WEBVTT - My Mess Was the Map: The Business Story I've Never Told Properly

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<v Speaker 1>Dad was there and he saw me and he came

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<v Speaker 1>up to me and he said, you're better than this.

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<v Speaker 1>He didn't mean to come across as judgmental, but he

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<v Speaker 1>just knew that the talents that he saw in me

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<v Speaker 1>and how I am, he just was like, you shouldn't

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<v Speaker 1>be doing this. And that was hard. It was hard

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<v Speaker 1>to hear. There was definitely a hit to the ego,

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<v Speaker 1>that's for sure. Hello guys, and welcome back to Stepping Up.

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<v Speaker 1>I'm recording this actually at home. I set up a

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<v Speaker 1>little I know, if you guys remember, so the first

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<v Speaker 1>season of Stepping Up, I recorded everything from home, and

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<v Speaker 1>then obviously now we're with Nova, which is super exciting

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<v Speaker 1>but which I will talk about a bit in this episode.

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<v Speaker 1>But life gets busy, you know, life just gets so chaotic.

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<v Speaker 1>And I was like, you know what, and I love

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<v Speaker 1>going to Nova. I love the vibe. I love being

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<v Speaker 1>on to record there. But it's been a bit of

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<v Speaker 1>a season over here at the Pace House with you

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<v Speaker 1>kids and work and all the things. You know, we're

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<v Speaker 1>doing our planners for twenty twenty seven, which is crazy,

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<v Speaker 1>and it's funny with that. I'm always like thinking it's

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<v Speaker 1>a year ahead than what It is just because in

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<v Speaker 1>my brain, I've been living in twenty twenty seven for

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<v Speaker 1>a while now. We start our plannings in January, so

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<v Speaker 1>that's a little bit of insight into that, but you're

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<v Speaker 1>going to get a lot more insight into what it

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<v Speaker 1>happens behind the scenes at you know, running a stationary

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<v Speaker 1>brand at e COMM brand that started from my garage.

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<v Speaker 1>And this isn't going to be an episode just for

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<v Speaker 1>people who are interested in business or business owners. This

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<v Speaker 1>is for literally everybody on doing it scared because none

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<v Speaker 1>of us are ever ready and you will know that

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<v Speaker 1>very much by the end of this episode. There's so

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<v Speaker 1>much in this episode I you know, haven't shared anywhere

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<v Speaker 1>else except my book. I shared a fair bit of

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<v Speaker 1>that in my book. But there's so many fuck ups

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<v Speaker 1>I've done in my business. It's insane, And in this

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<v Speaker 1>episode you were going to look and in this episode

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<v Speaker 1>you're going to see the transformation and like, just how

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<v Speaker 1>ironic it is that me from where I came from

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<v Speaker 1>and how my brain works and how chaotic I was

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<v Speaker 1>as a kid and as a teenager and still am.

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<v Speaker 1>It's so insanely ironic that I run a stationary brand.

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<v Speaker 1>It's insane. But back to the house, so over here, Like,

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<v Speaker 1>as you guys know, we moved into his house a

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<v Speaker 1>year and a half ago now, which is insane, but

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<v Speaker 1>we've had a little bit of progress. We want to

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<v Speaker 1>give a bit of a life update first, but we finally

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<v Speaker 1>the laundry is going in. We've had we've got like taps,

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<v Speaker 1>which is really helpful. Like who would have thought having

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<v Speaker 1>running water in your house would be helpful? Now, don't

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<v Speaker 1>get me wrong, we have had taps for a while,

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<v Speaker 1>but now it's like we've got them in all the

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<v Speaker 1>bathrooms and the laundry and stuff we have. Yeah, we've

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<v Speaker 1>had a bit of progress lately, which is good. You'll

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<v Speaker 1>definitely get some more pace house updates on like Instagram

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<v Speaker 1>and stuff like that. And if you guys knew here,

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<v Speaker 1>my husband and I Ryan, he's a builder. We just

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<v Speaker 1>moved into our dream home. It's unfinished because life happens,

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<v Speaker 1>you know, and shit's expensive, which is fine. So I'm

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<v Speaker 1>turning our unfinished house into a home, which is an eventure.

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<v Speaker 1>But I do love it because, you know, because the

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<v Speaker 1>girls have also seen our two kids, they've seen what

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<v Speaker 1>it takes like, they've seen me behind the scenes. With

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<v Speaker 1>my business. They've seen Ryan build it. They see what

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<v Speaker 1>goes into it, and like the hard work that goes into,

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<v Speaker 1>you know, bloody creating a home. I remember the day

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<v Speaker 1>we've got door handles on the doors. The girls were

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<v Speaker 1>just like, Mum, I've got a door handle and I

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<v Speaker 1>was like, go you good thing. It's just the little

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<v Speaker 1>things you know in life. But yes, so I'm literally

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<v Speaker 1>just really focusing on getting ourselves set up here. And

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<v Speaker 1>I know that does sound silly because it has been

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<v Speaker 1>a year and a half, but as you guys know,

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<v Speaker 1>I wrote my book which is Mastering My Messy Your Life,

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<v Speaker 1>which is I'm just love seeing all your feedback and

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<v Speaker 1>how many of you guys are reading it that you

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<v Speaker 1>relate to it so well. It means a lot to me,

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<v Speaker 1>so thank you. And yeah, like we just you got

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<v Speaker 1>to take things by the budget. You got to take

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<v Speaker 1>things by the balls, by the budget. So we're just

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<v Speaker 1>doing things in phases, which is fine. But before you

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<v Speaker 1>roll your eyes and you're like, oh, here we go,

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<v Speaker 1>Steph's doing a bloody business episode. As I said, this

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<v Speaker 1>episode is incredibly important for everyone. You know, by the

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<v Speaker 1>end of this episode, you're going to truly know and

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<v Speaker 1>see and understand that you know, nobody knows what they're doing,

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<v Speaker 1>and especially the people you look up to. Most they

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<v Speaker 1>did not know what they're doing, and they likely still

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<v Speaker 1>don't know what they're doing. Because, as I say, new level,

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<v Speaker 1>new devil, no matter if it's business, if it's you know, hobbies,

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<v Speaker 1>if it's at work, anything, whenever you hit a new level,

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<v Speaker 1>there's going to be new hardships and new hurdles to cross,

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<v Speaker 1>and usually they're bigger. They always are bigger. So I

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<v Speaker 1>always say, new level, new devil. And I still don't

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<v Speaker 1>know what I'm doing. You know, I started this like Instagram, blog, whatever,

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<v Speaker 1>ten years ago, and you know my business steph Face Planners,

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<v Speaker 1>which is, you know, tools for messy minds of the world.

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<v Speaker 1>I started that like six years ago, and I still

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<v Speaker 1>don't I know what I'm doing. So then you hire

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<v Speaker 1>people that do know what they're doing in certain areas,

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<v Speaker 1>which is very helpful, but you know, no one knows

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<v Speaker 1>what they're doing, not like not the people you follow,

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<v Speaker 1>not the founder you look up to, not not like

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<v Speaker 1>even people in your own lives that you think like,

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<v Speaker 1>you look at them and they just have such confidence

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<v Speaker 1>and you think they just know their shit, but I

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<v Speaker 1>trust you that when they started and even now they're

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<v Speaker 1>winging it in every sense of the word. And the

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<v Speaker 1>thing is that's not bad news. That's very much good

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<v Speaker 1>news to show you guys that, like, the people who

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<v Speaker 1>do the thing aren't the ones that figured it out first.

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<v Speaker 1>You achieve things by doing, not by planning. What you

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<v Speaker 1>can learn by actually doing will always trump you over planning.

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<v Speaker 1>And again I'm a planner, brand founder, whatever. They're just

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<v Speaker 1>the ones that started before they figured it out yet,

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<v Speaker 1>and you figure it out along the way. Just like motherhood,

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<v Speaker 1>I know them. Any of the mom's listening right now,

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<v Speaker 1>like you could not read. Look, I remember before I

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<v Speaker 1>got pregnant with Harper, I read every baby book. I

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<v Speaker 1>was like, I'm going to be so ready for this.

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<v Speaker 1>I'm going to like kill this. And you cannot learn

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<v Speaker 1>by planning. You have to learn by doing, and that's

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<v Speaker 1>how we grow unfortunately at times. So and this is

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<v Speaker 1>good again. This is going to apply to anything you

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<v Speaker 1>do in life, whether you want to apply for a

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<v Speaker 1>new job or start a new hobby or maybe like

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<v Speaker 1>go to a new book club or something. It's always

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<v Speaker 1>just doing it scared now in order for you to

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<v Speaker 1>understand the transformation here, but also the lesson in this,

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<v Speaker 1>you need to understand where I came from. Now, I

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<v Speaker 1>was always the messy kid. I was so bad that

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<v Speaker 1>my mother. I got home from school one day and

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<v Speaker 1>I came home to a plastic blue and white shower

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<v Speaker 1>curtain that had dolphins frolicking across it, and it was

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<v Speaker 1>hung across my bookshelves, and in my bookshelves were like

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<v Speaker 1>toys and books and just little things that I used

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<v Speaker 1>to collect. And it was absolute. It was an absolute mess,

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<v Speaker 1>and my mother couldn't deal with looking at it anymore,

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<v Speaker 1>so she hung a shower curtain. And it's also a

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<v Speaker 1>metaphor for how we handled things in our family back then,

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<v Speaker 1>is that we used We used to hide the mess

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<v Speaker 1>behind the curtain and pretend it wasn't there. Unfortunately, we're

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<v Speaker 1>doing that if you continue to let the mess accumulate.

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<v Speaker 1>There's only so long that the mess is going to

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<v Speaker 1>be able to hide behind a curtain before it becomes

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<v Speaker 1>bursting out and falls all over the floor. Now, I

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<v Speaker 1>remember I was always just off with the fairies. I

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<v Speaker 1>was diagnosed with add at age six, and for a

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<v Speaker 1>girl in the nineties, that was you know, pretty rare.

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<v Speaker 1>I just couldn't have anything I wasn't interested in, I

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<v Speaker 1>could not focus on. I was always reactive, you know,

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<v Speaker 1>as I got older, I was never organized. I was

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<v Speaker 1>very very reactive, and I was just an absolute mess.

