WEBVTT - The Real Reason I Have Returned To YouTube 0:00:04.120 --> 0:00:07.000 Hi, I'm Britney Saunders and welcome to Big Business, the 0:00:07.080 --> 0:00:09.800 place where business is far from boring. And today I'm 0:00:09.840 --> 0:00:13.280 recording on gaddigall Land. Now, I somehow managed to build 0:00:13.320 --> 0:00:16.360 an empire from the garage underneath my house and I'm 0:00:16.360 --> 0:00:18.280 here to share it all with you, from the winds, 0:00:18.600 --> 0:00:23.119 the mistakes, the challenging times and the funny moments in between. So, 0:00:23.200 --> 0:00:25.880 whether you're in business yourself, perhaps you're not in the 0:00:25.880 --> 0:00:28.120 game at all, maybe you're just looking for some inspo, 0:00:28.360 --> 0:00:30.440 or you simply just want to hear the tea, this 0:00:30.520 --> 0:00:33.520 is the podcast for you. Coming up on today's episode, 0:00:33.600 --> 0:00:36.920 I'm going to be chatting about my return to YouTube 0:00:36.920 --> 0:00:39.080 and I can't believe I'm saying that. 0:00:39.800 --> 0:00:41.880 It's something I've thought about over the years. 0:00:42.000 --> 0:00:46.319 I obviously gave up making YouTube videos maybe four ish 0:00:46.400 --> 0:00:49.600 years ago when I really stepped into fate and made 0:00:49.640 --> 0:00:51.440 that my priority, and I have thought. 0:00:51.200 --> 0:00:52.560 About it over the last four years. 0:00:52.600 --> 0:00:55.840 And if you haven't been around long enough, I was 0:00:55.880 --> 0:00:57.280 a YouTuber back in the day and that was my 0:00:57.320 --> 0:00:59.800 full time job. And now I'm back and there's a 0:00:59.840 --> 0:01:02.480 few a few reasons why I'm back, and I'm absolutely 0:01:02.720 --> 0:01:05.080 loving it. But I'm also scared that I'm investing my 0:01:05.120 --> 0:01:07.960 time into the wrong thing. So I'm going to dive 0:01:07.959 --> 0:01:10.960 into all the details, all my thoughts while we're doing, 0:01:11.120 --> 0:01:14.320 what my fears are, and all the rest in this episode. 0:01:14.360 --> 0:01:21.720 So let's just get down to business. So I have 0:01:21.880 --> 0:01:25.840 made a drastic marketing decision, which is returning to YouTube. Obviously, 0:01:27.040 --> 0:01:29.760 I started making YouTube videos when I was in high 0:01:29.760 --> 0:01:31.520 school as a hobby, and if you go back and 0:01:31.560 --> 0:01:34.199 you listen to my very first episode of this. 0:01:34.160 --> 0:01:36.240 Pod, you can hear that story. 0:01:36.959 --> 0:01:39.760 But just for a brief history, if I could sum 0:01:39.800 --> 0:01:42.160 it all up, I started making YouTube videos in high school, 0:01:42.520 --> 0:01:44.640 and I was doing that whilst I was at school, 0:01:44.680 --> 0:01:46.800 and then I also did it when I dropped out 0:01:46.800 --> 0:01:48.840 of school, and I was working all those jobs, and 0:01:48.880 --> 0:01:51.200 I'd make YouTube videos at night and on the weekends. 0:01:51.480 --> 0:01:53.720 And then when I was twenty one, I was working 0:01:53.760 --> 0:01:56.080 full time and I was earning just enough money off 0:01:56.080 --> 0:01:57.800 YouTube to get by. So when I was twenty one, 0:01:57.960 --> 0:01:59.880 I threw in my full time job. I had eighty 0:02:00.280 --> 0:02:03.360 and YouTube subscribers, and then for the next three years 0:02:03.400 --> 0:02:06.680 after that, I hustled on that channel. I uploaded three 0:02:06.680 --> 0:02:09.160 to four videos a week and I built that channel 0:02:09.360 --> 0:02:11.960 from eighty thousand to a million subscribers. It took me 0:02:12.000 --> 0:02:13.520 three years to do it. And you know, I hit 0:02:13.560 --> 0:02:16.480 a million subscribers on my birthday. I don't remember how 0:02:16.520 --> 0:02:19.120 old I was. I think it was twenty seventeen, so 0:02:19.240 --> 0:02:21.280 however old I was then