WEBVTT - #1997 Do Ethics Exist In Business? - Patrick Bonello 0:00:00.600 --> 0:00:03.360 Okay, team, it's you project Patrick's here and so is Tiffing. 0:00:03.400 --> 0:00:08.000 And that's bloody terrific because without them, oh okay, TIFFs 0:00:08.039 --> 0:00:10.119 are already yelling at me all right, why don't you 0:00:10.160 --> 0:00:12.039 yell at me straight off the top? Go on, tell 0:00:12.080 --> 0:00:12.440 me off? 0:00:12.840 --> 0:00:15.240 If you could just nudge yourself back off that microphone 0:00:15.280 --> 0:00:18.920 apps all the typs. If everyone's heard a difference in 0:00:19.040 --> 0:00:20.960 recent microphone. 0:00:20.400 --> 0:00:23.040 No, no, we don't need everyone to get on the hype. 0:00:22.880 --> 0:00:25.640 Crap on the mic listening to me, Well, it. 0:00:25.640 --> 0:00:29.000 Sounds great in my ears on this end. You used 0:00:29.000 --> 0:00:30.840 to remember, you used to yell at me six. 0:00:30.840 --> 0:00:32.960 Years or so to get you to put a set 0:00:33.000 --> 0:00:33.879 of head micro right. 0:00:34.120 --> 0:00:37.240 And it's never been worse, has it. It's never been 0:00:37.280 --> 0:00:41.080 worse since I put on the fucking headphones. So surely 0:00:41.120 --> 0:00:43.400 you can be objective about that. 0:00:43.680 --> 0:00:47.760 Make a suggestion, Tiff, Yes, please pray go turn turn 0:00:47.800 --> 0:00:49.239 your headphone volume up. 0:00:51.360 --> 0:00:52.960 I can already hear me very loudly. 0:00:53.479 --> 0:00:54.880 I know that if you turn it up a little 0:00:54.880 --> 0:00:58.400 bit more, just nudge it up a little bit more, because. 0:00:57.840 --> 0:01:00.960 I just say, this is not the time is right 0:01:01.000 --> 0:01:03.640 now in the mid I don't know if you have 0:01:03.840 --> 0:01:06.399 any awareness but now it's not the time for this chat. 0:01:07.040 --> 0:01:09.160 Well this might be interesting for people. So if you're running, 0:01:09.200 --> 0:01:10.000 if you're or not. 0:01:10.440 --> 0:01:13.880 Or not you're doing it, perhaps on this one. Okay, 0:01:13.959 --> 0:01:19.000 I won't explain this. Yeah, let's let's not have this conversation. Hello, everyone, 0:01:19.040 --> 0:01:21.440 welcome to the project. We hope you're good. It's Friday 0:01:21.480 --> 0:01:26.320 morning here at typ Central. Patrick is up in blan Or, 0:01:26.480 --> 0:01:30.400 I call it milan Lan and TIFFs over there at 0:01:30.440 --> 0:01:38.160 her palace somewhere near the Beachwood. Thank you ourwood with 0:01:38.200 --> 0:01:40.280 the cat and the dog. Who are the actual bosses 0:01:40.319 --> 0:01:44.800 of the home. We start with the lady of the show, Patrick, 0:01:44.840 --> 0:01:48.560 how are you hey? What's going on up there? I've 0:01:48.560 --> 0:01:48.880 had a. 0:01:48.800 --> 0:01:52.360 Pretty hectic day, but I'm feeling like I've achieved something 0:01:52.360 --> 0:01:54.200 because you can teach an old. 0:01:53.960 --> 0:01:55.000 Dog new tricks. 0:01:55.520 --> 0:01:58.520 Go on, Well, I've got I'm house sitting with not 0:01:58.560 --> 0:02:01.040 house sitting, I'm dog sitting a little ten year old 0:02:01.480 --> 0:02:06.080 cross Schneutzer poodle and her name is Schnitzel. She's as 0:02:06.080 --> 0:02:08.880 I said, she's ten and she's never used a dog door, 0:02:08.919 --> 0:02:10.840 and I've taught her to use a dog door. So 0:02:10.880 --> 0:02:12.720 I feeling like I've achieved. 