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<v Speaker 1>I you know, I always just felt like everyone's brains

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<v Speaker 1>must have just been so nice and quiet, and mine

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<v Speaker 1>just had twenty million conversations going on at once. And

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<v Speaker 1>you know, I remember sitting in the classroom in primary

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<v Speaker 1>school and just constantly zoning out the window because you know,

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<v Speaker 1>there's a bird out the window. And then I could hear,

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<v Speaker 1>you know, the pencils scraping against the paper, and like

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<v Speaker 1>feet tapping on the floor and then the chalkboard, and

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<v Speaker 1>it was just the world has just always been so

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<v Speaker 1>loud for me. And so I find that I disassociate

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<v Speaker 1>or I numb out by zoning out. And that got

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<v Speaker 1>me into a lot of trouble as a kid and

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<v Speaker 1>as an adult as well. And I do see that

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<v Speaker 1>a lot in my kids now. So she one of

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<v Speaker 1>the girls, she says, my teacher says this, and I'm

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<v Speaker 1>like yes, and I'm like, you know what I get

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<v Speaker 1>that I do? And you know, I always felt like

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<v Speaker 1>I just my brain was always off in a million

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<v Speaker 1>different directions, and that very much showed up later. I

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<v Speaker 1>remember sitting in high school and everyone was saying what

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<v Speaker 1>they wanted to be when they grow up, you know.

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<v Speaker 1>You know, my friend Evan wanted to be an engineer,

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<v Speaker 1>and then my friend Ash was going to be a teacher,

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<v Speaker 1>and I was like, I don't know what I want

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<v Speaker 1>to be, you know, I always wanted to just do

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<v Speaker 1>all of it. I remember being seventy years old and

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<v Speaker 1>I would get these old sheets we had. We had

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<v Speaker 1>a bunch of old sheets in our house, and I

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<v Speaker 1>would draw Pokemon onto them with text and then like

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<v Speaker 1>cut them out and i'd have the front layer, which

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<v Speaker 1>was the drawing in the back, and then I would

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<v Speaker 1>sew them up and then stuff them with more sheets

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<v Speaker 1>and make them into like Pokemon toys, and I'd sell

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<v Speaker 1>them on the street to the kids. So I've always

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<v Speaker 1>just had this like entrepreneurial streak to me. And then

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<v Speaker 1>when I wasn't selling Pokemon toys, you know, I did

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<v Speaker 1>a really killer nine Tales. I remember selling that for

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<v Speaker 1>like three bucks, So I was a bargain in my opinion.

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<v Speaker 1>I was inside and I was running my own newspaper

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<v Speaker 1>called The Dolphin Daily, very on trend. It's all about

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<v Speaker 1>the aquatic mammals. Okay, the publication for that, and I

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<v Speaker 1>would interview my name and dad on like their favorite

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<v Speaker 1>breakfast food and you know, what their favorite color was,

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<v Speaker 1>because the people needed to know the truth. So I

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<v Speaker 1>had this bustling newspaper as a kid as well, and

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<v Speaker 1>I felt like that throughout, you know, my teenage years.

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<v Speaker 1>I wanted to do fashion, I wanted to do interior design,

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<v Speaker 1>but I also wanted to be a journalist because I

0:10:15.280 --> 0:10:18.760
<v Speaker 1>loved writing, and I remember writing was always my outlet,

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<v Speaker 1>you know, when I felt like I didn't have a

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<v Speaker 1>voice growing up at home. You know, again, definitely if

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<v Speaker 1>you interested in this story and like how I turned,

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<v Speaker 1>like mastered my messy mind and things like that and

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<v Speaker 1>my messy life, definitely like read it because I go

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<v Speaker 1>into it a lot more. But my childhood was pretty chaotic,

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<v Speaker 1>and it was it was pretty rough, and you know,

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<v Speaker 1>there's always going to be people out there that have

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<v Speaker 1>it worse. But it's when I felt like I didn't

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<v Speaker 1>have a say or anywhere to really go to. When

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<v Speaker 1>my nan wasn't home, I would just write and I

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<v Speaker 1>would just escape into these worlds. So I would write

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<v Speaker 1>and read and that's why Harry Potter became my biggest

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<v Speaker 1>like my friends, which sounds so lame, but I was

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<v Speaker 1>just always lost in books or lost in worries. So

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<v Speaker 1>you know, I wanted to do journalism and all these things.

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<v Speaker 1>And then I was in high school and everyone just

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<v Speaker 1>knew their one thing, like I'm like, I just don't

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<v Speaker 1>know what my one thing is. Like I didn't want

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<v Speaker 1>one path. And you know, when I was a kid,

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<v Speaker 1>I thought me having all these hobbies in interest was

0:11:18.679 --> 0:11:20.959
<v Speaker 1>a positive thing. But as I got older, I realized

0:11:21.000 --> 0:11:23.200
<v Speaker 1>the world just wants to put you into a box.

0:11:23.600 --> 0:11:25.559
<v Speaker 1>They want you to follow the path that they all

0:11:25.640 --> 0:11:28.560
<v Speaker 1>know is safe and what works, because that's what society

0:11:28.559 --> 0:11:31.079
<v Speaker 1>tells us to do. And I didn't want to do that.

0:11:31.280 --> 0:11:33.880
<v Speaker 1>And you know, my friends would call me crunchy and

0:11:34.400 --> 0:11:36.959
<v Speaker 1>with you guys don't know this millennial reference, it means,

0:11:37.440 --> 0:11:39.520
<v Speaker 1>you know, I had like I had actually dark blonde

0:11:39.520 --> 0:11:41.200
<v Speaker 1>hair on the outside, but it's like brown hair, brown

0:11:41.200 --> 0:11:42.960
<v Speaker 1>on the outside and blonde on the inside. And I

0:11:43.000 --> 0:11:45.760
<v Speaker 1>got caught that because I was just always off thinking

0:11:46.000 --> 0:11:49.319
<v Speaker 1>of cool ideas I can do, and all these different things.

0:11:50.160 --> 0:11:52.319
<v Speaker 1>And I just remember sitting in the library in year

0:11:52.320 --> 0:11:55.839
<v Speaker 1>ten and our teacher was hammering home how important the

0:11:56.000 --> 0:11:58.800
<v Speaker 1>HC is. Like if you don't do well in this,

0:11:59.000 --> 0:12:01.760
<v Speaker 1>like you're done for basically, like you need to do this,

0:12:01.840 --> 0:12:04.360
<v Speaker 1>go to UNI, get the job, work nine to five

0:12:04.840 --> 0:12:06.920
<v Speaker 1>until you're like eighty years old, and then retire, you

0:12:06.960 --> 0:12:09.160
<v Speaker 1>know what I mean. And I remember sitting there and

0:12:09.200 --> 0:12:11.440
<v Speaker 1>they're telling me like I had to pick what my

0:12:11.559 --> 0:12:15.360
<v Speaker 1>thing was, and I remember thinking, like, dude, I just

0:12:15.880 --> 0:12:17.959
<v Speaker 1>like my boobs just came in, and now you want

0:12:18.000 --> 0:12:19.959
<v Speaker 1>me to pick what uniform I need to shove them into,

0:12:20.120 --> 0:12:21.680
<v Speaker 1>Like I don't even know how to operate them yet.

0:12:22.640 --> 0:12:24.560
<v Speaker 1>Like it was just wild to me. And I just

0:12:24.679 --> 0:12:27.959
<v Speaker 1>always said like I felt like I just felt like

0:12:28.000 --> 0:12:30.400
<v Speaker 1>everyone got a map and mine was from TEMU and

0:12:30.400 --> 0:12:34.840
<v Speaker 1>it smells funny. I just did not understand everyone knew

0:12:35.120 --> 0:12:39.040
<v Speaker 1>what exactly they wanted to do. And from there, as

0:12:39.040 --> 0:12:42.120
<v Speaker 1>you could clearly tell, I became known as the jack

0:12:42.160 --> 0:12:44.760
<v Speaker 1>of all trades. I just remember so many times that

0:12:44.840 --> 0:12:47.280
<v Speaker 1>you know, I was in between career choices or what

0:12:47.320 --> 0:12:49.120
<v Speaker 1>I was doing, you know, After high school, I went

0:12:49.160 --> 0:12:51.760
<v Speaker 1>to UNI. I did journalism, but I didn't want to

0:12:51.800 --> 0:12:54.040
<v Speaker 1>have to write about politics and board guys in suits,

0:12:54.080 --> 0:12:58.480
<v Speaker 1>like that's boring, so I reluctant. I did finish my degree,

0:12:58.520 --> 0:13:01.320
<v Speaker 1>but it was painful. And from there I wanted to

0:13:01.320 --> 0:13:03.559
<v Speaker 1>do makeup because I wanted to make people feel beautiful

0:13:03.600 --> 0:13:05.800
<v Speaker 1>and bring out their inner beauty. So I went and

0:13:05.800 --> 0:13:08.760
<v Speaker 1>did makeup school, I went, traveled to Sydney. I did that,

0:13:09.120 --> 0:13:11.959
<v Speaker 1>you know, full time, and then I also worked multiple jobs,

0:13:12.200 --> 0:13:14.600
<v Speaker 1>and you know, it wasn't like I was sitting on

0:13:14.640 --> 0:13:17.480
<v Speaker 1>my ass, like I was working really hard. And by then,

0:13:17.559 --> 0:13:20.320
<v Speaker 1>you know, I had met my then boyfriend Ryan, who's

0:13:20.320 --> 0:13:23.680
<v Speaker 1>my husband now, and we were working towards these goals together,

0:13:24.040 --> 0:13:27.120
<v Speaker 1>and I was making decent income from all the things.

0:13:27.160 --> 0:13:29.160
<v Speaker 1>But I just remember always seeing, you know, maybe catching

0:13:29.200 --> 0:13:31.800
<v Speaker 1>up with friends from school or seeing our friends from

0:13:31.840 --> 0:13:34.679
<v Speaker 1>that time, OK, at parties and things, and they're like,

0:13:34.760 --> 0:13:36.400
<v Speaker 1>or Steph, what are you doing? And then I would

0:13:36.440 --> 0:13:38.560
<v Speaker 1>probably be doing the next thing and the next thing,

0:13:38.600 --> 0:13:40.440
<v Speaker 1>and they'd always say, oh, step here, just a jack

0:13:40.480 --> 0:13:42.439
<v Speaker 1>of all trades, and I always would wait for them

0:13:42.440 --> 0:13:47.200
<v Speaker 1>to say master of none. But it was just you know,

0:13:47.240 --> 0:13:49.000
<v Speaker 1>and I did. I'd see my friends they had gone

0:13:49.000 --> 0:13:50.840
<v Speaker 1>to UNI and then they'd gone and got the job

0:13:50.880 --> 0:13:53.360
<v Speaker 1>that they were technically meant to get from UNI, and

0:13:53.400 --> 0:13:54.880
<v Speaker 1>I was like, no, I don't want to do that.

