1 00:00:04,960 --> 00:00:10,240 Speaker 1: Welcome to the Mentor. I'm Mark Boris rich Been welcome 2 00:00:10,280 --> 00:00:10,720 Speaker 1: to the Mentor. 3 00:00:11,400 --> 00:00:13,399 Speaker 2: Thanks for having me, Mark, and thanks for the gift. 4 00:00:13,440 --> 00:00:17,760 Speaker 1: Already it's called Ashgrove Tasmania Signature range. So the ash 5 00:00:17,840 --> 00:00:20,880 Speaker 1: Grove is the name of your cheese business or that 6 00:00:20,960 --> 00:00:22,279 Speaker 1: your branding or has it worked? 7 00:00:22,400 --> 00:00:29,120 Speaker 2: Yeah, that's correct. So Ashgrove Ashgrove Cheese is our family's 8 00:00:29,800 --> 00:00:33,320 Speaker 2: dairy business that's based in Tazzy. The signature is our 9 00:00:33,360 --> 00:00:35,199 Speaker 2: premium brand. So we brought you out. 10 00:00:35,680 --> 00:00:35,960 Speaker 1: Thank you. 11 00:00:36,120 --> 00:00:36,840 Speaker 2: Maker's choice. 12 00:00:37,080 --> 00:00:40,239 Speaker 1: So we've got Queen's Pace, the vintage Jedder and I 13 00:00:40,280 --> 00:00:41,920 Speaker 1: can't requiver from you to do I think it says 14 00:00:42,000 --> 00:00:43,760 Speaker 1: Bushberry Lancashire. 15 00:00:43,960 --> 00:00:46,440 Speaker 2: That's right, Yeah, it was that one. So that one's 16 00:00:46,440 --> 00:00:51,080 Speaker 2: got the native Tasmanian pepperberry flavored in a like a 17 00:00:51,240 --> 00:00:52,279 Speaker 2: Lancashire style of. 18 00:00:52,320 --> 00:00:54,320 Speaker 1: Cheese, so as in a bushtucker. 19 00:00:54,800 --> 00:00:58,240 Speaker 2: Yeah, bushtucker. We've been doing that since since nearly when 20 00:00:58,240 --> 00:01:01,560 Speaker 2: we started. So it just works. Grows in the mountains 21 00:01:01,600 --> 00:01:03,480 Speaker 2: that kind of surround the farms back. 22 00:01:03,320 --> 00:01:05,839 Speaker 1: Home, and it grows wild. 23 00:01:06,080 --> 00:01:08,640 Speaker 2: Yeah, it grows wild. The stuff we gets a commercial 24 00:01:08,760 --> 00:01:12,360 Speaker 2: product and yeah, good good tassy bush taco. But it's 25 00:01:12,440 --> 00:01:13,920 Speaker 2: nice and sweet and pay and. 26 00:01:13,920 --> 00:01:20,040 Speaker 1: What's this stuff here? Black cheese crunch heads, black truffle geese, 27 00:01:20,240 --> 00:01:23,600 Speaker 1: gourmet morsels made with pure Tasmani and cheese and black truffle. 28 00:01:23,959 --> 00:01:27,320 Speaker 2: Yeah, so that's part of our signeature crunch heads. So 29 00:01:28,360 --> 00:01:31,560 Speaker 2: a couple of years ago we got some we got 30 00:01:31,560 --> 00:01:33,720 Speaker 2: some technology from Vancouver in Canada. 31 00:01:33,880 --> 00:01:34,119 Speaker 1: Yep. 32 00:01:34,920 --> 00:01:41,880 Speaker 2: Basically a big vacuum dryer, vacuum microwave dry and it 33 00:01:41,959 --> 00:01:44,360 Speaker 2: puffs the cheese up, takes all the moisture out. Yeah, 34 00:01:44,480 --> 00:01:49,080 Speaker 2: and we get this the rice bubbles, well, the cheese bubbles, cheese. 35 00:01:48,840 --> 00:01:50,640 Speaker 1: Bubbles, same sort of yeah. 36 00:01:50,760 --> 00:01:53,240 Speaker 2: Yeah, so it's basically an ambient stack so we don't 37 00:01:53,280 --> 00:01:55,440 Speaker 2: have to refrigerate. It takes all the moisture out. So 38 00:01:55,720 --> 00:01:56,560 Speaker 2: last four years. 39 00:01:56,920 --> 00:01:57,440 Speaker 1: That's cool. 40 00:01:57,640 --> 00:02:01,559 Speaker 2: Yeah. So it's great little snacking product. So been really 41 00:02:01,560 --> 00:02:04,520 Speaker 2: popular with people on a Keto diet because you know 42 00:02:04,840 --> 00:02:08,280 Speaker 2: it's full of all the nutrition of cheese. But yeah, 43 00:02:08,480 --> 00:02:10,639 Speaker 2: no no carbs and no carbs, no sugar. 44 00:02:10,960 --> 00:02:13,919 Speaker 1: I can't say I'm on a Kido diet, but maybe 45 00:02:13,919 --> 00:02:16,680 Speaker 1: you were going to get me started. So Richard Bennett, 46 00:02:17,000 --> 00:02:20,080 Speaker 1: so you're you're running the joint, You're the CEO or 47 00:02:20,080 --> 00:02:20,720 Speaker 1: something like that. 48 00:02:20,639 --> 00:02:24,239 Speaker 2: The managing director a few different titles there. 49 00:02:25,240 --> 00:02:29,720 Speaker 1: You just mentioned maybe early on, I don't know if 50 00:02:29,880 --> 00:02:31,800 Speaker 1: whilst we're filming, but you said something that about your 51 00:02:31,840 --> 00:02:35,360 Speaker 1: great great grandfather's or a great grandparents house or something 52 00:02:35,360 --> 00:02:38,480 Speaker 1: like that. Send me back to historically now, like what's 53 00:02:38,520 --> 00:02:39,720 Speaker 1: the deal? How does all start? 54 00:02:39,960 --> 00:02:43,520 Speaker 2: Yeah, so Ashgrove is owned by the Bennett family. So 55 00:02:44,040 --> 00:02:49,440 Speaker 2: we traditionally have been a farming business in northern Tasmania. 56 00:02:50,520 --> 00:02:52,239 Speaker 1: Where about some we're talking about, So we're. 57 00:02:52,120 --> 00:02:55,080 Speaker 2: Talking a place called Elizabethtown. It's on the main highway 58 00:02:55,120 --> 00:02:59,720 Speaker 2: between Devonport and Nonsenstin right, so it's about ten kilometers 59 00:02:59,720 --> 00:03:00,480 Speaker 2: from Lorraine. 60 00:03:01,040 --> 00:03:03,080 Speaker 1: And what do we talk about in terms of weather 61 00:03:03,160 --> 00:03:04,840 Speaker 1: et cetera, Like what's. 62 00:03:05,040 --> 00:03:07,440 Speaker 2: So this morning it was minus three going for a 63 00:03:07,480 --> 00:03:10,560 Speaker 2: top of nine, So it's it's it's cool at this 64 00:03:10,600 --> 00:03:11,079 Speaker 2: time of year. 65 00:03:11,120 --> 00:03:13,799 Speaker 1: And we too, we elevated, we up high. Yeah, on 66 00:03:13,840 --> 00:03:14,320 Speaker 1: a level. 67 00:03:14,440 --> 00:03:18,239 Speaker 2: We're at two hundred and twenty meters above elevation YEAP, 68 00:03:18,400 --> 00:03:20,880 Speaker 2: so above sea levels. So you can see the mountains 69 00:03:20,919 --> 00:03:23,080 Speaker 2: in the background. So there's there's snow on them at 70 00:03:23,080 --> 00:03:27,720 Speaker 2: the moment. But we get mild summers and winters aren't 71 00:03:27,720 --> 00:03:30,560 Speaker 2: too cold, so it's a perfect kind of climate for 72 00:03:30,639 --> 00:03:35,960 Speaker 2: growing rye grass. We've got nice volcanic red soils and 73 00:03:37,960 --> 00:03:41,080 Speaker 2: different types of soils across the farms these days. But yeah, 74 00:03:41,280 --> 00:03:42,600 Speaker 2: it's perfect for dairy farming. 75 00:03:42,680 --> 00:03:46,240 Speaker 1: So and you and do you Tasman is not that big, 76 00:03:46,280 --> 00:03:49,040 Speaker 1: so like do you get the sea breeze? The salt 77 00:03:49,040 --> 00:03:50,400 Speaker 1: air is a salt in the air. 78 00:03:50,800 --> 00:03:54,440 Speaker 2: Not not not where the main farms are, right. We 79 00:03:54,960 --> 00:03:57,920 Speaker 2: have kind of expanded our farming business over the years, 80 00:03:57,960 --> 00:04:00,240 Speaker 2: so we do have some closer to the sea and 81 00:04:00,320 --> 00:04:01,120 Speaker 2: some further up. 82 00:04:01,200 --> 00:04:04,760 Speaker 1: So all the farms joined together or you've got them 83 00:04:04,840 --> 00:04:05,880 Speaker 1: sort of spread either joint. 84 00:04:06,280 --> 00:04:09,120 Speaker 2: So most of them are in the Elizabethtown area. So 85 00:04:09,640 --> 00:04:12,600 Speaker 2: we've got five dairy farms all up on Nashco Farms 86 00:04:12,600 --> 00:04:14,600 Speaker 2: part of the business. So three of them are in 87 00:04:14,680 --> 00:04:18,640 Speaker 2: Elizabethtown and another one's in Delarain, so they're all within 88 00:04:18,760 --> 00:04:21,400 Speaker 2: ten minutes of the cheese factory. There's another one that's 89 00:04:21,440 --> 00:04:23,200 Speaker 2: a bit further up in South Rona. It's about an 90 00:04:23,200 --> 00:04:26,600 Speaker 2: hour away, and we kind of lose a few farms 91 00:04:26,640 --> 00:04:29,520 Speaker 2: in the area as well. And we also have some 92 00:04:29,560 --> 00:04:33,120 Speaker 2: properties up in the northeastern part of Tazzy, so kind 93 00:04:33,160 --> 00:04:34,840 Speaker 2: of diversified as we've gone along. 94 00:04:34,880 --> 00:04:37,480 Speaker 1: So who was it that went to Tasmania in your family? 95 00:04:37,560 --> 00:04:39,080 Speaker 1: Do we have a convict there somewhere or. 96 00:04:39,720 --> 00:04:43,320 Speaker 2: There's quite a few convicts back back early on. So 97 00:04:43,320 --> 00:04:48,159 Speaker 2: so a lot of my ancestors come from from a 98 00:04:48,200 --> 00:04:52,120 Speaker 2: different different backgrounds, whether it be convicts or kind of 99 00:04:52,120 --> 00:04:56,120 Speaker 2: coming to Victoria for the gold Rush, but they ended 100 00:04:56,200 --> 00:04:56,760 Speaker 2: up in Tazzy. 101 00:04:57,560 --> 00:04:59,560 Speaker 1: Do you have any idea why they went to Tasmania 102 00:05:00,520 --> 00:05:02,839 Speaker 1: when you think it was pretty pretty damn remote. 103 00:05:03,440 --> 00:05:09,560 Speaker 2: Yeah, yeah, it was pretty remote. So yeah, well, yeah, 104 00:05:09,560 --> 00:05:12,280 Speaker 2: I guess it was the ones that came early on. 105 00:05:13,200 --> 00:05:19,360 Speaker 2: Melbourne was you know, colonized from Tasmania, so Tasmania was 106 00:05:19,400 --> 00:05:21,560 Speaker 2: probably early on was probably more of a place to be. 107 00:05:22,960 --> 00:05:26,200 Speaker 2: You know's there's a pub in Lonceston where they mapped 108 00:05:26,240 --> 00:05:32,200 Speaker 2: out the streets of Melbourne. So really yeah yeah, So 109 00:05:32,200 --> 00:05:34,120 Speaker 2: so I guess that that was one of the attractions 110 00:05:34,120 --> 00:05:38,640 Speaker 2: early on, and a lot of my ancestors that kind 111 00:05:38,640 --> 00:05:40,839 Speaker 2: of came from a convicting background that they did quite 112 00:05:40,839 --> 00:05:43,360 Speaker 2: well for themselves when they when they kind of came 113 00:05:43,400 --> 00:05:45,680 Speaker 2: out of that and got into farming, I guess, and 114 00:05:46,600 --> 00:05:53,240 Speaker 2: there was opportunities going forward. And and yeah, and our 115 00:05:53,279 --> 00:05:56,720 Speaker 2: farming business. You know, where we're where we built the 116 00:05:56,760 --> 00:06:00,440 Speaker 2: cheese factory, as I said, was my grandparents, my great parents' 117 00:06:00,440 --> 00:06:02,640 Speaker 2: house site. So they started with one hundred acres there 118 00:06:02,640 --> 00:06:05,080 Speaker 2: and the house was looking a bit old and it 119 00:06:05,120 --> 00:06:07,440 Speaker 2: was in a prime site. So back in nineteen ninety 120 00:06:07,440 --> 00:06:11,600 Speaker 2: three when my parents and my uncle and Arnie were 121 00:06:11,640 --> 00:06:14,320 Speaker 2: looking to build a cheese factory, it was the perfect site. 122 00:06:14,320 --> 00:06:18,200 Speaker 2: So unfortunately the house went, but the location was good. 123 00:06:18,279 --> 00:06:20,960 Speaker 2: So we built that there and it kind of sits 124 00:06:21,000 --> 00:06:23,599 Speaker 2: beside the highway and that's been important because it gives 125 00:06:23,640 --> 00:06:28,120 Speaker 2: us a kind of very public presence. And we've always 126 00:06:28,160 --> 00:06:32,440 Speaker 2: had a shop there at the dairy Door, and we've 127 00:06:32,480 --> 00:06:34,919 Speaker 2: kind of grown that with the business. And now that's 128 00:06:35,279 --> 00:06:38,480 Speaker 2: in twenty twenty, we rebuilt that and it's now a 129 00:06:38,520 --> 00:06:43,800 Speaker 2: major you know, it's a major tourist attraction for the 130 00:06:43,880 --> 00:06:47,000 Speaker 2: area and something we're very proud of. And we use 131 00:06:47,040 --> 00:06:48,840 Speaker 2: that as our brand flagship. 132 00:06:48,520 --> 00:06:51,839 Speaker 1: Dairy door as opposed to a cellar door. Correct, Yeah, yeah, 133 00:06:52,120 --> 00:06:54,040 Speaker 1: is that a thing, like, I mean, that's what someone 134 00:06:54,000 --> 00:06:56,839 Speaker 1: I heard, that term dairy door. But that's the thing people. 135 00:06:56,920 --> 00:07:00,680 Speaker 2: Well, that's that's our thing. Yeah, certainly we were aiming 136 00:07:00,800 --> 00:07:04,479 Speaker 2: for a premium cheese tasting. We've got a cafe there 137 00:07:04,520 --> 00:07:08,239 Speaker 2: which highlights all of our cheeses as the main parts 138 00:07:08,440 --> 00:07:10,640 Speaker 2: of what we do. We do high tea, we do 139 00:07:10,720 --> 00:07:13,360 Speaker 2: lots of different things and we have a lot of 140 00:07:13,360 --> 00:07:15,760 Speaker 2: other great tasty products that you can come and try 141 00:07:15,760 --> 00:07:17,600 Speaker 2: alongside our great cheeses. 