WEBVTT - The Rita Panahi Show | 3 June 0:00:02.840 --> 0:00:07.280 On Scyne Lives Australia. This is the Wider Penalty Show. 0:00:08.920 --> 0:00:11.280 Good evening and welcome to the Riata Paney Show. 0:00:11.360 --> 0:00:14.280 Coming up tonight, former Australian of the Year Grace Tame 0:00:14.840 --> 0:00:18.480 at risk of being dumped by Nike after questionable social 0:00:18.560 --> 0:00:19.320 media posts. 0:00:19.320 --> 0:00:19.959 And while we. 0:00:20.120 --> 0:00:24.320 Join me shortly to cover the day's top headlines, advertising 0:00:24.360 --> 0:00:27.560 expert Richard Ralph Smith will tell us the three fatal 0:00:27.840 --> 0:00:32.200 errors the Liberals made in their election advertising. Kosher Gator 0:00:32.320 --> 0:00:35.000 will have the latest from the US, and later in 0:00:35.040 --> 0:00:36.440 the hour They're Always Amusing. 0:00:36.479 --> 0:00:39.680 Alex Stein will tell us why he was attacked. 0:00:39.479 --> 0:00:44.839 By lgbt QIA activists and talking about Left is losing it. 0:00:44.880 --> 0:00:47.720 Tonight's segment comes with a warning. 0:00:47.680 --> 0:00:52.880 It felt so I don't know electric and yet still 0:00:52.960 --> 0:00:53.680 so natural. 0:00:54.560 --> 0:00:57.720 But first, the Prime Minister has a rubbish cause from 0:00:57.800 --> 0:01:01.360 the Trump administration to lift astra is defense spending to 0:01:01.600 --> 0:01:04.960 three point five percent of GDP from the current two percent. 0:01:05.600 --> 0:01:09.480 After US Defense Secretary Pete Hegxed made the demand to 0:01:09.920 --> 0:01:13.840 Defense Minister Richard Miles during a meeting at the Shangri 0:01:13.920 --> 0:01:17.520 La Security Dialogue in Singapore. Here's what the PM had 0:01:17.560 --> 0:01:19.080 to say, earlier today. 0:01:19.080 --> 0:01:24.680 We determine our defense policy. Here where a sovereign nation 0:01:25.959 --> 0:01:30.760 that need to have pride in our sovereignty and in 0:01:30.800 --> 0:01:36.039 our capacity to make decisions in our national interest, in 0:01:36.120 --> 0:01:38.840 our national interest, that is what we will do. 0:01:39.120 --> 0:01:42.720 Former Army Chief Peter Leahy has warned that the government's 0:01:42.800 --> 0:01:47.680 insistence on keeping defense spending low is an abrogation of 0:01:47.720 --> 0:01:52.160 the primary responsibility of our elected representatives to provide for 0:01:52.200 --> 0:01:55.240 the defense and security of the nation and the safety 0:01:55.360 --> 0:01:57.240 of our servicemen and women. 0:01:57.800 --> 0:01:58.600 Those who wear. 0:01:58.440 --> 0:02:02.120 Australia's uniform place great trust in those who task and 0:02:02.200 --> 0:02:06.640 equip them. This trust is not being honored. This comes 0:02:06.680 --> 0:02:11.760 after close ally Japan doubled its defense budget amid expectations 0:02:11.800 --> 0:02:15.840 that China will only get more aggressive, with Pete Hegsett 0:02:15.919 --> 0:02:19.880 warning that a Chinese attack on Taiwan could be imminent. 0:02:20.000 --> 0:02:21.679 Joining me now for more on this. 0:02:21.720 --> 0:02:24.760 As Deputy Executive Director of the Institute of Public Affairs, 0:02:24.840 --> 0:02:28.840 Daniel Ward Dan, just take a look at what's happening 0:02:28.880 --> 0:02:32.880 with the NATO countries. They have increased their spending as 0:02:32.960 --> 0:02:36.320 Trump asked them to do, demanded that they do. Can 0:02:36.360 --> 0:02:41.040 Australia really afford to be this reckless and recalcitrant. 