twenty four, I don't know, 0:02:21.320 --> 0:02:21.920 twenty five. 0:02:22.520 --> 0:02:24.360 I hit it on my birthday and that was pretty cool. 0:02:24.680 --> 0:02:27.680 And then I obviously launched Fate as well, like around 0:02:27.680 --> 0:02:29.880 the same time that I had that a million subscribers, 0:02:30.240 --> 0:02:33.640 and I tried to keep doing the YouTube channel, but obviously, 0:02:33.720 --> 0:02:36.600 as Fate my business started to grow, I kind of 0:02:36.639 --> 0:02:40.040 had to not prioritize the channel as much, and I 0:02:40.160 --> 0:02:42.960 just slowly started uploading less and less and less, and 0:02:42.960 --> 0:02:45.919 everyone's like, why are you not making videos anymore? It's like, bitch, 0:02:45.919 --> 0:02:50.240 I'm building an empire. And at one point there, I 0:02:50.320 --> 0:02:53.560 quite simply just stopped making videos. I didn't even announce 0:02:53.600 --> 0:02:55.720 my departure, which is kind of rude of me because 0:02:55.720 --> 0:02:59.840 I'd been on YouTube for so long. But that kind 0:02:59.840 --> 0:03:02.120 of just fizzled out. And I feel like, as well, 0:03:02.440 --> 0:03:05.560 a lot of the og Australian YouTubers and influences, we 0:03:05.639 --> 0:03:08.160 all kind of like dropped off YouTube around the same time. 0:03:08.200 --> 0:03:11.120 It's like our era was at its end, and so 0:03:11.160 --> 0:03:14.760 the channel has just been sitting there just collecting dust. 0:03:15.440 --> 0:03:19.079 And I've floated the idea in the last four years. 0:03:19.080 --> 0:03:21.720 So it's been about four years since I was active 0:03:21.760 --> 0:03:24.280 on there. I've definitely thought, oh my god, I wonder 0:03:24.280 --> 0:03:26.000 if I'll ever go back to YouTube kind of thing, 0:03:26.040 --> 0:03:28.359 and I'm like, nah, surely everyone's over that by now. 0:03:29.120 --> 0:03:31.320 And it was just something that was thrown around the 0:03:31.320 --> 0:03:33.799 office and April, who works with me, who I'm sure 0:03:33.840 --> 0:03:35.320 all of you know, like she's like, we need to 0:03:35.320 --> 0:03:37.840 come back, we need to come back. And so we 0:03:38.000 --> 0:03:40.120 just kind of spoke about it last year and we said, 0:03:40.480 --> 0:03:42.320 we think this is going to be the next marketing 0:03:42.400 --> 0:03:46.160 move for us, is to put our time into some 0:03:46.280 --> 0:03:51.800 long form content. And we said, stuff it, January, let's 0:03:51.800 --> 0:03:54.880 get back into it. One video a week every Wednesday, 0:03:55.000 --> 0:03:57.840 five pm. That's what we're committing to. And so we 0:03:57.880 --> 0:04:00.360 whipped up our first video in the first week back 0:04:00.480 --> 0:04:03.840 at work this year, and we launched ourselves into YouTube 0:04:04.000 --> 0:04:08.800 world again and we rebranded my old channel so it 0:04:08.840 --> 0:04:10.800 used to just be called like Britney Lee Saunders but 0:04:10.800 --> 0:04:12.880 now it's like Britney Saunterers. Fate the label and the 0:04:12.960 --> 0:04:15.880 channel is going to be obviously me and my life, 0:04:15.880 --> 0:04:19.400 but also showing more behind the scenes at Fate, because 0:04:19.440 --> 0:04:22.760 we already do that on socials. We obviously share, you know, 0:04:22.839 --> 0:04:25.159 all things about our business. But I think the cool 0:04:25.200 --> 0:04:28.279 thing about YouTube is we can show more and it 0:04:28.320 --> 0:04:31.480 doesn't have to be you know, flashy quick content that's 0:04:31.520 --> 0:04:33.400 thirty seconds and then that's the end of the video. 0:04:33.480 --> 0:04:36.520 We can upload twenty minute videos, we can upload fifteen 0:04:36.520 --> 0:04:39.680 minute videos, we can upload thirty minute videos. And I 0:04:39.680 --> 0:04:42.840 guess I'm just making these videos for those that are interested. 