1 00:00:02,440 --> 00:00:05,320 Speaker 1: Hello, I'm Tory Archbold. For two decades, I've nurtured the 2 00:00:05,320 --> 00:00:09,360 Speaker 1: world's top performing retail brands and celebrities. Now I'm asking entrepreneurs, 3 00:00:09,400 --> 00:00:12,720 Speaker 1: CEOs and influencers to share their own secrets to success. 4 00:00:13,000 --> 00:00:15,920 Speaker 1: They're highs, their lows, the game changing moments, and how 5 00:00:15,920 --> 00:00:18,400 Speaker 1: they got to where they are today. It's a podcast 6 00:00:18,400 --> 00:00:21,319 Speaker 1: equivalent of opening the best little black book of contacts ever. 7 00:00:21,640 --> 00:00:23,840 Speaker 1: If this resonates with you and you're ready to step 8 00:00:23,880 --> 00:00:26,440 Speaker 1: outside of your comfort zone and into your power zone, 9 00:00:26,520 --> 00:00:30,000 Speaker 1: I invite you to join my exclusive community via our website, 10 00:00:30,200 --> 00:00:34,640 Speaker 1: powerful dash steps dot com. Today's Powerful Stories guest is 11 00:00:34,680 --> 00:00:38,000 Speaker 1: someone who is very dear to my heart. We have 12 00:00:38,159 --> 00:00:42,600 Speaker 1: coffee dated from Sydney to Singapore and back, and maybe 13 00:00:42,600 --> 00:00:46,360 Speaker 1: a martini in between. We have but Gina and Stey 14 00:00:46,600 --> 00:00:49,879 Speaker 1: is one of the best retail directors in Australian fashion 15 00:00:50,040 --> 00:00:53,400 Speaker 1: that I know. Our path's first cross when she was 16 00:00:53,520 --> 00:00:57,120 Speaker 1: working at c Folly, one of my favorite Australian brands 17 00:00:57,680 --> 00:01:00,640 Speaker 1: and one of my other favorite brands is actually Asian 18 00:01:00,720 --> 00:01:04,920 Speaker 1: Age Athletica, which is now the retail director for and 19 00:01:04,959 --> 00:01:08,200 Speaker 1: I wanted to deep dive in this conversation today on 20 00:01:08,520 --> 00:01:12,560 Speaker 1: how there is such a changing face when it comes 21 00:01:12,600 --> 00:01:17,240 Speaker 1: to retail leadership. We're talking about teenagers, women and men 22 00:01:17,319 --> 00:01:20,200 Speaker 1: in their twenties, thirties, forties, and of course leaders in 23 00:01:20,240 --> 00:01:23,959 Speaker 1: their fifties. How do you adapt to that change? And Gina, 24 00:01:24,080 --> 00:01:25,880 Speaker 1: you are going to give us the lowdown on all 25 00:01:25,920 --> 00:01:28,160 Speaker 1: of this. And I am so excited that you are 26 00:01:28,240 --> 00:01:30,480 Speaker 1: joining us on the Powerful Stories podcast. 27 00:01:30,920 --> 00:01:32,840 Speaker 2: Thank you, Tory. What a lovely introduction. 28 00:01:33,000 --> 00:01:35,399 Speaker 3: And now, yeah, we've known each other a long time, 29 00:01:35,480 --> 00:01:36,880 Speaker 3: so it's a bit of fun to get to do 30 00:01:36,959 --> 00:01:37,880 Speaker 3: this with you today. 31 00:01:38,240 --> 00:01:40,240 Speaker 2: Thanks for having me. Oh, You're most welcome. 32 00:01:40,280 --> 00:01:42,360 Speaker 1: And I love when we were texting this morning that 33 00:01:42,440 --> 00:01:45,080 Speaker 1: you said that you are having your Lovender oil ritual 34 00:01:45,440 --> 00:01:46,080 Speaker 1: in the morning. 35 00:01:46,440 --> 00:01:48,800 Speaker 2: Yes, that was something you taught us. 36 00:01:48,880 --> 00:01:51,440 Speaker 3: That was something that really I took away from a 37 00:01:51,440 --> 00:01:53,560 Speaker 3: piece of a little story that you gave me. And 38 00:01:53,880 --> 00:01:56,200 Speaker 3: I keep my lavender in the shower and I used 39 00:01:56,200 --> 00:01:58,440 Speaker 3: to always think my best thoughts in the shower, but 40 00:01:58,520 --> 00:02:01,280 Speaker 3: now I really take that at lavender and try and 41 00:02:01,320 --> 00:02:03,640 Speaker 3: steal my brain because I'm a little bit of a 42 00:02:03,840 --> 00:02:06,800 Speaker 3: little bit about ladd and I never stop, and so 43 00:02:06,840 --> 00:02:09,160 Speaker 3: it's the only time that I actually stop and recollect 44 00:02:09,160 --> 00:02:10,680 Speaker 3: my thoughts, and I love that now. 45 00:02:10,600 --> 00:02:13,720 Speaker 1: You're a retail director for a multimillion dollar brand that 46 00:02:14,120 --> 00:02:17,040 Speaker 1: is really taking off globally, and you've been in the 47 00:02:17,040 --> 00:02:20,040 Speaker 1: retail game for such a long time. I love to 48 00:02:20,200 --> 00:02:24,359 Speaker 1: understand where this passion for retail came from, because not 49 00:02:24,400 --> 00:02:27,320 Speaker 1: only you at the coal face of retail, you're also 50 00:02:27,440 --> 00:02:30,760 Speaker 1: at a strategic pointy end and I'd love to understand 51 00:02:30,800 --> 00:02:31,639 Speaker 1: that journey. 52 00:02:32,160 --> 00:02:34,560 Speaker 3: Okay, well, I mean, look, I would love to say 53 00:02:34,560 --> 00:02:36,400 Speaker 3: that I set off on this path, but I actually 54 00:02:36,440 --> 00:02:39,120 Speaker 3: sort of fell into sales. I started my life very 55 00:02:39,200 --> 00:02:42,760 Speaker 3: much in marketing and comms and I loved it. I 56 00:02:42,760 --> 00:02:46,000 Speaker 3: started working from Oshan Chandon. It was an amazing company 57 00:02:46,000 --> 00:02:48,760 Speaker 3: to work for, in awesome culture, and my. 58 00:02:48,840 --> 00:02:50,480 Speaker 2: Dad used to always say to me, you should be 59 00:02:50,520 --> 00:02:52,480 Speaker 2: in sales. You could sell ice to Eskimos. 