0:02:44.160 --> 0:02:46.400 Well, I think you know it's fair enough for the 0:02:46.400 --> 0:02:48.480 Prime Minister to say that we'll decide what our own 0:02:48.840 --> 0:02:52.320 defense policy is based on our own circumstances. But the 0:02:52.320 --> 0:02:55.240 case for Australia to increase our defense spending is not 0:02:55.280 --> 0:02:57.920 predicated necessarily in what the US is asking us to do, 0:02:58.040 --> 0:03:00.400 but because we need to do it anyway, and we 0:03:00.400 --> 0:03:03.160 should have been doing this a long time ago. Our 0:03:03.200 --> 0:03:06.440 spending has been too low for too long, and the 0:03:06.480 --> 0:03:09.680 money that we have allocated toward defense and our national 0:03:09.720 --> 0:03:13.360 security has not been spent in an effective manner. We 0:03:13.400 --> 0:03:16.320 are hopelessly unprepared for the challenges that we face in 0:03:16.360 --> 0:03:19.160 our region and around the world, and this is only 0:03:19.200 --> 0:03:21.720 set to get worse unless there is a dramatic and 0:03:21.960 --> 0:03:27.680 urgent change to how we approach our defense policy. Obviously 0:03:27.720 --> 0:03:30.400 closely related to this reader, it's not just our national 0:03:30.400 --> 0:03:34.280 defense but also our energy security, and for as long 0:03:34.320 --> 0:03:37.880 as we're committed to policies like net zero, our capacity 0:03:38.000 --> 0:03:41.800 to have our own sovereign manufacturing capabilities is going to 0:03:41.840 --> 0:03:45.280 be undermined. So this is caused not just to increase 0:03:45.280 --> 0:03:48.920 our defense spending, but to have a complete rethink about 0:03:48.920 --> 0:03:52.560 our energy policy as well. 0:03:52.680 --> 0:03:55.200 And it's all good and well for the Prime Minister 0:03:55.320 --> 0:03:59.080 to talk tough about sovereignty, But where was that tough 0:03:59.120 --> 0:04:03.760 talk Dan when Chinese warships were doing their little exercises 0:04:03.880 --> 0:04:08.880 unannounced close to the Australian border. I mean, I just 0:04:09.200 --> 0:04:12.440 find it very inconsistent from the Prime Minister to talk 0:04:12.560 --> 0:04:15.840 tough when a close ally wants us to increase our 0:04:15.880 --> 0:04:21.360 defense spending, but he goes missing when the aggressive when 0:04:21.360 --> 0:04:26.360 the aggressive attitude is coming from China. 0:04:26.839 --> 0:04:30.120 Well, that's exactly right, and it's not just issues pertaining 0:04:30.120 --> 0:04:34.000 to China, as you rightly identify, but also the number 0:04:34.040 --> 0:04:36.880 of international agreements which we are signed up to or 0:04:36.880 --> 0:04:39.040 are due to sign up to, for example, in relation 0:04:39.120 --> 0:04:42.680 to future pandemics. I haven't heard the Prime Minister talk 0:04:42.680 --> 0:04:46.560 about our national sovereignty in relation to the World Health Organization. 0:04:46.760 --> 0:04:49.480 Nor have I heard him talk about national sovereignty as 0:04:49.480 --> 0:04:52.280 it relates to climate change commitments. For example, the Paris 0:04:52.279 --> 0:04:56.240 Climate Agreement is handing over a massive amount of power 0:04:56.279 --> 0:04:59.600 to unelected international bureaucrats. So you're quite right to point 0:04:59.640 --> 0:05:02.560 out that the Prime Minister is being very selective when 0:05:02.600 --> 0:05:07.159 he discuss it discusses issues relating to our political and 0:05:07.240 --> 0:05:08.120 national sovereignty. 0:05:10.640 --> 0:05:14.800 Now, Western Australian Senator Drenda Cox, who was elected as 0:05:14.839 --> 0:05:17.600 a member of the Greens not too long ago, has 0:05:17.760 --> 0:05:21.480 made a shocked affection to the Labor Party, making this 0:05:21.520 --> 0:05:24.920 announcement alongside the Prime Minister just yesterday Today. 0:05:24.640 --> 0:05:27.359 I'm resigning from the Australian Greens to join the Labor 0:05:27.400 --> 0:05:30.479 Party to sit as a later senator as part of 0:05:30.520 --> 0:05:31.520 the Albanese government. 0:05:32.200 --> 0:05:34.760 It is not a decision I've taken lightly. Now. 0:05:34.800 --> 0:05:37.120 This is a member of parliament who was hit with 0:05:37.279 --> 0:05:42.720 workplace misconduct and bullying allegations back in October last year, 0:05:42.760 --> 0:05:47.480 with twenty of her staff reportedly quitting their jobs. 0:05:46.480 --> 0:05:50.120 In a period of about three years. 