0:04:42.920 --> 0:04:46.080 I know we all have like no attention span these days, 0:04:46.120 --> 0:04:48.560 like we're so used to flicking every two seconds, and 0:04:48.920 --> 0:04:52.760 YouTube does kind of require your attention like a little 0:04:52.760 --> 0:04:54.640 bit more. But at the same time, I think it's 0:04:54.720 --> 0:04:57.719 nice to have something long to watch or something to 0:04:57.800 --> 0:04:59.840 even just like put on your phone and kind of 0:04:59.839 --> 0:05:01.640 s set it up and then like do your housework 0:05:01.680 --> 0:05:04.000 while you're kind of watching and listening to a YouTube video. 0:05:04.640 --> 0:05:07.640 And I have been obsessed with the fact that I'm 0:05:07.680 --> 0:05:11.320 back on YouTube, like it's giving me so much nostalgia, 0:05:11.560 --> 0:05:14.600 Like uploading the video and putting in the thumbnail photo 0:05:14.720 --> 0:05:17.040 like it's just taking me back to my YouTube days, 0:05:17.680 --> 0:05:21.760 and I'm just so excited. And I guess the reason, well, 0:05:22.160 --> 0:05:24.240 I guess, like I said in the intro, like I 0:05:24.279 --> 0:05:27.760 do have some reservations around the fact that I don't 0:05:27.839 --> 0:05:30.240 know if I'm investing too much of my time and 0:05:30.360 --> 0:05:33.880 energy into the wrong platform. Obviously I'm on Instagram and 0:05:33.920 --> 0:05:36.880 TikTok and everything, but I'm like thinking so much about 0:05:36.920 --> 0:05:39.839 the channel and the hard thing with YouTube as well, 0:05:39.880 --> 0:05:42.800 and for anyone out there that wants to get into YouTube, 0:05:42.839 --> 0:05:46.400 is it's hard enough to get views on Instagram and TikTok, 0:05:46.720 --> 0:05:49.960 it's so much harder to get views on YouTube, you know. 0:05:50.040 --> 0:05:52.800 And we'll upload a real to my Instagram or whatever. 0:05:52.839 --> 0:05:55.240 It might get one hundred thousand views, and you're like, oh, 0:05:55.279 --> 0:05:58.239 that's pretty slay. But then you'll upload a YouTube video 0:05:58.400 --> 0:06:01.000 and it's getting six thousand views, and then it makes 0:06:01.040 --> 0:06:02.919 me think, fuck, is this worth it? You know, like 0:06:02.960 --> 0:06:05.760 because less people are seeing it and I'm spending more 0:06:05.800 --> 0:06:08.240 time on it, But I don't know, something's telling me 0:06:08.279 --> 0:06:10.440 that this is the right move for me to make 0:06:10.480 --> 0:06:13.440 and that it is a platform worth investing. My time 0:06:13.520 --> 0:06:17.000 into and as much as you know, it's a creative 0:06:17.040 --> 0:06:21.279 outlet and I'm just doing it, you know, to show 0:06:21.520 --> 0:06:24.520 my life to people that want to watch a little bit. 0:06:24.360 --> 0:06:24.800 More of me. 0:06:25.320 --> 0:06:29.599 It's also it's completely a marketing strategy as well, Like 0:06:29.680 --> 0:06:32.240 it's just a calculated marketing strategy, and that's what it 0:06:32.320 --> 0:06:34.400 is because at the end of the day, by me 0:06:34.600 --> 0:06:36.680 sharing my life online, which I love doing, like I 0:06:36.720 --> 0:06:39.679 love sharing my thoughts, what I'm up to, showing people 0:06:39.720 --> 0:06:42.560 behind the scenes, it's essentially promoting my business at the 0:06:42.640 --> 0:06:44.520 end of the day as well. So it's just part 0:06:44.640 --> 0:06:47.520 of our marketing strategy at FATE. I feel like it's 0:06:47.560 --> 0:06:50.440 quite iconic that I'm back, really, and I honestly think 0:06:51.040 --> 0:06:52.760 I don't know if it's going to happen, but I 0:06:52.800 --> 0:06:57.160 can see hopefully all the ogs of YouTube coming back, 0:06:57.360 --> 0:06:59.279 Like I would love to see that because I feel 0:06:59.279 --> 0:07:01.960 like YouTube is so much more wholesome than other social 0:07:02.000 --> 