142 00:07:17,240 --> 00:07:19,960 Speaker 1: And yeah, wines, whiskey's gin. 143 00:07:20,360 --> 00:07:22,680 Speaker 2: Yeah, all of those, all of those, so you can 144 00:07:22,720 --> 00:07:25,280 Speaker 2: do a bit of tasting alongside you alongside your cheese 145 00:07:25,280 --> 00:07:27,200 Speaker 2: and make a good day of it. 146 00:07:26,920 --> 00:07:31,040 Speaker 1: If you were to go back in history, like I don't, 147 00:07:31,960 --> 00:07:36,240 Speaker 1: I was wondering with your great grandfather was making cheese? 148 00:07:36,400 --> 00:07:38,840 Speaker 1: Was he just producing milk? Was he just a dairy 149 00:07:38,840 --> 00:07:40,520 Speaker 1: farmer and then sold the milk to the co op? 150 00:07:40,720 --> 00:07:46,560 Speaker 2: No, he's very much mixed farmers. So the dairy the 151 00:07:47,560 --> 00:07:52,280 Speaker 2: cheesemaking was certainly the vision of my dad and my 152 00:07:52,440 --> 00:07:57,040 Speaker 2: uncle John. So they were farmers in the eighties and 153 00:07:57,400 --> 00:08:01,720 Speaker 2: the seventies and in that time enormous amount of rationalization 154 00:08:01,800 --> 00:08:05,640 Speaker 2: in the dairy industry. Particularly it kicked off when the 155 00:08:05,760 --> 00:08:09,280 Speaker 2: UK joined the EU, and one of the main markets 156 00:08:09,320 --> 00:08:15,360 Speaker 2: for the dairy in Australia was basically wiped out. And 157 00:08:15,400 --> 00:08:16,440 Speaker 2: what that meant was. 158 00:08:16,680 --> 00:08:18,680 Speaker 1: Is that because we exported to the UK. 159 00:08:19,120 --> 00:08:22,200 Speaker 2: Yeah, yeah, so there was there was The UK was 160 00:08:22,240 --> 00:08:25,000 Speaker 2: one of the main exports for Australia and I guess 161 00:08:25,040 --> 00:08:27,240 Speaker 2: there was a bit of protection, isn't in that when 162 00:08:27,280 --> 00:08:32,200 Speaker 2: they went part of the EU, and that probably for 163 00:08:32,240 --> 00:08:35,360 Speaker 2: the next twenty or so years, there was massive rationalization 164 00:08:35,520 --> 00:08:40,080 Speaker 2: in the in the dairy industry in Tasmania which saw 165 00:08:40,120 --> 00:08:44,439 Speaker 2: herd sizes you know, go from fifty cows to these 166 00:08:44,520 --> 00:08:47,960 Speaker 2: days they're more like five hundred to one thousand. So 167 00:08:47,960 --> 00:08:50,800 Speaker 2: so in that time were we went from being very 168 00:08:50,880 --> 00:08:56,199 Speaker 2: much a mixed farm into pretty much completely dairy and 169 00:08:56,240 --> 00:09:02,199 Speaker 2: we built a new, big, new dairy and my uncle 170 00:09:02,280 --> 00:09:04,080 Speaker 2: was on the He was the head of the Australian 171 00:09:04,120 --> 00:09:07,920 Speaker 2: Dairy Board and traveling basically around the world helping the 172 00:09:08,679 --> 00:09:13,080 Speaker 2: markets were building up and Dad was very much into 173 00:09:13,160 --> 00:09:18,199 Speaker 2: cheese and they had a vision for making to value 174 00:09:18,240 --> 00:09:21,240 Speaker 2: add So at that time Australia was getting some of 175 00:09:21,280 --> 00:09:23,560 Speaker 2: the lowest milk prices in the world because we're very 176 00:09:23,640 --> 00:09:28,080 Speaker 2: much a commodity based, price based which which we still 177 00:09:28,080 --> 00:09:31,719 Speaker 2: are to a degree, but it's certainly turned around the 178 00:09:31,800 --> 00:09:34,960 Speaker 2: last few years, but very low prices in Tazzy. So 179 00:09:35,000 --> 00:09:37,080 Speaker 2: they wanted to value add and kind of control their 180 00:09:37,120 --> 00:09:42,720 Speaker 2: own destiny, and for that they needed cheesemakers. And the 181 00:09:42,800 --> 00:09:46,360 Speaker 2: next generation, which was my sister Jane and my cousin Paul, 182 00:09:46,400 --> 00:09:52,160 Speaker 2: were leaving school, so they got talked into Paul got 183 00:09:52,160 --> 00:09:54,120 Speaker 2: talked into running the farming part of the business and 184 00:09:54,200 --> 00:09:57,800 Speaker 2: Jane ran into the cheese making part of the business. 185 00:09:57,320 --> 00:10:01,000 Speaker 1: You know, it's it's funny you should say, because I 186 00:10:01,000 --> 00:10:05,960 Speaker 1: don't remember it was aware. It was only recently I 187 00:10:06,040 --> 00:10:08,760 Speaker 1: bumped into somebody. I think it was a taxi for 188 00:10:09,160 --> 00:10:13,760 Speaker 1: some reason. But my property, my farm up in northern 189 00:10:13,760 --> 00:10:17,160 Speaker 1: New South Wales, was a dairy farm. It's a cattle 190 00:10:17,200 --> 00:10:19,400 Speaker 1: farm now, but it was a dairy farm in the 191 00:10:19,480 --> 00:10:25,600 Speaker 1: days when Noorco North Coast, which was a collect all 192 00:10:25,640 --> 00:10:30,160 Speaker 1: the milk from everybody, had a big factory in the 193 00:10:30,200 --> 00:10:33,319 Speaker 1: middle of Barron Bay. But it was in prime real estate, 194 00:10:33,559 --> 00:10:37,880 Speaker 1: like prime prime real estate. But in those days the 195 00:10:37,920 --> 00:10:41,560 Speaker 1: milk used to the milkie get transported from the North 196 00:10:41,600 --> 00:10:44,719 Speaker 1: Coast just about anywhere on the whole East Coast of 197 00:10:44,720 --> 00:10:50,320 Speaker 1: Australia by ship. And when Norco closed down because the 198 00:10:50,320 --> 00:10:53,480 Speaker 1: real estate was too expensive and turned into houses, of 199 00:10:53,559 --> 00:10:59,280 Speaker 1: course expensive houses on the coast. The poor old dairy 200 00:10:59,280 --> 00:11:02,280 Speaker 1: farmers had nowhere to sell the milk. Oh if they 201 00:11:02,280 --> 00:11:04,360 Speaker 1: did that they did, but they would have had a transport. 202 00:11:04,400 --> 00:11:06,400 Speaker 1: It just made it unviable. And a lot of the 203 00:11:06,440 --> 00:11:09,000 Speaker 1: farms that are only like one hundred acres, so there's 204 00:11:09,040 --> 00:11:13,160 Speaker 1: no economies of scale, even less sometimes sixty seventy acres, 205 00:11:13,280 --> 00:11:16,679 Speaker 1: and they might have not the many head of cattle 206 00:11:16,720 --> 00:11:19,640 Speaker 1: on there. And there was also it was expensive to 207 00:11:19,720 --> 00:11:23,880 Speaker 1: look after dairy in those days, and as a result 208 00:11:23,880 --> 00:11:27,160 Speaker 1: of a lot of the people lost their whole livelihoods, 209 00:11:27,240 --> 00:11:29,600 Speaker 1: you know, and properties were sold. To some extent. One 210 00:11:29,600 --> 00:11:32,320 Speaker 1: of the reasons I bought the property because you know, 211 00:11:32,320 --> 00:11:34,520 Speaker 1: it was no longer a viable dairy farm from the 212 00:11:34,559 --> 00:11:38,079 Speaker 1: family that had been there for more than I think 213 00:11:39,160 --> 00:11:42,520 Speaker 1: nearly one hundred and fifty years, similar to probably to 214 00:11:42,520 --> 00:11:47,440 Speaker 1: yoursel to some extent. And then I started and the 215 00:11:47,480 --> 00:11:50,400 Speaker 1: guy said to me, I told him that story. And 216 00:11:50,440 --> 00:11:52,760 Speaker 1: the guy said to me, yeah, I said, dairy farming 217 00:11:52,840 --> 00:11:54,960 Speaker 1: is a tough business. At seven days a week, throughout 218 00:11:54,960 --> 00:11:57,000 Speaker 1: six five days of a year, you've got to keep 219 00:11:57,120 --> 00:11:59,400 Speaker 1: milk and their bloody cows. No matter what. You can't 220 00:11:59,480 --> 00:12:02,920 Speaker 1: just say I'm going to Europe degrees for two weeks 221 00:12:02,960 --> 00:12:05,240 Speaker 1: and stuff the cows that they'll be all right, just 222 00:12:05,280 --> 00:12:07,679 Speaker 1: eat the grass, because you've got to get up there 223 00:12:07,679 --> 00:12:11,560 Speaker 1: and milk them. And it's a tough gig. 224 00:12:11,360 --> 00:12:17,640 Speaker 2: In it, absolutely, absolutely, so dairy farming hasn't always has 225 00:12:17,679 --> 00:12:21,679 Speaker 2: been a tough gig. And and I guess, you know, 226 00:12:21,880 --> 00:12:24,880 Speaker 2: in my professional career, I've watched you know, a lot 227 00:12:24,880 --> 00:12:29,480 Speaker 2: of the family farms around us have been sold. The 228 00:12:29,559 --> 00:12:32,560 Speaker 2: next generation doesn't want to go and do so, yeah, 229 00:12:33,360 --> 00:12:35,160 Speaker 2: and dairy farm has become with a lot of money, 230 00:12:35,520 --> 00:12:38,040 Speaker 2: so to sell them up. You know, you can set 231 00:12:38,120 --> 00:12:42,080 Speaker 2: up the next couple of generations by selling a dairy farm. 232 00:12:42,360 --> 00:12:44,840 Speaker 2: So a lot of them going into corporate ownership. And 233 00:12:45,200 --> 00:12:48,000 Speaker 2: what does that mean, you say, there's are you talking? 234 00:12:48,320 --> 00:12:54,199 Speaker 2: Are you saying that fund managers or whatever they are. 235 00:12:54,920 --> 00:12:57,800 Speaker 1: You know, people raise money to go and buy a 236 00:12:57,840 --> 00:13:02,080 Speaker 1: whole lot of dairy farms to sort of build actually 237 00:13:02,120 --> 00:13:04,280 Speaker 1: a proper business around dairy farming. 238 00:13:04,400 --> 00:13:07,000 Speaker 2: Yeah. Correct, So there's a lot of that. So the 239 00:13:07,040 --> 00:13:10,599 Speaker 2: industry has switched. It's probably a higher percentage of his 240 00:13:10,720 --> 00:13:15,760 Speaker 2: corporate dairy farms. A lot of them are international superannuation funds. 241 00:13:16,000 --> 00:13:19,319 Speaker 2: I'm not sure why Australian superannuation funds don't get into it, 242 00:13:19,360 --> 00:13:21,880 Speaker 2: but a lot of them are from Canada and South 243 00:13:21,920 --> 00:13:24,439 Speaker 2: Africa and other parts of the world. 244 00:13:24,480 --> 00:13:27,400 Speaker 1: Because I heard China's controls a lot of the dairy 245 00:13:27,440 --> 00:13:29,080 Speaker 1: farms in Australia, I don't know if that's right or wrong. 246 00:13:29,760 --> 00:13:36,360 Speaker 2: Yeah, so the Chinese have some ownership in so Wool 247 00:13:36,400 --> 00:13:40,320 Speaker 2: North is currently for sale, so that's had Chinese. That's 248 00:13:40,320 --> 00:13:42,360 Speaker 2: the biggest dairy farm in Tasmania at the moment. I 249 00:13:42,400 --> 00:13:45,360 Speaker 2: think it's nine and a half thousand hectares with about 250 00:13:45,400 --> 00:13:47,640 Speaker 2: twenty deer. I'm not sure how many dairy farms are 251 00:13:47,720 --> 00:13:51,080 Speaker 2: left on it that's currently for sale, but yeah, there's 252 00:13:51,080 --> 00:13:53,560 Speaker 2: a whole host of different different countries that are involved. 253 00:13:54,240 --> 00:13:57,840 Speaker 2: And then there are other just corporate dairy farms and 254 00:13:57,880 --> 00:14:01,040 Speaker 2: they're probably as much interested in the the appreciation of 255 00:14:01,080 --> 00:14:02,160 Speaker 2: the land value going. 256 00:14:02,280 --> 00:14:05,920 Speaker 1: It's more more land value players it I think. 257 00:14:05,960 --> 00:14:08,160 Speaker 2: So with the superin information funds, they usually have a 258 00:14:08,240 --> 00:14:10,400 Speaker 2: seven ten year kind of turn around on them. 259 00:14:10,679 --> 00:14:13,560 Speaker 1: But because you know, like often we hear on the news, 260 00:14:14,280 --> 00:14:17,080 Speaker 1: apply to the dairy farmers. Is that the big retailers 261 00:14:17,120 --> 00:14:20,440 Speaker 1: are they greet me if I'm wrong, because I don't 262 00:14:20,520 --> 00:14:23,120 Speaker 1: quite remember now if this is right, But the big 263 00:14:23,160 --> 00:14:26,880 Speaker 1: retailers sort of squeeze the dairy farmers on the supply price. 