0:05:50.600 --> 0:05:54.880 But I've got to ask you, Dan, put aside the 0:05:55.000 --> 0:06:00.279 personalities here. She was elected as a Greens member, but 0:06:00.400 --> 0:06:02.960 people voted for the Greens and she was. 0:06:02.960 --> 0:06:04.039 There to represent them. 0:06:04.120 --> 0:06:08.040 Is it okay for her to be defecting within a 0:06:08.040 --> 0:06:11.440 matter of weeks or she should be standing down and 0:06:11.480 --> 0:06:16.600 the Greens select someone else to represent them. 0:06:17.000 --> 0:06:19.640 Yeah, I think so, reader. I think Australian's pretty sick 0:06:19.680 --> 0:06:22.400 and tired of this. I haven't looked at what her 0:06:22.440 --> 0:06:25.320 personal vote was, how many below the line votes she 0:06:25.400 --> 0:06:27.240 got in the Senate, but I can't imagine it was 0:06:27.360 --> 0:06:30.359 enough anywhere near enough to get her own quota to 0:06:30.400 --> 0:06:32.680 get in. So you're right that she was elected as 0:06:32.720 --> 0:06:35.920 a Greens member, not as a member of the Labor Party. 0:06:36.240 --> 0:06:40.800 And to do this so soon after the election, I 0:06:40.839 --> 0:06:44.160 think suggests that perhaps something was in play beforehand. I 0:06:44.240 --> 0:06:47.000 don't know, but it seems that it's unlikely that this 0:06:47.120 --> 0:06:49.839 kind of transition will take place in such a short 0:06:50.279 --> 0:06:52.640 space of time. The other point that I would make 0:06:52.800 --> 0:06:56.200 I watched Anthony Abernice's press conference today in Perth and 0:06:56.240 --> 0:06:58.839 it was interesting and revealing what he said. He said 0:06:58.880 --> 0:07:02.880 that if you're serious about social change in Australia, then 0:07:02.920 --> 0:07:05.520 you need to support the Labor Party. Now, what this 0:07:05.600 --> 0:07:09.720 suggests to me to mean is that Labour's social values 0:07:09.800 --> 0:07:13.000 are the social values of the Greens. They're the social 0:07:13.080 --> 0:07:18.720 values of treaty of truth telling, of reparations payments. I 0:07:18.800 --> 0:07:20.960 believe that they will proceed with a voice to Parliament, 0:07:20.960 --> 0:07:24.200 as Penny Wong said they would do prior to the 0:07:24.280 --> 0:07:27.239 last federal election, and I think it's time for Labor 0:07:27.320 --> 0:07:29.120 just to be honest with the Australian people and have 0:07:29.200 --> 0:07:32.200 a formal coalition agreement with the Greens. If they're just 0:07:32.240 --> 0:07:35.240 going to adopt Green's members as part of their party, 0:07:35.280 --> 0:07:37.640 then they should do it in an open and transparent manner. 0:07:39.760 --> 0:07:42.360 Well, they're in a coalition with the Greens, Let's be honest. 0:07:43.160 --> 0:07:46.680 The Greens and Labor depend on each other and Labour 0:07:46.720 --> 0:07:49.920 wouldn't be where they are without the Greens support. So 0:07:50.560 --> 0:07:53.520 whether it's an official coalition agreement as the Libs and 0:07:53.880 --> 0:07:57.240 Nets have or an unofficial one like Labor and Greens, 0:07:57.360 --> 0:07:59.200 it works pretty much in the same way. 0:08:00.120 --> 0:08:01.360 Let's talk about Victoria. 0:08:01.480 --> 0:08:06.200 Former Premier Jeff Kenned has made another some would say 0:08:06.280 --> 0:08:09.720 desperate attempt to try to save John Pursudo, the former 0:08:09.800 --> 0:08:14.239 opposition leader, pend a letter to the Victorian Liberal Party's 0:08:14.280 --> 0:08:18.680 Administrative Committee begging them to pay the entire two point 0:08:18.800 --> 0:08:22.480 three million debt that mister Pursudo now owes Liberal MP 0:08:22.640 --> 0:08:27.320 Moor Deeming. If he doesn't come across with his money, 0:08:27.400 --> 0:08:31.000 if he doesn't find it somewhere dan he faces bankruptcy, 0:08:31.040 --> 0:08:34.920 which means it will step down from parliament. Jeff Kenned argues, 0:08:35.040 --> 0:08:39.880 not supporting the pursuito family now denies the fundamental values 0:08:39.920 --> 0:08:43.160 the party was founded upon. It is wrong to ask 0:08:43.240 --> 0:08:46.280 him to foot the bills to bankrupt him and his family, 0:08:46.400 --> 0:08:48.920 wrong to ask him to borrow money from the capital 0:08:48.960 --> 0:08:52.360 funds we might have at our disposal. I implore you 0:08:52.440 --> 0:08:56.199 to act decisively. We must put the issue to bed quickly. 