0:07:04.120 media platforms. But anyway, let's say, if I had to 0:07:04.160 --> 0:07:08.200 give five reasons why I'm back. Number one, it's a 0:07:08.279 --> 0:07:11.080 marketing strategy, and I feel like a scammer when I 0:07:11.120 --> 0:07:15.000 say that, but it's a marketing strategy. It's another platform 0:07:15.040 --> 0:07:18.280 for us to promote our business to potential customers, because 0:07:18.320 --> 0:07:21.080 that's what creating content is. Even though it's fun and 0:07:21.440 --> 0:07:25.800 we're you know, entertaining people, like, it's a marketing strategy 0:07:25.800 --> 0:07:27.600 that I'm back on YouTube, and I will be the 0:07:27.640 --> 0:07:30.000 first to admit that it's another way for me to 0:07:30.040 --> 0:07:33.200 showcase fate and in turn, I hope people will you know, 0:07:33.240 --> 0:07:36.240 build a closer relationship with me and the brand and 0:07:36.320 --> 0:07:38.240 maybe turn into customers, because at the end of the day, 0:07:38.240 --> 0:07:40.559 I'm a business person and I want to make sales 0:07:40.560 --> 0:07:44.520 in my business. The second reason is because I think 0:07:44.800 --> 0:07:50.080 consumers are going to lean more towards longer form content 0:07:50.160 --> 0:07:53.520 in twenty twenty five. I think our brains are so 0:07:53.880 --> 0:07:58.480 exhausted from like the constant scrolling, Like even sometimes I'm 0:07:58.520 --> 0:08:01.400 laying in bed at night scrolling, like and I've watched 0:08:01.440 --> 0:08:04.640 like a thousand videos in five minutes, and I can 0:08:04.800 --> 0:08:10.160 just see longer form content, you know, becoming more popular, 0:08:10.520 --> 0:08:12.559 and audience is not feeling like they have to scroll 0:08:12.600 --> 0:08:16.160 every two seconds. Instead they can chuck on a you know, 0:08:16.360 --> 0:08:17.400 fifteen minute video and. 0:08:17.400 --> 0:08:20.559 Watch the whole way through. Number three. 0:08:20.960 --> 0:08:23.160 Another reason why I've come back to YouTube, I think 0:08:23.200 --> 0:08:27.080 it's gonna potentially open other opportunities for me down the track. 0:08:28.080 --> 0:08:31.559 What that might be, I don't know, but who knows. 0:08:31.600 --> 0:08:33.880 Like Netflix might hit us up and want to do 0:08:34.000 --> 0:08:36.520 like a documentary on us, though probably not, but I 0:08:36.559 --> 0:08:40.280 feel like it's going to open other opportunities down the track. 0:08:40.880 --> 0:08:43.120 Number four, I would say, if you take out all 0:08:43.200 --> 0:08:46.480 the strategical reasons why I'm back on YouTube, the marketing 0:08:46.520 --> 0:08:49.480 and everything, I think it's a fun and creative outlet, 0:08:49.960 --> 0:08:52.480 something fun for me to do. I love a project, 0:08:52.520 --> 0:08:54.920 as we all know, and people said, don't you have 0:08:55.080 --> 0:08:57.240 enough going on, like how are you having the time 0:08:57.240 --> 0:08:59.840 for this? But I think it's a really like selfishly 0:09:00.360 --> 0:09:04.000 fun outlet to have and a fun platform to be on. 0:09:05.080 --> 0:09:08.720 And number five, it's going to generate me money through 0:09:08.920 --> 0:09:12.400 YouTube ad sense, so yeah, I might get a few 0:09:12.400 --> 0:09:14.760 more fate sales if people are watching and loving the channel. 0:09:14.960 --> 0:09:17.560 But also I got to sign up as a YouTube 0:09:17.559 --> 0:09:20.559 partner again, which was really funny. So when you're on 0:09:20.640 --> 0:09:22.920 YouTube and once you hit a certain amount of views 0:09:22.960 --> 0:09:26.560 and videos, anyone can apply to be a YouTube partner 0:09:26.760 --> 0:09:30.520 and then you start getting paid money from the ads 0:09:30.559 --> 0:09:32.880 that run before after in the middle kind of thing 0:09:32.920 --> 0:09:35.200 like we all know that. And I was a YouTube 0:09:35.200 --> 0:09:38.120 partner obviously for years when I was youtubing, and you 0:09:38.160 --> 0:09:40.720 get paid once a month kind of thing into your PayPal. 