264 00:14:26,920 --> 00:14:28,800 Speaker 1: And I would say the dairy farmers with this or 265 00:14:28,840 --> 00:14:31,400 Speaker 1: were prepared to pay you for your milk. And if 266 00:14:31,560 --> 00:14:36,880 Speaker 1: that's and if the two the two big retailers food 267 00:14:36,920 --> 00:14:44,240 Speaker 1: retailers control eighty percent of the shopping market, probably more, 268 00:14:45,440 --> 00:14:50,880 Speaker 1: then they pretty much control the biggest demand for dairy 269 00:14:50,880 --> 00:14:54,880 Speaker 1: farmer's milk. And it's very difficult for a dairy farmer 270 00:14:54,920 --> 00:14:56,760 Speaker 1: to find someone else who wants to buy the milk 271 00:14:56,760 --> 00:14:59,120 Speaker 1: at a higher price. And if the big retailers want 272 00:14:59,160 --> 00:15:02,360 Speaker 1: to use milk as a lost leader. In other words, 273 00:15:02,440 --> 00:15:05,840 Speaker 1: I want to sell milk cheap because I know I'm 274 00:15:05,880 --> 00:15:07,520 Speaker 1: a retailer. I want to sell milk cheap because I 275 00:15:07,520 --> 00:15:09,040 Speaker 1: know that someone wants to come in and buy the 276 00:15:09,080 --> 00:15:11,200 Speaker 1: milk for the family, and I'll sell it at a 277 00:15:11,240 --> 00:15:14,720 Speaker 1: really reasonable price. And then I'm hoping that when they 278 00:15:14,760 --> 00:15:16,400 Speaker 1: come in to buy that milk, then will go and 279 00:15:16,440 --> 00:15:19,280 Speaker 1: buy you know, maybe you a loaf of bread or 280 00:15:19,360 --> 00:15:22,360 Speaker 1: some vegimide or four or five other items which I 281 00:15:22,440 --> 00:15:25,600 Speaker 1: pick up my margin. So the blended margin for all 282 00:15:25,640 --> 00:15:29,560 Speaker 1: the products is pretty good. But the sort of lost leader, 283 00:15:29,600 --> 00:15:32,840 Speaker 1: so to speak, is the price of milk, which by 284 00:15:32,880 --> 00:15:35,640 Speaker 1: definition means that the person who's producing milk and the 285 00:15:35,680 --> 00:15:37,760 Speaker 1: other rent it's got to cop a pretty low price. 286 00:15:38,440 --> 00:15:40,480 Speaker 1: Is that for real I mean? Or is that my 287 00:15:40,640 --> 00:15:42,680 Speaker 1: just imagining? That's what I've heard over the years. 288 00:15:43,000 --> 00:15:48,000 Speaker 2: No, Yeah, lost lost leading and being the hero product. 289 00:15:48,120 --> 00:15:51,480 Speaker 2: So milk was the hero product of lost leading for 290 00:15:51,600 --> 00:15:55,320 Speaker 2: ten years, if not longer, and a dollar or a 291 00:15:55,360 --> 00:15:58,000 Speaker 2: lead of milk I think started about two thousand and nine, 292 00:15:58,400 --> 00:16:00,880 Speaker 2: two thousand and eight and it's stayed there for at 293 00:16:01,000 --> 00:16:07,280 Speaker 2: least twelve years. And that you know, liquid milk is 294 00:16:07,280 --> 00:16:10,520 Speaker 2: a huge part of what Ashgrove does, so we've kind 295 00:16:10,520 --> 00:16:14,640 Speaker 2: of we bought a little milk plan in the the 296 00:16:14,720 --> 00:16:16,640 Speaker 2: late two thousands and we thought we could sell a 297 00:16:16,640 --> 00:16:19,400 Speaker 2: couple of thousand liters a week. But we've managed to 298 00:16:19,400 --> 00:16:21,960 Speaker 2: grow to one of the main brands in Tasmania in 299 00:16:22,040 --> 00:16:25,640 Speaker 2: terms of milk, in terms of milk, and that's been 300 00:16:25,720 --> 00:16:29,080 Speaker 2: huge for our business. But lost leading has been enormously 301 00:16:29,280 --> 00:16:33,440 Speaker 2: damaging to the dairy industry because what it does is 302 00:16:33,760 --> 00:16:36,600 Speaker 2: it is it from a consumer point of view, it's 303 00:16:36,640 --> 00:16:40,320 Speaker 2: devalued what milk is worth. So there's an expectation that 304 00:16:40,360 --> 00:16:45,120 Speaker 2: milk can be delivered for a dollar or a dollar 305 00:16:45,280 --> 00:16:48,440 Speaker 2: fifty a liter and for that to happen, for the 306 00:16:48,480 --> 00:16:51,600 Speaker 2: farmers to get a reasonable return to do what we 307 00:16:52,080 --> 00:16:56,440 Speaker 2: want to do ethically right through the system, it just 308 00:16:56,520 --> 00:17:03,240 Speaker 2: doesn't work, so and that two dollars kind of stayed. 309 00:17:04,280 --> 00:17:07,359 Speaker 2: So there was always supermarket branded milk which was always 310 00:17:07,400 --> 00:17:10,760 Speaker 2: slightly cheaper, and that could be done via certain methods, 311 00:17:12,880 --> 00:17:15,520 Speaker 2: as in you're not spending the same on marketing and 312 00:17:16,040 --> 00:17:21,560 Speaker 2: the volume and the consolidation of transport, et cetera, et cetera. 313 00:17:22,000 --> 00:17:24,720 Speaker 2: But when it's significantly and it's actually being used as 314 00:17:24,720 --> 00:17:29,480 Speaker 2: a lost leader, you know, the expectation from consumers when 315 00:17:30,560 --> 00:17:34,199 Speaker 2: when it's not twenty cents difference, it's dollar fifty or 316 00:17:34,200 --> 00:17:37,360 Speaker 2: two dollars, is that, you know, everyone's trying to make 317 00:17:37,359 --> 00:17:39,879 Speaker 2: a huge bark and the reality is no one in 318 00:17:39,880 --> 00:17:42,320 Speaker 2: the food game and the supermarkets is making a huge 319 00:17:42,640 --> 00:17:46,840 Speaker 2: huge margin apart from a couple of companies which are 320 00:17:46,880 --> 00:17:51,240 Speaker 2: the supermarkets. So it's definitely not the milk producer certainly 321 00:17:51,320 --> 00:17:55,040 Speaker 2: not the milk producer. So yeah, so it's you know, 322 00:17:55,160 --> 00:17:59,439 Speaker 2: it is a tight game dairy processing. Dairy farmers have 323 00:17:59,440 --> 00:18:01,159 Speaker 2: had some pretty good prices in the last couple of 324 00:18:01,240 --> 00:18:04,879 Speaker 2: years and that's been challenging too, is as inflations kicked 325 00:18:04,880 --> 00:18:10,720 Speaker 2: in and it has been you know, some good dairy 326 00:18:10,760 --> 00:18:12,800 Speaker 2: prices have been paid to the farmers in the last 327 00:18:12,800 --> 00:18:14,920 Speaker 2: two years, which has been great for milk off for 328 00:18:15,119 --> 00:18:18,480 Speaker 2: farms for milk. So yeah, for milk. So the raymal 329 00:18:18,560 --> 00:18:20,720 Speaker 2: price actually shot up in the last couple of years 330 00:18:20,960 --> 00:18:24,639 Speaker 2: as processes have kind of competed. But it's got to 331 00:18:24,680 --> 00:18:29,160 Speaker 2: the point now where we're uncompetitive with some of our 332 00:18:29,280 --> 00:18:32,359 Speaker 2: exporting businesses. And this year was the first time that 333 00:18:32,520 --> 00:18:35,640 Speaker 2: we're actually imported more cheese than what we exported. 334 00:18:35,760 --> 00:18:38,960 Speaker 1: Wow, you know, maybe you could explain it to me, 335 00:18:39,040 --> 00:18:43,000 Speaker 1: like as you were speaking, I just remembered when I 336 00:18:43,000 --> 00:18:47,000 Speaker 1: was a kid about a long time, basically when I 337 00:18:47,160 --> 00:18:49,119 Speaker 1: go to school, when I first started school, and I 338 00:18:49,160 --> 00:18:51,800 Speaker 1: started school pretty young, four and a half years of age. 339 00:18:52,640 --> 00:18:56,920 Speaker 1: I remember, and I really clearly remember this that every 340 00:18:56,960 --> 00:18:59,840 Speaker 1: morning the whole school would be let's call it in 341 00:18:59,840 --> 00:19:02,560 Speaker 1: and assembly. We'd all be lined up in the in 342 00:19:02,640 --> 00:19:09,560 Speaker 1: the tarmac and there was this There was his crates 343 00:19:10,000 --> 00:19:13,159 Speaker 1: of milk in the small bottles, very like I don't know, 344 00:19:13,359 --> 00:19:15,400 Speaker 1: I don't know how much it was in there, two 345 00:19:15,440 --> 00:19:18,640 Speaker 1: and fifty mil maybe a little silver cap on it 346 00:19:19,480 --> 00:19:23,240 Speaker 1: and like a peel off cap, and we all had lineup. 347 00:19:23,240 --> 00:19:24,960 Speaker 1: We all had to walk down and grab one of 348 00:19:25,000 --> 00:19:28,960 Speaker 1: these little bottles of milk and drink it. And that 349 00:19:29,080 --> 00:19:32,280 Speaker 1: was every day, every single day of the week. And 350 00:19:32,920 --> 00:19:36,000 Speaker 1: I don't remember paying for it, so it must have 351 00:19:36,000 --> 00:19:39,760 Speaker 1: been free. It must have been a government initiative to 352 00:19:39,800 --> 00:19:41,119 Speaker 1: get kids to drink milk. And I don't know how 353 00:19:41,160 --> 00:19:42,400 Speaker 1: many years it went on for it, but it seems 354 00:19:42,440 --> 00:19:45,080 Speaker 1: like to me went on my whole of my primary school. 355 00:19:45,560 --> 00:19:47,920 Speaker 1: And I know my brother, my younger brother and sister 356 00:19:47,920 --> 00:19:49,439 Speaker 1: also did it, so it must have went on for 357 00:19:49,440 --> 00:19:50,879 Speaker 1: a few years. I don't know if it still happens 358 00:19:50,920 --> 00:19:55,439 Speaker 1: these days, but there was this perception that it was 359 00:19:55,480 --> 00:19:58,840 Speaker 1: important in terms of public policy to get milk into 360 00:19:58,920 --> 00:20:03,480 Speaker 1: us as kids. Are you able to explain anything around 361 00:20:03,520 --> 00:20:08,879 Speaker 1: that policy, thinking, well, I think milk is the new 362 00:20:08,920 --> 00:20:11,920 Speaker 1: South Wales. So I don't know. I've Partasmania and victory anywhere 363 00:20:11,960 --> 00:20:12,520 Speaker 1: else for that matter. 364 00:20:12,600 --> 00:20:16,320 Speaker 2: Yeah, yeah, yeah, I think from a nutrition point, milk 365 00:20:16,400 --> 00:20:20,159 Speaker 2: has always been really important for the development of kids. 366 00:20:22,600 --> 00:20:26,040 Speaker 2: We've seen that, you know, in Australia because it's such 367 00:20:26,119 --> 00:20:27,920 Speaker 2: part of our diet. I don't think there's as much 368 00:20:28,040 --> 00:20:31,720 Speaker 2: government push in these days. But it's been interesting to 369 00:20:31,880 --> 00:20:34,919 Speaker 2: see China in the last fifteen years and some of 370 00:20:34,960 --> 00:20:39,840 Speaker 2: their policy. So it started with a boom of infant 371 00:20:39,840 --> 00:20:44,400 Speaker 2: milk powder in Australia and it's for a while there 372 00:20:44,480 --> 00:20:47,520 Speaker 2: they were also rushing to import milk from fresh milk 373 00:20:48,000 --> 00:20:53,400 Speaker 2: from Australia. But they've massively invested in the dairy industry 374 00:20:53,480 --> 00:20:56,040 Speaker 2: in China to the point where they're pretty much self sufficient, 375 00:20:56,080 --> 00:20:59,639 Speaker 2: which is which is why our experts are suffering a 376 00:20:59,640 --> 00:21:04,280 Speaker 2: little bit as a country. And they've done that because 377 00:21:06,080 --> 00:21:11,080 Speaker 2: you know, the kids actually grow taller with darius part 378 00:21:11,080 --> 00:21:15,040 Speaker 2: of their diet and that high protein and it's meant 379 00:21:15,040 --> 00:21:18,200 Speaker 2: to be good for your mental health as well. So yeah, 380 00:21:18,240 --> 00:21:20,280 Speaker 2: it's very much, very important development. 381 00:21:20,480 --> 00:21:23,760 Speaker 1: Was an economic not economic policy? Was it like a 382 00:21:23,960 --> 00:21:27,320 Speaker 1: nutritional policy as part of government? Like so someone obviously 383 00:21:27,359 --> 00:21:30,359 Speaker 1: said down and work this stuff out in government. Someone 384 00:21:30,400 --> 00:21:33,600 Speaker 1: like whether it's in China or Australia. But is I 385 00:21:33,640 --> 00:21:35,760 Speaker 1: often wonder to myself because there are some people push 386 00:21:35,800 --> 00:21:38,800 Speaker 1: against milks, say, you know, milk's actually not necessarily good 387 00:21:38,800 --> 00:21:40,840 Speaker 1: for us. And we'll get into the politics of that 388 00:21:40,840 --> 00:21:43,280 Speaker 1: in a moment in the second half of this talk. 389 00:21:43,320 --> 00:21:48,240 Speaker 1: But who how does it work? Like, is there lobby 390 00:21:48,240 --> 00:21:51,600 Speaker 1: groups behind this or pushing milk as a part of 391 00:21:51,960 --> 00:21:54,440 Speaker 1: being part of important as part of a nutritional diet, 392 00:21:55,440 --> 00:21:58,560 Speaker 1: especially for kids. How does it or is it science 393 00:21:58,600 --> 00:22:00,800 Speaker 1: based or are coming from? 394 00:22:00,880 --> 00:22:03,879 Speaker 2: Well? I think most of its science space. There are 395 00:22:03,960 --> 00:22:07,919 Speaker 2: certainly lobby groups and farmers groups like Dairy Australia that 396 00:22:09,040 --> 00:22:13,480 Speaker 2: you know, helped support research into into nutritional importance of 397 00:22:14,240 --> 00:22:19,720 Speaker 2: milk and dairy products. So yeah, there's there's certainly a 398 00:22:19,720 --> 00:22:25,160 Speaker 2: lot of science behind it, and it's been a good 399 00:22:25,359 --> 00:22:30,280 Speaker 2: anecdote in my lifetime has been butter. So butter for 400 00:22:30,760 --> 00:22:33,800 Speaker 2: thirty years has been on the nose. 401 00:22:34,520 --> 00:22:38,040 Speaker 1: I remember I remember there was Marjarine ads on television 402 00:22:38,119 --> 00:22:40,680 Speaker 1: when I was a kid or maybe a teenager, and 403 00:22:40,720 --> 00:22:43,160 Speaker 1: my mum buy majorine because everyone was worried that butter 404 00:22:43,280 --> 00:22:44,600 Speaker 1: was going to give you a heart attack. 