0:08:57.000 --> 0:09:01.079 Remember money can always be replaced, a change of government cannot. 0:09:02.840 --> 0:09:04.240 I've got a lot of thoughts on. 0:09:04.160 --> 0:09:08.640 This one, Dad, but I'm interested in yours. My first 0:09:08.679 --> 0:09:13.200 thought though, is has Jeff forgotten who the victim here is. 0:09:13.240 --> 0:09:16.040 It's Moira Deeming, it is not John Persudo. 0:09:19.280 --> 0:09:19.480 Yeah. 0:09:19.520 --> 0:09:21.000 Look, I mean I have a lot of respect for 0:09:21.280 --> 0:09:24.320 Jeff Kenned and everything he's done for Victoria, but I'm 0:09:24.360 --> 0:09:26.160 not sure this is quite the right way to go. 0:09:27.080 --> 0:09:30.760 You know, Moira Deeming is entitled to seek compensation as 0:09:30.800 --> 0:09:33.080 per the court order. You know, she's well within her 0:09:33.160 --> 0:09:36.200 rights to do that. And also the Liberal Party was 0:09:36.240 --> 0:09:39.600 founded on the value of freedom of speech, which is 0:09:39.640 --> 0:09:43.720 what Moyra was exercising. And she was really, you know, 0:09:43.760 --> 0:09:46.760 the victim of what happened to her and went through 0:09:46.760 --> 0:09:49.600 that legal process. So you know, this has been a 0:09:49.640 --> 0:09:52.800 disaster for the Victorian Liberal Party from the very beginning, 0:09:53.360 --> 0:09:56.600 and I think it really shows what happens when firstly 0:09:56.720 --> 0:10:00.640 you lose sight of what your values are, secondly when 0:10:00.640 --> 0:10:03.920 you become intimidated by your political opponents. It was very 0:10:03.960 --> 0:10:07.600 clear from the court documents that one of the reasons 0:10:07.679 --> 0:10:11.280 why the decision was taken to go after more redeeming 0:10:11.400 --> 0:10:14.760 was because of concerns that Daniel Andrews was going to 0:10:14.800 --> 0:10:17.360 exploit it for political purposes, as of course he would, 0:10:17.600 --> 0:10:20.960 being a very effective political operator. But look, look what's 0:10:20.960 --> 0:10:23.559 happened now. I mean, this all happened because they didn't 0:10:23.600 --> 0:10:26.920 stand up to Daniel Andrews and the Labor government. So look, 0:10:26.960 --> 0:10:29.160 they just need to draw a line under this and 0:10:29.240 --> 0:10:31.000 try to get clean air as they head to the 0:10:31.040 --> 0:10:33.600 next election in November of next year. 0:10:35.760 --> 0:10:39.480 They showed such poor political judgment in this case. It 0:10:39.559 --> 0:10:42.120 was actually an opportunity for them to lay a glove 0:10:42.240 --> 0:10:46.880 on Dan Andrews. And that's fairly rare during Dan Andrews's 0:10:46.920 --> 0:10:50.600 political career that the Libs would hurt him any way. 0:10:50.679 --> 0:10:52.640 But they had an opportunity there because this is an 0:10:52.679 --> 0:10:56.080 eighty twenty issue, and they decided to side with the 0:10:56.120 --> 0:10:59.559 twenty percent, along with Labor and the Greens just idiotic 0:10:59.679 --> 0:11:03.000 in the extreme. I want to ask you about former 0:11:03.000 --> 0:11:05.800 Australian of the Year Grace Tame. She has come under 0:11:05.840 --> 0:11:10.760 five for her anti Israel social media content, which has 0:11:10.800 --> 0:11:15.800 now put her partnership with Nike at risk. The megasports 0:11:15.800 --> 0:11:19.560 brand has said via a spokeswoman, Nike does not stand 0:11:19.600 --> 0:11:23.280 for any form of discrimination, including anti Semitism. We take 0:11:23.320 --> 0:11:27.640 this matter very seriously and are in touch with Grace's 0:11:27.679 --> 0:11:29.760 team to understand the matter further. 