60 00:02:52,520 --> 00:02:55,720 Speaker 3: But I was literally always had this idea that sales 61 00:02:55,840 --> 00:02:58,360 Speaker 3: was going to be too sort of bedded to a 62 00:02:58,520 --> 00:03:00,800 Speaker 3: number and you will have to call call, and I 63 00:03:00,840 --> 00:03:04,840 Speaker 3: had this misconception of what sales actually look like. And 64 00:03:04,919 --> 00:03:07,720 Speaker 3: it wasn't really until I moved to Asia with my 65 00:03:07,840 --> 00:03:12,080 Speaker 3: husband and three children that I found myself literally living 66 00:03:12,120 --> 00:03:14,880 Speaker 3: in Singapore thinking I don't even know how to film 67 00:03:14,880 --> 00:03:17,760 Speaker 3: my day. So I walked into my children's international school 68 00:03:17,960 --> 00:03:20,680 Speaker 3: fast forward, gave them my regiment. I pretty much said, 69 00:03:20,720 --> 00:03:22,720 Speaker 3: save me from Orchard Road and I'll work for free. 70 00:03:23,440 --> 00:03:26,720 Speaker 3: And I ended up becoming their head of enrollments, and 71 00:03:26,760 --> 00:03:30,560 Speaker 3: I recognized them that in actual fact, I was using 72 00:03:30,600 --> 00:03:34,160 Speaker 3: my marketing background but also very much sales because I 73 00:03:34,320 --> 00:03:37,560 Speaker 3: understood that I needed to make a connection with each 74 00:03:37,920 --> 00:03:39,040 Speaker 3: family that would come. 75 00:03:38,880 --> 00:03:39,680 Speaker 2: Into the school. 76 00:03:40,040 --> 00:03:43,800 Speaker 3: They had this very formulaic tour, and I recognized very 77 00:03:43,840 --> 00:03:47,760 Speaker 3: quickly that sales is all about relationship making, and I 78 00:03:47,800 --> 00:03:50,960 Speaker 3: would understand and recognize that when a family came in 79 00:03:51,000 --> 00:03:53,960 Speaker 3: and they were very Australian and sporty, I wouldn't take 80 00:03:54,000 --> 00:03:56,200 Speaker 3: them first to the science lab. I would head straight 81 00:03:56,240 --> 00:03:58,360 Speaker 3: for the you know, the sports arena, and I would 82 00:03:58,360 --> 00:04:00,600 Speaker 3: talk to them about the opportunity it is how their 83 00:04:00,680 --> 00:04:03,280 Speaker 3: kids would get to play overseas, and you know, I 84 00:04:03,320 --> 00:04:07,720 Speaker 3: really created an opportunity to engage there. And obviously then 85 00:04:07,760 --> 00:04:10,680 Speaker 3: on the flip side of a family that were focused 86 00:04:10,680 --> 00:04:13,000 Speaker 3: one hundred percent on academia, I would start in the 87 00:04:13,040 --> 00:04:16,279 Speaker 3: science labs and I would talk to them about where 88 00:04:16,320 --> 00:04:19,600 Speaker 3: we sat on the atar curve and i'd really engage 89 00:04:19,640 --> 00:04:23,040 Speaker 3: in that arena. So I ended up having the highest 90 00:04:23,240 --> 00:04:26,400 Speaker 3: rate of conversion in terms of new families. I got 91 00:04:26,400 --> 00:04:28,640 Speaker 3: them pretty much to like me, and by liking me, 92 00:04:28,720 --> 00:04:31,000 Speaker 3: they liked the school and that was sort of the strategy. 93 00:04:31,240 --> 00:04:34,320 Speaker 3: That's how I started. And then you know where we 94 00:04:34,400 --> 00:04:37,400 Speaker 3: know each other. Anthony Hullis, who knew me from Australia, 95 00:04:37,480 --> 00:04:39,760 Speaker 3: contacted me and said, Gina, I want to open up 96 00:04:39,760 --> 00:04:42,599 Speaker 3: a store, a retail store in Singapore, and I was like, 97 00:04:42,640 --> 00:04:44,560 Speaker 3: I've never worked in sales, and he was like, oh, 98 00:04:44,600 --> 00:04:47,720 Speaker 3: you'll work it out, and sure enough I did and 99 00:04:48,000 --> 00:04:52,240 Speaker 3: ended up being there setting up Seafolly in Singapore, which 100 00:04:52,360 --> 00:04:55,920 Speaker 3: was an amazing learning curve. Opened up our very first 101 00:04:56,160 --> 00:05:01,360 Speaker 3: Seafolly door outside of Australia, very much in domestic retail brand, 102 00:05:01,400 --> 00:05:04,479 Speaker 3: and it was exciting to be at the front foot 103 00:05:04,520 --> 00:05:09,479 Speaker 3: of launching a very iconic Australian brand in an international space. 104 00:05:10,200 --> 00:05:13,680 Speaker 3: And when I left c Folly two years ago, I'm 105 00:05:13,720 --> 00:05:16,640 Speaker 3: still proud to say Singapore was the highest performing per 106 00:05:16,720 --> 00:05:22,000 Speaker 3: square meter retail footprint in the fleet. So ended up 107 00:05:22,040 --> 00:05:24,800 Speaker 3: being amazing and I learned a lot along the way, 108 00:05:25,200 --> 00:05:27,640 Speaker 3: and so that was really where I sort of really 109 00:05:27,800 --> 00:05:31,880 Speaker 3: honed in my retail skills because I bought the Australian 110 00:05:32,000 --> 00:05:33,880 Speaker 3: flavor to Asia. 111 00:05:33,920 --> 00:05:35,360 Speaker 2: And I remember visiting you in. 112 00:05:35,320 --> 00:05:38,400 Speaker 1: That store as well. You were very much a people person, 113 00:05:39,160 --> 00:05:42,400 Speaker 1: but we were also on the floor. What did you 114 00:05:42,520 --> 00:05:47,719 Speaker 1: learn from actually understanding when customers came in how you 115 00:05:47,760 --> 00:05:49,960 Speaker 1: could serve them to grow the brand? 116 00:05:50,279 --> 00:05:53,320 Speaker 3: Look, I guess you know, I learned by working with 117 00:05:53,440 --> 00:05:56,480 Speaker 3: my team. I've always been someone who very much leads 118 00:05:56,480 --> 00:05:59,120 Speaker 3: by example. So I would walk around and I would 119 00:05:59,200 --> 00:06:01,520 Speaker 3: talk to the guests and I would, you know, understand, 120 00:06:01,520 --> 00:06:03,800 Speaker 3: I'd try and create a connection. I've always used to 121 00:06:03,839 --> 00:06:07,200 Speaker 3: say to the Singapore team, read the play, and by that, 122 00:06:07,279 --> 00:06:09,560 Speaker 3: I'd mean that if someone walked in and they would 123 00:06:09,600 --> 00:06:12,599 Speaker 3: dressed head to toe and black, don't necessarily reach for 124 00:06:12,640 --> 00:06:14,000 Speaker 3: the first colorful bikini. 