0:02:13.040 --> 0:02:16.840 Did you do that by demonstrating and crawling through yourself 0:02:16.880 --> 0:02:19.679 going follow me, follow me. No, I just locked it 0:02:19.720 --> 0:02:21.360 out of the house all night, and I'm kidding I didn't. 0:02:21.360 --> 0:02:23.400 Did you strap some bacon to your ars and say 0:02:23.560 --> 0:02:25.840 get behind me and then just crawl through the door. 0:02:26.360 --> 0:02:26.400 No. 0:02:26.520 --> 0:02:28.520 I just gently held the flap up a little bit. 0:02:28.600 --> 0:02:31.280 Fritz went through first, and then she kind of nudged it, 0:02:31.320 --> 0:02:32.640 and then I got used to it, and then she 0:02:32.680 --> 0:02:34.040 got used to using it with her nose. 0:02:34.639 --> 0:02:39.639 So many things. Well well done, well done, Tiff diff 0:02:39.720 --> 0:02:41.520 was onto it. I was onto it. You just kept 0:02:41.520 --> 0:02:45.960 plugging on. If we're glad, aren't we? We're so glad because, 0:02:46.760 --> 0:02:49.880 oh god, if we could just say whatever we wanted 0:02:49.880 --> 0:02:52.400 to say, eighty percent of the audience would be fucking 0:02:52.440 --> 0:02:55.320 on the floor of twenty percent. Right that, I'm out, 0:02:55.400 --> 0:02:58.720 I'm never listening again. Well that's good, mate. You could 0:02:58.760 --> 0:03:01.079 become a You could get a unique kind of job 0:03:01.160 --> 0:03:04.800 description as I trained dogs that are old and untrainable. Yep, 0:03:04.840 --> 0:03:07.200 that's the one with the Banello method. TIF. How are 0:03:07.240 --> 0:03:11.240 you very good? Thanks with your shock of with your 0:03:11.320 --> 0:03:14.440 shock of red hair, looking like Pippy long Stocking over 0:03:14.480 --> 0:03:15.880 there at typ Central. 0:03:16.120 --> 0:03:18.040 That was one of my favorite movies when I was 0:03:18.080 --> 0:03:18.399 a kid. 0:03:18.520 --> 0:03:22.280 You kind of look like she would look when she's thirty. 0:03:22.360 --> 0:03:25.560 It's going to say, forty, what am I thinking? You 0:03:25.600 --> 0:03:29.360 look like a grown up Pippy Longstocking? Patrick? Do you 0:03:29.400 --> 0:03:33.040 not know who that is? Oh? Idea? Oh god? What 0:03:33.639 --> 0:03:37.960 kind of childhood did you have looking into Petrie dishes 0:03:38.000 --> 0:03:42.280 and fucking magnifying bloody insects and bugs and shit. But 0:03:42.320 --> 0:03:43.280 I do know, I do know what. 0:03:43.280 --> 0:03:46.880 The Hindenburg was great, that's true. 0:03:47.080 --> 0:03:49.560 Well Tiff didn't. All right, Tiff, you can now enlighten 0:03:49.640 --> 0:03:55.000 Patrick as to the identity of Pippy long Stocking. I can't. 0:03:55.240 --> 0:03:58.680 All I can remember is she wore those scrub and 0:03:58.680 --> 0:04:00.720 brushes on her feet to clean house, and she had 0:04:00.720 --> 0:04:03.280 a be horse and I feel like she put it 0:04:03.320 --> 0:04:04.920 on a boat or something. 0:04:05.760 --> 0:04:08.480 God, that was hardly your own mind. I feel like 0:04:08.680 --> 0:04:10.600 if anyone on this show is going to know about 0:04:10.600 --> 0:04:13.640 Pippi Longstocking, it's either going to be you or Patrick, 0:04:13.680 --> 0:04:16.560 and it ain't him. All I remember she was a 0:04:16.640 --> 0:04:20.839 central character in her childhood story. But that's about anyway. 0:04:20.880 --> 0:04:22.880 We probably don't. There's do you know what? There's a 0:04:22.960 --> 0:04:26.280 thousand listeners going you, dumb fox. I'll tell you exactly 0:04:26.320 --> 0:04:29.279 who she is. Get me on the show. Get me 0:04:29.400 --> 0:04:33.720 on the show. How's your week been, Patrick, It's been well. 0:04:33.720 --> 0:04:34.920 I had a bit of a bug at the start 0:04:34.960 --> 0:04:37.040 of the week, so I've got to say I was 0:04:37.120 --> 0:04:39.440 kind of working, but I reckon I was running at 0:04:39.480 --> 0:04:41.680 about forty five percent capacity. 0:04:41.960 --> 0:04:43.280 So I'm feeling a lot better today. 0:04:43.320 --> 0:04:45.880 And because my voice was really croaky and a lot 0:04:45.920 --> 0:04:48.480 more deep and sexy, I. 0:04:48.400 --> 0:04:50.839 Reckon everyone in Melbourne has got something at the moment. 