405 00:22:44,840 --> 00:22:48,080 Speaker 2: Correct and light milk was when we first got into 406 00:22:48,119 --> 00:22:50,760 Speaker 2: liquid milk in about two thousand and nine. You know, 407 00:22:50,880 --> 00:22:53,200 Speaker 2: first three or four years, light milk probably outside full 408 00:22:53,200 --> 00:22:53,640 Speaker 2: cream milk. 409 00:22:53,760 --> 00:22:55,960 Speaker 1: Yeah, Mum was going for the light milk to. 410 00:22:56,160 --> 00:22:58,800 Speaker 2: And then would have cream, would have butter, and you 411 00:22:58,880 --> 00:23:00,720 Speaker 2: had to try and find play is to sell that 412 00:23:02,040 --> 00:23:05,800 Speaker 2: to kind of offset that. And then you know, there's 413 00:23:05,840 --> 00:23:10,640 Speaker 2: been studies and research into it, and the whole thing 414 00:23:10,720 --> 00:23:14,120 Speaker 2: of that it's been contributed to heart disease has kind 415 00:23:14,119 --> 00:23:16,720 Speaker 2: of been dispelled. So all of a sudden, full cream 416 00:23:16,760 --> 00:23:20,360 Speaker 2: is you know, light milk has has fallen in sales, 417 00:23:22,080 --> 00:23:27,240 Speaker 2: but a pricing sorry, but butter demand and creame demands 418 00:23:27,240 --> 00:23:28,960 Speaker 2: gone through the roof. I've actually gone back to a 419 00:23:28,960 --> 00:23:29,880 Speaker 2: more natural products. 420 00:23:29,920 --> 00:23:31,760 Speaker 1: I've heard the margarine is bad for you now like so, 421 00:23:31,920 --> 00:23:35,399 Speaker 1: and it has other effects on us, and then that 422 00:23:35,560 --> 00:23:37,600 Speaker 1: and actually we should never have had margarine in the 423 00:23:37,640 --> 00:23:41,199 Speaker 1: first place. That's what I've been hearing and or reading, 424 00:23:41,760 --> 00:23:43,920 Speaker 1: and it's it's sort of interesting because I don't know, 425 00:23:44,760 --> 00:23:47,000 Speaker 1: like who takes That's sort of my point earlier. I 426 00:23:47,040 --> 00:23:49,840 Speaker 1: don't know who takes control of this, the lobby to 427 00:23:49,880 --> 00:23:54,679 Speaker 1: push margarine, or the lobby to be anti butter, and 428 00:23:54,880 --> 00:23:59,080 Speaker 1: or how the science can be so let's call it 429 00:23:59,119 --> 00:24:03,159 Speaker 1: wrong or at least manipulated in favor of one or 430 00:24:03,200 --> 00:24:05,800 Speaker 1: the other. And I just was trying to work out 431 00:24:06,160 --> 00:24:07,960 Speaker 1: how does this stuff all happen. Does it come out 432 00:24:07,960 --> 00:24:10,720 Speaker 1: of America? Or where does these Where do these things start? 433 00:24:10,840 --> 00:24:13,440 Speaker 1: Like where does this whole process get margarine? Does that 434 00:24:13,520 --> 00:24:15,879 Speaker 1: start in America? Was that somebody in America start, like 435 00:24:16,040 --> 00:24:18,040 Speaker 1: some big manufactured America started saying that we should be 436 00:24:18,119 --> 00:24:24,679 Speaker 1: using these things to overtake, say, your industry. Was it 437 00:24:24,720 --> 00:24:27,040 Speaker 1: really all commercial at the end of the day, to 438 00:24:27,080 --> 00:24:30,240 Speaker 1: try and stop us having milk and buy their product. 439 00:24:30,320 --> 00:24:32,959 Speaker 2: It's a good question. I couldn't say I'd be an 440 00:24:32,960 --> 00:24:37,199 Speaker 2: expert on that. I guess it comes from. Yeah, the 441 00:24:37,240 --> 00:24:40,720 Speaker 2: margarine one is a really interesting one. So that came about. 442 00:24:40,760 --> 00:24:44,720 Speaker 2: And I mean, yeah, I grew up. Margarine was everywhere 443 00:24:44,800 --> 00:24:49,480 Speaker 2: and we're always a butterhouse old because we're dairy farmers. Yeah, 444 00:24:50,280 --> 00:24:53,720 Speaker 2: but you know, margarine was huge and. 445 00:24:53,960 --> 00:24:55,480 Speaker 1: No one buys it now. I don't think. I don't 446 00:24:55,480 --> 00:24:56,480 Speaker 1: think many people buy mate. 447 00:24:56,640 --> 00:24:59,199 Speaker 2: Yeah. I wouldn't know what the Star's rates were, but 448 00:24:59,240 --> 00:25:01,480 Speaker 2: I know butter side rates have gone through the roof 449 00:25:01,640 --> 00:25:05,640 Speaker 2: the last ten years. Yeah, as and I think part 450 00:25:05,680 --> 00:25:09,840 Speaker 2: of that's there's two parts. Is one is the health 451 00:25:09,880 --> 00:25:13,120 Speaker 2: part and the other part is the rise in home 452 00:25:13,160 --> 00:25:16,679 Speaker 2: cooking and watching cooking shows and going. You know, but 453 00:25:16,760 --> 00:25:18,760 Speaker 2: it tasts a lot better than Margarine, let's face it. 454 00:25:18,800 --> 00:25:22,800 Speaker 1: So it says it's funny like, how do you during 455 00:25:22,800 --> 00:25:27,760 Speaker 1: your period in the family business, how do you navigate yourself? 456 00:25:28,280 --> 00:25:31,200 Speaker 1: How do you navigate the business, I should say, during 457 00:25:31,240 --> 00:25:36,639 Speaker 1: these periods where you're trying to rebuild the public trust 458 00:25:36,680 --> 00:25:41,880 Speaker 1: in your product and perhaps push to the side the 459 00:25:42,040 --> 00:25:44,880 Speaker 1: new brand let's call it Margarine. That's sort of arising, 460 00:25:45,080 --> 00:25:48,760 Speaker 1: like how do you how do you deal with that 461 00:25:48,800 --> 00:25:50,320 Speaker 1: sort of stuff as a family. 462 00:25:50,880 --> 00:25:55,200 Speaker 2: Yeah, well, it's one of those things we've been doing. 463 00:25:55,400 --> 00:25:58,000 Speaker 2: As I said, we started in ninety three, so it's 464 00:25:58,240 --> 00:26:02,840 Speaker 2: we've been doing it for a while. We're an independent company, 465 00:26:02,960 --> 00:26:07,480 Speaker 2: so we have to tread carefully. We don't have big 466 00:26:07,520 --> 00:26:12,040 Speaker 2: purse backers to come behind us, so you know, we've 467 00:26:12,040 --> 00:26:15,240 Speaker 2: got to make responsible decisions. So we're always looking at 468 00:26:15,240 --> 00:26:21,639 Speaker 2: what is happening here and overseas. I guess with butter, 469 00:26:22,000 --> 00:26:24,680 Speaker 2: we probably got into butter at a good time. We're 470 00:26:24,680 --> 00:26:27,640 Speaker 2: not a big butter producer either, but that was kind 471 00:26:27,640 --> 00:26:31,400 Speaker 2: of a byproduct of our milk, and as trends changed, 472 00:26:31,480 --> 00:26:34,159 Speaker 2: we just happened to have some butter there and that 473 00:26:34,359 --> 00:26:38,879 Speaker 2: that was really good for us. But yeah, you know, 474 00:26:39,640 --> 00:26:42,240 Speaker 2: and the other thing is lot we deal with the supermarkets. 475 00:26:42,280 --> 00:26:46,840 Speaker 2: So lots of companies choose not to deal with supermarkets. 476 00:26:46,920 --> 00:26:49,240 Speaker 2: But as you said before, eighty percent of the market 477 00:26:49,320 --> 00:26:51,640 Speaker 2: is with supermarkets. So if you're not having a conversation 478 00:26:51,720 --> 00:26:54,359 Speaker 2: with him, you're excluding yourself from a huge part of 479 00:26:54,400 --> 00:27:01,480 Speaker 2: the Australian market. And supermarkets go on style, go on trends, 480 00:27:01,600 --> 00:27:05,000 Speaker 2: and you know, the products go in and they go out, 481 00:27:05,320 --> 00:27:08,119 Speaker 2: and you need to be you know, if you've got 482 00:27:08,119 --> 00:27:10,159 Speaker 2: a product that's selling well, it'll stay there for years. 483 00:27:10,600 --> 00:27:13,560 Speaker 2: If it's not, they remove you, They remove you. Or 484 00:27:13,880 --> 00:27:15,360 Speaker 2: but you know, you might have a chance there where 485 00:27:15,400 --> 00:27:17,520 Speaker 2: you're going, well, that one's not working well. But we 486 00:27:17,640 --> 00:27:20,240 Speaker 2: have this great product and then you need to be 487 00:27:20,240 --> 00:27:22,560 Speaker 2: able to support it with is it just a good 488 00:27:22,600 --> 00:27:27,240 Speaker 2: flavor or is it behind a trend or or you know, 489 00:27:27,640 --> 00:27:32,600 Speaker 2: some research or whatever it might be. So innovation is 490 00:27:32,640 --> 00:27:36,680 Speaker 2: a really key part of being a sustainable or long 491 00:27:36,800 --> 00:27:40,199 Speaker 2: term food manufacturer, I guess in this country. 492 00:27:40,280 --> 00:27:42,399 Speaker 1: So it could go on together. We when I come 493 00:27:42,440 --> 00:27:43,600 Speaker 1: for the break as you want to talk about that, 494 00:27:43,640 --> 00:27:50,520 Speaker 1: because I'm trying to work out where does the idea start. 495 00:27:50,560 --> 00:27:53,520 Speaker 1: Does it start with the super market saying hey, Richard, mate, 496 00:27:54,160 --> 00:27:57,560 Speaker 1: people are right into I don't know, trouple flavored butter, 497 00:27:58,000 --> 00:28:01,159 Speaker 1: for example, and then you respond to that or is 498 00:28:01,240 --> 00:28:05,920 Speaker 1: it richer goes to the supermarket and says, guys, people 499 00:28:05,960 --> 00:28:10,400 Speaker 1: are really after truffle flavored, but you should start putting 500 00:28:10,400 --> 00:28:13,239 Speaker 1: on the shelves and we're happy to supply it. I 501 00:28:13,359 --> 00:28:15,000 Speaker 1: just want to know where these things start. I want 502 00:28:15,000 --> 00:28:16,240 Speaker 1: to go to break first so and come back and 503 00:28:16,240 --> 00:28:19,280 Speaker 1: talk with these things because it's about having the right 504 00:28:19,320 --> 00:28:23,040 Speaker 1: product fit, product right for purpose, product right for market, 505 00:28:23,760 --> 00:28:26,280 Speaker 1: and of course being out to price it correctly. I'm 506 00:28:26,320 --> 00:28:28,919 Speaker 1: trying to work out where these things start because that's 507 00:28:29,080 --> 00:28:32,199 Speaker 1: this type of thinking applies to every business, particularly if 508 00:28:32,200 --> 00:28:33,879 Speaker 1: you're dealing through the supermarkets, and you know a lot 509 00:28:33,920 --> 00:28:35,760 Speaker 1: of obviously a lot of businesses do do deal through 510 00:28:35,760 --> 00:28:39,400 Speaker 1: the supermarkets because they're the biggest retailer. So I think 511 00:28:39,560 --> 00:28:40,960 Speaker 1: a lot of people would be interested to know how 512 00:28:40,960 --> 00:28:42,960 Speaker 1: this works. So I'll go to the break and I'm 513 00:28:42,960 --> 00:28:51,560 Speaker 1: going to come straight back I'm back from the break 514 00:28:51,600 --> 00:28:53,200 Speaker 1: and I'm here with richer Bet and he's managing director 515 00:28:53,240 --> 00:28:56,720 Speaker 1: of ash Grove but a dairy cheese and probably a 516 00:28:56,720 --> 00:28:59,400 Speaker 1: million other things that come out of Cowes, and we 517 00:28:59,800 --> 00:29:03,560 Speaker 1: talk about the difficulty in relation to the dairy industry. 518 00:29:03,560 --> 00:29:07,360 Speaker 1: It's a tough industry, but the very basics and cows 519 00:29:07,440 --> 00:29:10,360 Speaker 1: have to be fed. They have to have enough grass 520 00:29:10,360 --> 00:29:13,320 Speaker 1: and or grain if that's what they're being fed. They 521 00:29:13,360 --> 00:29:15,200 Speaker 1: have to have enough water and you know, of course 522 00:29:15,280 --> 00:29:18,440 Speaker 1: Tasmania just went through a drought. Might still well be 523 00:29:18,480 --> 00:29:19,280 Speaker 1: in a drought, is it. 524 00:29:19,360 --> 00:29:22,520 Speaker 2: Yeah, still still quite dry, still very dry, and it's 525 00:29:23,280 --> 00:29:26,000 Speaker 2: this spring is going to be a big telling point. 