15:06,185 Speaker 2: it's a really gentle cleanser that picks up sort of 320 00:15:06,225 --> 00:15:08,745 Speaker 2: the dirt and sort of you know, excess oil, but 321 00:15:08,785 --> 00:15:11,025 Speaker 2: without stripping your skins precious oils. I think it's such 322 00:15:11,025 --> 00:15:13,585 Speaker 2: an important step in your regular routine. So my Cella 323 00:15:13,665 --> 00:15:18,345 Speaker 2: Moose Seed tetra Lux, which is our radiance boosting clinically 324 00:15:18,425 --> 00:15:21,825 Speaker 2: proven vitamin C serum, and then Advanced Day Ultimate Protect, 325 00:15:21,825 --> 00:15:24,905 Speaker 2: which is are sunscreen SPF fifty in the morning. 326 00:15:25,065 --> 00:15:27,505 Speaker 1: Okay, so it's not a twenty one step skincare routine. 327 00:15:27,545 --> 00:15:29,345 Speaker 2: I mean, I'm always mixing things up with new samples 328 00:15:29,385 --> 00:15:31,785 Speaker 2: from the lab, but those are definitely my regular go to. 329 00:15:32,305 --> 00:15:34,905 Speaker 2: And then in the evening it's again saying my cella 330 00:15:34,985 --> 00:15:38,985 Speaker 2: Moose and Crystal Retinel ten and then Advanced night Restore, 331 00:15:39,025 --> 00:15:42,585 Speaker 2: which is our overnight moisturizer that's actually proven to work 332 00:15:42,625 --> 00:15:45,065 Speaker 2: with the retinoids, so you're getting some synergies there. 333 00:15:45,185 --> 00:15:46,745 Speaker 1: I love how simple that is. 334 00:15:47,105 --> 00:15:49,505 Speaker 3: It can be simple, Yeah, it can be simple. 335 00:15:49,585 --> 00:15:51,185 Speaker 1: You're buying my mind a little bit. I feel like 336 00:15:51,185 --> 00:15:54,105 Speaker 1: everyone's like their routine is just so big generally. 337 00:15:54,385 --> 00:15:56,385 Speaker 2: Sure, I mean, we have a lot of options in 338 00:15:56,425 --> 00:15:59,305 Speaker 2: our brand, but it's ultimately just to tailor to different 339 00:15:59,305 --> 00:16:02,145 Speaker 2: people's individual preferences and needs rather than building up an 340 00:16:02,185 --> 00:16:05,345 Speaker 2: infinite routine and to have different strengths so that Yeah, 341 00:16:05,425 --> 00:16:07,345 Speaker 2: like with the retinoids, if you're ready to step up, 342 00:16:07,465 --> 00:16:08,985 Speaker 2: then you can mix that in. But yeah, it's not 343 00:16:08,985 --> 00:16:10,185 Speaker 2: about overcompting it. 344 00:16:10,505 --> 00:16:13,465 Speaker 1: If you had to choose, what is the one skincare 345 00:16:13,545 --> 00:16:15,185 Speaker 1: step that you would never miss. 346 00:16:15,225 --> 00:16:16,905 Speaker 3: I mean, can I choose three? 347 00:16:17,225 --> 00:16:18,705 Speaker 1: I was about to say it's really hard when you 348 00:16:18,785 --> 00:16:22,905 Speaker 1: just said the full trifector. Maybe bar those three. 349 00:16:22,865 --> 00:16:25,825 Speaker 2: Bar those three, then a gentle cleanser. Okay, yeah, a 350 00:16:25,865 --> 00:16:27,305 Speaker 2: gentle cleanser. 351 00:16:26,985 --> 00:16:30,345 Speaker 1: Because otherwise you're not getting everything off and nothing will penetrate, right. 