0:04:51.120 --> 0:04:54.919 It seems like everyone I talked who's got either bloody 0:04:55.080 --> 0:04:58.840 influenza A or B or COVID or some other kind 0:04:58.880 --> 0:05:00.400 of bloody virus something. 0:05:00.920 --> 0:05:03.760 I got through all of winter without getting a single sniffle, 0:05:03.800 --> 0:05:07.520 and now we hit into spring. Now I'm feeling a 0:05:07.520 --> 0:05:09.840 lot better though, but it's been an interesting week. I 0:05:11.000 --> 0:05:14.719 sent you a little video clip before. Maybe explain what 0:05:14.760 --> 0:05:16.720 I sent to you because I was pretty excited about it. 0:05:17.040 --> 0:05:18.720 Well, I wrote a book one hundred and twenty four 0:05:18.800 --> 0:05:20.839 years ago called The Angry Ent, which was clearly a 0:05:20.839 --> 0:05:25.479 book for children, and it went okay. Actually, it's funny 0:05:25.560 --> 0:05:27.520 you sent that because I was thinking of writing another 0:05:27.600 --> 0:05:33.640 kid's book. You know that who's that author? That actor? 0:05:33.800 --> 0:05:40.200 Was it? I wasn't. What's that old dude that's got 0:05:40.200 --> 0:05:44.560 that incredible voice? Anyway? And that the book is cooled 0:05:45.640 --> 0:05:49.640 No in that ballpark though, in that kind of vintage 0:05:49.680 --> 0:05:51.560 in that space. But the book is called go the 0:05:51.600 --> 0:05:55.680 fuck to Sleep, and he reads it tif can you 0:05:55.720 --> 0:05:58.080 find out for us? Anyway? It's tongue in cheek, but 0:05:58.080 --> 0:06:01.560 it's funny. But so Patrick took the cover of my 0:06:01.680 --> 0:06:06.039 book and made it into a little animated video. Well 0:06:06.440 --> 0:06:09.400 L Jackson, Samuel L. Jackson, there's a lot of those 0:06:09.440 --> 0:06:15.680 old dudes have got those incredible voices anyway. Yeah, so 0:06:16.520 --> 0:06:18.440 why did you do that? How did you did you 0:06:18.480 --> 0:06:21.520 find some AI that does that quickly? Or I did? 0:06:21.600 --> 0:06:25.040 Yeah, well I've been I think typ people might remember 0:06:25.080 --> 0:06:27.120 my friend Tour that I was doing a podcast with. 0:06:27.200 --> 0:06:31.000 Okay smart Yes, released a couple of books, and so 0:06:31.040 --> 0:06:34.040 she wants she's rewritten or she's rewritten the first book 0:06:34.080 --> 0:06:36.919 of her fantasy series and now she's come up with 0:06:36.960 --> 0:06:40.320 a second book. So I animated the covers and the 0:06:40.400 --> 0:06:43.480 covers look amazing that if you could imagine a woman 0:06:43.680 --> 0:06:48.080 in in a hood and flowing robe holding an archery 0:06:48.160 --> 0:06:51.760 bow and one of them she actually picks up the 0:06:51.800 --> 0:06:55.440 bow and fires the arrow. So it's all animated so 0:06:55.480 --> 0:06:57.000 the book, so the letters are still in front of 0:06:57.040 --> 0:07:00.560 the character. But it really looked quite stunning and and 0:07:00.600 --> 0:07:02.760 so she asked me if I could animate it, and 0:07:02.800 --> 0:07:05.600 I just use some great AI tools and just use 0:07:05.640 --> 0:07:08.479 the prompt to say, you know, animate the character, get 0:07:08.480 --> 0:07:10.160 it to pick up the bow and fire an arrow. 0:07:10.200 --> 0:07:11.440 And it just looked stunning. 0:07:11.720 --> 0:07:13.960 And that's I'll see if I can show you by 0:07:14.200 --> 0:07:16.760 doing the angry ant very good. 0:07:16.880 --> 0:07:18.400 Well. And one of the things that makes me a 0:07:18.440 --> 0:07:21.760 little bit sad now is every time someone sends me 0:07:21.800 --> 0:07:24.880 something that's a video or an amazing picture, he go 0:07:25.000 --> 0:07:27.520 is this real? Or is this AI? And like everyone's 0:07:27.560 --> 0:07:29.880 doing that now. Like I saw this video the other 0:07:29.960 --> 0:07:32.280 day that was about cars and shit, and I sent 