0:11:30.520 --> 0:11:30.679 Now. 0:11:30.679 --> 0:11:34.480 The Australian has done some great reports on this story. 0:11:35.400 --> 0:11:39.920 They reported that Tame reposted a statement from Palestinian writer 0:11:40.080 --> 0:11:43.880 Mohammed el Kurd in which she appeared to condone the 0:11:44.000 --> 0:11:48.480 murder of two Israeli embassy officials in Washington and angrily 0:11:48.520 --> 0:11:52.120 attacked journalists who reported that the slayings were an act 0:11:52.160 --> 0:11:53.360 of anti Semitism. 0:11:54.200 --> 0:11:55.360 Yes, the former. 0:11:55.080 --> 0:11:58.319 Australian of the Year is a endorsement of El Kurd 0:11:58.920 --> 0:12:02.400 and the message she published last week is deeply troubling. 0:12:03.640 --> 0:12:04.079 He wrote. 0:12:04.480 --> 0:12:08.240 The media class is scrambling to reframe the shooting that 0:12:08.400 --> 0:12:12.960 targeted to Israeli's state officials as a random anti Semitic attack. 0:12:13.679 --> 0:12:16.840 Tame reposted this to her two hundred and sixty thousand followers, 0:12:17.400 --> 0:12:21.319 even though it was undeniably and by the alleged shooter's 0:12:21.360 --> 0:12:26.600 own admission, a response to the ongoing Israeli assault on Gaza, 0:12:26.800 --> 0:12:30.160 which killed one hundred and seven Palestinians in the last 0:12:30.160 --> 0:12:35.320 twenty four hours alone. Dan, it's astonishing to me that 0:12:35.480 --> 0:12:40.680 she would endorse share this in any way back a 0:12:40.760 --> 0:12:43.559 position that is so extreme. 0:12:46.880 --> 0:12:47.080 Yeah. 0:12:47.080 --> 0:12:50.160 Well, the first thing is good on Nike for doing this. 0:12:50.240 --> 0:12:53.840 I mean, quite often we rightfully call out big businesses 0:12:53.880 --> 0:12:56.280 for dividing us and doing the wrong thing. Well, Nike 0:12:56.840 --> 0:12:59.640 is at least, you know, standing up and is asking 0:12:59.720 --> 0:13:02.520 for an explanation from Grace Tame, and that's the right 0:13:02.520 --> 0:13:04.720 thing for them to do. I think it's a shame 0:13:04.920 --> 0:13:08.360 for Grace Tame because she has rightly been acknowledged for 0:13:08.400 --> 0:13:11.000 the work that she's done in advocating for and raising 0:13:11.000 --> 0:13:15.400 the profile of victims of domestic violence and abuse, and 0:13:15.400 --> 0:13:18.480 that's a very important cause. But for her to go 0:13:18.559 --> 0:13:21.680 down the road of political activism I think has really 0:13:21.760 --> 0:13:25.400 let down the important work that she did. Of course, 0:13:25.400 --> 0:13:29.680 she famously wore the f Murdoch t shirt when she 0:13:29.760 --> 0:13:32.960 was meeting with the Prime Minister some time ago and 0:13:33.000 --> 0:13:35.760 has a history of political activism. Now, if she wants 0:13:35.760 --> 0:13:36.080 to do. 0:13:36.000 --> 0:13:36.719 That, that's up to her. 0:13:36.800 --> 0:13:38.439 I mean, it's entirely up to Grace Tame if she 0:13:38.480 --> 0:13:40.720 wants to go down that road. But I don't think 0:13:40.760 --> 0:13:42.880 you can at one time be an advocate for a 0:13:42.960 --> 0:13:45.960 very important cause and at the same time also see 0:13:45.960 --> 0:13:49.800 yourself as a political advocate for what are very divisive 0:13:49.800 --> 0:13:53.120 cultural issues as well. 0:13:53.360 --> 0:13:56.600 Yes, indeed, and I think as Australian of the Year 0:13:56.679 --> 0:13:59.680 she's not in that role anymore. But I think you 0:13:59.760 --> 0:14:01.880 have to be a political you have to be a 0:14:02.000 --> 0:14:07.200 unifying figure. You can't be a divisive activist. And we've 0:14:08.160 --> 0:14:12.439 too often put given that on our two divisive activists. 