0:13:54.960 --> 0:13:58.280
<v Speaker 1>Like I obviously didn't believe in the whole sunk costs fallacy,

0:13:58.320 --> 0:14:01.960
<v Speaker 1>which is, you know, people sticking things out just because

0:14:01.960 --> 0:14:04.360
<v Speaker 1>of the time they've already put into it. I just

0:14:04.400 --> 0:14:06.120
<v Speaker 1>didn't believe that. And I think a lot of that

0:14:06.160 --> 0:14:09.000
<v Speaker 1>came from my nan, Like she was always very much like,

0:14:09.080 --> 0:14:11.480
<v Speaker 1>you go and do what you're passionate about, and she'd

0:14:11.480 --> 0:14:13.360
<v Speaker 1>always tell me, like, you're going to go on to

0:14:13.360 --> 0:14:16.440
<v Speaker 1>do such great things. And I just didn't see that

0:14:16.559 --> 0:14:19.160
<v Speaker 1>for myself, especially when the world had already gotten to

0:14:19.240 --> 0:14:22.120
<v Speaker 1>me by then that you know, my passion and my

0:14:22.240 --> 0:14:24.520
<v Speaker 1>burning desire to do all these things they had reduced

0:14:24.560 --> 0:14:28.120
<v Speaker 1>to like a little flickering flame. And it was rough,

0:14:28.160 --> 0:14:30.200
<v Speaker 1>and I just didn't have a whole lot of self confidence.

0:14:30.800 --> 0:14:32.720
<v Speaker 1>And it's kind of weld to think what I do now,

0:14:32.800 --> 0:14:35.440
<v Speaker 1>like having the podcast and talking on live TV. And

0:14:35.480 --> 0:14:37.280
<v Speaker 1>I've told you guys this before, but you know, before

0:14:37.280 --> 0:14:39.280
<v Speaker 1>I do speeches at UNI, I had to go skull

0:14:39.360 --> 0:14:41.800
<v Speaker 1>beer because I just had no confidence in myself. So

0:14:41.840 --> 0:14:44.680
<v Speaker 1>I had to reach for the liquid confidence. And then

0:14:44.720 --> 0:14:47.120
<v Speaker 1>after makeup school, I decided, you know what I really

0:14:47.200 --> 0:14:48.960
<v Speaker 1>like fitness. I got really into fitness because I had

0:14:49.000 --> 0:14:50.600
<v Speaker 1>put on twenty five kilos in a year and then

0:14:50.600 --> 0:14:52.840
<v Speaker 1>I lost it and I just really felt passionate about it.

0:14:53.240 --> 0:14:54.720
<v Speaker 1>So I went and worked at a gym too, and

0:14:54.760 --> 0:14:57.600
<v Speaker 1>then I did makeup on the weekends. So I was just,

0:14:57.800 --> 0:15:01.280
<v Speaker 1>you know, seemingly it looked like I was all over

0:15:01.320 --> 0:15:03.400
<v Speaker 1>the place and I could not stick to something. But

0:15:03.440 --> 0:15:05.040
<v Speaker 1>to me, I was just trying to figure out what

0:15:05.080 --> 0:15:07.280
<v Speaker 1>my one thing was and I wanted to try things

0:15:07.280 --> 0:15:11.680
<v Speaker 1>on for sites. I still remember this time, and I

0:15:11.720 --> 0:15:14.360
<v Speaker 1>was handing out flies outside of Woolworths when I was

0:15:14.360 --> 0:15:16.400
<v Speaker 1>working at the gym. So I would work at the

0:15:16.440 --> 0:15:18.000
<v Speaker 1>gym during the week full time, and then on the

0:15:18.040 --> 0:15:20.800
<v Speaker 1>weekends I had my own makeup business, which was actually

0:15:21.000 --> 0:15:23.120
<v Speaker 1>like very successful. I was booked out for two years

0:15:23.160 --> 0:15:25.480
<v Speaker 1>in advance. Then on the weekend I would do weddings

0:15:26.120 --> 0:15:27.760
<v Speaker 1>and you know, Ryan and I at that time, we

0:15:27.760 --> 0:15:30.880
<v Speaker 1>were saving for our wedding and it was great money.

0:15:30.880 --> 0:15:33.320
<v Speaker 1>And I just remember this like Dad. Dad was there

0:15:33.360 --> 0:15:35.280
<v Speaker 1>and he saw me and he came up to me

0:15:35.760 --> 0:15:38.880
<v Speaker 1>and he said you're better than this. And I know,

0:15:39.600 --> 0:15:44.040
<v Speaker 1>like my dad meant well and he didn't mean to

0:15:44.080 --> 0:15:47.640
<v Speaker 1>come across as judgmental, but he just knew that the

0:15:47.680 --> 0:15:49.760
<v Speaker 1>talents and I guess the talents that he saw in

0:15:49.800 --> 0:15:56.640
<v Speaker 1>me and how I am. He just was like, you, you

0:15:54.520 --> 0:15:57.120
<v Speaker 1>shouldn't be doing this. And that was hard. It was

0:15:57.200 --> 0:15:59.520
<v Speaker 1>hard to hear. It was definitely a hit to the ego,

0:15:59.560 --> 0:16:03.360
<v Speaker 1>that's for sure. But back then I didn't realize that,

0:16:04.360 --> 0:16:09.360
<v Speaker 1>you know, it was just such a different time. Like

0:16:09.480 --> 0:16:12.000
<v Speaker 1>a key example is when teachers would say to us,

0:16:12.040 --> 0:16:13.360
<v Speaker 1>you know, you need to learn math because you're not

0:16:13.400 --> 0:16:14.920
<v Speaker 1>going to be able to walk around with a calculator

0:16:14.920 --> 0:16:18.920
<v Speaker 1>in your pocket, and we literally do everything. Is just

0:16:18.960 --> 0:16:21.760
<v Speaker 1>such a different time, and you're finding now that the

0:16:21.880 --> 0:16:24.600
<v Speaker 1>people that the multi passionate messes of the world, they're

0:16:24.600 --> 0:16:26.400
<v Speaker 1>the ones that are coming out on top. Now. You know,

0:16:26.440 --> 0:16:30.040
<v Speaker 1>we've got our online We've got you know, the online

0:16:30.040 --> 0:16:32.680
<v Speaker 1>world where you can literally make money from what you're

0:16:32.720 --> 0:16:35.280
<v Speaker 1>passionate about. And I had no idea like that was

0:16:35.320 --> 0:16:39.160
<v Speaker 1>even going to be a thing one day now, my

0:16:39.360 --> 0:16:41.880
<v Speaker 1>love for planners, You're probably wondering, like, Okay, Stephan, where

0:16:41.880 --> 0:16:44.840
<v Speaker 1>does this come in? Well, It was all sparked by

0:16:44.880 --> 0:16:47.280
<v Speaker 1>a two thousandth movie called New York Minute with Mary

0:16:47.320 --> 0:16:49.640
<v Speaker 1>Kate and Ashley the Awsome Twins. And I remember watching

0:16:49.640 --> 0:16:54.080
<v Speaker 1>this movie and there was Mary Kate who played Riley.

0:16:54.120 --> 0:16:55.400
<v Speaker 1>I think her name was Riley in it. I can't

0:16:55.400 --> 0:17:00.800
<v Speaker 1>remember anyway, Jane and know what was her name? Anyway,

0:17:01.080 --> 0:17:04.520
<v Speaker 1>Mary Kate played like the messy, chaotic twin in the movie,

0:17:04.560 --> 0:17:06.160
<v Speaker 1>so she was very much me. She had the band

0:17:06.160 --> 0:17:08.560
<v Speaker 1>T shirt. She was just an absolute mess, like couldn't

0:17:08.560 --> 0:17:11.320
<v Speaker 1>get herself out of bed. And then there was Jane Ryan. Now,

0:17:11.440 --> 0:17:15.160
<v Speaker 1>Jane Ryan became my icon. She was so well put together.

0:17:15.240 --> 0:17:17.960
<v Speaker 1>She was super organized, Like I remember in the opening scene,

0:17:18.000 --> 0:17:20.760
<v Speaker 1>like she wakes up and she opens her planner, and

0:17:20.840 --> 0:17:23.000
<v Speaker 1>when I laid my eyes on this planner, it was

0:17:23.160 --> 0:17:26.120
<v Speaker 1>absolutely beautiful. I'd always loved the start of a new

0:17:26.119 --> 0:17:28.240
<v Speaker 1>school year when you'd get your new stationary and it

0:17:28.280 --> 0:17:32.119
<v Speaker 1>would just feel like, you know, a reset, like you know,

0:17:32.280 --> 0:17:34.000
<v Speaker 1>new year, knew me kind of thing. It's like you

0:17:34.000 --> 0:17:35.800
<v Speaker 1>know when you'd rearrange your bedroom as a kid and

0:17:35.840 --> 0:17:37.920
<v Speaker 1>you'd be like, yeah, like I'm a new person. Fuck. Yeah.

0:17:38.800 --> 0:17:42.080
<v Speaker 1>It was like that. But when I saw her and

0:17:42.080 --> 0:17:46.240
<v Speaker 1>that planner. I was just obsessed ever since. Now. I

0:17:46.280 --> 0:17:49.600
<v Speaker 1>don't think it was essentially the planner itself, but it

0:17:49.640 --> 0:17:51.879
<v Speaker 1>was a symbol of everything that I wasn't and everything

0:17:51.880 --> 0:17:54.080
<v Speaker 1>that I wanted to be. I wanted to be proactive,

0:17:54.080 --> 0:17:55.879
<v Speaker 1>I wanted to be organized. I wanted to have a

0:17:55.920 --> 0:17:58.960
<v Speaker 1>memory that actually worked. I didn't want to be all

0:17:58.960 --> 0:18:00.919
<v Speaker 1>over the place all the time. I didn't want to

0:18:00.920 --> 0:18:04.000
<v Speaker 1>be such a mess. So that actually stuck with me

0:18:04.160 --> 0:18:06.359
<v Speaker 1>for a long time. And hey, look, I had tried

0:18:06.640 --> 0:18:09.080
<v Speaker 1>so many planners and I'd always only ever last two

0:18:09.119 --> 0:18:11.840
<v Speaker 1>weeks because for so many reasons. The way it was

0:18:11.880 --> 0:18:13.920
<v Speaker 1>set up was boring as dog shit. It was always

0:18:13.920 --> 0:18:16.600
<v Speaker 1>black and white inside. It was very boring. But also

0:18:16.640 --> 0:18:19.280
<v Speaker 1>they didn't have like the little constant reminders things that, yes,

0:18:19.400 --> 0:18:21.760
<v Speaker 1>maybe to everyone else comes naturally, but not to me,

0:18:22.000 --> 0:18:26.040
<v Speaker 1>So you know, for example, like writing out birthdays or

0:18:26.040 --> 0:18:28.719
<v Speaker 1>writing out homework, like when things are you because otherwise

0:18:28.800 --> 0:18:30.879
<v Speaker 1>I just look at a blank page. Sometimes I'm like,

0:18:30.920 --> 0:18:33.439
<v Speaker 1>what am I even writing? Now? This is kind of

0:18:33.440 --> 0:18:35.119
<v Speaker 1>like the story of the Chicken and the egg, like

0:18:35.160 --> 0:18:37.679
<v Speaker 1>which one came first? Now, for me, the thing that

0:18:37.760 --> 0:18:41.119
<v Speaker 1>came first was just another mummy blog. Now if you

0:18:41.200 --> 0:18:44.040
<v Speaker 1>follow me back then you would remember them just another

0:18:44.080 --> 0:18:48.080
<v Speaker 1>mummy blog era and the stepfing era. Now before you

0:18:48.119 --> 0:18:50.840
<v Speaker 1>know this big blog and you know the TV interviews

0:18:50.880 --> 0:18:53.679
<v Speaker 1>and all these things and like the podcast and staff

0:18:53.720 --> 0:18:59.159
<v Speaker 1>pace planners. This all started from a mum who just

0:18:59.160 --> 0:19:01.080
<v Speaker 1>had her first baby, who were sitting in the lound

0:19:01.160 --> 0:19:04.600
<v Speaker 1>room with postnatal depression. I just had my first daughter, Harper,

0:19:05.280 --> 0:19:10.560
<v Speaker 1>and for the first time I was still as a jack.