0:07:32.360 --> 0:07:35.960 it to Vinn, my mate who's a revhead, and I'm like, 0:07:36.040 --> 0:07:39.600 this is incredible, and he goes, AI, like is it 0:07:40.280 --> 0:07:43.040 and he goes that couldn't happen. That's not real, And 0:07:43.120 --> 0:07:44.880 like I just thought it was real. It didn't occur 0:07:44.960 --> 0:07:47.400 to me for a moment, and usually it would occur 0:07:47.440 --> 0:07:49.800 to me before him. But he's like, nah, that's not happening, 0:07:49.840 --> 0:07:52.400 that's not real. I went dies because I was really excited, 0:07:52.400 --> 0:07:54.560 and I went real disappointed. We're going to be It's 0:07:54.600 --> 0:07:56.280 going to get worse too, Isn't it like you're not 0:07:56.320 --> 0:07:59.000 going to anything that looks amazing, You're going to assume 0:07:59.080 --> 0:08:01.080 that's not a real far or a real image or 0:08:01.120 --> 0:08:01.760 a real video. 0:08:02.600 --> 0:08:05.000 I was at a cafe last weekend in Trent from 0:08:05.120 --> 0:08:07.720 catching up with a friend of mine, and I wasn't 0:08:07.800 --> 0:08:11.120 deliberately listening to other people's conversations, but there was a 0:08:11.120 --> 0:08:15.200 father with two kids, and the daughter might have been 0:08:15.240 --> 0:08:19.360 aged twelve, and part of the conversation was Ai Slop. 0:08:19.800 --> 0:08:21.520 And it was interesting that a twelve. 0:08:21.320 --> 0:08:23.720 Year old recognized because I think the father pointed out 0:08:23.720 --> 0:08:26.560 something and she said, no, that's Ai Slop. So it's 0:08:26.600 --> 0:08:30.320 great to know that kids are questioning and not moving. 0:08:30.400 --> 0:08:32.400 So it actually filled me with a bit of oh, 0:08:32.400 --> 0:08:35.080 thank goodness, you know, a bit of a relief, because 0:08:35.320 --> 0:08:38.200 it's one of those things that I worry about, you know, 0:08:38.200 --> 0:08:41.200 particularly children who you know. It's bad enough that you 0:08:41.200 --> 0:08:43.920 know those of our vintage are not you tif because 0:08:43.920 --> 0:08:46.320 you're younger, but those of our vintage can. 0:08:46.200 --> 0:08:48.760 Be misled by AI like cars stuff. 0:08:49.120 --> 0:08:51.640 But I thought it was very heartening to hear a 0:08:51.679 --> 0:08:56.920 young child recognize that that AI can be slop as well. 0:08:56.960 --> 0:08:59.000 And it's interesting because it was one of the things 0:08:59.040 --> 0:09:00.800 I wanted to chat about is how do you actually 0:09:01.760 --> 0:09:04.800 discern what is AI crap? AI slop? 0:09:04.800 --> 0:09:05.000 You know? 0:09:05.000 --> 0:09:06.959 How do you find it? And it was interesting. There 0:09:07.000 --> 0:09:09.800 was a guy from an ad agency was saying, at 0:09:09.840 --> 0:09:13.119 its heart, it lacks a human heart. 0:09:13.600 --> 0:09:14.560 You know, isn't you know? 0:09:14.800 --> 0:09:17.960 When I think about you know, images that are out there, 0:09:18.000 --> 0:09:20.480 there's lots of great fantasy stuff and you think, oh wow, 0:09:20.520 --> 0:09:24.280 that's great spaceships and stuff like that. But the reality 0:09:24.320 --> 0:09:27.360 of it is that when you look at something, there's 0:09:27.400 --> 0:09:29.880 an essence of, say a book cover that's created by 0:09:29.880 --> 0:09:30.600 a real person. 