125 00:06:14,080 --> 00:06:14,960 Speaker 2: Look at what you know? 126 00:06:15,040 --> 00:06:18,480 Speaker 3: How they would look look at their esthetic and I would, 127 00:06:18,640 --> 00:06:21,240 Speaker 3: you know, say Hi, welcome, what brings you into the 128 00:06:21,279 --> 00:06:24,719 Speaker 3: store today? And I would create a connection. And I 129 00:06:24,880 --> 00:06:27,640 Speaker 3: remember that I would obviously say to my two people 130 00:06:27,640 --> 00:06:29,680 Speaker 3: in the store, Wow, that looks so divine on you. 131 00:06:29,760 --> 00:06:31,640 Speaker 3: I love the way you rock that. And the next 132 00:06:31,640 --> 00:06:35,239 Speaker 3: minute I'd hear all of my Singaporean teams saying, wow, 133 00:06:35,520 --> 00:06:37,960 Speaker 3: you look divine, and they would say it in this 134 00:06:38,240 --> 00:06:41,159 Speaker 3: gorgeous way. But I would pull them aside and say, 135 00:06:41,920 --> 00:06:45,760 Speaker 3: don't copy what I say. Find your own narrative. You know, 136 00:06:45,839 --> 00:06:49,360 Speaker 3: when you're engaging with a guest, it has to be genuine. 137 00:06:49,720 --> 00:06:52,920 Speaker 3: So it doesn't sound genuine when you copy my words. 138 00:06:53,240 --> 00:06:53,920 Speaker 2: Look what I do. 139 00:06:54,520 --> 00:06:57,400 Speaker 3: Copy what I say, but turn it into your the 140 00:06:57,440 --> 00:07:00,520 Speaker 3: way you would communicate that. So that was something that 141 00:07:00,560 --> 00:07:03,960 Speaker 3: I very much taught my team. So I taught them 142 00:07:04,000 --> 00:07:07,760 Speaker 3: also just to be very Australian in the way we communicate. 143 00:07:07,800 --> 00:07:11,760 Speaker 3: Australians are much more relaxed when much more engaging. Singaporeans 144 00:07:12,160 --> 00:07:15,360 Speaker 3: are very driven by the bottom line, the dollar. They 145 00:07:15,400 --> 00:07:18,160 Speaker 3: were all obsessed with the KPI and how many dollars 146 00:07:18,200 --> 00:07:19,800 Speaker 3: they had to make, and I would say to them, 147 00:07:19,880 --> 00:07:23,680 Speaker 3: that's amazing, but you need to also be really genuine 148 00:07:23,720 --> 00:07:26,480 Speaker 3: and develop connections. And that I think was the big 149 00:07:26,520 --> 00:07:30,920 Speaker 3: takeaway and we really started. I developed a loyalty program 150 00:07:31,000 --> 00:07:34,480 Speaker 3: where we know made relationships with our customers so that 151 00:07:34,520 --> 00:07:38,160 Speaker 3: they developed that sense of comfort and they would come 152 00:07:38,200 --> 00:07:41,320 Speaker 3: to us knowing full well, because when you're buying Swim, 153 00:07:41,400 --> 00:07:44,400 Speaker 3: you're your most vulnerable. You're pretty much naked, so you 154 00:07:44,520 --> 00:07:47,240 Speaker 3: have to feel comfortable and confident with the people that are, 155 00:07:47,280 --> 00:07:50,280 Speaker 3: you know, serving you and helping you. And I would 156 00:07:50,320 --> 00:07:52,560 Speaker 3: always say be honest, you know, like I would never 157 00:07:52,600 --> 00:07:55,920 Speaker 3: say to someone that wasn't suitable. I'd say, hold on 158 00:07:55,960 --> 00:07:58,160 Speaker 3: a minute, leave believe me when I tell you I've 159 00:07:58,200 --> 00:08:01,040 Speaker 3: got the perfect swimwear for you. And I'd go outside 160 00:08:01,080 --> 00:08:03,360 Speaker 3: and I'd come back and I'd get them into something, 161 00:08:03,400 --> 00:08:06,840 Speaker 3: and you know, they would feel so empowered and feel 162 00:08:06,880 --> 00:08:09,920 Speaker 3: so happy with themselves because you know, we've all been 163 00:08:09,960 --> 00:08:12,280 Speaker 3: there where we've looked in the mirror and you're like, oh, 164 00:08:12,280 --> 00:08:14,760 Speaker 3: sweet baby Jesus, that wasn't quite what I had thought. 165 00:08:15,840 --> 00:08:17,920 Speaker 3: And so when you know, you put on the rights 166 00:08:17,960 --> 00:08:21,040 Speaker 3: from in costume and you're feeling good, it's just such 167 00:08:21,080 --> 00:08:24,040 Speaker 3: a powerful moment. So I think that was pretty much, 168 00:08:24,160 --> 00:08:26,800 Speaker 3: you know what I sort of garnered along the way, 169 00:08:26,800 --> 00:08:29,720 Speaker 3: but also very much taught my team. It was really 170 00:08:29,760 --> 00:08:32,800 Speaker 3: being that authentic Australian connection. 171 00:08:32,640 --> 00:08:36,920 Speaker 1: And being genuine as well. I really enjoy this conversation 172 00:08:37,400 --> 00:08:40,680 Speaker 1: around getting to know the customer, and I would like 173 00:08:40,760 --> 00:08:43,880 Speaker 1: to dive into that now because now you're back in Australia. 174 00:08:43,960 --> 00:08:48,560 Speaker 1: You're running another brand which is completely different from Seed Folly, 175 00:08:49,120 --> 00:08:54,080 Speaker 1: but it still is built on that personalized connection. How 176 00:08:54,120 --> 00:08:59,880 Speaker 1: do you teach your team the importance of seeing themselves 177 00:09:00,080 --> 00:09:03,080 Speaker 1: as a brand and that brand connection back to the 178 00:09:03,160 --> 00:09:06,600 Speaker 1: customer to actually get that customer coming back more and 179 00:09:06,640 --> 00:09:09,199 Speaker 1: more and more and saying that's the brand where I'm 180 00:09:09,200 --> 00:09:10,319 Speaker 1: going to spend my dollars. 