0:09:41.080 --> 0:09:43.320 I'm not sure if it's still the same now, but 0:09:43.400 --> 0:09:45.880 because I'd been not active on my channel for so long, 0:09:45.920 --> 0:09:48.880 I had to reapply. So I reapplied again and I 0:09:48.920 --> 0:09:52.959 got approved, and I was just honestly curious to see. 0:09:53.040 --> 0:09:54.800 I wonder how much money I'm going to make from 0:09:54.840 --> 0:09:57.960 this YouTube channel. Like obviously the channel's really dead. I'm 0:09:58.000 --> 0:10:00.080 not getting hundreds of thousands of views like i I 0:10:00.160 --> 0:10:02.680 used to because I haven't touched it for four years. 0:10:03.120 --> 0:10:05.760 But I was genuinely curious to become a YouTube partner 0:10:05.800 --> 0:10:09.400 again and see what it pays and the way that 0:10:09.440 --> 0:10:11.680 it works and the way that you get paid for 0:10:11.720 --> 0:10:12.400 the ads. 0:10:12.160 --> 0:10:13.720 Like it's it's kind of like a bit of a 0:10:13.720 --> 0:10:14.480 stock market. 0:10:14.720 --> 0:10:17.640 And so every day I think it's a CPM, and 0:10:17.679 --> 0:10:20.280 it's a set amount that you get paid for every 0:10:20.320 --> 0:10:21.360 one thousand views. 0:10:21.640 --> 0:10:22.839 And I remember back in the day, like. 0:10:22.840 --> 0:10:25.320 Some days your CPM would be twenty cents for every 0:10:25.360 --> 0:10:27.960 one thousand views, and some days it'll be ten dollars 0:10:27.960 --> 0:10:30.280 for every one thousand views, and it all depends on 0:10:30.880 --> 0:10:33.320 whose ads are running and how much that business is 0:10:33.400 --> 0:10:36.480 paying YouTube and Google like it's it's like a stock market. 0:10:36.480 --> 0:10:37.640 It's honestly confusing. 0:10:38.240 --> 0:10:41.120 But I was like, I'm absolutely turning on that monetization, 0:10:41.559 --> 0:10:43.920 you know, applying to be a partner and running the 0:10:43.960 --> 0:10:47.920 ads on my videos, but I'm not doing it to 0:10:48.040 --> 0:10:50.640 line my own pockets. And what I want to do 0:10:50.720 --> 0:10:53.840 with the money that I earned from YouTube is cool stuff. 0:10:53.880 --> 0:10:56.440 And I've been speaking about this on my Instagram story. 0:10:56.880 --> 0:10:59.360 I want to be really transparent with my audience about 0:10:59.400 --> 0:11:02.600 how much I am generating from the YouTube videos. And honestly, 0:11:02.880 --> 0:11:05.000 when we launched our first video in like the second 0:11:05.000 --> 0:11:07.560 week of January this year, I thought it was going 0:11:07.640 --> 0:11:10.720 to be not very much because I haven't done it 0:11:10.760 --> 0:11:13.280 for so long. I don't know what it's like these days. 0:11:13.520 --> 0:11:15.760 I thought, maybe, like I don't know, I can work 0:11:15.840 --> 0:11:17.640 up to get like one hundred dollars a month or 0:11:17.640 --> 0:11:20.040 something from all the ads that have been playing. And 0:11:20.120 --> 0:11:22.440 to my surprise, and I don't know if they're just 0:11:22.480 --> 0:11:24.680 like teasing me because I'm just back and they want 0:11:24.679 --> 0:11:26.320 me to think it's like going to be really good, 0:11:26.640 --> 0:11:30.520 but to my surprise. My earnings are way higher than 0:11:30.559 --> 0:11:33.240 I thought. And by this point, I don't know how 0:11:33.280 --> 0:11:35.240 many videos we've got out there, like four or five 0:11:35.400 --> 0:11:39.080 or something, and we've been on YouTube for three weeks 0:11:39.440 --> 0:11:43.560 and we've made twelve hundred dollars in three weeks. Like 0:11:43.640 --> 0:11:46.360 I was expecting it to be, you know, twenty cents 0:11:46.360 --> 0:11:48.920 here and then twenty