0:09:31.760 --> 0:09:31.920 You know. 0:09:32.280 --> 0:09:34.400 I guess I worry about the fact that AI is 0:09:34.440 --> 0:09:37.040 getting better. And the big challenge for a lot of 0:09:37.080 --> 0:09:40.000 publishers and a lot of producers of content is that 0:09:40.200 --> 0:09:43.319 the disappointing thing is that a lot of material has 0:09:43.360 --> 0:09:48.160 been trained on what we assume was copy protected copyright 0:09:48.200 --> 0:09:51.880 protected material, so authors have had their books all scanned 0:09:52.040 --> 0:09:55.920 and absorbed and new large language models. So the problem 0:09:56.040 --> 0:09:58.720 is that a lot of these larger companies like Meta 0:09:58.720 --> 0:10:02.600 and have just gone and arbitrarily copied and taken all 0:10:02.600 --> 0:10:05.520 that information. And they're saying, well, we didn't copy it, 0:10:05.559 --> 0:10:08.360 we just learned from it. But the reality of it is, 0:10:08.760 --> 0:10:13.040 I can take one of the AI models that produces video, 0:10:13.160 --> 0:10:17.160 I produces pictures and say, show me a picture of 0:10:17.200 --> 0:10:21.360 a Schnauzer in a style of Van Goch, do something 0:10:21.440 --> 0:10:22.199 like Starry Night. 0:10:22.320 --> 0:10:22.800 It might have. 0:10:23.000 --> 0:10:24.320 And you know if I said to it, I want 0:10:24.320 --> 0:10:26.959 a backdrop of that's similar to Starry Night. 0:10:27.080 --> 0:10:28.720 Well, the reality of it is. 0:10:28.600 --> 0:10:30.240 It would do that, and I know it would do 0:10:30.280 --> 0:10:32.440 it quite successfully, because I'm pretty sure I would have 0:10:32.440 --> 0:10:36.959 done that. My first AI endeavors were generating Schnauzer pictures. 0:10:37.200 --> 0:10:41.079 Because that doesn't surprise anybody who knows me. What was 0:10:41.120 --> 0:10:44.880 the first AI image that you've jumped into and created, Harps. 0:10:46.640 --> 0:10:49.760 Well, I don't know the answer to that. But pursuant 0:10:49.800 --> 0:10:54.320 to this conversation, you're Honor and tiv I the other day, like, 0:10:54.360 --> 0:10:57.520 I've got a gig coming up in a few weeks 0:10:57.559 --> 0:11:00.440 on the Goldie and I just wanted to do something 0:11:00.640 --> 0:11:04.560 like a little silly kind of how's my mic technique tip? 0:11:04.559 --> 0:11:06.080 I'm just checking really really good. 0:11:06.160 --> 0:11:07.040 Thank you having Thank. 0:11:06.960 --> 0:11:10.160 You, Ernie, thank you. I'm very very trying vally baally 0:11:10.360 --> 0:11:16.720 hard and anyway, Patrick, So I went, ah, here's a 0:11:16.760 --> 0:11:20.080 photo of my kind of I guess from my chest up. 0:11:20.120 --> 0:11:24.520 Here's an image of me. Use this image as the 0:11:24.559 --> 0:11:28.680 basis for a picture of me in the surf, right, 0:11:29.440 --> 0:11:31.520 because I just wanted to write over the top of that, Hey, 0:11:31.559 --> 0:11:34.600 I'm coming to the goldie blah blah blah. Right. So 0:11:34.640 --> 0:11:39.160 the one thing that had absolutely to work with that 0:11:39.280 --> 0:11:41.840 was one hundred percent accurate was the photo of me 0:11:41.960 --> 0:11:44.880 that I sent it, and it creates this image of 0:11:44.920 --> 0:11:48.400 me surfing on a wave. But the head is not 0:11:48.520 --> 0:11:53.560 my head, like it's a it's a different head. It 0:11:53.640 --> 0:11:57.079 looks kind of like me kind of. But then you 0:11:57.240 --> 0:12:01.480 lean in. Patrick's gone. He's clearly bored. But then yeah, Patrick, 0:12:01.600 --> 0:12:04.080 just everyone. He just got up and left his chair 0:12:04.120 --> 0:12:07.600 and walked out of the room. That's one of the 0:12:07.640 --> 0:12:09.960 one of the things that people don't this is an 0:12:10.000 --> 0:12:12.480 insight into podcasting. I don't know, you've had something legit 0:12:12.520 --> 0:12:15.040 to do, and it's fine, but it's funny. Sometimes you're 0:12:15.080 --> 0:12:18.840 interviewing one person and it's just one and one on 0:12:18.960 --> 0:12:21.040 the thing. Have you had this tiff? Then all of 0:12:21.080 --> 0:12:23.000 a sudden they get up and they walk out of 0:12:23.000 --> 0:12:25.600 their chair because they've got to go get a drink 0:12:25.679 --> 0:12:28.800 or turn the fan off or something. Then you're looking 0:12:28.840 --> 0:12:33.199 at