181 00:09:11,600 --> 00:09:14,640 Speaker 3: Well again, it all comes back to authenticity. I think 182 00:09:14,679 --> 00:09:18,440 Speaker 3: it's such an important part. Like working at AGE, we 183 00:09:18,559 --> 00:09:21,240 Speaker 3: are literally, as I always say to my team, we 184 00:09:21,520 --> 00:09:25,680 Speaker 3: are making dreams come true. Like people walk into Age 185 00:09:25,800 --> 00:09:29,360 Speaker 3: and they come to us for an event they're thinking about, 186 00:09:29,559 --> 00:09:31,600 Speaker 3: this is going to be the dress that they wore 187 00:09:31,679 --> 00:09:36,440 Speaker 3: for their daughter's first birthday, their engagement party. It's a 188 00:09:36,520 --> 00:09:40,520 Speaker 3: really important emotional purchase. It's something they've thought about, they've 189 00:09:40,600 --> 00:09:43,440 Speaker 3: resonated with, and so it's up to us on the 190 00:09:43,440 --> 00:09:46,440 Speaker 3: shop floor to deliver to that dream. And I always 191 00:09:46,520 --> 00:09:49,400 Speaker 3: say to my team, you know, we do such a 192 00:09:49,400 --> 00:09:52,920 Speaker 3: beautiful job with our socials and our Instagram, and it 193 00:09:53,040 --> 00:09:56,000 Speaker 3: needs to flow through so that when the guest comes 194 00:09:56,040 --> 00:09:59,640 Speaker 3: in and she's literally so excited, we need to deliver 195 00:09:59,720 --> 00:10:01,880 Speaker 3: on that, you know, I always say, we need to 196 00:10:01,920 --> 00:10:05,320 Speaker 3: make sure that we are delivering that dream so that 197 00:10:05,480 --> 00:10:10,320 Speaker 3: every guest walks in and is welcomed and is styled 198 00:10:10,400 --> 00:10:14,080 Speaker 3: and felt and touched and seen and celebrated. And I 199 00:10:14,120 --> 00:10:16,360 Speaker 3: feel as though if you can do that in store, 200 00:10:16,920 --> 00:10:18,920 Speaker 3: that's why people like to go into retail. You know, 201 00:10:18,960 --> 00:10:21,800 Speaker 3: we can all buy everything online today, but we like 202 00:10:21,880 --> 00:10:23,640 Speaker 3: to go into a store so that we can be 203 00:10:23,720 --> 00:10:27,240 Speaker 3: styled and recognized and celebrated and feel good. There's so 204 00:10:27,360 --> 00:10:29,320 Speaker 3: much drama in the world today. But if you can 205 00:10:29,360 --> 00:10:33,360 Speaker 3: go into a store and someone actually understands what you're 206 00:10:33,400 --> 00:10:37,320 Speaker 3: looking for and recognizes that they can make you be 207 00:10:37,440 --> 00:10:40,080 Speaker 3: the best version of yourself, and you walk out with 208 00:10:40,200 --> 00:10:43,760 Speaker 3: you feeling excited, and you know, it's just a beautiful feeling. 209 00:10:43,800 --> 00:10:46,600 Speaker 3: And when you've had that genuine connection with the guest, 210 00:10:46,960 --> 00:10:50,160 Speaker 3: when you can see them come in feeling unsure, I 211 00:10:50,200 --> 00:10:52,520 Speaker 3: don't know, I can't dress in this I don't like 212 00:10:52,559 --> 00:10:55,080 Speaker 3: to show my arms, I don't like myself in this dress. 213 00:10:55,120 --> 00:10:57,120 Speaker 3: I feel too, And you get them to stand in 214 00:10:57,200 --> 00:10:59,760 Speaker 3: front of the mirror and actually like what they see. 215 00:11:00,280 --> 00:11:02,840 Speaker 2: It's a beautiful and empowering moment for both of you. 216 00:11:03,000 --> 00:11:03,680 Speaker 2: That's what we want. 217 00:11:03,720 --> 00:11:05,720 Speaker 1: We want people to walk away feeling good from the 218 00:11:05,720 --> 00:11:08,760 Speaker 1: inside out. Now, what are the most effective strategies for 219 00:11:08,880 --> 00:11:12,400 Speaker 1: developing and mentoring the next generation of retail leaders? Because 220 00:11:12,440 --> 00:11:15,720 Speaker 1: you and I are now fifty plus, let's just say 221 00:11:16,040 --> 00:11:19,160 Speaker 1: bang on fifty starting our fifties, We've got a lot 222 00:11:19,160 --> 00:11:22,840 Speaker 1: of wisdom, We've got a lot that we can share. 223 00:11:24,080 --> 00:11:26,400 Speaker 1: How do you pass that on? Like, what are some 224 00:11:26,440 --> 00:11:30,520 Speaker 1: of the key strategies to engage those youngsters who want 225 00:11:30,559 --> 00:11:31,880 Speaker 1: to actually enter retail? 226 00:11:32,200 --> 00:11:34,960 Speaker 3: I mean, look, I think for me, it's always about 227 00:11:35,000 --> 00:11:37,360 Speaker 3: just being seeing people. 228 00:11:37,480 --> 00:11:38,640 Speaker 2: I always feel as. 229 00:11:38,520 --> 00:11:42,600 Speaker 3: Though I like to recognize that a lot of people 230 00:11:42,679 --> 00:11:45,720 Speaker 3: think that being in retail is a less than job, 231 00:11:45,880 --> 00:11:48,600 Speaker 3: and that's not true. I like to really recognize and 232 00:11:48,679 --> 00:11:53,360 Speaker 3: celebrate my team and recognize that career retailers are actually 233 00:11:53,400 --> 00:11:56,400 Speaker 3: something to be proud of. You know, career retail is 234 00:11:56,480 --> 00:11:59,040 Speaker 3: a really competent people that can manage a whole lot 235 00:11:59,080 --> 00:12:02,560 Speaker 3: of things, from being a psychologists to a salesperson, to 236 00:12:02,679 --> 00:12:05,800 Speaker 3: a team player to a logistics you know, there's so 237 00:12:05,920 --> 00:12:09,560 Speaker 3: many parts to being you know, conflict resolution, There's an 238 00:12:09,600 --> 00:12:12,800 Speaker 3: inordinate amount that goes into being a successful retailer. So 239 00:12:12,880 --> 00:12:15,840 Speaker 3: I really like to recognize and celebrate that. But of 240 00:12:15,880 --> 00:12:20,040 Speaker 3: course I'm very focused on empowerment, and I feel as 241 00:12:20,120 --> 00:12:23,280 Speaker 3: though if I can celebrate the one thing that you know, 242 00:12:23,320 --> 00:12:24,079 Speaker 3: when people say, what. 243 00:12:24,000 --> 00:12:24,760 Speaker 2: Do you actually do? 244 00:12:24,840 --> 00:12:27,480 Speaker 3: I say, I'm actually just a cheerleader. I go around 245 00:12:27,559 --> 00:12:31,240 Speaker 3: shaking hands, kissing babies. I recognize my team. 246 00:12:31,800 --> 00:12:32,800 Speaker 2: I feel as. 247 00:12:32,760 --> 00:12:37,080 Speaker 3: Though by empowering and giving everybody a moment to shine 248 00:12:37,120 --> 00:12:40,920 Speaker 3: and be recognized, that makes people feel empowered and good 249 00:12:40,960 --> 00:12:44,200 Speaker 3: about themselves. And by that, I like to retain talent, 250 00:12:44,360 --> 00:12:47,120 Speaker 3: so you know, when I see someone do something good, 251 00:12:47,240 --> 00:12:50,920 Speaker 3: I'm very focused on giving instant feedback. I like to 252 00:12:51,000 --> 00:12:55,160 Speaker 3: celebrate my team. I like to recognize efforts, and I 253 00:12:55,360 --> 00:12:58,200 Speaker 3: go out of my way to engage with casuals on 254 00:12:58,240 --> 00:13:00,640 Speaker 3: the shop floor that might only work with us ten hours, 255 00:13:00,640 --> 00:13:02,600 Speaker 3: in the same way I do with the regional that 256 00:13:02,679 --> 00:13:06,720 Speaker 3: runs ten stores. So I think that's really important powerman. 