bucks one day, but we've made 0:11:48.920 --> 0:11:51.720 twelve hundred dollars in the first three weeks of being 0:11:51.760 --> 0:11:53.880 on the channel. And I guess the cool thing is 0:11:53.920 --> 0:11:57.520 with YouTube, the more videos you make, the more ads run, 0:11:57.559 --> 0:12:00.320 and if people are watching like overtime, like that, money's 0:12:00.320 --> 0:12:02.840 going to kind of accumulate and maybe grow, and hopefully 0:12:02.920 --> 0:12:06.280 if the channel grows, then that revenue will increase. And 0:12:06.360 --> 0:12:08.760 I've decided what I want to do because I'm not 0:12:08.800 --> 0:12:11.120 making these YouTube videos to like make money off the 0:12:11.200 --> 0:12:13.680 ad cent for my ad cents for my own personal gain. 0:12:14.040 --> 0:12:15.400 But what I want to do is I want to. 0:12:15.400 --> 0:12:17.760 Come up with a bit of a strategy with what 0:12:17.840 --> 0:12:19.240 I'm going to do with the money, and I want 0:12:19.240 --> 0:12:21.400 to do different stuff with the money all the time. 0:12:21.920 --> 0:12:24.120 And we just said, let's just launch this channel, see 0:12:24.120 --> 0:12:25.720 what we make from the ads and then come up 0:12:25.720 --> 0:12:26.840 with a plan kind of thing. 0:12:27.400 --> 0:12:29.760 So again, we haven't worked it out in. 0:12:29.760 --> 0:12:32.640 Full, but you know, maybe once a month or once 0:12:32.679 --> 0:12:35.360 a quarter, or once we hit two thousand dollars, Like, 0:12:35.400 --> 0:12:37.080 we haven't worked it out, but we want to do 0:12:37.160 --> 0:12:39.360 cool stuff with this money, and we want to mix 0:12:39.400 --> 0:12:42.880 it up every single time. But essentially, every dollar that 0:12:42.920 --> 0:12:44.320 I earn from this channel, I don't want to take 0:12:44.360 --> 0:12:46.040 any of it. I want to do cool things with it, 0:12:46.040 --> 0:12:49.400 whether it's donations, giveaways. AJ's like, what if you get heaps, 0:12:49.400 --> 0:12:51.720 then you can do like a massive party and invite everyone. 0:12:51.800 --> 0:12:53.600 I'm like, oh, fucking do that. If we get enough 0:12:53.640 --> 0:12:55.160 money from it, why not? 0:12:56.160 --> 0:12:59.840 Why not? I want to use the money for good, 0:12:59.040 --> 0:13:01.959 the fake fun exactly right. 0:13:02.640 --> 0:13:05.240 And I spoke about this on my Instagram story and 0:13:05.280 --> 0:13:07.360 someone's like, no, like you should just take it, like 0:13:07.400 --> 0:13:10.559 you know you're putting in all this effort. But I'm like, honestly, 0:13:10.600 --> 0:13:13.719 this is just like fun and marketing for me. I 0:13:13.800 --> 0:13:17.480 wasn't expecting the money to be a whole lot, So 0:13:17.520 --> 0:13:19.840 that's it was never my objective to go into like 0:13:20.000 --> 0:13:21.640 I want to make money out of this, you know, 0:13:22.120 --> 0:13:24.520 I want to do cool stuff with the money, and 0:13:24.559 --> 0:13:27.280 I've been posting on my Instagram like every week what 0:13:27.400 --> 0:13:29.079 the earnings are at kind of thing. So I'm due 0:13:29.120 --> 0:13:31.120 to do an update because everyone's going to be shocked. 0:13:31.160 --> 0:13:33.720 And it's in US dollars as well, so I think 0:13:33.760 --> 0:13:36.640 it's it's twelve hundred Australian, so it's like eight hundred 0:13:36.760 --> 0:13:37.600 US or whatever. 0:13:38.200 --> 0:13:39.440 But I'm really surprised by that. 0:13:39.480 --> 0:13:41.040 Honestly, I thought it was just going to be like 0:13:41.080 --> 0:13:43.959 twenty bucks the first month and thirty bucks a second. 0:13:43.720 --> 0:13:45.760 But it's a twelve hundred bucks in less than a month. 