nothing and you're trying to stay as engaged as 0:12:33.240 --> 0:12:35.880 you were. Like the only thing that's like Patrick's not 0:12:35.920 --> 0:12:38.160 talking right now, which is a fucking rare event, but 0:12:38.440 --> 0:12:43.000 he flipping the mod. So but anyway, I gave it 0:12:43.080 --> 0:12:44.840 a picture of me to work with and it came 0:12:44.880 --> 0:12:46.960 back and it was complete bullshit. I'm like, yeah, there's 0:12:46.960 --> 0:12:49.120 a way to go. There is still a way to 0:12:49.160 --> 0:12:51.920 go with that, Patrick, I go on, tiff go. 0:12:52.080 --> 0:12:54.560 So I was going to say, there's some Facebook pages 0:12:54.640 --> 0:12:56.760 that I've seen pop up in my feed where people 0:12:56.840 --> 0:13:01.600 put real old photos and ask for photoshop for free. 0:13:01.880 --> 0:13:04.960 Can you fix this sentimental where Arah and people do 0:13:05.080 --> 0:13:09.120 amazing stuff, but sometimes people turn those they do really 0:13:09.160 --> 0:13:13.040 funny stuff, but they turn them into little videos of 0:13:13.320 --> 0:13:18.120 doing incredible and they are incredibly accurate. They look real, 0:13:18.240 --> 0:13:21.000 they look like the actual person in the photo, and 0:13:21.040 --> 0:13:23.360 they move real and you wouldn't know the difference. 0:13:23.800 --> 0:13:25.520 How many people do you reckon and doing a version 0:13:25.559 --> 0:13:28.600 of that, Patrick James Bonello, Like, here's a picture of 0:13:28.720 --> 0:13:32.360 me from ten years ago. Make this fucking amazing. And 0:13:32.400 --> 0:13:34.920 then they're going and putting that on some kind of 0:13:35.000 --> 0:13:39.079 dating website, like where you know, they've just gone from 0:13:39.920 --> 0:13:42.520 you know, a four out of ten to a two. 0:13:43.040 --> 0:13:45.520 Not well, I don't you know what I mean. It's like, 0:13:46.000 --> 0:13:48.440 it's like me, I put I'm sixty one, I look 0:13:48.480 --> 0:13:50.720 like a desert boot. I'm cool with that, right, So 0:13:50.800 --> 0:13:54.200 let's use me as an example. Right, Like, even when 0:13:54.200 --> 0:13:57.160 I was young and healthy and good, I was a six. Right, 0:13:57.160 --> 0:13:59.160 I was never a fucking nine. I'm okay with that. 0:13:59.559 --> 0:14:01.360 But now we put up a photo of me and 0:14:01.400 --> 0:14:04.360 I'm a fucking nine and a half. And then my 0:14:04.520 --> 0:14:09.959 date whoever he is, turns up and you're like, fuck, bro, 0:14:10.120 --> 0:14:14.600 you don't look at anything like it, And they just 0:14:14.600 --> 0:14:16.280 want to, you know, they walk and they look across 0:14:16.320 --> 0:14:18.319 the room, they see that that's you, because there's a 0:14:18.400 --> 0:14:21.000 vague resemblance, but they're thinking, oh my god, how the 0:14:21.040 --> 0:14:22.880 fuck do I get out of here without him seeing 0:14:22.880 --> 0:14:25.000 me or her seeing me. 0:14:27.200 --> 0:14:30.600 Look, I agree with you. I've never understood the idea 0:14:30.880 --> 0:14:33.960 of trying to put the best shot ever that's been 0:14:34.000 --> 0:14:37.000 photoshopped or aied up there, because you're just going to 0:14:37.040 --> 0:14:38.400 disappoint the person you're meeting. 0:14:38.400 --> 0:14:40.880 In fact, if you do the opposite, you know. 0:14:40.920 --> 0:14:43.560 Lower the expense exactly exactly. 