257 00:13:06,840 --> 00:13:09,560 Speaker 3: I think leading by example. So I never when I 258 00:13:09,640 --> 00:13:12,360 Speaker 3: walk into a store, I don't expect people to jump 259 00:13:12,679 --> 00:13:14,760 Speaker 3: to Yeah, I sort of expect them to jump to 260 00:13:14,800 --> 00:13:17,880 Speaker 3: attention in terms of customer service, but I don't expect 261 00:13:17,880 --> 00:13:21,080 Speaker 3: them to prioritize me. I am more than happy on 262 00:13:21,240 --> 00:13:23,720 Speaker 3: many an occasion, I'll walk into a store even in 263 00:13:23,760 --> 00:13:26,400 Speaker 3: my exercise gear and customers will think I'm a mad 264 00:13:26,440 --> 00:13:28,840 Speaker 3: woman because they'll the shop floor will be so busy. 265 00:13:29,200 --> 00:13:32,640 Speaker 3: I'll put down my bag and hit the shop floor. 266 00:13:32,679 --> 00:13:35,120 Speaker 3: You know, I'm always on the shop floor because that's 267 00:13:35,160 --> 00:13:37,160 Speaker 3: when I learn how to engage with the guest, what 268 00:13:37,440 --> 00:13:41,800 Speaker 3: customers are looking for, how I can improve the operational standards. 269 00:13:41,800 --> 00:13:45,800 Speaker 3: It's not unless you do it yourself that you actually learn. 270 00:13:46,240 --> 00:13:49,920 Speaker 3: And one thing we've really introduced at age is it's 271 00:13:49,920 --> 00:13:52,280 Speaker 3: an all hands on deck. So we do something called 272 00:13:52,360 --> 00:13:55,480 Speaker 3: rock the shop, which is every single person from our 273 00:13:55,640 --> 00:13:59,320 Speaker 3: CEO to our chief of product to our chief of 274 00:13:59,360 --> 00:14:01,400 Speaker 3: people and Coulture have got to be on the shop 275 00:14:01,400 --> 00:14:03,800 Speaker 3: floor and do a walk in my shoes day to 276 00:14:03,960 --> 00:14:07,520 Speaker 3: understand the importance because we're the end user. So we 277 00:14:07,679 --> 00:14:10,439 Speaker 3: spend a lot of time on a cultural piece. We 278 00:14:10,559 --> 00:14:14,280 Speaker 3: spend a lot of time looking at leadership way of 279 00:14:14,400 --> 00:14:18,000 Speaker 3: being able to extend and progress my team and really 280 00:14:18,000 --> 00:14:20,840 Speaker 3: being able to celebrate the retail team, you know, like 281 00:14:20,960 --> 00:14:25,920 Speaker 3: they are without question, an integral cog of a successful 282 00:14:25,960 --> 00:14:28,320 Speaker 3: business because they are the ones that are dealing with 283 00:14:28,400 --> 00:14:29,760 Speaker 3: customers front facing. 284 00:14:29,960 --> 00:14:32,440 Speaker 1: So how can data and analytics be leveraged to drive 285 00:14:32,520 --> 00:14:35,800 Speaker 1: growth and improve the customer experience in retail settings. Because 286 00:14:35,840 --> 00:14:40,120 Speaker 1: I know myself having worked with many retailers, the data 287 00:14:40,480 --> 00:14:44,680 Speaker 1: really is the key if you understand it, to growth. 288 00:14:45,240 --> 00:14:46,400 Speaker 2: How do you leverage that? 289 00:14:46,680 --> 00:14:49,520 Speaker 3: Oh, look, there's so many amazing tools right now that 290 00:14:49,560 --> 00:14:52,640 Speaker 3: we use. We use a whole lot of measurements. From 291 00:14:52,880 --> 00:14:56,040 Speaker 3: what I love to look at is something like shopfront conversions. 292 00:14:56,080 --> 00:14:59,640 Speaker 3: So we use a whole lot of metric driven data 293 00:14:59,680 --> 00:15:02,880 Speaker 3: that tells us how many customers are walking past our 294 00:15:02,920 --> 00:15:06,160 Speaker 3: store and how many actually enter. So with that we 295 00:15:06,240 --> 00:15:08,480 Speaker 3: can there are levers we can pull, so we can 296 00:15:08,640 --> 00:15:11,840 Speaker 3: track to see whether a garment because you know, mannequins 297 00:15:11,840 --> 00:15:15,000 Speaker 3: are an advertisement, So if that mannequin is not resonating 298 00:15:15,040 --> 00:15:17,600 Speaker 3: with the customer and we're not seeing that same level 299 00:15:17,600 --> 00:15:20,440 Speaker 3: of shopfront conversion, that I say to my teams, you 300 00:15:20,600 --> 00:15:23,640 Speaker 3: are the master of your store change that. You know 301 00:15:23,680 --> 00:15:26,640 Speaker 3: there's no point having a pu dress in the window 302 00:15:26,680 --> 00:15:30,120 Speaker 3: on a thirty two degree day. Be mindful, you know 303 00:15:30,240 --> 00:15:33,880 Speaker 3: what your customer is looking for. So we use that lever. 304 00:15:34,040 --> 00:15:37,520 Speaker 3: We can also measure you know, sales collateral if we 305 00:15:37,600 --> 00:15:40,320 Speaker 3: have a key takeaway and we put that in the window. 