526 00:29:26,080 --> 00:29:28,880 Speaker 2: So hoping our dams fill up this winter. But the 527 00:29:28,920 --> 00:29:31,520 Speaker 2: blocking high that's making all the rainfall here in Sydney 528 00:29:31,560 --> 00:29:35,040 Speaker 2: at the moment is the complete opposite in Tasy at 529 00:29:35,080 --> 00:29:37,280 Speaker 2: the moment. So you need some of our water correct 530 00:29:37,360 --> 00:29:39,360 Speaker 2: because we've got too much water and we got dams 531 00:29:39,400 --> 00:29:41,400 Speaker 2: that are flowing and you know we're spilling dams at 532 00:29:41,400 --> 00:29:43,160 Speaker 2: the moment and we have been pretty much. 533 00:29:43,400 --> 00:29:47,560 Speaker 1: You know, it's funny about that in this time last year. 534 00:29:50,000 --> 00:29:54,840 Speaker 1: It's time last year. The weather, because farm always the 535 00:29:54,880 --> 00:29:59,000 Speaker 1: weather and always considered out bushfires because the dude next 536 00:29:59,000 --> 00:30:01,080 Speaker 1: door to me, when I say next door with the 537 00:30:01,120 --> 00:30:05,640 Speaker 1: farm that joins me, decided that he was going to 538 00:30:05,680 --> 00:30:09,720 Speaker 1: turn his He just fattened scattle. But a new owner 539 00:30:09,760 --> 00:30:14,880 Speaker 1: came in and he was environment an environmentalist, and he 540 00:30:14,960 --> 00:30:25,680 Speaker 1: decided to re establish his property into what was what 541 00:30:25,720 --> 00:30:29,120 Speaker 1: it was before it became a farm, and effectively what 542 00:30:29,160 --> 00:30:32,880 Speaker 1: it was before he came became a farm was a wetlands, 543 00:30:34,040 --> 00:30:38,400 Speaker 1: and so he decided to re establish wetlands. And as 544 00:30:38,480 --> 00:30:41,320 Speaker 1: part of the establishing the wetlands, you know, that's ducks 545 00:30:41,320 --> 00:30:45,080 Speaker 1: and unfortunate mosquitoes as well, but part of it was 546 00:30:46,000 --> 00:30:49,680 Speaker 1: building trees everywhere, like building planting trees everywhere, so like 547 00:30:49,760 --> 00:30:52,520 Speaker 1: it's that I've never seen something like the trees just 548 00:30:52,560 --> 00:30:54,520 Speaker 1: grow up northern New South Wales, like because it rains 549 00:30:54,560 --> 00:30:57,000 Speaker 1: up the real time. It's good, it's good grounds, good 550 00:30:57,000 --> 00:31:02,520 Speaker 1: as volcanic soil, and there's just over the last ten 551 00:31:02,640 --> 00:31:05,880 Speaker 1: years there's just amount of trees has grown ridiculous, which 552 00:31:05,920 --> 00:31:09,440 Speaker 1: is fine, But what I was thinking about when this 553 00:31:09,480 --> 00:31:12,360 Speaker 1: time last year in June, we were getting told that 554 00:31:12,400 --> 00:31:15,240 Speaker 1: we were going to have a really dry season and 555 00:31:15,360 --> 00:31:17,000 Speaker 1: as a result, of that, he's got a lot of 556 00:31:17,000 --> 00:31:18,760 Speaker 1: fuel on the ground. He doesn't pick the fuel up 557 00:31:19,080 --> 00:31:21,720 Speaker 1: because it's more a natural thing to have the fuel 558 00:31:21,720 --> 00:31:25,160 Speaker 1: on the ground. And I kept thinking to myself, I 559 00:31:25,200 --> 00:31:27,480 Speaker 1: got a couple of pine forests on my property and 560 00:31:27,520 --> 00:31:33,400 Speaker 1: they sort of adjoined his property the boundary and pine 561 00:31:33,520 --> 00:31:35,840 Speaker 1: as you know, pine pine trees just go up there 562 00:31:35,960 --> 00:31:38,960 Speaker 1: because there's so much oil and they just just let it. 563 00:31:39,640 --> 00:31:41,360 Speaker 1: It doesn't matter if it's dry and not just they'll 564 00:31:41,440 --> 00:31:44,200 Speaker 1: go if they get a flame in it. And I 565 00:31:44,560 --> 00:31:49,440 Speaker 1: got a bit nervous about it all. So what I 566 00:31:49,480 --> 00:31:52,280 Speaker 1: did is I went and bought a fire truck. I 567 00:31:52,320 --> 00:31:55,360 Speaker 1: went and got someone from the firey Gay to come 568 00:31:55,400 --> 00:31:59,400 Speaker 1: out and put actual proper fire hoses, you know, the 569 00:31:59,400 --> 00:32:02,000 Speaker 1: big red one around all around the houses. I've got 570 00:32:02,000 --> 00:32:04,880 Speaker 1: a few houses there. You know. I went a bit 571 00:32:04,920 --> 00:32:06,400 Speaker 1: berserk about all this, and I went over the top 572 00:32:06,400 --> 00:32:08,120 Speaker 1: because I've got I thought shit, and you know, because 573 00:32:08,120 --> 00:32:09,960 Speaker 1: I was worried about my insurance premium because up there 574 00:32:10,000 --> 00:32:12,600 Speaker 1: we've had bushfires, we had fires, and the premiums all 575 00:32:12,640 --> 00:32:14,800 Speaker 1: got a mental up there. I'm sure it's everywhere the same. 576 00:32:15,440 --> 00:32:16,760 Speaker 1: And I thought, I'm not going to give the insurance 577 00:32:16,760 --> 00:32:20,040 Speaker 1: companies any excuses to jack me again. You know they're 578 00:32:20,080 --> 00:32:22,800 Speaker 1: jacking you by like forty fifty percent increases. I mean 579 00:32:22,800 --> 00:32:25,000 Speaker 1: when we had in the Northern Rivers, when we had 580 00:32:25,040 --> 00:32:29,920 Speaker 1: all those floods in twenty one twenty twenty one. My 581 00:32:30,000 --> 00:32:31,960 Speaker 1: probably is on a mountain. I didn't I never got 582 00:32:32,120 --> 00:32:34,400 Speaker 1: flood once because all the water runs down the bloat 583 00:32:34,440 --> 00:32:38,520 Speaker 1: neis down the bottom. But that my insurance premim went 584 00:32:38,880 --> 00:32:40,200 Speaker 1: forty percent. And I said, well, what are you doing 585 00:32:40,240 --> 00:32:42,520 Speaker 1: that for. They said, well, there's flood insurance. Because this 586 00:32:42,600 --> 00:32:45,320 Speaker 1: is the plight of a farmer. Flood insurance. You know 587 00:32:45,320 --> 00:32:46,920 Speaker 1: you're in a wrist zone. I said, yeah, but I 588 00:32:46,920 --> 00:32:49,480 Speaker 1: live on the mountain. I never even had a leak 589 00:32:49,560 --> 00:32:51,880 Speaker 1: in my house, and I never made a claim and nothing, 590 00:32:52,000 --> 00:32:54,760 Speaker 1: never had made a claim in twenty od years. Anyway, Sure, 591 00:32:54,760 --> 00:32:56,560 Speaker 1: it's a big issue. So I thought I went to 592 00:32:56,560 --> 00:32:59,000 Speaker 1: this extent based on what the weather patterns were showing, 593 00:32:59,440 --> 00:33:03,920 Speaker 1: and of course the weather patterns it never stopped raining 594 00:33:04,960 --> 00:33:08,680 Speaker 1: at my farm in the last two months. My guys 595 00:33:08,760 --> 00:33:11,200 Speaker 1: get out on the machines said to me, we haven't 596 00:33:11,240 --> 00:33:14,280 Speaker 1: had yet because when it's really wet, you can't do it. 597 00:33:14,320 --> 00:33:18,040 Speaker 1: Can't attract you, you sink. They told me that we 598 00:33:18,160 --> 00:33:22,760 Speaker 1: haven't had We've only had three five weeks where we've 599 00:33:22,760 --> 00:33:24,920 Speaker 1: been able to spend a full week on attracting the 600 00:33:25,000 --> 00:33:30,160 Speaker 1: last two months. Yet prior this time last year, we're 601 00:33:30,160 --> 00:33:33,240 Speaker 1: getting told by the weather people that we're going to 602 00:33:33,280 --> 00:33:37,840 Speaker 1: have the dry summer correct and we're going to be stuffed. 603 00:33:38,040 --> 00:33:40,680 Speaker 1: So how does it you know, so that someone got 604 00:33:40,680 --> 00:33:42,520 Speaker 1: it wrong, really wrong. All they know is it cost 605 00:33:42,560 --> 00:33:45,320 Speaker 1: me a lot of money. How is it? How do 606 00:33:45,400 --> 00:33:48,160 Speaker 1: you deal with as a farmer, as a dairy farmer. 607 00:33:48,200 --> 00:33:50,320 Speaker 1: And I don't know if rain is a problem for you. 608 00:33:50,360 --> 00:33:52,080 Speaker 1: I know drought would be a problem for you, but 609 00:33:52,080 --> 00:33:53,240 Speaker 1: I don't know if rain is a problem for you. 610 00:33:53,320 --> 00:33:55,760 Speaker 1: For you, probably is an additional problem because you're when 611 00:33:55,800 --> 00:33:57,560 Speaker 1: to probably put them up in the higher land. You 612 00:33:57,560 --> 00:33:59,480 Speaker 1: don't want to do you move it? Do you move 613 00:33:59,480 --> 00:34:01,400 Speaker 1: dery caller to higher ground when it's wet. 614 00:34:01,760 --> 00:34:04,719 Speaker 2: It depends on which farm they're own, So if you're 615 00:34:04,720 --> 00:34:06,960 Speaker 2: dead a bit down low, you want to get there. 616 00:34:07,080 --> 00:34:09,680 Speaker 2: So if they're on flat ground, you want some hilly 617 00:34:09,680 --> 00:34:10,319 Speaker 2: ground in the winter. 618 00:34:10,560 --> 00:34:12,239 Speaker 1: If you need to muscle them up to do they 619 00:34:12,280 --> 00:34:14,400 Speaker 1: need to move up a hill to get water or 620 00:34:14,440 --> 00:34:16,560 Speaker 1: to get grass. Do you need to keep it moving. 621 00:34:18,000 --> 00:34:20,040 Speaker 2: You've got it, they've got it. You don't want them 622 00:34:20,040 --> 00:34:21,279 Speaker 2: in the wet too long, so. 623 00:34:21,320 --> 00:34:23,279 Speaker 1: You need to get it. Do you want them walking 624 00:34:23,320 --> 00:34:23,680 Speaker 1: up a hill? 625 00:34:23,719 --> 00:34:23,919 Speaker 2: Though? 626 00:34:23,920 --> 00:34:26,799 Speaker 1: Like in terms of let's call it exercise, I mean 627 00:34:27,520 --> 00:34:30,319 Speaker 1: I had a stud before, so just before we went 628 00:34:30,360 --> 00:34:32,440 Speaker 1: to if we were going to the Echo in Queensland, 629 00:34:32,880 --> 00:34:35,640 Speaker 1: we would we would make our cattle go up the hill, 630 00:34:36,160 --> 00:34:37,680 Speaker 1: walk up the up the top of the hill to 631 00:34:37,719 --> 00:34:39,160 Speaker 1: get get feed and stuff like that. 632 00:34:39,320 --> 00:34:43,320 Speaker 2: Yeah, right, yeah, we don't need to do that. Dairy farms, 633 00:34:44,000 --> 00:34:47,319 Speaker 2: they're going to walk every day anyway, so they've got 634 00:34:47,320 --> 00:34:50,080 Speaker 2: to go back to the dairy. This is saying in 635 00:34:50,160 --> 00:34:54,759 Speaker 2: dairy farming you can always make money in mud, but 636 00:34:55,400 --> 00:34:57,360 Speaker 2: with dust it's a bit harder. 637 00:34:57,440 --> 00:35:00,839 Speaker 1: So the critical thing is you to the grass to grow, 638 00:35:00,920 --> 00:35:02,240 Speaker 1: which will happen when it is raining. 639 00:35:02,400 --> 00:35:07,399 Speaker 2: Correct, correct, So Tazzy has been the absolute opposite this year. 640 00:35:07,560 --> 00:35:11,160 Speaker 2: So with the no no forecast the whole country, the 641 00:35:11,160 --> 00:35:15,719 Speaker 2: cattle price dropped, the beef price just fell as confidence 642 00:35:15,719 --> 00:35:19,719 Speaker 2: of farmers fell away. So that's been tough because one 643 00:35:19,760 --> 00:35:22,000 Speaker 2: of the things we do is we rare all of 644 00:35:22,000 --> 00:35:26,080 Speaker 2: our male calves, so that we're not doing any bobby calves. 645 00:35:26,120 --> 00:35:28,439 Speaker 2: So we have a lot of dairy beef as well. 646 00:35:29,440 --> 00:35:32,280 Speaker 2: So we've got a lot of cattle running around northerns. 647 00:35:32,400 --> 00:35:35,840 Speaker 1: Well, what's the difference between dairy beef and just normal 648 00:35:35,840 --> 00:35:37,160 Speaker 1: beef like my sort of beef. 649 00:35:38,600 --> 00:35:42,120 Speaker 2: The well, the breder cow, so the freezing or the 650 00:35:42,120 --> 00:35:45,920 Speaker 2: frieze and cross they don't put weight on as fast 651 00:35:45,960 --> 00:35:55,799 Speaker 2: as what what angus? Yeah, beef breed will. But you know, 652 00:35:56,000 --> 00:35:58,719 Speaker 2: we've got three thousand dairy cows carving, and half of 653 00:35:58,760 --> 00:36:01,640 Speaker 2: them are going to be male car so you and 654 00:36:01,800 --> 00:36:05,839 Speaker 2: we've we've set up so that we can efficiently raise 655 00:36:05,880 --> 00:36:09,719 Speaker 2: them and so we do that. And you know, in 656 00:36:09,719 --> 00:36:12,640 Speaker 2: the last few years we b prices being so high. 657 00:36:13,040 --> 00:36:14,920 Speaker 2: Selling them off to other farmers once they've kind of 658 00:36:14,960 --> 00:36:19,520 Speaker 2: got to a certain stage has been reasonably easy. With 659 00:36:19,560 --> 00:36:23,040 Speaker 2: this year. No one wants to go near near a 660 00:36:23,040 --> 00:36:25,560 Speaker 2: freezing till it's ready to kill. So, yeah, they can't 661 00:36:25,560 --> 00:36:28,160 Speaker 2: get because they don't have to give it the water, correct, 662 00:36:28,440 --> 00:36:30,520 Speaker 2: And I guess, and what do you do when when 663 00:36:30,560 --> 00:36:31,920 Speaker 2: it's not raining, the grass not growing? 664 00:36:32,520 --> 00:36:34,319 Speaker 1: So what do you supplement them or what do you do? 665 00:36:34,400 --> 00:36:40,520 Speaker 2: Yeah? So tay. Tazzy's great advantage and is it generally 666 00:36:40,600 --> 00:36:42,879 Speaker 2: raised in the winter or at some point of the year. 667 00:36:44,960 --> 00:36:47,000 Speaker 2: But we do get dry and we know all about 668 00:36:47,000 --> 00:36:50,480 Speaker 2: bush fires. I'm the brigade chief of the local local 669 00:36:50,480 --> 00:36:53,319 Speaker 2: fire brigade, so I've been doing that for twenty odd years, 670 00:36:53,320 --> 00:36:56,560 Speaker 2: so i know all about that and getting ready for 671 00:36:56,880 --> 00:36:57,760 Speaker 2: bush fire season. 672 00:36:58,239 --> 00:37:00,840 Speaker 1: It's pretty anxiety Reilly, I mean it is stressful. 