0:14:43.840 --> 0:14:48.400 Yes, that's my that's my go under cell over to Liver, like, 0:14:48.480 --> 0:14:50.920 put up a shot that's close to shit. If they 0:14:50.960 --> 0:14:53.600 turn up, how fucking happy are they going to be? Firstly, 0:14:53.600 --> 0:14:55.720 you're probably not going to get any hooks, that's okay, 0:14:56.200 --> 0:14:58.200 but imagine if you do, they turn up and your 0:14:58.240 --> 0:15:02.720 fucking Brad Pitt or whoever the equivalent of that is. 0:15:03.080 --> 0:15:04.960 Next time I'm down your way, all you're going to 0:15:05.040 --> 0:15:09.400 do is take a photo with Fritzzer. I've got to 0:15:09.400 --> 0:15:12.000 tell you will get so many hits on your dating 0:15:12.080 --> 0:15:16.600 profile with that little schnauzer face and my dog. 0:15:20.320 --> 0:15:22.360 I think he just called me a schnauzer face. I 0:15:22.400 --> 0:15:25.160 want to talk about one more tech related thing while 0:15:25.200 --> 0:15:28.760 Tips here, because Tip's got to do a runner and 0:15:28.800 --> 0:15:31.320 we've kind of spoken about similar things. So this morning 0:15:31.920 --> 0:15:34.160 I was at the Old Cafe, which is often the 0:15:34.280 --> 0:15:36.880 source of much of my material as it is today, 0:15:37.400 --> 0:15:41.280 I was sitting next to Dino made of mine, and 0:15:41.400 --> 0:15:46.160 he's a good lady wife, Rachel, who's lovely, and she 0:15:46.440 --> 0:15:48.360 wanted to start talking or she started talking to me 0:15:48.400 --> 0:15:52.560 about her sleep quality tip ram right and that, and 0:15:53.200 --> 0:15:56.360 she started saying that it's she's wearing an app and 0:15:56.400 --> 0:15:58.120 it tells her every day, you know, whether or not, 0:15:58.440 --> 0:16:01.640 like you, she slept well or didn't sleep well. And 0:16:01.680 --> 0:16:04.960 then said, I woke up this morning and I felt good, 0:16:05.240 --> 0:16:07.880 like I felt like I'd slept pretty well. Said then 0:16:07.920 --> 0:16:10.880 I looked at my whatever the fuck is watch what 0:16:10.920 --> 0:16:14.640 do you call those things? Just watch app whatever, and 0:16:16.440 --> 0:16:19.440 it said that I'd had basically a shit night's sleep 0:16:19.640 --> 0:16:22.720 and expect to be grouchy today. That's what it said 0:16:22.760 --> 0:16:26.160 to her, Like, if that's not setting you up for 0:16:26.200 --> 0:16:29.680 a shit day? And then I said, now tell me honestly, 0:16:30.120 --> 0:16:32.880 so you felt pretty good when you woke up, not 0:16:33.040 --> 0:16:35.720 through the roof, but felt pretty good after that, She goes, 0:16:36.120 --> 0:16:39.080 I felt terrible, She goes, I still feel terrible. I 0:16:39.080 --> 0:16:42.520 wish I didn't look at it. I'm like, here's here's 0:16:42.520 --> 0:16:46.560 my question. Is your life better or worse with that thing? 0:16:46.720 --> 0:16:49.840 And you the attachment that you have to that, they expect, 0:16:49.840 --> 0:16:52.400 the anxiety that's now around it now she starts to 0:16:52.400 --> 0:16:57.440 get anxious heading up to bedtime about about potentially not 0:16:57.600 --> 0:17:00.840 sleeping well. So the thing that she's worrying is turning 0:17:00.920 --> 0:17:04.639 up the anxiety which is making her sleep worse. I'm like, 0:17:04.720 --> 0:17:07.800 throw that fucking thing away. I go, throw it away 0:17:07.880 --> 0:17:09.960 or put it in a draw. I go. You know, 0:17:10.000 --> 0:17:13.280 it's better than technology biology. Listen to your fucking body, 0:17:13.320 --> 0:17:16.320 because your body smart. You have a sleep, you wake up, 0:17:16.359 --> 0:17:18.679 you go, I feel pretty good. Well, then maybe you 0:17:18.720 --> 0:17:22.680 feel pretty good. I think that you know to both 0:17:22.800 --> 0:17:26.479 you like, this is like you with your glucose monitor, 0:17:26.520 --> 0:17:30.159 which was widely inaccurate. It was causing you fucking chaos 0:17:30.840 --> 0:17:34.280 based on data that was absolutely untrue. 0:17:35.040 --> 0:17:36.800 Yeah yeah, and I just had I just took my 0:17:37.240 --> 0:17:39.640 watch off for a couple of weeks, and I've cleared 0:17:40.240 --> 0:17:42.280 all of the data from being able to be seen 0:17:42.320 --> 0:17:44.960 on my watch face, and I've blocked the app on 0:17:45.040 --> 0:17:47.560 my phone so I can't use it like that because 0:17:47.560 --> 0:17:49.760 I did the same thing. I would wake up. 0:17:49.800 --> 0:17:51.480 And even knowing. 