0:14:12.760 --> 0:14:15.599 It started well before Grace Tame, Dan Wild, thank you 0:14:15.640 --> 0:14:19.480 so much for your time tonight, joining me now to 0:14:19.520 --> 0:14:24.360 discuss how the Coalition got its advertising campaign so terribly wrong. 0:14:24.600 --> 0:14:25.560 Is DPR and. 0:14:25.560 --> 0:14:30.880 Co advertising co founder Richard Ralph Smith. Richard, you've come 0:14:30.960 --> 0:14:35.000 up with three key areas the Coalition failed with its 0:14:35.040 --> 0:14:36.119 election messaging. 0:14:36.200 --> 0:14:36.920 Take us through it. 0:14:37.920 --> 0:14:40.920 Yeah, okay, Well, in marketing terms, we can speak brand, 0:14:41.120 --> 0:14:44.920 product and retail, and so if you think about brand. 0:14:44.960 --> 0:14:49.400 That's a long term, strategic investment in what you stand for. 0:14:49.720 --> 0:14:51.920 At the other end of the spectrum, you've got retail, 0:14:52.320 --> 0:14:56.960 which is intended to be a short term, tactical expenditure 0:14:57.280 --> 0:15:01.880 designed to drive immediate sales. What the Liberal Party did 0:15:01.920 --> 0:15:04.800 is they had all their attention over here and ignored 0:15:04.840 --> 0:15:06.720 their brand almost entirely. 0:15:06.840 --> 0:15:10.040 So you're saying the substance wasn't there. They actually didn't 0:15:10.080 --> 0:15:13.040 have the policies to sell. It wasn't the selling that 0:15:13.080 --> 0:15:17.040 they failed it. It was the stuff that matters. They 0:15:17.040 --> 0:15:18.360 are what they stand. 0:15:18.080 --> 0:15:21.400 For exactly even above the policy level, the values and 0:15:21.440 --> 0:15:23.520 the principles that give rise to the policies in the 0:15:23.520 --> 0:15:26.320 first place. And that's something you don't like. John Howard 0:15:26.400 --> 0:15:28.520 used to say, you don't fatten a pig on market day, 0:15:28.920 --> 0:15:31.920 You've got to do that years in advance. And so 0:15:32.080 --> 0:15:36.240 Australians now no one is buying the Liberal brand. The 0:15:36.280 --> 0:15:39.160 reason they're not buying the Liberal brand is that nobody's selling. 0:15:38.920 --> 0:15:39.760 It, you know. 0:15:40.560 --> 0:15:43.320 And that is what we've been saying on Sky News, 0:15:43.360 --> 0:15:46.040 one of the few media outlets who's been pointing out 0:15:46.120 --> 0:15:50.960 that the Liberals, well since the Voice where they had 0:15:51.240 --> 0:15:54.240 the Trump for they did stand for something and articulated 0:15:54.280 --> 0:15:57.520 that position very well. They haven't stood for anything. Where 0:15:57.560 --> 0:16:01.320 is the policy differentiation? Where are they taking it up 0:16:01.360 --> 0:16:03.920 to labor and giving the electro to clear choice and 0:16:03.960 --> 0:16:06.040 saying this is who we are what we stand for. 0:16:06.600 --> 0:16:08.680 And you're right, it's too late to do it during 0:16:08.720 --> 0:16:11.160 an election campaign. You need to have come to that 0:16:11.240 --> 0:16:16.600 position organically throughout. You can't just show up and say 0:16:17.800 --> 0:16:18.440 we are this. 0:16:18.880 --> 0:16:20.880 You have to drive it and you have to believe 0:16:20.920 --> 0:16:24.000 in it. And even at the highest brand level that 0:16:24.040 --> 0:16:27.479 they really spoke about was their line for the election campaign, 0:16:27.880 --> 0:16:31.960 Let's get Australia back on track. Yeah, okay, so what's 0:16:32.040 --> 0:16:32.480 the track? 0:16:33.120 --> 0:16:33.920 Where does it lead? 0:16:34.400 --> 0:16:34.600 Yeah? 0:16:35.000 --> 0:16:37.880 It's a gym that you included net zero that would 0:16:38.000 --> 0:16:43.800 not even deviate on a policy areas as harmful to 0:16:43.880 --> 0:16:45.960 their brand as net zero and I think they still 0:16:46.040 --> 0:16:49.560 understand that now. Talking about social media, because so many 0:16:49.680 --> 0:16:54.960 now consume their news consumed information via social media, I've 0:16:55.000 --> 0:16:58.160 got to say Labour's campaign wasn't particularly great, but the 0:16:58.200 --> 0:17:00.000 Coalition seemed to particularly str. 0:17:00.320 --> 0:17:01.440 In that space. 