0:13:46.080 --> 0:13:47.280 So I'm keen to see where it goes. 0:13:47.280 --> 0:13:49.439 And I'm keen to see if I can grow the 0:13:49.520 --> 0:13:52.480 channel enough that it has like a large amount of revenue, 0:13:52.480 --> 0:13:54.600 because then I we'll be able to do cool things, 0:13:55.240 --> 0:13:58.080 you know, for my community, for our fake community, for 0:13:58.200 --> 0:14:02.400 local charities are not local charities, for bigger charities, and 0:14:02.480 --> 0:14:04.080 I'm just excited to do that. 0:14:08.720 --> 0:14:11.800 Hello everyone, it is Producers and hello. 0:14:12.280 --> 0:14:14.680 Oh wait, Sander, I've got a question for you, or 0:14:14.720 --> 0:14:16.000 I think it was something that you said to me 0:14:16.280 --> 0:14:18.280 ages ago. Didn't you want to be a YouTuber back 0:14:18.280 --> 0:14:18.640 in the day? 0:14:18.679 --> 0:14:20.640 Oh my god, I did? I feel like I had 0:14:20.800 --> 0:14:22.480 I have a channel. I've hidden all the videos though. 0:14:22.480 --> 0:14:23.480 Were you were like a teenager? 0:14:23.760 --> 0:14:24.960 No, I was in my twenties. 0:14:25.160 --> 0:14:27.160 I feel like everyone wanted to be a YouTuber back 0:14:27.160 --> 0:14:27.480 in the day. 0:14:27.560 --> 0:14:29.480 Yeah, No, I made a considerable amount of. 0:14:29.520 --> 0:14:31.480 Videos and what kind of videos. 0:14:32.200 --> 0:14:36.080 Well, back in the day, I didn't quite understand like 0:14:36.120 --> 0:14:38.360 I kind of wanted to be like other YouTubers. So 0:14:38.800 --> 0:14:42.600 looking back, I wasn't quite like leaning into what made 0:14:42.640 --> 0:14:43.920 me like unique. 0:14:43.960 --> 0:14:46.600 But I think that's what we all did back then. 0:14:46.640 --> 0:14:49.760 Because another thing I thought I would add, I had 0:14:49.960 --> 0:14:53.200 like eight hundred videos on my YouTube channel. Yeah, and 0:14:53.800 --> 0:14:56.640 just recently, like since we decided we are coming back, 0:14:56.680 --> 0:14:59.560 because it's now like Fate and me, we I've gone 0:14:59.560 --> 0:15:02.960 in private every single video except for the ones where 0:15:03.040 --> 0:15:05.600 I talked about Fate. So the only videos on there 0:15:05.960 --> 0:15:08.360 now are like the Fate ones from seven years ago 0:15:08.400 --> 0:15:11.680 when I was starting Fate. But I've been going through 0:15:11.680 --> 0:15:14.040 and like unprivating some old ones or I've been using 0:15:14.080 --> 0:15:16.800 snippets in my videos. And like, one thing that I 0:15:16.920 --> 0:15:20.400 noticed back in the youtubing days is we all acted 0:15:20.400 --> 0:15:21.160 a certain way. 0:15:21.360 --> 0:15:21.920 Yeah, we did. 0:15:22.320 --> 0:15:24.800 It wasn't like I think I was always being myself. 0:15:24.840 --> 0:15:28.400 I was obviously also really young, but it was such 0:15:28.480 --> 0:15:32.280 like a YouTube persona and watching my old videos like, hey, guys, 0:15:32.520 --> 0:15:35.560 welcome back to my channel. In today's video, we're going 0:15:35.600 --> 0:15:37.280 to talk about like it was really robotic. 0:15:37.400 --> 0:15:39.640 You feel like every time the camera was on, you'd 0:15:39.680 --> 0:15:40.400 have to turn it on. 0:15:40.600 --> 0:15:41.560 Yeah, you'd have to act. 0:15:41.680 --> 0:15:45.600 And I think that's part of the reason why I stopped, 0:15:45.680 --> 0:15:47.640 was because I was like, I just don't feel natural 0:15:47.720 --> 0:15:47.960 doing it. 0:15:48.080 --> 0:15:49.200 Yes, it wasn't natural. 0:15:49.320 --> 0:15:52.520 It was very like YouTuber, like we spoke a certain way. 0:15:52.520 --> 0:15:54.360 And I've been watching some of my old videos that 0:15:54.400 --> 0:15:57.800 are hidden and I cringe, But that's what that. 0:15:57.800 --> 0:15:58.760 That was cool back then. 0:15:58.960 --> 0:16:01.640 It was and people love watching that back then, and 0:16:01.720 --> 0:16:02.840 everyone was younger back then. 0:16:03.480 --> 0:16:06.560 I started like doing some because I was touring as 0:16:06.560 --> 0:16:08.240 a dancer still, so I was overseas all the time, 0:16:08.280 --> 0:16:13.080 so I started to like vlog sometimes. And then I 0:16:13.120 --> 0:16:15.880 remember moving to Spain to do a gig for a 0:16:15.880 --> 0:16:18.120 few months and I did a whole video on my 0:16:19.000 --> 0:16:22.880 plane right there, and that was like, I think that 0:16:22.920 --> 0:16:24.600 was a video that got like the best views. 