0:17:51.640 --> 0:17:55.280 That the its ability to track the quality of your 0:17:55.320 --> 0:17:59.119 sleep is probably the poorest function on there and wildly inaccurate, 0:18:00.000 --> 0:18:02.280 we all look at it and it would still play 0:18:02.560 --> 0:18:05.400 into how I felt for the day. 0:18:05.720 --> 0:18:08.600 So I think this is one of the distinct potential 0:18:08.640 --> 0:18:13.919 downsides of wearables and this kind of health focused I 0:18:14.000 --> 0:18:17.840 put an asterisk next to that tech that's kind of 0:18:17.880 --> 0:18:23.640 infiltrating every corner of humanity. Patrick, Look, you know, it's 0:18:23.680 --> 0:18:24.840 a really valid point. 0:18:24.960 --> 0:18:27.240 I was just thinking as you were saying that a 0:18:27.280 --> 0:18:29.919 friend of mine got me on the TikTok and it 0:18:30.040 --> 0:18:34.320 lasted a day because I was looking at the TikTok 0:18:34.400 --> 0:18:37.720 videos and they're viral videos. They're made for you to 0:18:37.800 --> 0:18:40.560 keep swiping. They go for a very short amount of time. 0:18:40.640 --> 0:18:42.640 They grab your attention, then you want the next one 0:18:42.640 --> 0:18:45.320 and the next one and the next one. And I 0:18:45.359 --> 0:18:47.600 said to him, I can't keep this on my phone. 0:18:47.640 --> 0:18:49.679 So after twenty four hours, I just deleted the app. 0:18:49.920 --> 0:18:52.880 I've been out of social media for about eight years. 0:18:52.880 --> 0:18:56.040 It's funny we manage social media for our clients and 0:18:56.119 --> 0:18:59.560 yet I don't use social media at all anymore. But 0:18:59.840 --> 0:19:02.520 I found that for me, and I think, if you're 0:19:02.520 --> 0:19:07.359 probably the same, you have to go cold turkey, do 0:19:07.440 --> 0:19:08.360 you Patrick? 0:19:08.560 --> 0:19:12.320 Just sorry to interrupt, I would think I totally get 0:19:12.880 --> 0:19:16.399 why you do that, and clearly it works. Do you 0:19:16.480 --> 0:19:20.240 think that for your job, right, Not because you necessarily 0:19:20.240 --> 0:19:23.920 want to go down some you know, IG rabbit hole 0:19:24.000 --> 0:19:26.400 or Facebook rabbit hole, but do you think it would 0:19:26.440 --> 0:19:28.160 be good for you to go all right, well, every 0:19:28.240 --> 0:19:31.399 day between whenever it might be nine to nine thirty, 0:19:31.440 --> 0:19:33.360 I'm just going to open up this shit, look at it, 0:19:33.520 --> 0:19:35.720 just to get my head around, and then shut it down. 0:19:35.920 --> 0:19:38.480 So I spend thirty minutes a day where I mean, 0:19:38.480 --> 0:19:42.120 if you are working in the space of social media 0:19:42.240 --> 0:19:45.040 and helping people with their social media, I would think 0:19:45.040 --> 0:19:47.280 it would be valuable for you to have insight into 0:19:47.320 --> 0:19:51.040 what is happening right now at the coal face. You know, 0:19:51.160 --> 0:19:54.960 everything you've said is absolutely spot on, except for one point. 0:19:55.520 --> 0:19:58.480 Employ somebody to do as social media for it. 0:19:58.520 --> 0:20:01.280 Yeah. But at your company though, but the buck stops 0:20:01.280 --> 0:20:04.040 with you a sure company. Yeah, right now. 0:20:05.720 --> 0:20:09.160 I collaborate with my colleagues, so I see the work 0:20:09.160 --> 0:20:12.200 that he's producing, and we talk about the work he's producing, 0:20:12.320 --> 0:20:14.600 and he shows me things that are going viral or 0:20:14.640 --> 0:20:16.840 whatever it happens to be. So I do lean over 0:20:16.920 --> 0:20:18.720 and have a bit of a look at what you 0:20:18.760 --> 0:20:21.119