0:17:01.680 --> 0:17:06.919 How can they reach younger voters effectively through social media? 0:17:08.080 --> 0:17:11.919 Well, the important thing is don't try so hard to 0:17:11.960 --> 0:17:15.160 fit into your environment that you change who you are. 0:17:15.840 --> 0:17:19.080 It really comes back again to being confident about who 0:17:19.119 --> 0:17:22.000 you are and saying these are our principles and then 0:17:22.160 --> 0:17:24.720 finding a way to express it in a way that's 0:17:25.080 --> 0:17:28.119 new and true for young people. Trying to find a 0:17:28.160 --> 0:17:32.000 way to really articulate that without trashing your brand by 0:17:32.080 --> 0:17:35.639 doing things such as that ridiculous disk track which was 0:17:36.119 --> 0:17:37.480 entirely debranding. 0:17:37.480 --> 0:17:40.280 For the Liberals, Yeah, that was a little bit cringe 0:17:41.680 --> 0:17:45.880 labor though landslide victory, so they can take all the plauded. 0:17:46.080 --> 0:17:48.560 What did they do well or were they just lucky 0:17:48.600 --> 0:17:50.840 to have really little opposition at this election? 0:17:51.440 --> 0:17:54.439 I think in large part it is the latter. This 0:17:54.640 --> 0:17:58.960 was not a contest of high minded ideals expressed brilliantly 0:17:59.080 --> 0:18:04.840 by two top notch opponents. They didn't do anything particularly 0:18:04.840 --> 0:18:07.440 well from a brand point of view. What they did 0:18:07.520 --> 0:18:11.879 do is define Peter Dutton on their terms very very well, 0:18:12.320 --> 0:18:17.280 and they had the most powerful negative line of the campaign, 0:18:17.720 --> 0:18:20.720 which was he cuts you pay. And they managed to 0:18:20.920 --> 0:18:24.560 again frame nuclear in their own terms, making up their 0:18:24.600 --> 0:18:27.960 own numbers, convincing people of those numbers and saying this 0:18:28.000 --> 0:18:29.560 is what is going to cost six. 0:18:30.080 --> 0:18:34.359 Negative campaigns are enormously effective. People say they don't like it, 0:18:34.440 --> 0:18:37.400 that don't like when politicians or political parties go negative, 0:18:37.480 --> 0:18:41.080 but the proof is there that they work, and that's 0:18:41.119 --> 0:18:43.880 why labor go to these sorts of campaigns, whether it's 0:18:43.920 --> 0:18:46.840 many scale, nuclear or cuts. 0:18:47.800 --> 0:18:49.919 They work better for the incumbent than they do for 0:18:49.960 --> 0:18:54.680 the opposition. And in this situation, you know, the environment 0:18:54.920 --> 0:19:00.520 was that we had a really uncertain geostrategic ron happening. 0:19:00.560 --> 0:19:04.600 We had you know, China conducting live fire exercises three 0:19:04.680 --> 0:19:07.359 hundred k's off the coach of Sydney. We had Trump 0:19:07.400 --> 0:19:13.320 firing off tariffs every which way. People were feeling nervous 0:19:13.920 --> 0:19:17.320 and sort of leaning towards the incumbent, and that would 0:19:17.359 --> 0:19:21.879 have required the liberals to define something really really compelling 0:19:22.320 --> 0:19:24.760 based on liberal values to do it. It was an 0:19:24.880 --> 0:19:27.679 uphill battle in the first place, yes, but they just 0:19:27.960 --> 0:19:30.359 couldn't do it. I think they were sort of this 0:19:30.480 --> 0:19:34.359 time late last year, they were in the lead in 0:19:34.440 --> 0:19:37.359 terms of the polls, and also Peter Dutton's preferred prime 0:19:37.359 --> 0:19:39.560 minister rating was in a really really good space. He 0:19:39.640 --> 0:19:42.680 looked like a leader. Late last year it was as 0:19:42.680 --> 0:19:46.120 if they were defending a lead that didn't really. 