673 00:37:00,960 --> 00:37:03,840 Speaker 2: Yeah. So property I have in the northeast part of Tazzy, 674 00:37:03,840 --> 00:37:05,560 Speaker 2: which is an old dairy farm and the kind of 675 00:37:05,560 --> 00:37:08,000 Speaker 2: borders on a national park. We've got a house there. 676 00:37:08,000 --> 00:37:11,320 Speaker 2: It's got to push around a beautiful spot. Yeah, great spot. 677 00:37:11,800 --> 00:37:14,040 Speaker 2: But you get that anxiety because. 678 00:37:13,800 --> 00:37:15,759 Speaker 1: The fire jumps, I mean you need to win and 679 00:37:15,800 --> 00:37:16,800 Speaker 1: a few embers and you go on. 680 00:37:17,000 --> 00:37:19,239 Speaker 2: Yeah, and you know that property there were right next 681 00:37:19,280 --> 00:37:22,840 Speaker 2: to wind farms, so you get plenty of winds, so 682 00:37:22,840 --> 00:37:25,480 Speaker 2: you get plenty of fire weather. But the great thing 683 00:37:25,520 --> 00:37:30,200 Speaker 2: in Tazzy is we generally have brilliant water storages. So 684 00:37:30,239 --> 00:37:34,600 Speaker 2: we've invested, you know, millions into into building dams and 685 00:37:35,080 --> 00:37:40,840 Speaker 2: pivots and and ow into being able to feed cattle 686 00:37:41,080 --> 00:37:44,359 Speaker 2: in dry times. And you know, during the good years, 687 00:37:44,400 --> 00:37:46,640 Speaker 2: you use those as well, and you probably expand the business. 688 00:37:47,239 --> 00:37:48,920 Speaker 2: You've got to shrink back a little bit. But your 689 00:37:48,920 --> 00:37:51,919 Speaker 2: core core, you know, the core part of the farm 690 00:37:52,000 --> 00:37:54,719 Speaker 2: there can be run off off the irrigation infrastructure that 691 00:37:54,760 --> 00:37:58,120 Speaker 2: we've had there. The challenge is if you get two 692 00:37:58,160 --> 00:38:01,120 Speaker 2: or three years in a row where where the water 693 00:38:01,200 --> 00:38:03,759 Speaker 2: doesn't come and then that's that's where it gets pretty tough. 694 00:38:03,800 --> 00:38:05,920 Speaker 2: As you know, anyone in this part of the world know, 695 00:38:06,080 --> 00:38:06,799 Speaker 2: so are. 696 00:38:06,680 --> 00:38:09,160 Speaker 1: You're bringing water in at this stage. 697 00:38:09,760 --> 00:38:13,080 Speaker 2: So most of most of our farms there's enough water 698 00:38:13,160 --> 00:38:16,759 Speaker 2: that we'll hopefully be able to we do get some 699 00:38:16,840 --> 00:38:19,160 Speaker 2: water off some schemes that that are in the local 700 00:38:19,320 --> 00:38:22,799 Speaker 2: areas in near Dela Ray and so I if need be. 701 00:38:22,880 --> 00:38:26,320 Speaker 1: But he had to do is walking around with the 702 00:38:26,719 --> 00:38:30,120 Speaker 1: if you looked at bollwater or the yeah yeah, actually 703 00:38:30,160 --> 00:38:33,040 Speaker 1: because I got mates up and near my joint who 704 00:38:33,480 --> 00:38:36,960 Speaker 1: absolutely swear by them. I got one of my mate really, 705 00:38:37,040 --> 00:38:39,719 Speaker 1: he's passedway these days. A very famous guy called John 706 00:38:39,760 --> 00:38:42,360 Speaker 1: Cornell Strop out of you know, he was on the 707 00:38:42,400 --> 00:38:46,440 Speaker 1: Paul Hogan Show and created Crocodile Dundee. He was the 708 00:38:46,560 --> 00:38:49,480 Speaker 1: producer and director of that show and was in the chasing, 709 00:38:50,400 --> 00:38:53,439 Speaker 1: and corney used to say to me, here's my neighbor 710 00:38:53,640 --> 00:38:56,480 Speaker 1: to a lot or three long. Corneys say to me, mate, 711 00:38:57,480 --> 00:39:00,520 Speaker 1: I got a bloke. Everyone's got a bloke who's got 712 00:39:00,560 --> 00:39:03,880 Speaker 1: the diviner? And he said he actually told us to 713 00:39:04,640 --> 00:39:07,640 Speaker 1: put a well down here, like a bore hole down here, 714 00:39:07,640 --> 00:39:09,239 Speaker 1: and he said and he said, I did it, and 715 00:39:09,280 --> 00:39:12,279 Speaker 1: the water just came out like crazy. And I never 716 00:39:12,320 --> 00:39:13,879 Speaker 1: did it because we're going through a pretty big drought 717 00:39:13,880 --> 00:39:16,880 Speaker 1: at one stage. And I thought of himself whole guarantee, 718 00:39:17,239 --> 00:39:20,000 Speaker 1: Blake's I'll be the bloke who doesn't work for and 719 00:39:20,040 --> 00:39:21,520 Speaker 1: because you've got to pay for every hole that you 720 00:39:22,000 --> 00:39:24,799 Speaker 1: you and if there's no water then it's just you're 721 00:39:24,800 --> 00:39:28,160 Speaker 1: blowing out. And unfortunately the rain came back, so I was, okay, 722 00:39:28,280 --> 00:39:30,880 Speaker 1: I'll turn around. But is that a thing? Do you 723 00:39:30,880 --> 00:39:32,959 Speaker 1: go around sinking boreholes in the joint. 724 00:39:33,000 --> 00:39:35,120 Speaker 2: I haven't done it for a while, but certainly growing up, 725 00:39:35,160 --> 00:39:39,880 Speaker 2: I can remember diviners out, you know, looking for bollhole. 726 00:39:39,920 --> 00:39:43,640 Speaker 2: I remember before we build our dairy, we had diviners 727 00:39:43,680 --> 00:39:45,000 Speaker 2: looking for water. 728 00:39:45,200 --> 00:39:46,840 Speaker 1: And can you explain to those who don't know what 729 00:39:46,840 --> 00:39:47,440 Speaker 1: I'm talking about? 730 00:39:47,480 --> 00:39:50,719 Speaker 2: The diviner is, well, it's basically, you've got to have 731 00:39:50,760 --> 00:39:54,040 Speaker 2: a guy with the right neck in the field and 732 00:39:54,360 --> 00:39:58,520 Speaker 2: he's got basically two wire rods or two sticks points 733 00:39:58,520 --> 00:40:01,360 Speaker 2: out and you walk along and you walk along holding 734 00:40:01,400 --> 00:40:04,000 Speaker 2: him over the ground, and all of a sudden they'll 735 00:40:04,320 --> 00:40:07,719 Speaker 2: swing in or cross over and apparently that's where the 736 00:40:07,719 --> 00:40:10,479 Speaker 2: water is. And then you drill and sometimes you find 737 00:40:10,520 --> 00:40:16,279 Speaker 2: water and sometimes you don't. And yeah, people swear by it. 738 00:40:16,640 --> 00:40:19,799 Speaker 2: I'm not sure if just drilling holes haphazardly would have 739 00:40:19,840 --> 00:40:23,839 Speaker 2: the same success rate or but no, it's fascinating watching them. 740 00:40:24,320 --> 00:40:26,640 Speaker 1: Yeah, yeah, I met the guy, but I didn't end 741 00:40:26,719 --> 00:40:28,319 Speaker 1: up going wrong with it. But like when something like 742 00:40:28,360 --> 00:40:31,160 Speaker 1: John Cornell like swears by it, like you know, like 743 00:40:31,239 --> 00:40:37,120 Speaker 1: this guy like John's not a pushover and only swears 744 00:40:37,239 --> 00:40:40,400 Speaker 1: by swears by by virtue of the success rate that 745 00:40:40,440 --> 00:40:45,440 Speaker 1: he was having, Like I just like I was like 746 00:40:45,600 --> 00:40:48,960 Speaker 1: giving me like I just can't believe it, because I 747 00:40:49,000 --> 00:40:51,000 Speaker 1: believe in the sign something well, hang on always is 748 00:40:51,040 --> 00:40:53,279 Speaker 1: there some sort of magnetic force or something like that 749 00:40:53,280 --> 00:40:56,200 Speaker 1: that's pulling the stick down or the wires down, But 750 00:40:56,239 --> 00:40:58,440 Speaker 1: it can't be one's wooden ones one's timber, but a 751 00:40:58,440 --> 00:41:00,719 Speaker 1: little bit of timber, like twigs by basically or the 752 00:41:00,760 --> 00:41:04,160 Speaker 1: other ones a bit of wire. They're different sort of materials. 753 00:41:04,520 --> 00:41:06,239 Speaker 1: I just used to freaked me out a little bit. 754 00:41:06,560 --> 00:41:10,080 Speaker 1: But when you get desperate, you do as you do 755 00:41:10,120 --> 00:41:11,719 Speaker 1: anything you find water. 756 00:41:11,800 --> 00:41:14,719 Speaker 2: Yeah, yeah, water gets you know, it's one one for 757 00:41:14,800 --> 00:41:19,040 Speaker 2: growing grass. But even you know, this year in Tazzy 758 00:41:19,280 --> 00:41:21,160 Speaker 2: there's been a lot of farms that were struggling to 759 00:41:21,200 --> 00:41:24,560 Speaker 2: have stockwater, which is pretty unheard of in some parts 760 00:41:24,600 --> 00:41:27,560 Speaker 2: of the state. So and once you haven't got stockwater, 761 00:41:27,640 --> 00:41:31,560 Speaker 2: then you can't run cattle. So yeah, it gets pretty desperate. 762 00:41:31,600 --> 00:41:35,279 Speaker 1: So the current drought in Tazzy has that drought look 763 00:41:35,520 --> 00:41:37,399 Speaker 1: as are you're getting advised that it looks like it's 764 00:41:37,440 --> 00:41:37,919 Speaker 1: going to break. 765 00:41:38,640 --> 00:41:43,080 Speaker 2: Yeah, look we've had rain, so we've had rain, so 766 00:41:43,320 --> 00:41:46,880 Speaker 2: the grass has grown a little bit. Dams no, I 767 00:41:46,920 --> 00:41:50,600 Speaker 2: know where you're filling dams yet. So July augusta, are 768 00:41:51,360 --> 00:41:53,760 Speaker 2: you're wet, very our wet day, you know, that's always 769 00:41:53,760 --> 00:41:56,360 Speaker 2: our wettest period kind of going into So if the 770 00:41:56,360 --> 00:41:58,880 Speaker 2: ground is saturated at the start of September and the 771 00:41:58,960 --> 00:42:01,920 Speaker 2: dams are full, your general pretty right, you know, but 772 00:42:01,960 --> 00:42:04,360 Speaker 2: it springs out a big grass growing season in Tazzy 773 00:42:04,360 --> 00:42:06,319 Speaker 2: that's when we grow probably eighty percent of what we 774 00:42:06,360 --> 00:42:11,000 Speaker 2: grow for the whole year. So that's that's a critical period. 775 00:42:11,440 --> 00:42:13,920 Speaker 2: And July started off with you know, ten days of 776 00:42:13,960 --> 00:42:17,359 Speaker 2: fine weather, so frosts, so we'll see what happens. You know. 777 00:42:17,600 --> 00:42:19,560 Speaker 2: It's one of the things you can do with the 778 00:42:19,600 --> 00:42:22,400 Speaker 2: farming game is to roll with the punches. 779 00:42:22,080 --> 00:42:25,080 Speaker 1: So as But I mean, I think that, like you know, 780 00:42:25,160 --> 00:42:27,440 Speaker 1: this is really a show around business owners, and as 781 00:42:27,480 --> 00:42:30,600 Speaker 1: a business owner, the things you got to contend with 782 00:42:30,640 --> 00:42:35,560 Speaker 1: as a farmer are crazy, like literally sitting there hoping 783 00:42:35,560 --> 00:42:41,879 Speaker 1: that there will be enough rain to put water into 784 00:42:41,920 --> 00:42:44,560 Speaker 1: the dams so your cattle and on the grounds of 785 00:42:44,600 --> 00:42:45,840 Speaker 1: the grass will grow, so you don't have to go 786 00:42:45,960 --> 00:42:48,719 Speaker 1: buy any anything else other than you can at least 787 00:42:48,719 --> 00:42:51,320 Speaker 1: you've got the basics that got the grass for them 788 00:42:52,160 --> 00:42:55,600 Speaker 1: and or water for your cattle, for your dairy cattle. 789 00:42:56,920 --> 00:43:00,360 Speaker 1: It's such a big deal. It's such a fundamental. 790 00:43:00,200 --> 00:43:03,200 Speaker 2: Absolutely, and our biggest investment in the last twenty years 791 00:43:03,239 --> 00:43:07,720 Speaker 2: has been in dam building, in water licenses, and in 792 00:43:07,719 --> 00:43:13,799 Speaker 2: irrigation infrastructure. So you know, only two years ago we 793 00:43:13,840 --> 00:43:15,680 Speaker 2: bought a new property at the mussel ro Bay and 794 00:43:15,800 --> 00:43:19,120 Speaker 2: Northeast Tassy and we built an eight hundred megaloaded dam. There. 795 00:43:20,320 --> 00:43:21,040 Speaker 1: That's a big dam. 796 00:43:21,120 --> 00:43:23,880 Speaker 2: It's a big dam. It's a massive dam. So, but 797 00:43:24,920 --> 00:43:27,640 Speaker 2: that's a couple of thousand acre property. You had a 798 00:43:27,640 --> 00:43:30,640 Speaker 2: big river beside it. But you know, if this year, 799 00:43:30,640 --> 00:43:33,160 Speaker 2: if we were running, and you know, we run eleven 800 00:43:33,239 --> 00:43:35,920 Speaker 2: hundred f's on it, if this year we didn't have 801 00:43:35,960 --> 00:43:39,000 Speaker 2: that dam, we would have had, you know, two hundred. 802 00:43:39,040 --> 00:43:41,440 Speaker 1: So and what people don't understand too is when you 803 00:43:41,440 --> 00:43:44,320 Speaker 1: say you build a dam, you're talking about some serious 804 00:43:46,719 --> 00:43:49,960 Speaker 1: Apart from getting surveyors and all the other account you've 805 00:43:49,960 --> 00:43:52,560 Speaker 1: got to get approvals. But apart from getting the surveyors 806 00:43:52,600 --> 00:43:54,879 Speaker 1: and all the other people to how to build it. 807 00:43:55,160 --> 00:43:57,560 Speaker 1: It's not just a and you just don't get a 808 00:43:57,600 --> 00:44:02,760 Speaker 1: track there. You're getting big excavators. Yeah, yeah, huge costs 809 00:44:02,760 --> 00:44:03,439 Speaker 1: you a lot of money. 