352 00:16:30,425 --> 00:16:32,745 Speaker 2: I mean I have quite combination skin. One of the 353 00:16:32,785 --> 00:16:35,105 Speaker 2: biggest impacts on my skin has been finding the right 354 00:16:35,105 --> 00:16:37,505 Speaker 2: cleanser that doesn't strip the oils. But yeah, it gets 355 00:16:37,585 --> 00:16:39,865 Speaker 2: rid of things that can block your skin. And also, 356 00:16:40,185 --> 00:16:41,825 Speaker 2: you know, when you are dealing with actives, you want 357 00:16:41,865 --> 00:16:44,465 Speaker 2: something to make way for those ingredients to have their 358 00:16:44,505 --> 00:16:45,665 Speaker 2: effect into the skin. 359 00:16:46,305 --> 00:16:50,545 Speaker 1: So usually we ask what one skincare technique or ingredient 360 00:16:50,585 --> 00:16:53,425 Speaker 1: you absolutely love is, but you've sort of gone into 361 00:16:53,465 --> 00:16:56,905 Speaker 1: the trifector of SBA, vitamin C and a retinol. On 362 00:16:56,985 --> 00:16:59,265 Speaker 1: the flip side, what is something that you see people 363 00:16:59,305 --> 00:17:02,065 Speaker 1: talking about all the time or you see it like 364 00:17:02,105 --> 00:17:04,505 Speaker 1: it's an ingredient or a trend and that you just think, oh, 365 00:17:04,545 --> 00:17:06,585 Speaker 1: my goodness, it is just so not worth the money, 366 00:17:06,665 --> 00:17:07,945 Speaker 1: or just don't waste your time. 367 00:17:08,225 --> 00:17:12,585 Speaker 2: My general concern is people mixing things up based on 368 00:17:12,745 --> 00:17:16,425 Speaker 2: the latest TikTok hack. There's so many that sort of 369 00:17:16,665 --> 00:17:19,345 Speaker 2: look really fun and interesting, and that's fine, great, but 370 00:17:19,425 --> 00:17:22,705 Speaker 2: when you're chopping and changing different masks and peels, and 371 00:17:23,265 --> 00:17:25,945 Speaker 2: just so much inconsistently in the routine. I think that 372 00:17:25,945 --> 00:17:27,865 Speaker 2: that's causing a lot of issues. So you know, it 373 00:17:27,945 --> 00:17:29,705 Speaker 2: comes back to kind of the one takeaway for me 374 00:17:29,865 --> 00:17:32,985 Speaker 2: is like there's lots of exciting new techniques and tips 375 00:17:32,985 --> 00:17:35,025 Speaker 2: and all different kinds of products you'll be trying, but 376 00:17:35,145 --> 00:17:37,105 Speaker 2: try and keep things as consistent as possible. 377 00:17:37,345 --> 00:17:40,945 Speaker 1: I love that. Daniel Isaacs, thank you so much for 378 00:17:41,065 --> 00:17:43,425 Speaker 1: joining me today. Well that's all the time we have 379 00:17:43,545 --> 00:17:47,025 Speaker 1: for today. We really appreciate everyone for tuning in and 380 00:17:47,065 --> 00:17:49,185 Speaker 1: listening to You Beauty. And if you love the show, 381 00:17:49,265 --> 00:17:50,905 Speaker 1: which I hope you do. If you're listening and you're 382 00:17:50,945 --> 00:17:53,985 Speaker 1: not hate listening, because only weirdos do that, please go 383 00:17:54,065 --> 00:17:56,705 Speaker 1: rate and review us. You can also check out our 384 00:17:56,705 --> 00:18:00,945 Speaker 1: Instagram at you Beauty Podcast. Also, our actual faces are 385 00:18:00,985 --> 00:18:03,065 Speaker 1: on our YouTube channel. We'll pop the links in the 386 00:18:03,065 --> 00:18:06,025 Speaker 1: show notes, and don't forget to subscribe to our beauty newsletter. 387 00:18:06,625 --> 00:18:09,425 Speaker 1: This episode of You Beauty was produced by Molly Harwood 388 00:18:09,425 --> 00:18:12,505 Speaker 1: with audio production by Lou Hill. Thanks for listening and 389 00:18:12,545 --> 00:18:22,265 Speaker 1: don't forget to tune into tomorrow. Bye.