306 00:15:40,360 --> 00:15:43,840 Speaker 3: How that converts. I've also recognized, so we've been able 307 00:15:43,840 --> 00:15:47,280 Speaker 3: to be quite flexible. In Armadale, for example, I recognized 308 00:15:47,320 --> 00:15:50,520 Speaker 3: with my team, not just me, my team, we recognized 309 00:15:50,560 --> 00:15:53,080 Speaker 3: that there was a lot of foot traffic going past 310 00:15:53,160 --> 00:15:57,080 Speaker 3: our Armadale store before we actually opened, and that was 311 00:15:57,120 --> 00:16:00,160 Speaker 3: a lot of mum's post school drop off. We're hanging 312 00:16:00,200 --> 00:16:02,840 Speaker 3: around having a coffee and they were looking for our 313 00:16:02,880 --> 00:16:05,480 Speaker 3: doors to open, and we recognized that that was an 314 00:16:05,480 --> 00:16:08,200 Speaker 3: opportunity for us to garner all sales. So we've actually 315 00:16:08,280 --> 00:16:11,080 Speaker 3: changed the trading hours so that we open at nine 316 00:16:11,120 --> 00:16:14,320 Speaker 3: am and we close earlier because that is what our 317 00:16:14,320 --> 00:16:18,000 Speaker 3: customers demanded. So that's, you know, the sort of flexibility 318 00:16:18,000 --> 00:16:20,200 Speaker 3: that we have when these trackers allow us to be 319 00:16:20,360 --> 00:16:24,200 Speaker 3: that provide that agility for our customers. We also look at, 320 00:16:24,280 --> 00:16:27,880 Speaker 3: obviously for us fit room, so we know definitively in 321 00:16:27,960 --> 00:16:30,200 Speaker 3: sales that if you can get someone into a fitting 322 00:16:30,280 --> 00:16:33,680 Speaker 3: room that they're ten times more likely to purchase, so 323 00:16:34,000 --> 00:16:37,080 Speaker 3: we track that. We also track, you know, how many 324 00:16:37,120 --> 00:16:40,320 Speaker 3: items customers buy. But the interesting part that I love 325 00:16:40,360 --> 00:16:43,680 Speaker 3: to look at is actual product and we can recognize 326 00:16:43,840 --> 00:16:48,120 Speaker 3: what product instantly has automatic sell through, which you know, 327 00:16:48,200 --> 00:16:52,480 Speaker 3: what's dress is the customers really resonating with and we, 328 00:16:52,560 --> 00:16:55,120 Speaker 3: you know, we try and really then look at what 329 00:16:55,440 --> 00:16:57,680 Speaker 3: on the flip side of that hasn't sold and why 330 00:16:57,720 --> 00:17:00,240 Speaker 3: it hasn't sold. We look at our returns. You know, 331 00:17:00,520 --> 00:17:03,640 Speaker 3: if a garment is returned more frequently than as the norm, 332 00:17:04,080 --> 00:17:06,680 Speaker 3: is it because the sizing wasn't correct, Was it because 333 00:17:06,680 --> 00:17:10,560 Speaker 3: the fabrication, or was it because the imagery was so 334 00:17:10,600 --> 00:17:13,720 Speaker 3: superior to the actual product. So we're always working and 335 00:17:13,800 --> 00:17:17,400 Speaker 3: refining our product to ensure that we're meeting the demands 336 00:17:17,400 --> 00:17:20,160 Speaker 3: of the end user, which is our customer. So they 337 00:17:20,320 --> 00:17:23,960 Speaker 3: very much dictate what we are going to provide in 338 00:17:24,000 --> 00:17:24,840 Speaker 3: the next range. 339 00:17:24,880 --> 00:17:26,040 Speaker 2: So we're always doing this. 340 00:17:26,359 --> 00:17:29,560 Speaker 3: Now in retail, you can always do more, be better, 341 00:17:29,760 --> 00:17:32,280 Speaker 3: offer a better customer service, and so we look at 342 00:17:32,280 --> 00:17:36,160 Speaker 3: all of these things Google reviews, I look at everything 343 00:17:36,760 --> 00:17:40,280 Speaker 3: sales obviously, and we use that in a way. It's 344 00:17:40,920 --> 00:17:44,200 Speaker 3: amazing resources that we have at our fingertips to help 345 00:17:44,280 --> 00:17:48,520 Speaker 3: us really curate and improve our customer offering. 346 00:17:48,680 --> 00:17:51,879 Speaker 1: And how is click and collect going in the Australian 347 00:17:51,960 --> 00:17:54,080 Speaker 1: market now, Because I know it's a big thing in 348 00:17:54,119 --> 00:17:58,000 Speaker 1: the US and people want things at their fingertips. How 349 00:17:58,000 --> 00:18:00,320 Speaker 1: are you doing click and collect? And what about same 350 00:18:00,400 --> 00:18:03,639 Speaker 1: day delivery because overseas, you know, you can be in London, 351 00:18:03,640 --> 00:18:06,600 Speaker 1: New York, Singapore and someone within a couple of hours that. 352 00:18:06,680 --> 00:18:09,360 Speaker 2: Outfits in your home. Yeah, is that going to come 353 00:18:09,400 --> 00:18:10,679 Speaker 2: into play in this market? 354 00:18:11,160 --> 00:18:13,600 Speaker 3: We definitely have click and collect, So we currently offer 355 00:18:13,640 --> 00:18:16,639 Speaker 3: a full omni channel, so that means you can shop online, 356 00:18:16,720 --> 00:18:19,439 Speaker 3: you can nominate whether you want to do it, deliver 357 00:18:19,520 --> 00:18:21,439 Speaker 3: it to your home, whether you'd prefer to kick it up, 358 00:18:21,480 --> 00:18:23,680 Speaker 3: and so we do have a lot of I'd say 359 00:18:23,720 --> 00:18:27,119 Speaker 3: probably about of the omnichannel experience, we have about twenty 360 00:18:27,119 --> 00:18:30,600 Speaker 3: seven percent of people choose click and collect. We are 361 00:18:30,720 --> 00:18:34,760 Speaker 3: definitely trialing same day delivery and we're actually just met 362 00:18:34,920 --> 00:18:38,439 Speaker 3: last week with a team that will enable us to 363 00:18:38,480 --> 00:18:41,440 Speaker 3: be able to provide a really amazing service for our 364 00:18:41,520 --> 00:18:45,320 Speaker 3: best customers. Whereby, as opposed to a delivery service, it's 365 00:18:45,359 --> 00:18:47,960 Speaker 3: actually a delivery and wait, so it will allow the 366 00:18:48,000 --> 00:18:51,639 Speaker 3: customer the luxury of having that same day delivery be 367 00:18:51,880 --> 00:18:55,040 Speaker 3: an item delivered to your door and the driver will 368 00:18:55,080 --> 00:18:57,600 Speaker 3: wait for you to try it on and make sure 369 00:18:57,640 --> 00:19:01,080 Speaker 3: you're happy with it, I know, Bonanza and then if 370 00:19:01,080 --> 00:19:03,720 Speaker 3: you're not happy, they'll take it away straight away. So 371 00:19:03,760 --> 00:19:06,000 Speaker 3: we're going to be able to provide that real and 372 00:19:06,520 --> 00:19:10,679 Speaker 3: very exciting, beautiful shop face to your home. So that 373 00:19:10,840 --> 00:19:14,040 Speaker 3: is something we're exploring. We are offering same day delivery 374 00:19:14,080 --> 00:19:17,440 Speaker 3: out of our CBD stores and we have the intention 375 00:19:17,560 --> 00:19:20,320 Speaker 3: to roll it out. I guess it also comes down 376 00:19:20,359 --> 00:19:23,160 Speaker 3: to being able to you know, for people in rural settings, 377 00:19:23,160 --> 00:19:25,960 Speaker 3: there are kabates because we don't have that opportunity. But 378 00:19:26,040 --> 00:19:29,040 Speaker 3: it's definitely something we are looking to do a lot 379 00:19:29,080 --> 00:19:29,399 Speaker 3: more of. 380 00:19:29,760 --> 00:19:33,200 Speaker 1: And you're also responsible for setting up the global footprint 381 00:19:33,440 --> 00:19:37,560 Speaker 1: and those story experiences as well. And if so, how 382 00:19:37,560 --> 00:19:40,760 Speaker 1: are you using the trends in other markets to improve 383 00:19:40,840 --> 00:19:41,960 Speaker 1: what we're doing locally. 