810 00:44:03,480 --> 00:44:05,480 Speaker 2: It's a lot of money. It's a lot of money. 811 00:44:05,880 --> 00:44:09,960 Speaker 2: But it does, you know, transform what that farm is 812 00:44:10,000 --> 00:44:13,680 Speaker 2: capable of, and from a business point of view, it 813 00:44:13,680 --> 00:44:18,120 Speaker 2: gives you security. So you know, there's a big river 814 00:44:18,200 --> 00:44:21,759 Speaker 2: running beside it, but if there's no water in the 815 00:44:21,760 --> 00:44:23,799 Speaker 2: summer and you can't take water out of that river, 816 00:44:23,920 --> 00:44:26,360 Speaker 2: you need somewhere to put that water so that you 817 00:44:26,400 --> 00:44:28,960 Speaker 2: can use it when you need it. And hence why 818 00:44:29,160 --> 00:44:32,120 Speaker 2: we've been doing that. We've done that previously on our 819 00:44:32,160 --> 00:44:37,279 Speaker 2: other properties as well. So which is you know, it's 820 00:44:37,280 --> 00:44:39,880 Speaker 2: a key art because you know, I can remember as 821 00:44:39,880 --> 00:44:42,040 Speaker 2: a kid before we had irrigation in a dry year, 822 00:44:43,600 --> 00:44:45,600 Speaker 2: you know, like you get past spring and if it 823 00:44:45,640 --> 00:44:49,400 Speaker 2: was dry, they would stop milking the cows, and that 824 00:44:49,480 --> 00:44:53,959 Speaker 2: stopped milking the cows in February. We're in liquid milk. 825 00:44:54,080 --> 00:44:56,759 Speaker 2: We've got to produce milk three hundred and sixty five 826 00:44:56,840 --> 00:45:00,200 Speaker 2: days of the year now, so in big volumes. So 827 00:45:00,280 --> 00:45:02,400 Speaker 2: we need the water in the summer and we need 828 00:45:03,840 --> 00:45:06,200 Speaker 2: and we need the fodder in the winter to be 829 00:45:06,239 --> 00:45:08,080 Speaker 2: able to get through it. So because it gets quite cold, 830 00:45:08,120 --> 00:45:11,080 Speaker 2: it's tommy you too, in and tazzy, so it doesn't 831 00:45:11,080 --> 00:45:12,440 Speaker 2: grow much grass when it's cold. 832 00:45:13,320 --> 00:45:17,360 Speaker 1: So just I think before I close off, I just 833 00:45:17,520 --> 00:45:22,720 Speaker 1: to ask you quickly about your products outside of milk. 834 00:45:23,360 --> 00:45:27,160 Speaker 1: Milk we've talked about. So we've got butter and cheeses. 835 00:45:29,080 --> 00:45:30,879 Speaker 1: How well are they selling? And how do you work 836 00:45:30,920 --> 00:45:32,759 Speaker 1: out how you do these value adds? I mean, so 837 00:45:33,400 --> 00:45:36,480 Speaker 1: how do you know, for example, apart from a black 838 00:45:36,480 --> 00:45:41,400 Speaker 1: truffle cheese, crunchettes or the chadar cheeses. How do you 839 00:45:41,440 --> 00:45:45,759 Speaker 1: work out how does Ash Grove and your team work 840 00:45:45,800 --> 00:45:49,600 Speaker 1: out what value added products should we look at producing 841 00:45:50,280 --> 00:45:52,280 Speaker 1: and how do you work out whether they're good for exporter? 842 00:45:52,400 --> 00:45:53,520 Speaker 1: Are you just doing it for local? 843 00:45:53,880 --> 00:45:57,719 Speaker 2: Yeah? So good question. So we have an m an 844 00:45:57,800 --> 00:46:03,040 Speaker 2: MPD team, so new product development team. We don't that's 845 00:46:03,120 --> 00:46:05,840 Speaker 2: not a full time position. So they're different parts of 846 00:46:05,840 --> 00:46:08,560 Speaker 2: our business and we kind of come together on a 847 00:46:08,600 --> 00:46:12,880 Speaker 2: monthly basis and we start projects and we have to 848 00:46:12,920 --> 00:46:15,919 Speaker 2: be quite disciplined in what we do because you could 849 00:46:15,920 --> 00:46:18,120 Speaker 2: be doing too many new start way too many things, 850 00:46:18,160 --> 00:46:20,600 Speaker 2: and you end up with too many skews. And the 851 00:46:20,640 --> 00:46:22,160 Speaker 2: flip side of that is you have to do this 852 00:46:22,239 --> 00:46:26,160 Speaker 2: process of deleting all the stuff that has been there 853 00:46:26,160 --> 00:46:28,560 Speaker 2: and it's not moving or you know, because otherwise you 854 00:46:28,680 --> 00:46:30,919 Speaker 2: just end up with way too much, too many things 855 00:46:30,920 --> 00:46:34,359 Speaker 2: and too much complexity. So we have an MPD team 856 00:46:34,400 --> 00:46:38,879 Speaker 2: and we have an MPD channel. So an idea comes in, 857 00:46:39,160 --> 00:46:42,560 Speaker 2: So it could come from a supermarket, I want this 858 00:46:42,640 --> 00:46:46,520 Speaker 2: product in what it might come from someone's read something 859 00:46:46,719 --> 00:46:52,080 Speaker 2: or you know, we've seen something overseas that we think 860 00:46:52,120 --> 00:46:54,719 Speaker 2: could work here. It could be trending correct, yeah yeah, 861 00:46:54,800 --> 00:46:57,000 Speaker 2: or it could come from you know, could be a 862 00:46:57,080 --> 00:47:00,160 Speaker 2: trend I could come from the cheesemakers going off to 863 00:47:00,160 --> 00:47:06,239 Speaker 2: do this, this product will taste amazing, etcetera, etcetera. Or 864 00:47:06,280 --> 00:47:08,399 Speaker 2: can we try this product? So we'll go and look 865 00:47:08,400 --> 00:47:10,080 Speaker 2: at that and we'll go, Okay, well, what's the size 866 00:47:10,120 --> 00:47:12,320 Speaker 2: of the market it's going to fit because. 867 00:47:12,480 --> 00:47:14,560 Speaker 1: Totally just will market what they call it. 868 00:47:14,520 --> 00:47:18,040 Speaker 2: Tam Yeah, you know what's it going to retail for? 869 00:47:18,400 --> 00:47:20,960 Speaker 2: Are we going to be competitive at making it? Because 870 00:47:21,040 --> 00:47:24,360 Speaker 2: we're not a mass producer. If we want to go 871 00:47:24,360 --> 00:47:27,720 Speaker 2: and make twenty ko Cheta blocks, then we'll kill ourselves 872 00:47:27,719 --> 00:47:30,439 Speaker 2: pretty fast trying to take on that market because there's 873 00:47:30,680 --> 00:47:32,680 Speaker 2: people that make what we make in a year and 874 00:47:32,719 --> 00:47:36,600 Speaker 2: a day, so we don't have that scale. But so 875 00:47:36,800 --> 00:47:38,520 Speaker 2: we put all of that together and then we look 876 00:47:38,520 --> 00:47:44,640 Speaker 2: at where that product might go. There's lots of different 877 00:47:44,640 --> 00:47:48,920 Speaker 2: opportunities and there's lots of people. Export can sound very sexy, 878 00:47:49,800 --> 00:47:52,760 Speaker 2: but probably one of the most important decisions we made 879 00:47:53,040 --> 00:47:56,439 Speaker 2: years ago was we need to be really strong at 880 00:47:56,440 --> 00:48:00,560 Speaker 2: home first, and so we look for being a Tasmania business. 881 00:48:00,920 --> 00:48:03,680 Speaker 2: We're really focused on the Tasmanian market to begin with, 882 00:48:04,880 --> 00:48:08,319 Speaker 2: and then the national Australian market as the second part, 883 00:48:08,360 --> 00:48:12,200 Speaker 2: and then export being a third part. And being really 884 00:48:12,239 --> 00:48:14,319 Speaker 2: strong at home means that we have a really good 885 00:48:15,280 --> 00:48:21,800 Speaker 2: local following. We sell our milk you know, would probably 886 00:48:21,840 --> 00:48:26,359 Speaker 2: be the main selling milk brand in pretty much most 887 00:48:26,360 --> 00:48:31,040 Speaker 2: of the supermarkets in Tasmania and which when we started, 888 00:48:31,280 --> 00:48:33,600 Speaker 2: we were a nobody in the in the milk business. 889 00:48:33,640 --> 00:48:36,000 Speaker 2: It was hard to get a bottle of milk into 890 00:48:36,000 --> 00:48:38,960 Speaker 2: it into the local store, so that that's been a 891 00:48:38,960 --> 00:48:43,880 Speaker 2: massive transformation for our business. But on the national front, 892 00:48:44,160 --> 00:48:47,800 Speaker 2: so we're selling i think seven lines into nationally into coals. 893 00:48:48,760 --> 00:48:54,840 Speaker 2: We have a really wonderful support from the from the 894 00:48:55,480 --> 00:48:59,239 Speaker 2: independent supermarkets right around the country. But we also sell 895 00:48:59,320 --> 00:49:02,680 Speaker 2: into milk kit delivery companies, so that's been a real 896 00:49:02,920 --> 00:49:05,560 Speaker 2: kind of feature for our business in being able to 897 00:49:05,560 --> 00:49:08,960 Speaker 2: make MPD products for them and do sizings that fit 898 00:49:09,040 --> 00:49:13,759 Speaker 2: their meal sizes. And then you know, we also do 899 00:49:13,800 --> 00:49:16,160 Speaker 2: a little bit of export as well, so we've currently 900 00:49:16,320 --> 00:49:19,319 Speaker 2: got a pretty good deal with the SNR and the Philippines. 901 00:49:19,920 --> 00:49:24,799 Speaker 2: We do that through some third party distributors because you know, 902 00:49:26,440 --> 00:49:28,640 Speaker 2: I think if we end up flying around the world, 903 00:49:28,640 --> 00:49:32,399 Speaker 2: which would love to do, trying to chase supermarkets through 904 00:49:32,400 --> 00:49:35,200 Speaker 2: Southeast Asia. You're just distracted from your core business. 905 00:49:35,560 --> 00:49:38,160 Speaker 1: And that's my point because I think you know how 906 00:49:38,239 --> 00:49:40,359 Speaker 1: important has it been for you, because at least how 907 00:49:40,400 --> 00:49:42,439 Speaker 1: important has it been for you to make sure that 908 00:49:43,160 --> 00:49:47,280 Speaker 1: you a stick to your lane and do that really well, 909 00:49:47,320 --> 00:49:50,600 Speaker 1: like what you do into say Tasmanian relative to people 910 00:49:50,719 --> 00:49:53,680 Speaker 1: buying milk and Tasmania, but at the same time making 911 00:49:53,680 --> 00:50:00,000 Speaker 1: sure you're open minded enough two take a take whole 912 00:50:00,000 --> 00:50:04,480 Speaker 1: sort of any advantage that may offer itself with one 913 00:50:04,480 --> 00:50:07,680 Speaker 1: of your more unusual products. I mean, like this is 914 00:50:07,680 --> 00:50:09,800 Speaker 1: a bit of a push and pull all the time, trying. 915 00:50:09,560 --> 00:50:13,000 Speaker 2: To to wow, we'd enough to be a global organization, 916 00:50:13,080 --> 00:50:15,360 Speaker 2: you know, like being the number one GeSe exporter of 917 00:50:15,440 --> 00:50:18,080 Speaker 2: jedder or whatever it is to around the world, because 918 00:50:18,120 --> 00:50:21,160 Speaker 2: that's an ego to some extent. But other people will 919 00:50:21,160 --> 00:50:23,880 Speaker 2: push you to do these things compared to say, why 920 00:50:23,920 --> 00:50:27,040 Speaker 2: don't we just be the best at distributing milk in Tasmania. 921 00:50:27,600 --> 00:50:29,720 Speaker 1: I mean, how does that work in your mind? 922 00:50:30,120 --> 00:50:34,919 Speaker 2: Well, yeah, it's having that balance, so I guess, so, yeah, 923 00:50:35,040 --> 00:50:38,640 Speaker 2: doing core business really well, but also part of our 924 00:50:38,680 --> 00:50:42,160 Speaker 2: core business is looking to what our strengths are. And 925 00:50:42,200 --> 00:50:44,759 Speaker 2: one of our strengths are is we can be more 926 00:50:44,840 --> 00:50:48,920 Speaker 2: nimble than a large multinational firm, and so we can 927 00:50:48,960 --> 00:50:52,080 Speaker 2: respond to trends a bit quicker and we can try 928 00:50:52,160 --> 00:50:57,560 Speaker 2: new things. But we've also got to be careful there 929 00:50:57,560 --> 00:51:00,480 Speaker 2: because if you know, we want to throw the baby 930 00:51:00,480 --> 00:51:01,440 Speaker 2: out with the bath water. 931 00:51:01,400 --> 00:51:03,800 Speaker 1: Exactly what's going through mind that that's saying went straight 932 00:51:03,960 --> 00:51:06,640 Speaker 1: into my mind that stick to what you're really good 933 00:51:06,680 --> 00:51:07,840 Speaker 1: at because it's working. 934 00:51:08,200 --> 00:51:09,880 Speaker 2: Yeah. Yeah. 935 00:51:09,960 --> 00:51:12,560 Speaker 1: And then because often we get you know, we we 936 00:51:12,600 --> 00:51:15,040 Speaker 1: can get seduced because the world around but is the 937 00:51:15,040 --> 00:51:18,919 Speaker 1: world is being seduced, most people being seduced, seduced into 938 00:51:19,040 --> 00:51:22,960 Speaker 1: saying Australian products are really great, great providence and you 939 00:51:23,040 --> 00:51:25,440 Speaker 1: know everybody loves the fact that Australine something might be 940 00:51:25,600 --> 00:51:29,480 Speaker 1: just Tasmania. It's more healthy for you, and the conditions 941 00:51:29,480 --> 00:51:32,719 Speaker 1: are great and it's not there's no there's no degradation 942 00:51:32,800 --> 00:51:36,440 Speaker 1: of the product, et cetera. You know, you can look 943 00:51:36,480 --> 00:51:38,880 Speaker 1: at the providence, the product from the moment, you know, 944 00:51:39,120 --> 00:51:42,480 Speaker 1: you guys farm at the water flying falling in Tasmania 945 00:51:42,520 --> 00:51:44,200 Speaker 1: is really nice and clean and the grass and the 946 00:51:44,320 --> 00:51:46,880 Speaker 1: soil is really good, and the cows are pretty healthy. 