0:19:10.640 --> 0:19:12.800
<v Speaker 1>I always kept myself super busy. I was doing all

0:19:12.800 --> 0:19:14.960
<v Speaker 1>my hobbies and all the things and all the careers.

0:19:14.960 --> 0:19:18.399
<v Speaker 1>And then of course once you have a baby, you

0:19:18.440 --> 0:19:23.199
<v Speaker 1>are forced to stop and sometimes it can make you,

0:19:23.200 --> 0:19:27.000
<v Speaker 1>you know, reflect and realize a lot of things. And

0:19:27.040 --> 0:19:30.600
<v Speaker 1>for me, it took me about probably two weeks pro

0:19:30.680 --> 0:19:33.960
<v Speaker 1>two to four weeks where I was like, my brain

0:19:34.000 --> 0:19:36.879
<v Speaker 1>needs help, like I need connection, I need something. And

0:19:36.920 --> 0:19:39.920
<v Speaker 1>I was going through the trenches of post natal depression.

0:19:39.920 --> 0:19:43.280
<v Speaker 1>And if you've ever had it before, you'd understand how

0:19:43.440 --> 0:19:46.520
<v Speaker 1>horrific it feels. You know, I've had anxiety obviously in

0:19:46.560 --> 0:19:51.720
<v Speaker 1>ADHD my whole life, but I truly didn't. I wasn't

0:19:51.760 --> 0:19:55.080
<v Speaker 1>prepared for that. And you know, before I became a parent,

0:19:55.119 --> 0:19:58.080
<v Speaker 1>I was the perfect parent. I read all the books.

0:19:58.240 --> 0:19:59.920
<v Speaker 1>I was like, yes, I want to do a natural birth.

0:20:00.000 --> 0:20:01.960
<v Speaker 1>I wanted to do this all organic food. And then

0:20:02.040 --> 0:20:06.359
<v Speaker 1>I actually had a child and was like, oh fuck, yeah, no, no,

0:20:08.240 --> 0:20:11.120
<v Speaker 1>And it was pretty tough because, you know, especially when

0:20:11.160 --> 0:20:13.479
<v Speaker 1>you were like I wanted it, Ryan and I wanted

0:20:14.160 --> 0:20:16.119
<v Speaker 1>the children like we wanted her, and we tried for

0:20:16.160 --> 0:20:19.000
<v Speaker 1>her and we were so grateful. But then I was like,

0:20:19.119 --> 0:20:21.640
<v Speaker 1>why am I feeling like this. I didn't understand that,

0:20:22.040 --> 0:20:24.680
<v Speaker 1>you know, personal depression doesn't work like that. Just because

0:20:24.680 --> 0:20:26.520
<v Speaker 1>you want something doesn't mean it's not going to happen.

0:20:26.600 --> 0:20:30.320
<v Speaker 1>It's a whole other ballgame. So at the time I

0:20:30.400 --> 0:20:33.239
<v Speaker 1>was twenty five years old, I had no mum friends, Like,

0:20:33.600 --> 0:20:36.040
<v Speaker 1>none of my friends had kids yet. So I was,

0:20:36.080 --> 0:20:39.960
<v Speaker 1>you know, sitting at home, covered in breast milk and

0:20:40.000 --> 0:20:42.199
<v Speaker 1>formula and all those types of things, feeling like an

0:20:42.200 --> 0:20:45.040
<v Speaker 1>absolute failure and just wanting to connect with other mums.

0:20:45.040 --> 0:20:46.560
<v Speaker 1>And I was just you know, we're living in our

0:20:46.560 --> 0:20:48.679
<v Speaker 1>one bedroom unit. So at the time, I was like

0:20:48.760 --> 0:20:50.960
<v Speaker 1>nesting like a crazy person. Still, I was trying to

0:20:51.000 --> 0:20:54.879
<v Speaker 1>like maximize this the very little space that we didn't have,

0:20:55.000 --> 0:20:57.520
<v Speaker 1>so I was using hacks and things like that. I

0:20:57.560 --> 0:21:01.119
<v Speaker 1>was trying to control my external environment because inside was

0:21:01.240 --> 0:21:04.280
<v Speaker 1>just chaos. Like I was feeling a lot of different ways.

0:21:04.359 --> 0:21:06.680
<v Speaker 1>And you know, as they say, if you can't change

0:21:06.680 --> 0:21:08.639
<v Speaker 1>the big thing, you changed the little thing, because that

0:21:09.080 --> 0:21:11.600
<v Speaker 1>all helps. And that's also where I got into my

0:21:11.640 --> 0:21:13.800
<v Speaker 1>first morning routine and everything like that, which I talk

0:21:13.800 --> 0:21:17.840
<v Speaker 1>about in my book as well. Now I found myself

0:21:17.880 --> 0:21:20.040
<v Speaker 1>wanting to turn to writing again. You know, I wrote

0:21:20.080 --> 0:21:22.520
<v Speaker 1>all through my teenage years. I had a diary, which

0:21:22.600 --> 0:21:24.360
<v Speaker 1>sadly my mom found and it was a whole thing

0:21:24.359 --> 0:21:26.000
<v Speaker 1>and try to shoot me off the boarding school. That

0:21:26.040 --> 0:21:28.919
<v Speaker 1>was fun, but I really wanted to return to my

0:21:28.960 --> 0:21:31.520
<v Speaker 1>writing because it just again was an outlet. But I

0:21:31.560 --> 0:21:34.639
<v Speaker 1>also wanted to connect to other mums. So I remember

0:21:34.640 --> 0:21:36.159
<v Speaker 1>saying to Ryan a few times, like what if I

0:21:36.160 --> 0:21:38.719
<v Speaker 1>started a blog? But back then it was like not

0:21:38.840 --> 0:21:40.760
<v Speaker 1>really a thing, and I felt like it was a

0:21:40.800 --> 0:21:42.480
<v Speaker 1>bit wanky, and I didn't want people to think that

0:21:42.600 --> 0:21:44.919
<v Speaker 1>I was like maybe up myself or something, so I

0:21:44.920 --> 0:21:46.359
<v Speaker 1>put it off for a few weeks, and then I

0:21:46.359 --> 0:21:48.840
<v Speaker 1>got to the point where I was just so lonely

0:21:48.880 --> 0:21:50.800
<v Speaker 1>and just craving that connection where Ryan was like just

0:21:50.840 --> 0:21:55.560
<v Speaker 1>do it, just do it, and I did, and I

0:21:55.560 --> 0:21:57.720
<v Speaker 1>remember sitting there, I wanted to come up with a stupid,

0:21:57.760 --> 0:22:00.480
<v Speaker 1>funny name like so that's why I literally it just

0:22:00.520 --> 0:22:03.560
<v Speaker 1>another mummy blog, which sadly I got stuck with for

0:22:03.600 --> 0:22:06.920
<v Speaker 1>a long time because I got that tick on Instagram,

0:22:06.960 --> 0:22:08.840
<v Speaker 1>like the verification before you could pay for it, and

0:22:08.880 --> 0:22:10.720
<v Speaker 1>then I couldn't change my name for years and I

0:22:10.760 --> 0:22:12.240
<v Speaker 1>was stuck with it, and I was like, I hate

0:22:12.280 --> 0:22:15.240
<v Speaker 1>this anyway, so it's just another mummy blog. But it

0:22:15.280 --> 0:22:19.240
<v Speaker 1>was anything but that. I wasn't trying to be an influencer.

0:22:19.240 --> 0:22:21.040
<v Speaker 1>There wasn't even a term for that yet, you know,

0:22:21.240 --> 0:22:24.120
<v Speaker 1>I didn't even think. I didn't even know. I guess

0:22:24.119 --> 0:22:26.480
<v Speaker 1>like people would get gifted things from brands like I

0:22:26.480 --> 0:22:27.960
<v Speaker 1>think that was. It was like very much at the

0:22:27.960 --> 0:22:32.040
<v Speaker 1>start of that whole era, and I remember posting published

0:22:32.080 --> 0:22:34.600
<v Speaker 1>on my first blog and just feeling like so nervous.