0:19:45.880 --> 0:19:47.320 Exist, and I think they got. 0:19:47.119 --> 0:19:50.240 Failed to deliver on a brand plan. 0:19:50.680 --> 0:19:53.119 They were playing like they were in front, and I 0:19:53.160 --> 0:19:56.439 think that we're getting some poor polling data that they 0:19:56.440 --> 0:19:59.439 were relying on and ignoring everything else around them. 0:19:59.520 --> 0:20:01.480 Richard Ralph Smith, thank you so much for your time tonight. 0:20:01.520 --> 0:20:02.199 All right, thank you. 0:20:03.080 --> 0:20:03.840 Still to come. 0:20:04.240 --> 0:20:08.720 Lefties a losing it? Plus will we see record amounts. 0:20:08.240 --> 0:20:10.920 Of corporate virtue signaling during Pride Month? 0:20:11.280 --> 0:20:24.240 Kosher Gator has the details. You're watching the Reader Panny 0:20:24.320 --> 0:20:27.640 Show and it's time for Lefty's Losing It. I don't 0:20:27.640 --> 0:20:30.400 know how to apologize for what I'm about to show you, 0:20:30.440 --> 0:20:33.520 but just know this hurts me as much as it's 0:20:33.560 --> 0:20:36.639 going to hurt you. Let's have a look at trump 0:20:36.720 --> 0:20:41.480 deranged Rosie O'Donnell, who has fled the country because of potus, 0:20:41.640 --> 0:20:45.040 but she has returned from Ireland to film this hot 0:20:45.119 --> 0:20:47.160 mess for Sex and the City spin off. 0:20:47.720 --> 0:20:52.600 Just like that, enough talking, let's just dive right in. 0:20:53.080 --> 0:20:58.280 It felt so I don't know electric and yet still 0:20:58.359 --> 0:21:02.520 so natural. I never dreamed my first time could be 0:21:02.600 --> 0:21:03.560 both those things. 0:21:04.119 --> 0:21:04.920 First time. 0:21:06.320 --> 0:21:09.920 You were a virgin, Yes, I'm a nun. 0:21:10.359 --> 0:21:15.560 Yes, that was Rosi o'donald playing a virgin none called 0:21:15.680 --> 0:21:18.880 Mary who ends up in bed with Miranda played by 0:21:18.960 --> 0:21:21.960 Cynthia and Nixon, the worst character on Sex and the City. 0:21:21.960 --> 0:21:25.320 I think you'll agree, and that show jumped the shark 0:21:25.680 --> 0:21:27.160 many many moons ago. 0:21:27.280 --> 0:21:29.359 But at least Rosi o'donald. 0:21:28.840 --> 0:21:32.520 And Cynthia Nixon could share their deranged hatred of Trump 0:21:32.600 --> 0:21:38.680 together in between takes. Both are ardent Trump haters and mothers. 0:21:38.280 --> 0:21:40.119 Of non binary or trans children. 0:21:40.160 --> 0:21:46.120 Remember Cynthia Nixon boasted about having her daughter's healthy breast removed. 0:21:46.320 --> 0:21:51.000 They call it top surgery. My hand had his. 0:21:51.320 --> 0:21:58.800 Top surgery, ass NYU a number of years ago. Please 0:21:59.440 --> 0:22:04.359 work pastic His surgeon was the best we could have imagined. 0:22:04.720 --> 0:22:07.320 It's time to check in with Joe Biden. 0:22:07.440 --> 0:22:10.440 The former president has his good days and he has 0:22:10.520 --> 0:22:11.800 his bad days. 0:22:11.480 --> 0:22:15.040 But every day is a delusional day. Listen to this. 0:22:15.280 --> 0:22:18.240 And there's also been a lot of discussion recently about 0:22:18.320 --> 0:22:21.960 your mental and physical capabilities while you were in office. 0:22:22.119 --> 0:22:25.240 You can see that I'm mentally incompetent and I can't walk, 0:22:25.280 --> 0:22:26.080 and I can beat the. 0:22:26.000 --> 0:22:27.720 Hell out of both of them. Do you want to 0:22:27.760 --> 0:22:31.240 reply to any of those reports, and also to the 0:22:31.280 --> 0:22:34.080 fact that there are some Democrats who are now questioning 0:22:34.119 --> 0:22:36.840 whether you should have run for reelection in the first place. 0:22:37.119 --> 0:22:37.800 Run against me that. 0:22:40.080 --> 0:22:40.960 Because I'd have beaten it. 0:22:41.440 --> 0:22:42.440 Do you have any regrets? 0:22:42.800 --> 0:22:43.320 No, I don't know. 0:22:43.400 --> 0:22:43.800 Your guests. 0:22:43.920 --> 0:22:49.240