947 00:51:46,920 --> 00:51:51,880 Speaker 1: And there's this whole providence discussion about Australian products, specially 948 00:51:51,880 --> 00:51:55,600 Speaker 1: when it comes to food, and therefore the world wants it, 949 00:51:55,680 --> 00:51:59,640 Speaker 1: which is probably correct to some extent. You can usually 950 00:51:59,640 --> 00:52:02,560 Speaker 1: get seduce used to these things, compared to saying, let's 951 00:52:02,560 --> 00:52:06,600 Speaker 1: be bloody good at one market first at least, and 952 00:52:06,760 --> 00:52:09,440 Speaker 1: what and when we become good at that, let's not 953 00:52:09,640 --> 00:52:12,319 Speaker 1: lose that, let's hold onto that. 954 00:52:12,320 --> 00:52:15,600 Speaker 2: That's absolutely critical because as soon as you forget about that, 955 00:52:16,520 --> 00:52:21,080 Speaker 2: you can lose your actual core business. And so you 956 00:52:21,120 --> 00:52:25,640 Speaker 2: can't forget about that and rush off to chasing a 957 00:52:25,680 --> 00:52:28,000 Speaker 2: fancy cheese off to some part of the world that 958 00:52:29,480 --> 00:52:32,360 Speaker 2: you know may or may not work over time. And 959 00:52:33,480 --> 00:52:37,840 Speaker 2: you know, providence is really important. But you know, currently 960 00:52:37,880 --> 00:52:41,000 Speaker 2: with the study of the economy, you know people are, 961 00:52:41,000 --> 00:52:44,080 Speaker 2: don't it tough, so pricing becomes important, so you know 962 00:52:44,200 --> 00:52:48,719 Speaker 2: you're competing with that as well. So yeah, so it's 963 00:52:48,800 --> 00:52:52,080 Speaker 2: interesting times. But yeah, well I. 964 00:52:52,000 --> 00:52:54,160 Speaker 1: Have seen it happen in other businesses. I saw it happened. 965 00:52:54,600 --> 00:52:57,279 Speaker 1: I won't say the name of the business, but when 966 00:52:58,280 --> 00:53:02,600 Speaker 1: a brother, a boy, one, two cousins too, my cousins 967 00:53:02,800 --> 00:53:08,000 Speaker 1: controlled a chocolate business here in Australia and sometimes one 968 00:53:08,040 --> 00:53:12,120 Speaker 1: of the cousins, they're both their dads set it up originally, 969 00:53:13,840 --> 00:53:16,840 Speaker 1: but I'm talking about the eighties now. But in the 970 00:53:17,120 --> 00:53:20,840 Speaker 1: nineteen eighties ego got to one of them and the 971 00:53:20,840 --> 00:53:22,960 Speaker 1: other one was very conservative. One was very ego driven, 972 00:53:23,360 --> 00:53:27,200 Speaker 1: and they were always arguing with each other about, you know, 973 00:53:27,560 --> 00:53:29,840 Speaker 1: what they should be doing with their chocolates. It should 974 00:53:29,840 --> 00:53:34,320 Speaker 1: be instead of sticking to the the type of chocolates 975 00:53:34,360 --> 00:53:36,239 Speaker 1: that they were making that they were really well known for. 976 00:53:37,920 --> 00:53:39,719 Speaker 1: One of the cousins was always trying to go into 977 00:53:39,760 --> 00:53:44,520 Speaker 1: really exotic sort of stuff and and it ended up 978 00:53:44,560 --> 00:53:48,319 Speaker 1: being an error. And over time that particularly companies still 979 00:53:48,440 --> 00:53:50,959 Speaker 1: just saved us. Now owned by a fund and they've 980 00:53:50,960 --> 00:53:53,759 Speaker 1: gone back to the basics. And basics work, particularly in 981 00:53:53,760 --> 00:53:55,920 Speaker 1: Australia because we don't have a big population for a start, 982 00:53:56,000 --> 00:53:58,719 Speaker 1: and exporting stuff sounds great, but it's got lots of 983 00:53:58,760 --> 00:54:00,920 Speaker 1: bump side. It's not that easy to do, particularly in 984 00:54:00,960 --> 00:54:03,160 Speaker 1: terms of marketing and who you're competing with too. 985 00:54:03,960 --> 00:54:08,120 Speaker 2: Exactly a very very high risk. I did it. I 986 00:54:08,160 --> 00:54:10,560 Speaker 2: did a trade tour a few years ago. The bank 987 00:54:10,600 --> 00:54:12,680 Speaker 2: took me off to China and I think I came 988 00:54:12,719 --> 00:54:15,840 Speaker 2: back from it it is twenty nineteen and kind of 989 00:54:15,840 --> 00:54:19,080 Speaker 2: came back from that thinking it's probably not something that 990 00:54:19,600 --> 00:54:21,799 Speaker 2: is a good fit for us at this point in 991 00:54:21,880 --> 00:54:26,359 Speaker 2: time to even consider going going there, because I mean 992 00:54:26,520 --> 00:54:28,240 Speaker 2: we'd gone to Hong Kong and there was ten thousand 993 00:54:28,280 --> 00:54:31,759 Speaker 2: people in their arrivals hall protesting, so you know, from 994 00:54:31,800 --> 00:54:34,560 Speaker 2: a political stability point of view at that point that 995 00:54:34,600 --> 00:54:37,040 Speaker 2: part of the world was, you know, maybe not the 996 00:54:37,080 --> 00:54:41,560 Speaker 2: best fit. So you know, we're happy, you know, still 997 00:54:41,560 --> 00:54:44,560 Speaker 2: looking after Tazzy and the rest of Australia and that's 998 00:54:44,880 --> 00:54:46,200 Speaker 2: that's really where we're about. 999 00:54:46,280 --> 00:54:48,640 Speaker 1: So there's been a lot of push around about, you know, 1000 00:54:48,719 --> 00:54:51,640 Speaker 1: the importance of the importance of catdile. But the worst 1001 00:54:51,600 --> 00:54:54,759 Speaker 1: thing bacadle as they produced methane. As we know, there's 1002 00:54:54,800 --> 00:54:56,960 Speaker 1: been a lot of innovation around Hey, fed, what are 1003 00:54:56,960 --> 00:54:57,879 Speaker 1: you guys doing around that? 1004 00:54:58,680 --> 00:55:03,640 Speaker 2: Well, we we've recently come up with a partnership with 1005 00:55:03,760 --> 00:55:08,320 Speaker 2: a company called sea Forest who have set up in Tasmania. 1006 00:55:08,760 --> 00:55:11,520 Speaker 2: So sea Forest have got a mission there to reduce 1007 00:55:12,520 --> 00:55:17,719 Speaker 2: methane in livestock and they've got big global ambitions. But 1008 00:55:18,480 --> 00:55:21,160 Speaker 2: they've kind of come across from and what they're doing 1009 00:55:21,239 --> 00:55:24,919 Speaker 2: is they're growing a seaweed and from that seaweed they 1010 00:55:25,000 --> 00:55:30,680 Speaker 2: can basically produce seafeed which we can feed to cattle 1011 00:55:30,800 --> 00:55:34,280 Speaker 2: in the like a capsule. And by feeding a little 1012 00:55:34,280 --> 00:55:36,839 Speaker 2: capsule a little bit of oil actually it's ten yals 1013 00:55:36,840 --> 00:55:40,120 Speaker 2: of oil that we're dropping onto the cattle's feed, it 1014 00:55:40,200 --> 00:55:43,440 Speaker 2: will reduce the methane production in the cattle. 1015 00:55:43,640 --> 00:55:47,480 Speaker 1: Okay, you're not. The seaweed is not a substitute for 1016 00:55:48,000 --> 00:55:51,040 Speaker 1: grain or feed or grass. It's just something that sort 1017 00:55:51,080 --> 00:55:54,799 Speaker 1: of stops and farting more corrects. 1018 00:55:54,880 --> 00:55:57,520 Speaker 2: What it does is an I'm no expert on the 1019 00:55:57,560 --> 00:56:02,120 Speaker 2: actual the science behind, but what it does is it 1020 00:56:02,239 --> 00:56:04,480 Speaker 2: changes the reaction in the stomach of the cow. So 1021 00:56:04,880 --> 00:56:09,160 Speaker 2: instead of producing methane, they produce carbon dioxide. Right, And 1022 00:56:09,200 --> 00:56:12,000 Speaker 2: the importance of that is methane is twenty eight percent 1023 00:56:12,520 --> 00:56:18,480 Speaker 2: more contributing than carbon dioxide for global greenhouse effects greenhouse warming, 1024 00:56:19,320 --> 00:56:21,520 Speaker 2: but it does break down the atmosphere fairly quickly. So 1025 00:56:21,560 --> 00:56:27,480 Speaker 2: if we stop producing methane or minimized production of methane, 1026 00:56:28,040 --> 00:56:30,960 Speaker 2: it will it should have a more profound effect on 1027 00:56:31,280 --> 00:56:39,040 Speaker 2: global warming. Europe is pushing some pretty heavy, heavy reductions 1028 00:56:39,080 --> 00:56:42,200 Speaker 2: on methane production to the point where they're coloring herds 1029 00:56:42,239 --> 00:56:44,960 Speaker 2: back by thirty percent. We think that's a terrible idea. 1030 00:56:46,560 --> 00:56:49,640 Speaker 2: But you know, this company c for Us is set 1031 00:56:49,680 --> 00:56:53,719 Speaker 2: up in Tazzy and they were looking for partners and 1032 00:56:54,680 --> 00:56:59,239 Speaker 2: here in Australia it's it's there's no regulation push for 1033 00:56:59,360 --> 00:57:04,279 Speaker 2: reductions in methane yet for cattle. So they're kind of 1034 00:57:04,480 --> 00:57:08,520 Speaker 2: at a crossroads of finding partners because for a farmer 1035 00:57:08,560 --> 00:57:12,360 Speaker 2: there's an extra cost into feeding this to the products. 1036 00:57:12,360 --> 00:57:15,239 Speaker 2: So being a vertically kind of integrated business without two 1037 00:57:15,239 --> 00:57:18,200 Speaker 2: businesses of ashgrot Farms and ashgrad cheese, we're in a 1038 00:57:18,200 --> 00:57:20,400 Speaker 2: position where we can kind of say to the market, hey, 1039 00:57:20,720 --> 00:57:27,640 Speaker 2: we can do this and produce basically, you know, produce 1040 00:57:27,680 --> 00:57:34,280 Speaker 2: milk that in its production stages reduces methane. But yeah, 1041 00:57:34,880 --> 00:57:36,920 Speaker 2: so we've come up with that product and we're selling 1042 00:57:36,960 --> 00:57:39,720 Speaker 2: that as an eco milk. So there's a slight premium 1043 00:57:39,800 --> 00:57:43,120 Speaker 2: to that, and I guess that product, like all our 1044 00:57:43,200 --> 00:57:46,000 Speaker 2: MPD that we were talking about before, were living die 1045 00:57:46,120 --> 00:57:47,720 Speaker 2: by its commercial success. 1046 00:57:47,800 --> 00:57:49,920 Speaker 1: So if consumers are more aware of the fact that 1047 00:57:50,000 --> 00:57:51,560 Speaker 1: they want to know if they actually believe that they 1048 00:57:51,600 --> 00:57:55,600 Speaker 1: shouldn't be drinking milk because it creating a methane problem. 1049 00:57:55,920 --> 00:57:59,000 Speaker 1: Then also they can buy milk now because the milk 1050 00:57:59,040 --> 00:58:01,439 Speaker 1: that you're talking about, premium milk that you're talking about, 1051 00:58:01,480 --> 00:58:05,360 Speaker 1: because it is producing less methane then ordinarily because of 1052 00:58:05,400 --> 00:58:06,360 Speaker 1: this seaweed. 1053 00:58:06,600 --> 00:58:09,920 Speaker 2: Correct. So it's you know, it's an actual way people 1054 00:58:10,000 --> 00:58:14,320 Speaker 2: can contribue to reducing methane. And it's not going and 1055 00:58:14,320 --> 00:58:18,240 Speaker 2: buying a brand new electric car. It's just spending another 1056 00:58:18,680 --> 00:58:20,080 Speaker 2: twelve cents later on your milk. 1057 00:58:20,480 --> 00:58:23,880 Speaker 1: Well, Richard Bennett, I'm sure your great grandfather and anyone 1058 00:58:23,920 --> 00:58:26,720 Speaker 1: else who sort of comes into your lineage would be 1059 00:58:26,840 --> 00:58:29,320 Speaker 1: very proud of what you and your your cousins and sister. 1060 00:58:29,840 --> 00:58:30,440 Speaker 1: Is that right now? 1061 00:58:30,960 --> 00:58:33,760 Speaker 2: Oh so, my sister's out of it, but my cousin 1062 00:58:33,800 --> 00:58:36,440 Speaker 2: Paul and my cousin Ann, who does our marketing, is 1063 00:58:36,480 --> 00:58:38,120 Speaker 2: still very much part of the business. 1064 00:58:38,120 --> 00:58:40,960 Speaker 1: And your great grandparents would be very proud of you guys, 1065 00:58:41,000 --> 00:58:43,680 Speaker 1: what you're doing at Ashgrove. Thanks very much for the 1066 00:58:43,720 --> 00:58:47,480 Speaker 1: signature range and I'll be tasting that today, mate. And 1067 00:58:47,720 --> 00:58:50,040 Speaker 1: because I do love my cheese, I particularly love Jeddar. 1068 00:58:50,080 --> 00:58:51,800 Speaker 1: I don't know what is old school, but I just 1069 00:58:51,800 --> 00:58:53,480 Speaker 1: love Jeddar, thanks very much for coming in. 1070 00:58:53,680 --> 00:58:54,960 Speaker 2: Thanks Mark, great pleasure.