0:22:34.680 --> 0:22:36.800
<v Speaker 1>But then after the months went on and I was

0:22:36.880 --> 0:22:39.040
<v Speaker 1>very consistent. The thing is with me, I can be

0:22:39.160 --> 0:22:41.440
<v Speaker 1>very much all over the place, but if I am

0:22:41.480 --> 0:22:43.880
<v Speaker 1>really passionate about something like I will, you know, see

0:22:43.880 --> 0:22:46.200
<v Speaker 1>that through, and I will be consistent. I wish that

0:22:46.280 --> 0:22:49.080
<v Speaker 1>could be for everything, but only the thing that gives

0:22:49.119 --> 0:22:50.960
<v Speaker 1>me the dopamine. So, you know, every week I would

0:22:50.960 --> 0:22:54.240
<v Speaker 1>post a blog. I would post literally, i'd post twice

0:22:54.280 --> 0:22:56.359
<v Speaker 1>a day on Instagram because you know, I was breastfeeding

0:22:56.359 --> 0:22:57.879
<v Speaker 1>in that so I was just like take a photo

0:22:58.160 --> 0:22:59.960
<v Speaker 1>of like sometimes it was the breastfeeding, but it was

0:23:00.240 --> 0:23:03.080
<v Speaker 1>of anything, and I'd write about my thoughts and like

0:23:03.119 --> 0:23:06.119
<v Speaker 1>in a dialogue and everything that was going on. And

0:23:06.160 --> 0:23:09.400
<v Speaker 1>for the first time, I feel like ever, I started

0:23:09.400 --> 0:23:14.000
<v Speaker 1>realizing I wasn't the only one with the way I

0:23:14.000 --> 0:23:17.000
<v Speaker 1>felt about my messy mind and you know, with my

0:23:17.000 --> 0:23:20.080
<v Speaker 1>anxiety and things like that, because women started commenting saying

0:23:20.160 --> 0:23:25.360
<v Speaker 1>me too. And within a couple of years, I started

0:23:25.359 --> 0:23:28.479
<v Speaker 1>sharing like my planning templates and things that just worked

0:23:28.480 --> 0:23:31.040
<v Speaker 1>for my brain and my processes and my frameworks that

0:23:31.119 --> 0:23:34.000
<v Speaker 1>I was just playing like I literally was just winging

0:23:34.040 --> 0:23:36.280
<v Speaker 1>it and they were working for me, and I wanted

0:23:36.280 --> 0:23:38.440
<v Speaker 1>to share that with everybody. So I would start, you know,

0:23:38.800 --> 0:23:41.840
<v Speaker 1>giving people free templates and downloads, and I remember my

0:23:41.920 --> 0:23:45.920
<v Speaker 1>cleaning schedule template that got downloaded over one hundred thousand

0:23:46.040 --> 0:23:49.200
<v Speaker 1>times in over like fifty something countries, which was insane

0:23:49.240 --> 0:23:52.560
<v Speaker 1>to me. And before long, like this became my full

0:23:52.600 --> 0:23:55.679
<v Speaker 1>time job, which is wild. You know. I went back

0:23:55.720 --> 0:23:57.760
<v Speaker 1>to makeup for a little bit, my makeup business, but

0:23:57.880 --> 0:24:00.200
<v Speaker 1>I didn't want to be away from Harper and I'm

0:24:00.240 --> 0:24:02.359
<v Speaker 1>for the whole weekend, like with weddings, you'd have to

0:24:02.359 --> 0:24:03.800
<v Speaker 1>get up at usually it's three o'clock in the morning

0:24:03.800 --> 0:24:05.960
<v Speaker 1>and you've gone like most days on the weekend. But

0:24:06.880 --> 0:24:08.359
<v Speaker 1>I was like, you know, this could be a thing.

0:24:09.040 --> 0:24:12.000
<v Speaker 1>I remember my first free thing that I was someone

0:24:12.000 --> 0:24:14.240
<v Speaker 1>tried to send me was like a dog subscription box,

0:24:14.640 --> 0:24:15.879
<v Speaker 1>and I was like, oh my god. Ryan, I was

0:24:15.880 --> 0:24:19.800
<v Speaker 1>obviously just excited. It was like shiny object syndrome. And

0:24:19.880 --> 0:24:22.960
<v Speaker 1>Ryan's like, you're not accepting that. It's like we have Lily,

0:24:22.960 --> 0:24:25.520
<v Speaker 1>but you're not doing that. But it just became a thing,

0:24:25.600 --> 0:24:28.760
<v Speaker 1>and you know, I was working with these amazing brands,

0:24:28.840 --> 0:24:31.400
<v Speaker 1>like huge brands I never would even thought of, and

0:24:32.320 --> 0:24:36.200
<v Speaker 1>connecting with a huge community where we're all just so similar,

0:24:36.320 --> 0:24:39.240
<v Speaker 1>and they'll like I was sharing my organization hacks and

0:24:39.280 --> 0:24:40.959
<v Speaker 1>I was just being really honest and people. Then they

0:24:41.000 --> 0:24:44.840
<v Speaker 1>started calling it Stephie and it became this term and

0:24:44.880 --> 0:24:48.639
<v Speaker 1>it was wild. But this is where it leads us

0:24:48.720 --> 0:24:53.280
<v Speaker 1>to one fateful night on Christmas Eve. It was two

0:24:53.320 --> 0:24:59.560
<v Speaker 1>thousand and eighteen, No. Twenty eighteen, Christmas Eve, and I

0:24:59.600 --> 0:25:02.679
<v Speaker 1>was sitting by the you know, the Christmas tree, and

0:25:02.720 --> 0:25:05.040
<v Speaker 1>my cousin Laurie was there. And by this point we

0:25:05.119 --> 0:25:07.360
<v Speaker 1>had we lived in our family homes. We had moved

0:25:07.400 --> 0:25:10.440
<v Speaker 1>out of the unit family home, and I now had

0:25:10.520 --> 0:25:14.840
<v Speaker 1>two kids, and I remember, you know, obviously my planning

0:25:14.840 --> 0:25:17.439
<v Speaker 1>templates were popping off. I was sharing all my stephing hacks,

0:25:17.480 --> 0:25:20.880
<v Speaker 1>and I remember turning to Laurie thinking about New York

0:25:20.920 --> 0:25:23.840
<v Speaker 1>minute again. And I turned to Laurie and said to her,

0:25:24.200 --> 0:25:27.920
<v Speaker 1>what do you think if I made a planner? Do

0:25:28.000 --> 0:25:30.240
<v Speaker 1>you think people would like it? And Laurie's turned to

0:25:30.280 --> 0:25:34.119
<v Speaker 1>me and said, people would eat that shit up. And

0:25:34.160 --> 0:25:37.960
<v Speaker 1>that's gen z f Yes, do it, And so I did.

0:25:38.280 --> 0:25:41.199
<v Speaker 1>And that's where steph Pace planners all started. In a

0:25:41.240 --> 0:25:45.159
<v Speaker 1>word document. Yep. I literally the next day I opened

0:25:45.240 --> 0:25:48.760
<v Speaker 1>up my laptop and instead of writing a blog, I

0:25:48.800 --> 0:25:51.800
<v Speaker 1>opened up a word doc and started brain dumping everything

0:25:51.840 --> 0:25:54.639
<v Speaker 1>that I ever needed in a planner that didn't exist yet,

0:25:54.880 --> 0:25:59.399
<v Speaker 1>including having beautiful internals with color and challenges so I

0:25:59.400 --> 0:26:01.760
<v Speaker 1>can do my I did clutter challenges that I created

0:26:01.800 --> 0:26:04.199
<v Speaker 1>for everybody else, but have it in a planner so

0:26:04.240 --> 0:26:05.760
<v Speaker 1>I could do meal planning, so I could have my

0:26:05.840 --> 0:26:08.120
<v Speaker 1>cleaning planner in there, so I can have all these

0:26:08.160 --> 0:26:10.880
<v Speaker 1>reminders weekly and monthly of actually what things I need

0:26:10.880 --> 0:26:13.800
<v Speaker 1>to be writing in here, because you know, our brain

0:26:13.920 --> 0:26:16.480
<v Speaker 1>isn't a Google drive, and we need to have these

0:26:16.560 --> 0:26:21.560
<v Speaker 1>external visual cues to help our brain. And I had

0:26:21.560 --> 0:26:23.600
<v Speaker 1>no idea what I was doing, and I even thought, like,

0:26:23.760 --> 0:26:26.359
<v Speaker 1>no one's ever going to buy this thing, you know,

0:26:26.440 --> 0:26:28.120
<v Speaker 1>And then you know, it took me about a year

0:26:28.280 --> 0:26:30.920
<v Speaker 1>to make it, and I found a mom, Good's Steph,

0:26:31.320 --> 0:26:36.080
<v Speaker 1>who lived in another state, and she was pregnant at

0:26:36.080 --> 0:26:39.320
<v Speaker 1>the time with her first baby, and we joined forces

0:26:39.359 --> 0:26:43.760
<v Speaker 1>and I would draw these like terrible doodles and sketches

0:26:43.800 --> 0:26:45.479
<v Speaker 1>and she'd have to like work them out into an

0:26:45.480 --> 0:26:47.440
<v Speaker 1>actual design. And it was a lot of back and forth.

0:26:47.480 --> 0:26:50.240
<v Speaker 1>And I wrote everything in this planner word for word,

0:26:50.240 --> 0:26:54.080
<v Speaker 1>in this word document, and then I had this finish

0:26:54.200 --> 0:26:56.280
<v Speaker 1>file and then I had to I spent the whole

0:26:56.359 --> 0:27:01.040
<v Speaker 1>year finding manufacturers. So there's like Ali Barber, but again,

0:27:01.119 --> 0:27:03.679
<v Speaker 1>like this was manufacturing. Like I had no idea what

0:27:03.680 --> 0:27:05.840
<v Speaker 1>I was doing, and I'm dealing with it like with

0:27:06.080 --> 0:27:08.159
<v Speaker 1>other people from other countries, and I was scared. I'm like,

0:27:08.200 --> 0:27:10.280
<v Speaker 1>am I going to lose our money? Because I had

0:27:10.320 --> 0:27:13.080
<v Speaker 1>saved a fair bit, like as much as I could.

0:27:13.160 --> 0:27:15.359
<v Speaker 1>So I had saved the stuff I worked with brands,

0:27:15.400 --> 0:27:17.760
<v Speaker 1>and I obviously saved from us saving up over the years,

0:27:17.800 --> 0:27:19.760
<v Speaker 1>but I saved a certain amount. I'm like, Okay, this

0:27:19.800 --> 0:27:21.800
<v Speaker 1>is what I'm not allowed to put towards this thing,

0:27:21.920 --> 0:27:25.040
<v Speaker 1>because I didn't want to like be the reason now

0:27:25.040 --> 0:27:27.760
<v Speaker 1>for my family lose lost money. That you know, we worked,

0:27:27.840 --> 0:27:29.720
<v Speaker 1>like I worked so hard for Rhyme, works so hard

0:27:29.760 --> 0:27:32.760
<v Speaker 1>for so everything I like, you know, made from brands.