0:16:24.600 --> 0:16:27.280 So now I got close to like ten kvws. 0:16:26.920 --> 0:16:28.880 Or something like that. But I was stoked. I was like, 0:16:28.920 --> 0:16:30.520 oh my god, I've made it. And then not long 0:16:30.520 --> 0:16:31.560 after that, I was like, cave be bobb it. 0:16:31.760 --> 0:16:34.360 I remember when I first started so like the channel 0:16:34.360 --> 0:16:36.360 that I had and the one that I'm on now 0:16:36.360 --> 0:16:37.560 that got to a million subscribers. 0:16:37.600 --> 0:16:38.960 That wasn't my first YouTube channel. 0:16:39.200 --> 0:16:41.560 I had one before that in high school, and I 0:16:41.600 --> 0:16:44.360 remember uploading my first few videos and getting like one 0:16:44.440 --> 0:16:47.040 hundred and fifty four views and two hundred and twenty 0:16:47.120 --> 0:16:50.000 nine views, like, and I thought that was amazing. And 0:16:50.040 --> 0:16:51.640 then I would get to one thousand views and I 0:16:51.680 --> 0:16:54.520 was like, holy shit. And people would maybe look at 0:16:54.520 --> 0:16:56.080 that and think it's not that great, but like a 0:16:56.120 --> 0:16:59.600 thousand people watching something that you've done is pretty impressive. 0:17:00.120 --> 0:17:04.000 Like a Facebook page of myself everything, Yeah, I know. 0:17:04.800 --> 0:17:05.960 That's what we did back in the day. 0:17:06.000 --> 0:17:07.840 You would have your YouTube account and then you and 0:17:07.840 --> 0:17:09.639 make sure you come and like my Facebook page, and 0:17:09.680 --> 0:17:13.440 like Facebook was so in as a social media platform, and. 0:17:13.359 --> 0:17:16.520 You'd set up your end cards on your YouTube yeah videos, 0:17:16.560 --> 0:17:18.080 and you could click the face. 0:17:17.800 --> 0:17:20.200 Explience yeah, and you could be like watch my next video, 0:17:20.200 --> 0:17:21.920 and then you'd put your video in there, because that's 0:17:21.920 --> 0:17:23.159 still on all my old videos. 0:17:23.160 --> 0:17:25.280 But there's no like nothing on there. 0:17:25.440 --> 0:17:31.080 Yeah, since returning to YouTube, have fans that used to 0:17:31.119 --> 0:17:33.439 follow you in YouTube who maybe haven't followed your journey 0:17:33.480 --> 0:17:34.840 kind of been like, oh my god, like what are 0:17:34.840 --> 0:17:37.920 you doing back? I can't believe actual change, Like what's 0:17:37.960 --> 0:17:38.680 been the reception. 0:17:39.080 --> 0:17:42.600 The reception has been surprisingly positive. I think one of 0:17:42.640 --> 0:17:45.760 the fears starting YouTube again was that no one was 0:17:45.800 --> 0:17:48.240 going to care. Yeah, that was my fear, like no 0:17:48.280 --> 0:17:50.080 one's going to care, like they just want to see 0:17:50.119 --> 0:17:51.959 me on Instagram and TikTok now, like no one can 0:17:52.000 --> 0:17:55.119 be bothered to go and watch YouTube. And that was 0:17:55.400 --> 0:17:57.399 with the first video that we came back with. It 0:17:57.520 --> 0:17:59.840 got like five or six hundred comments and everyone was 0:17:59.880 --> 0:18:02.399 just so excited to see me back. And that was 0:18:02.440 --> 0:18:04.520 really nice because I think that was one of my fears, 0:18:04.560 --> 0:18:06.240 is no one's going to give a shit yet I'm 0:18:06.240 --> 0:18:07.000 on YouTube again. 0:18:07.280 --> 0:18:10.240 So it was really nice to see. And there there 0:18:10.280 --> 0:18:11.200