384 00:19:42,200 --> 00:19:45,160 Speaker 3: Yeah, look, we always look you know, whenever I travel, 385 00:19:45,240 --> 00:19:48,600 Speaker 3: I am an absolute shopper. That's why I love my 386 00:19:48,720 --> 00:19:51,520 Speaker 3: job because I get to behind my love of fashion 387 00:19:51,600 --> 00:19:54,640 Speaker 3: and shopping. I constantly say to people I'm going to Westfield. 388 00:19:54,680 --> 00:19:57,280 Speaker 3: It's my happy place, you know, And I tease everyone 389 00:19:57,280 --> 00:19:59,480 Speaker 3: at work teases me because I say I'm John Travolta 390 00:19:59,520 --> 00:20:01,440 Speaker 3: and I will down the street like Saturday night fever 391 00:20:01,520 --> 00:20:06,480 Speaker 3: going when I get into a store. So when I'm overseas. 392 00:20:06,680 --> 00:20:10,880 Speaker 3: I'm always looking, watching, seeing what we can do. I'm 393 00:20:10,920 --> 00:20:15,520 Speaker 3: always online. My husband says he always shopping and I'm not, 394 00:20:15,640 --> 00:20:17,879 Speaker 3: but I'm just actually just looking. I'm doing you know, 395 00:20:18,000 --> 00:20:21,320 Speaker 3: I always say competitive analysis. So yeah, we always look 396 00:20:21,400 --> 00:20:24,159 Speaker 3: to overseas to see what we can do. But obviously 397 00:20:25,280 --> 00:20:28,040 Speaker 3: the beautiful thing about being Australian is that we're very 398 00:20:28,080 --> 00:20:32,040 Speaker 3: authentic and we're very rooted to that. We've just opened 399 00:20:32,119 --> 00:20:35,280 Speaker 3: up our nurse's store, which is very much where our 400 00:20:35,400 --> 00:20:38,800 Speaker 3: owners met grew up and so that is a real 401 00:20:38,960 --> 00:20:42,680 Speaker 3: nostalgic revisit and Nursa is such a beautiful store. 402 00:20:42,720 --> 00:20:44,080 Speaker 2: So we always look back to. 403 00:20:44,040 --> 00:20:47,760 Speaker 3: Our heart land in terms of where the brand started, 404 00:20:48,200 --> 00:20:50,360 Speaker 3: and so if we go into national, which I think 405 00:20:50,400 --> 00:20:53,000 Speaker 3: is in the pipeline, it will be with an authenticity 406 00:20:53,080 --> 00:20:57,400 Speaker 3: around the Australian brand and very much rooted to our heritage. 407 00:20:57,440 --> 00:21:00,439 Speaker 3: But you know, of course we always look outside. I 408 00:21:00,480 --> 00:21:04,840 Speaker 3: look at everything internationally to see what we can do bigger, better, harder, 409 00:21:05,160 --> 00:21:06,480 Speaker 3: braver in Australia. 410 00:21:06,600 --> 00:21:09,800 Speaker 1: But I always say as a leader that there's always 411 00:21:10,440 --> 00:21:15,560 Speaker 1: room for personal growth. What would be your biggest challenge 412 00:21:16,359 --> 00:21:20,440 Speaker 1: that you now actually view as the most incredible gift 413 00:21:20,480 --> 00:21:22,000 Speaker 1: and opportunity in your career. 414 00:21:22,200 --> 00:21:26,880 Speaker 3: Look, I think, strangely, you know, I think being as 415 00:21:26,920 --> 00:21:29,080 Speaker 3: you touched on at the beginning, being in your fifties, 416 00:21:29,280 --> 00:21:34,680 Speaker 3: I actually think is a really powerful tool. I think 417 00:21:35,320 --> 00:21:38,760 Speaker 3: Gina in her twenties didn't have anywhere near the war 418 00:21:38,880 --> 00:21:44,560 Speaker 3: all to understand that you can be just as charming, 419 00:21:44,640 --> 00:21:48,600 Speaker 3: and you can win people by actually being complementary and 420 00:21:48,720 --> 00:21:51,439 Speaker 3: by being a real cheerleader for others. I don't know, 421 00:21:51,480 --> 00:21:53,800 Speaker 3: when you're younger, you sort of hold on to that 422 00:21:53,880 --> 00:21:57,640 Speaker 3: because you feel like giving that power to someone else 423 00:21:57,840 --> 00:22:00,560 Speaker 3: takes it away from you. Whereas when you're how older, 424 00:22:00,600 --> 00:22:04,760 Speaker 3: you have the understanding that an actual fact, being generous 425 00:22:04,840 --> 00:22:08,200 Speaker 3: and kind is actually a luxury that you can afford. 426 00:22:10,200 --> 00:22:12,640 Speaker 3: And I feel as though I also have the art 427 00:22:12,680 --> 00:22:14,560 Speaker 3: of patience that I didn't have when I was young. 428 00:22:14,680 --> 00:22:19,320 Speaker 3: Like I'm literally teflong. Things don't affect me. I work 429 00:22:19,400 --> 00:22:23,720 Speaker 3: with four to five hundred people of all different ages 430 00:22:23,760 --> 00:22:27,280 Speaker 3: and nationalities, and I've learned to understand that everybody takes 431 00:22:27,400 --> 00:22:32,960 Speaker 3: information differently, and sure sometimes I get triggered, but I've 432 00:22:33,080 --> 00:22:38,520 Speaker 3: learnt to recognize that we all process differently, take things differently, 433 00:22:39,760 --> 00:22:45,080 Speaker 3: recognize interactions and experiences differently, and I feel as though 434 00:22:45,240 --> 00:22:48,879 Speaker 3: being of my age has afforded me that luxury. And 435 00:22:49,359 --> 00:22:51,359 Speaker 3: that's I mean, look, there's got to be something great 436 00:22:51,400 --> 00:22:54,880 Speaker 3: about being fifty, and that's it. I love the fact 437 00:22:54,920 --> 00:22:57,160 Speaker 3: that I'm very resolute and who I am and I'm 438 00:22:57,200 --> 00:23:00,320 Speaker 3: not intimidated, and I can go into a room pretty 439 00:23:00,359 --> 00:23:04,760 Speaker 3: much most rooms and hopefully have my say in a nice, 440 00:23:05,320 --> 00:23:08,359 Speaker 3: a good way that garners the result I want. But 441 00:23:08,400 --> 00:23:10,439 Speaker 3: it's also respectful and kind to others. 