0:27:32.800 --> 0:27:35.240
<v Speaker 1>I would just keep putting towards that, which was a

0:27:35.280 --> 0:27:37.280
<v Speaker 1>great income as well. So I would only put parts

0:27:37.280 --> 0:27:41.120
<v Speaker 1>of it. And I remember it came to paying the deposit,

0:27:42.480 --> 0:27:44.679
<v Speaker 1>so sorry, no, that's light. I actually paid. So when

0:27:44.720 --> 0:27:48.119
<v Speaker 1>you're making a product, you talk to the manufacturers and

0:27:48.160 --> 0:27:50.320
<v Speaker 1>then they make you a sample. Now a sample is

0:27:50.440 --> 0:27:53.960
<v Speaker 1>literally a one off, and they can be bloody expensive,

0:27:54.040 --> 0:27:57.119
<v Speaker 1>like I'm talking four hundred and fifty dollars US and

0:27:57.160 --> 0:28:00.119
<v Speaker 1>that's for a sample. So I had been talking to

0:28:00.160 --> 0:28:03.000
<v Speaker 1>a couple of manufacturers like for months and months, and

0:28:03.200 --> 0:28:05.560
<v Speaker 1>I got a couple of samples sent which even that alone,

0:28:05.560 --> 0:28:07.520
<v Speaker 1>that's like big money. It's a lot of money. It's

0:28:07.560 --> 0:28:11.240
<v Speaker 1>like eight hundred bucks. And one of the samples wasn't

0:28:11.560 --> 0:28:13.560
<v Speaker 1>what I even thought like it was. It is not.

0:28:14.520 --> 0:28:16.840
<v Speaker 1>It didn't do it justice. Like, I was happy to

0:28:16.880 --> 0:28:19.919
<v Speaker 1>spend more on the product because I wanted it to

0:28:19.960 --> 0:28:21.280
<v Speaker 1>be top tier, Like I didn't want it to be

0:28:21.320 --> 0:28:24.480
<v Speaker 1>a dodgy, crappy planner with the really thin paper that

0:28:25.040 --> 0:28:27.240
<v Speaker 1>think like the ink bleeds through and stuff. I wanted

0:28:27.280 --> 0:28:30.000
<v Speaker 1>it to feel like to me, planners are a keepsake.

0:28:30.119 --> 0:28:32.040
<v Speaker 1>Like I know, we have our journals and we keep them.

0:28:32.040 --> 0:28:34.400
<v Speaker 1>But if you ever want to see a real, true

0:28:34.440 --> 0:28:38.760
<v Speaker 1>snapshot of your life from a time back, then you

0:28:38.800 --> 0:28:41.360
<v Speaker 1>open your planner, your old planner, and you can see

0:28:41.400 --> 0:28:43.520
<v Speaker 1>what what did your life look like day to day?

0:28:43.520 --> 0:28:45.680
<v Speaker 1>What things did you do every day? What were your habits,

0:28:45.680 --> 0:28:49.440
<v Speaker 1>what were your goals? That's in your planner. So I

0:28:49.480 --> 0:28:51.800
<v Speaker 1>wanted it to feel like a keepsake. And that's why

0:28:51.840 --> 0:28:54.200
<v Speaker 1>I also made the box look the way it does.

0:28:54.240 --> 0:28:57.720
<v Speaker 1>If you've ever seen my staff based planners packaging and boxes,

0:28:57.880 --> 0:29:00.760
<v Speaker 1>the planners, it looks like it keeps and it is

0:29:00.840 --> 0:29:06.280
<v Speaker 1>for that too, and I remember getting another sample, and

0:29:06.320 --> 0:29:08.280
<v Speaker 1>I remember I was upstairs and Ryan yelled at there's

0:29:08.320 --> 0:29:10.200
<v Speaker 1>another there's a sample at the door. Because you can

0:29:10.240 --> 0:29:11.840
<v Speaker 1>tell all the way they like they tape it, they

0:29:11.840 --> 0:29:13.160
<v Speaker 1>take the shit out of it. You can just tell

0:29:13.160 --> 0:29:15.440
<v Speaker 1>it looks really bad on the outside, but it's got

0:29:15.440 --> 0:29:17.680
<v Speaker 1>the good stuff on the inside. And I opened it

0:29:17.760 --> 0:29:20.280
<v Speaker 1>up and I was just like tearing up and I

0:29:20.320 --> 0:29:23.200
<v Speaker 1>was like, she's perfect. And even Ryan goes, I didn't

0:29:23.240 --> 0:29:28.400
<v Speaker 1>know a planet could look that good. And yeah, that's

0:29:29.120 --> 0:29:31.400
<v Speaker 1>that was how the product came to be. And then

0:29:32.360 --> 0:29:36.040
<v Speaker 1>I remember announcing it to my community. I was so nervous.

0:29:36.080 --> 0:29:38.640
<v Speaker 1>I started an Instagram page called stuff Pace Coming Soon,

0:29:39.640 --> 0:29:43.360
<v Speaker 1>and there was like thousands and thousands of followers just

0:29:43.400 --> 0:29:46.160
<v Speaker 1>following this account. They didn't even know what I was launching. Yeah,

0:29:46.200 --> 0:29:49.120
<v Speaker 1>my community was already backing me. And that's the amazing

0:29:49.160 --> 0:29:51.040
<v Speaker 1>thing is because I had the community there that was

0:29:51.120 --> 0:29:53.560
<v Speaker 1>like the customers were there. But I just still didn't

0:29:53.600 --> 0:29:56.400
<v Speaker 1>believe it. I was like nap, I honestly thought, because

0:29:56.440 --> 0:29:59.280
<v Speaker 1>so you have a minimum order quantity, so when you're

0:29:59.400 --> 0:30:02.960
<v Speaker 1>manufacturing any product, the manufacturers say for us to make

0:30:03.000 --> 0:30:06.320
<v Speaker 1>this product, especially at this price. You have to have

0:30:06.360 --> 0:30:08.560
<v Speaker 1>a minimum order of this amount, so it could be

0:30:08.680 --> 0:30:12.000
<v Speaker 1>a couple hundred, it could be one thousand. So for

0:30:12.200 --> 0:30:15.240
<v Speaker 1>the planner, because again I use the best materials. I

0:30:15.360 --> 0:30:19.280
<v Speaker 1>use the FSC paper, which is like a forest friendly

0:30:19.440 --> 0:30:22.600
<v Speaker 1>kind of paper anyway, it's a good paper, better paper

0:30:22.640 --> 0:30:25.040
<v Speaker 1>for the environment and stuff like that. And because of that,

0:30:25.120 --> 0:30:26.960
<v Speaker 1>it was going to cost a fair bit and I

0:30:27.040 --> 0:30:28.959
<v Speaker 1>was willing to pay it. But I was also like,

0:30:29.080 --> 0:30:31.240
<v Speaker 1>am I going to be stuck with a billion planners

0:30:31.280 --> 0:30:33.680
<v Speaker 1>and have to make a planner copyhouse for the kids?

0:30:34.080 --> 0:30:38.680
<v Speaker 1>I was terrified. So the way it was set up

0:30:38.800 --> 0:30:41.160
<v Speaker 1>was I've saved up a lot of money and I

0:30:41.240 --> 0:30:44.560
<v Speaker 1>paid the deposit, but you have to do two installments.

0:30:44.600 --> 0:30:45.960
<v Speaker 1>You pay the deposit and then you have to pay

0:30:46.000 --> 0:30:51.040
<v Speaker 1>the remaining amount before they ship the stock over to Australia.

0:30:51.080 --> 0:30:53.280
<v Speaker 1>And even trying to find the whole freight thing, like

0:30:53.320 --> 0:30:55.680
<v Speaker 1>my freight forwarding people like that was all so scary

0:30:55.720 --> 0:30:58.080
<v Speaker 1>for me, and there's so many times I would cry

0:30:58.080 --> 0:30:59.400
<v Speaker 1>and be like I want to like again, I just

0:30:59.440 --> 0:31:02.280
<v Speaker 1>didn't want to lose money, and like I just didn't

0:31:02.280 --> 0:31:05.600
<v Speaker 1>want to mess things up. But Ryan, he was behind

0:31:05.640 --> 0:31:07.600
<v Speaker 1>me every step of the way. And with Ryan, I

0:31:07.600 --> 0:31:11.400
<v Speaker 1>think also the fact that he's not adverse to risk either.

0:31:11.480 --> 0:31:13.240
<v Speaker 1>You know, he has his own business, and that really

0:31:13.240 --> 0:31:16.280
<v Speaker 1>did help me. Like having even just one person in

0:31:16.320 --> 0:31:19.080
<v Speaker 1>your corner that actually believes in you when you can't

0:31:19.080 --> 0:31:23.320
<v Speaker 1>believe in yourself does help a lot. And I and again,

0:31:23.360 --> 0:31:25.800
<v Speaker 1>if you can't have that, this is where you need

0:31:25.800 --> 0:31:28.640
<v Speaker 1>to back yourself one hundred percent, even if it's scary,

0:31:28.680 --> 0:31:30.000
<v Speaker 1>because at the end of the day, you don't want

0:31:30.040 --> 0:31:31.680
<v Speaker 1>to get to be eight years old and be like,

0:31:31.840 --> 0:31:34.480
<v Speaker 1>what if what if I had done that thing? Where

0:31:34.520 --> 0:31:36.440
<v Speaker 1>would I be now? Because I tell you guys, if

0:31:36.480 --> 0:31:39.000
<v Speaker 1>I didn't go back and hit publish on my first

0:31:39.000 --> 0:31:42.480
<v Speaker 1>blog post, I wouldn't be here. I wouldn't have this

0:31:42.560 --> 0:31:45.160
<v Speaker 1>incredible community. I wouldn't have this podcast, I wouldn't have

0:31:45.840 --> 0:31:49.720
<v Speaker 1>Stepfa's planners. I wouldn't have any of that. And it's

0:31:49.800 --> 0:31:52.160
<v Speaker 1>just sad that there's so many women out there that

0:31:52.200 --> 0:31:54.760
<v Speaker 1>because they don't. Sadly not everyone has one person backing

0:31:54.800 --> 0:31:57.320
<v Speaker 1>them in their corner. So you need to do that

0:31:57.360 --> 0:32:01.080
<v Speaker 1>for yourself. Anyways, it was time for me to put,

0:32:01.760 --> 0:32:04.040
<v Speaker 1>you know, the planners out into the world and do

0:32:04.160 --> 0:32:08.080
<v Speaker 1>my first like the launch of it and the way

0:32:08.120 --> 0:32:09.760
<v Speaker 1>I set it up. Because I didn't have enough money

0:32:09.800 --> 0:32:12.920
<v Speaker 1>to pay the rest of the remaining amount to my manufacturer,

0:32:12.960 --> 0:32:14.840
<v Speaker 1>I did pre sale and that's why a lot of

0:32:15.200 --> 0:32:17.520
<v Speaker 1>businesses they do pre sell so then they can get

0:32:17.560 --> 0:32:19.840
<v Speaker 1>the funds behind them. And it also helps you. It

0:32:19.840 --> 0:32:22.440
<v Speaker 1>gives you like a good indicator of how popular things are,

0:32:22.480 --> 0:32:24.960
<v Speaker 1>so you can do another order on top of it

0:32:25.040 --> 0:32:27.640
<v Speaker 1>before it even comes. So it's a really good way

0:32:27.680 --> 0:32:29.760
<v Speaker 1>to do that, which I didn't realize at the time.

0:32:29.800 --> 0:32:31.040
<v Speaker 1>I just kind of end up doing it because I

0:32:31.080 --> 0:32:32.120
<v Speaker 1>was like, I don't know what else to do. But

0:32:32.320 --> 0:32:35.240
<v Speaker 1>it's a thing, so there you go again. I didn't

0:32:35.240 --> 0:32:37.440
<v Speaker 1>know what I was doing and it was working. So

0:32:37.480 --> 0:32:39.440
<v Speaker 1>it was the night for me to go live, and

0:32:39.600 --> 0:32:42.880
<v Speaker 1>I remember hitting live on the website and holy shit,

0:32:42.960 --> 0:32:46.560
<v Speaker 1>we broke the internet. Like the internet that's actually a thing.

0:32:46.960 --> 0:32:48.720
<v Speaker 1>We broke the internet a few times. When I say

0:32:48.720 --> 0:32:51.520
<v Speaker 1>where it was me myself and I and I was

0:32:51.560 --> 0:32:55.440
<v Speaker 1>just sitting in the landroom watching my computer and we

0:32:55.480 --> 0:32:59.920
<v Speaker 1>had sold out multiple times. I had to reorder my planner,

0:33:00.800 --> 0:33:04.560
<v Speaker 1>my plan is multiple times. You know. My biggest dream

0:33:04.600 --> 0:33:06.480
<v Speaker 1>was to be able to sell maybe a thousand planners

0:33:07.200 --> 0:33:09.200
<v Speaker 1>with it like a couple of years, so like I thought,

0:33:09.240 --> 0:33:10.880
<v Speaker 1>I'd have a lot left over. I thought maybe i'd

0:33:10.920 --> 0:33:15.360
<v Speaker 1>sell two hundred macs of these planners. Sold ten thousand,

0:33:15.720 --> 0:33:20.280
<v Speaker 1>ten thousand planners, and that's amazing. But guess who has

0:33:20.360 --> 0:33:24.760
<v Speaker 1>to pack the more? Yours truly with a baby and

0:33:24.760 --> 0:33:28.280
<v Speaker 1>a toddler in tow all on a camp table in

0:33:28.320 --> 0:33:32.120
<v Speaker 1>my driveway, and my garage was packed to the rim

0:33:32.240 --> 0:33:34.440
<v Speaker 1>of boxes. I couldn't even fit the more. We actually

0:33:34.480 --> 0:33:36.120
<v Speaker 1>had a shed as well, which was lucky because we

0:33:36.160 --> 0:33:38.640
<v Speaker 1>put the rest in there, and I spent months and

0:33:38.720 --> 0:33:41.960
<v Speaker 1>months getting up at three o'clock in the morning printing

0:33:42.000 --> 0:33:46.200
<v Speaker 1>out these bloody planner stickers for the boxes that honestly,

0:33:46.400 --> 0:33:48.440
<v Speaker 1>back then I didn't know how to batch print, so

0:33:48.480 --> 0:33:51.040
<v Speaker 1>it would take me. I would have to print each

0:33:51.080 --> 0:33:54.440
<v Speaker 1>shipping label off one by one, and to print off

0:33:54.440 --> 0:33:56.120
<v Speaker 1>one hundred it would take me an hour, so I'd

0:33:56.160 --> 0:33:57.800
<v Speaker 1>have to get up at three to be able to

0:33:57.840 --> 0:34:00.440
<v Speaker 1>print enough to get me through to lunch and print

0:34:00.480 --> 0:34:04.000
<v Speaker 1>again and then do it again. And then during this

0:34:04.080 --> 0:34:06.400
<v Speaker 1>time I was also trying to get back to customers

0:34:06.440 --> 0:34:08.560
<v Speaker 1>because you'd be surprised how many people put in the

0:34:08.560 --> 0:34:10.920
<v Speaker 1>wrong the wrong email address and the wrong address, and

0:34:10.960 --> 0:34:14.200
<v Speaker 1>how many people need to move house when they order things.

0:34:15.960 --> 0:34:21.600
<v Speaker 1>I was absolutely like beside myself with just like happiness, excitement, shocked.

0:34:21.640 --> 0:34:24.400
<v Speaker 1>But I also was in over my freakin' head. I

0:34:24.440 --> 0:34:27.200
<v Speaker 1>had no idea what I was doing. And I am

0:34:27.239 --> 0:34:29.919
<v Speaker 1>a soft hearted person too, so I remember that even

0:34:29.960 --> 0:34:32.040
<v Speaker 1>the customer service, like I was a people pleaser, I

0:34:32.080 --> 0:34:34.560
<v Speaker 1>would just be like, here's free staff, Like you know

0:34:34.640 --> 0:34:36.359
<v Speaker 1>that you don't run a business like that. And I

0:34:36.360 --> 0:34:39.120
<v Speaker 1>had to learn that the hard way. So I ended

0:34:39.160 --> 0:34:41.680
<v Speaker 1>up hiring a mum friend of mine who lived around

0:34:41.719 --> 0:34:43.360
<v Speaker 1>the corner, and she would come in every day and

0:34:43.360 --> 0:34:45.440
<v Speaker 1>it actually it was really nice. It gave us both

0:34:45.600 --> 0:34:48.720
<v Speaker 1>some purpose as well. But I also had my influence

0:34:48.760 --> 0:34:51.600
<v Speaker 1>of business on the side. Genuinely, I look back and

0:34:51.600 --> 0:34:53.279
<v Speaker 1>I'm like, look, I'm busy now, but holy shit, I

0:34:53.280 --> 0:34:58.000
<v Speaker 1>don't know how I did that. And the company I

0:34:58.040 --> 0:35:00.759
<v Speaker 1>didn't use a straight posts then I was using another

0:35:00.800 --> 0:35:02.600
<v Speaker 1>one which I won't say, but they didn't have people

0:35:02.640 --> 0:35:04.880
<v Speaker 1>to talk to, so then parcels were getting lost. I'm

0:35:04.920 --> 0:35:07.400
<v Speaker 1>trying to call people, I'm getting all these emails I'm

0:35:07.440 --> 0:35:10.799
<v Speaker 1>still trying to post. It was actually wild. Actually it

0:35:10.840 --> 0:35:14.800
<v Speaker 1>was a crazy time, you know, and you know, fast

0:35:14.800 --> 0:35:17.839
<v Speaker 1>forward to now I'm you know, I I outgrew all

0:35:17.840 --> 0:35:20.080
<v Speaker 1>these warehouses, I mean my third warehouse. Now I've got

0:35:20.080 --> 0:35:23.600
<v Speaker 1>this amazing team. We've got like over sixteen people, and

0:35:23.640 --> 0:35:27.759
<v Speaker 1>it's like it just truly, I just really hope that

0:35:28.440 --> 0:35:30.839
<v Speaker 1>you can hear this story and hear that even for me,

0:35:31.000 --> 0:35:33.000
<v Speaker 1>like I am a mess. I don't know what I'm doing,

0:35:33.520 --> 0:35:36.000
<v Speaker 1>even when it came down to the financial stuff in business,

0:35:36.040 --> 0:35:38.640
<v Speaker 1>like I've never been good at math, and I always thought,

0:35:38.960 --> 0:35:41.280
<v Speaker 1>you know, with the makeup business, I did the basic

0:35:41.320 --> 0:35:45.040
<v Speaker 1>bookkeeping and the basic accounting. But for business this size,

0:35:45.080 --> 0:35:48.160
<v Speaker 1>that was really intimidating to me. But I didn't let

0:35:48.320 --> 0:35:53.160
<v Speaker 1>the narrative. I told myself stop me, because I did

0:35:53.320 --> 0:35:57.480
<v Speaker 1>do well. I figured it out. My motto literally is

0:35:57.640 --> 0:36:00.360
<v Speaker 1>fuck around and find out, because if you don't do

0:36:00.560 --> 0:36:03.600
<v Speaker 1>the first part, you're never going to find out, you know.

0:36:03.680 --> 0:36:06.239
<v Speaker 1>And along the way it has not been easy whatsoever.

0:36:06.280 --> 0:36:08.640
<v Speaker 1>I always say my business was built backwards. You know.

0:36:08.880 --> 0:36:13.279
<v Speaker 1>Usually a business they start out, they acquire customers along

0:36:13.320 --> 0:36:15.439
<v Speaker 1>the way, and as that goes and as they grow,

0:36:15.520 --> 0:36:17.880
<v Speaker 1>they make processes and then they hire the team but

0:36:18.000 --> 0:36:22.279
<v Speaker 1>I started backwards I which was great in theory. You know,

0:36:22.320 --> 0:36:25.040
<v Speaker 1>I already had the customers, which was my community, but

0:36:25.080 --> 0:36:28.439
<v Speaker 1>I had no staff, no processes, no frickin' idea. So

0:36:28.600 --> 0:36:30.960
<v Speaker 1>with that came a lot of mistakes. You know, I

0:36:31.000 --> 0:36:33.359
<v Speaker 1>lost a like I got ripped off by a manufacturer

0:36:33.360 --> 0:36:35.480
<v Speaker 1>at one point, and I lost so much money they

0:36:35.560 --> 0:36:38.760
<v Speaker 1>ripped me off, and then I had sadly a staff

0:36:38.760 --> 0:36:40.640
<v Speaker 1>member still money from me at one point that I

0:36:40.719 --> 0:36:43.160
<v Speaker 1>like treated like family, and it was devastating to me.

0:36:43.880 --> 0:36:47.120
<v Speaker 1>I've had so many mess ups and mistakes, but I

0:36:47.200 --> 0:36:49.439
<v Speaker 1>do not regret a single one. And at the time, look,

0:36:49.520 --> 0:36:51.440
<v Speaker 1>I was a mess, Like I was crying. There's so

0:36:51.560 --> 0:36:54.759
<v Speaker 1>many times I wanted to throw in the tower and

0:36:55.120 --> 0:36:58.120
<v Speaker 1>stop SPP and even stop my Instagram. There was trolls.

0:36:58.160 --> 0:37:00.800
<v Speaker 1>There were so many things along the way that really

0:37:01.280 --> 0:37:04.000
<v Speaker 1>we're so hard and devastating. But I don't regret a

0:37:04.040 --> 0:37:08.160
<v Speaker 1>single one because now I know what I want, but

0:37:08.200 --> 0:37:10.680
<v Speaker 1>more importantly, I know what I don't want. That is

0:37:10.719 --> 0:37:14.920
<v Speaker 1>in terms of anything, whether I'm hiring something, whether it's

0:37:15.040 --> 0:37:18.400
<v Speaker 1>comes in terms of like, in terms of like how

0:37:18.440 --> 0:37:21.440
<v Speaker 1>I want my days to look and my life to look,

0:37:22.239 --> 0:37:25.560
<v Speaker 1>sadly we do. You know, diamonds are made under pressure,

0:37:26.600 --> 0:37:30.920
<v Speaker 1>and god, I I've been under some pressure. And you know,

0:37:31.000 --> 0:37:33.600
<v Speaker 1>even just throwing that in with like mum life and stuff,

0:37:33.640 --> 0:37:36.719
<v Speaker 1>and I'm not. And this goes for all of us,

0:37:36.760 --> 0:37:38.759
<v Speaker 1>Like you don't have to run a huge company or

0:37:38.800 --> 0:37:41.560
<v Speaker 1>a brand to feel the pressure of everyday life. Like

0:37:41.880 --> 0:37:45.719
<v Speaker 1>we wear so many hats as women, you know, all

0:37:45.760 --> 0:37:48.399
<v Speaker 1>of us do, and we've got the pressures of you know,

0:37:49.680 --> 0:37:52.400
<v Speaker 1>like the constant comms, you know, with email, and then

0:37:52.400 --> 0:37:54.440
<v Speaker 1>there's text, and there's slack, Like there's so many things,

0:37:54.480 --> 0:37:56.920
<v Speaker 1>and then there's social media, and there's like the pressure

0:37:56.920 --> 0:37:59.640
<v Speaker 1>that we see and that that we feel comes from that,

0:37:59.719 --> 0:38:02.440
<v Speaker 1>like seeing all of these strangers on the internet who

0:38:02.480 --> 0:38:04.640
<v Speaker 1>looks like they know what they're doing and they had

0:38:04.680 --> 0:38:06.839
<v Speaker 1>their map all along, and we're just like, what am

0:38:06.840 --> 0:38:11.160
<v Speaker 1>I doing? You know, the comparison. But then there's the

0:38:11.200 --> 0:38:14.239
<v Speaker 1>stuff that nobody sees, like for me, like, you know,

0:38:14.400 --> 0:38:18.080
<v Speaker 1>I there was one time I lost over one hundred

0:38:18.120 --> 0:38:22.359
<v Speaker 1>thousand pens because the warehouse, my manufacturer's warehouse flooded. You know,

0:38:22.600 --> 0:38:27.880
<v Speaker 1>I did indeed cry over spilt ink that day, you know,

0:38:27.920 --> 0:38:30.440
<v Speaker 1>And there's the things like the stuff that no one sees.

0:38:30.480 --> 0:38:32.279
<v Speaker 1>Where it's three o'clock in the morning, I'm trying to

0:38:32.280 --> 0:38:35.600
<v Speaker 1>fix a shop of fire error. You know, Willow's not sleeping,

0:38:35.719 --> 0:38:38.040
<v Speaker 1>I'm getting emails and there's just like it just feels

0:38:38.040 --> 0:38:40.600
<v Speaker 1>like a pressure cooker. But the thing is, I would

0:38:40.680 --> 0:38:44.080
<v Speaker 1>rather burn out from what I'm passionate about than have

0:38:44.160 --> 0:38:47.719
<v Speaker 1>no spark at all, you know, I think and it

0:38:47.840 --> 0:38:49.680
<v Speaker 1>is important for us to be able to switch off

0:38:49.680 --> 0:38:51.880
<v Speaker 1>and look after ourselves. I do believe that. But I

0:38:51.920 --> 0:38:55.960
<v Speaker 1>would rather be a multi passionate mess that you know,

0:38:56.040 --> 0:38:58.799
<v Speaker 1>maybe gets a bit overwhelmed from time to time, then

0:38:58.880 --> 0:39:01.719
<v Speaker 1>be working in a job I hate and I don't love.

0:39:02.440 --> 0:39:04.319
<v Speaker 1>And I want my girls to see that. And you know,

0:39:04.360 --> 0:39:06.319
<v Speaker 1>they've been with me through every step of the way.

0:39:06.360 --> 0:39:08.560
<v Speaker 1>They've you know, when I go to the way House still,

0:39:08.600 --> 0:39:11.640
<v Speaker 1>they'll help the girls packing orders down there. They'll like

0:39:11.760 --> 0:39:14.359
<v Speaker 1>literally right like pack from Harper and Willow. And it's

0:39:14.400 --> 0:39:16.880
<v Speaker 1>just beautiful for them to see that, you know, just

0:39:16.920 --> 0:39:19.160
<v Speaker 1>because the world will try and shove you into a

0:39:19.200 --> 0:39:21.719
<v Speaker 1>box doesn't mean you have to get in there. And

0:39:21.760 --> 0:39:25.920
<v Speaker 1>they'll see that their mum had no clue she you know,

0:39:26.080 --> 0:39:27.960
<v Speaker 1>I was there was a lot of times that you know,

0:39:28.040 --> 0:39:30.799
<v Speaker 1>I not only doubted myself, but other people doubted me too.

0:39:30.920 --> 0:39:32.600
<v Speaker 1>I remember when I started the blog and my friends

0:39:32.640 --> 0:39:34.239
<v Speaker 1>were like, what are you doing? And they did they

0:39:34.280 --> 0:39:36.839
<v Speaker 1>would have thought that it was cringe. And I've even

0:39:36.840 --> 0:39:38.640
<v Speaker 1>had I even had friends that wouldn't even follow my

0:39:38.680 --> 0:39:41.600
<v Speaker 1>Instagram and like, even just show that little bit of support,

0:39:41.680 --> 0:39:45.000
<v Speaker 1>which you know you don't have to, but it's just

0:39:45.120 --> 0:39:49.960
<v Speaker 1>like you need to kind of find your why and

0:39:50.040 --> 0:39:52.200
<v Speaker 1>be able to clap for yourself when no one else will.

0:39:53.160 --> 0:39:54.560
<v Speaker 1>And it's a good way for you to figure out

0:39:54.600 --> 0:39:57.960
<v Speaker 1>if you your goals are truly yours. Because I want

0:39:57.960 --> 0:40:00.279
<v Speaker 1>you to ask yourself, if no one was watching and

0:40:00.280 --> 0:40:02.479
<v Speaker 1>no one was cheering me on on the sidelines, would

0:40:02.480 --> 0:40:04.239
<v Speaker 1>I still want this thing? Would I still be going

0:40:04.239 --> 0:40:07.800
<v Speaker 1>for this title of this job promotional, making this life change?

0:40:08.960 --> 0:40:11.759
<v Speaker 1>What do I want? One thing I will say is

0:40:12.840 --> 0:40:15.839
<v Speaker 1>always a lesson, never a failure. Just think about it.

0:40:15.840 --> 0:40:18.680
<v Speaker 1>The reason why people older than us usually have such

0:40:18.840 --> 0:40:22.040
<v Speaker 1>great advice is because they've done the things. They've messed

0:40:22.120 --> 0:40:25.719
<v Speaker 1>up so many times and come back from that. And

0:40:25.760 --> 0:40:29.320
<v Speaker 1>that's what like failure and mistakes are. It's they're lessons.

0:40:29.400 --> 0:40:33.799
<v Speaker 1>That's all they are, and unfortunately, sometimes clarity comes from

0:40:33.880 --> 0:40:39.480
<v Speaker 1>discomfort and dickheads. Now, look, did I have a picture this? No?

0:40:39.640 --> 0:40:41.440
<v Speaker 1>Did I ever think in my wildest dreams, I'd be

0:40:41.480 --> 0:40:44.719
<v Speaker 1>here with my business and doing all the things. Hell no,

0:40:45.000 --> 0:40:48.840
<v Speaker 1>Like little girl Steph, I was a mute. I barely spoke.

0:40:48.880 --> 0:40:52.040
<v Speaker 1>I was so shy. I never used my voice. I

0:40:52.200 --> 0:40:55.560
<v Speaker 1>never had any confidence. But the thing is money and

0:40:55.600 --> 0:40:57.719
<v Speaker 1>told me that I would do some cool things one day.

0:40:57.760 --> 0:40:59.960
<v Speaker 1>And it turns out I did. And the only reas

0:41:00.160 --> 0:41:02.160
<v Speaker 1>and it worked is because I stopped hiding the mess.

0:41:03.080 --> 0:41:05.600
<v Speaker 1>I stopped trying to cover it up. You know, when

0:41:05.640 --> 0:41:07.680
<v Speaker 1>people come over to our house, we all try and

0:41:07.760 --> 0:41:10.080
<v Speaker 1>hide our mess and pretend like no one lives here.

0:41:10.560 --> 0:41:13.359
<v Speaker 1>But the thing is, we all have mess, and maybe

0:41:13.400 --> 0:41:15.400
<v Speaker 1>if we all started sharing it a little bit more,

0:41:15.800 --> 0:41:19.080
<v Speaker 1>we'd have other people to relate to and other people

0:41:19.080 --> 0:41:21.320
<v Speaker 1>to connect to, and that's where really cool things happen.

0:41:22.880 --> 0:41:24.760
<v Speaker 1>And all along, I was so ashamed of my mess,

0:41:24.920 --> 0:41:29.600
<v Speaker 1>but in reality, it was my map. Now this was

0:41:29.640 --> 0:41:32.200
<v Speaker 1>only scraping the surface. As I said. I've written a

0:41:32.239 --> 0:41:35.200
<v Speaker 1>whole book called Mastering My Messy Life, which was published

0:41:35.200 --> 0:41:38.359
<v Speaker 1>with Penguin last year, which is crazy again. Little girl's

0:41:38.360 --> 0:41:40.759
<v Speaker 1>step writing in a diary would have actually lost her shit.

0:41:41.640 --> 0:41:44.319
<v Speaker 1>So I would love if you guys, when purchased my book,

0:41:44.320 --> 0:41:46.520
<v Speaker 1>you can also listen to the audiobook, and obviously you

0:41:46.560 --> 0:41:49.839
<v Speaker 1>guys are podcast people, so I do also narrate my

0:41:49.880 --> 0:41:52.120
<v Speaker 1>own book, so I'll give you guys a link to

0:41:52.160 --> 0:41:55.120
<v Speaker 1>that as well. But please, if there's anything you take

0:41:55.160 --> 0:41:59.919
<v Speaker 1>from this, it is start before you're ready and back

0:42:00.040 --> 0:42:03.359
<v Speaker 1>yourself one hundred percent because you do have this. Love

0:42:03.400 --> 0:42:04.160
<v Speaker 1>you guys. Bye,