442 00:23:10,760 --> 00:23:12,720 Speaker 1: It's a beautiful way of putting it. And I also 443 00:23:12,720 --> 00:23:14,679 Speaker 1: want to say that women in their fifties obviously their 444 00:23:14,800 --> 00:23:17,439 Speaker 1: children leave school, and. 445 00:23:17,440 --> 00:23:18,280 Speaker 2: You've got an option. 446 00:23:18,560 --> 00:23:20,679 Speaker 1: You can either give back to others and step up 447 00:23:20,720 --> 00:23:24,040 Speaker 1: in your career, yeah, or you know, decide to travel 448 00:23:24,080 --> 00:23:25,919 Speaker 1: the world and whatever it is that you want to do. 449 00:23:26,680 --> 00:23:29,160 Speaker 1: With that in mind, what is your next powerful step? 450 00:23:29,359 --> 00:23:31,560 Speaker 3: Oh gosh, there's so many things I still want to do. 451 00:23:31,680 --> 00:23:34,240 Speaker 3: To be honest, you know, I really want to have 452 00:23:34,280 --> 00:23:38,399 Speaker 3: the opportunity to grow, you know, I really want to 453 00:23:38,440 --> 00:23:41,760 Speaker 3: celebrate myself more and step more into my power and 454 00:23:41,840 --> 00:23:44,320 Speaker 3: recognize what I can do. You know, I think when 455 00:23:44,359 --> 00:23:46,600 Speaker 3: you're younger, you put all these cave its around. 456 00:23:46,680 --> 00:23:48,080 Speaker 2: Oh, I don't know if I'm good enough. I don't 457 00:23:48,080 --> 00:23:48,879 Speaker 2: know if I can do that. 458 00:23:49,240 --> 00:23:51,359 Speaker 3: And I still have that, but I'm now working a 459 00:23:51,359 --> 00:23:53,159 Speaker 3: lot harder to say no, I can do it. I 460 00:23:53,200 --> 00:23:55,280 Speaker 3: have done it, and I will do it. And I 461 00:23:55,320 --> 00:23:58,840 Speaker 3: want my daughter to recognize that she can do whatever 462 00:23:58,880 --> 00:24:00,879 Speaker 3: the hell she wants to do. And you can still 463 00:24:00,920 --> 00:24:01,920 Speaker 3: have three children. 464 00:24:01,960 --> 00:24:05,600 Speaker 2: I don't know that. I'm not necessarily a believer that 465 00:24:05,640 --> 00:24:06,639 Speaker 2: you can have it all. 466 00:24:06,720 --> 00:24:08,760 Speaker 3: You can have it all, but you can't maybe have 467 00:24:08,840 --> 00:24:09,879 Speaker 3: it all at the one time. 468 00:24:10,160 --> 00:24:11,360 Speaker 2: It's my mattra. 469 00:24:11,760 --> 00:24:13,760 Speaker 3: So I took a lot of time out to be 470 00:24:13,840 --> 00:24:16,639 Speaker 3: with my three kids, and I don't regret that for 471 00:24:16,680 --> 00:24:19,800 Speaker 3: a second. That was an amazing opportunity in a luxury 472 00:24:19,840 --> 00:24:21,040 Speaker 3: I was lucky enough to be. 473 00:24:21,000 --> 00:24:22,320 Speaker 2: Able to be afforded. 474 00:24:22,800 --> 00:24:26,119 Speaker 3: But now I've stepped back into the workforce in a 475 00:24:26,160 --> 00:24:29,719 Speaker 3: really powerful way and I love it. And so, you know, 476 00:24:29,760 --> 00:24:32,080 Speaker 3: maybe I'd be further in my career now if I 477 00:24:32,160 --> 00:24:35,280 Speaker 3: hadn't done that. So now I think I'm not putting 478 00:24:35,280 --> 00:24:38,360 Speaker 3: any limitations on myself. There's no age barriers. I am, 479 00:24:38,760 --> 00:24:42,679 Speaker 3: you know, really comfortable in pushing a head further. And 480 00:24:42,720 --> 00:24:45,919 Speaker 3: I feel like there's another career, a big career in me. 481 00:24:46,240 --> 00:24:48,560 Speaker 3: I'm basically if I had a dream, I'm gunning for 482 00:24:48,640 --> 00:24:51,200 Speaker 3: Lena Naire, who's the CEO of Chanel right now. 483 00:24:51,280 --> 00:24:52,160 Speaker 2: That would be the dream. 484 00:24:52,400 --> 00:24:54,520 Speaker 1: I love that tea, and you know what, you would 485 00:24:54,560 --> 00:24:55,760 Speaker 1: be that woman totally. 486 00:24:55,920 --> 00:24:58,520 Speaker 3: She doesn't even know I exist, But I'm coming for you, Lena. 487 00:24:59,040 --> 00:25:02,720 Speaker 3: So yeah that thank Yeah, I'll have to hunt it 488 00:25:02,800 --> 00:25:04,040 Speaker 3: down and LinkedIn Biah. 489 00:25:04,080 --> 00:25:07,240 Speaker 2: No, definitely, I want to keep going. Absolutely. 490 00:25:07,320 --> 00:25:10,120 Speaker 1: I love that this has been such a powerful insight 491 00:25:10,280 --> 00:25:12,880 Speaker 1: into how you built your career, Jana, but also how 492 00:25:12,920 --> 00:25:16,600 Speaker 1: we can become better leaders to the next generation. Thank 493 00:25:16,640 --> 00:25:19,080 Speaker 1: you so much for taking a powerful step with us today. 494 00:25:19,320 --> 00:25:21,840 Speaker 2: Thanks so much for having me toy, It's been fun. 495 00:25:22,400 --> 00:25:24,320 Speaker 1: Thank you for being here with me today. I trust 496 00:25:24,359 --> 00:25:27,880 Speaker 1: that you enjoyed listening to yet another powerful story. Sometimes 497 00:25:27,920 --> 00:25:30,560 Speaker 1: we can forget just how incredible we are as women 498 00:25:30,640 --> 00:25:33,440 Speaker 1: and how important it is to support each other. I'd 499 00:25:33,440 --> 00:25:35,080 Speaker 1: love for you to take a moment to review the 500 00:25:35,119 --> 00:25:37,920 Speaker 1: podcast and help support the show. You can also take 501 00:25:37,920 --> 00:25:40,199 Speaker 1: a screenshot of this episode and share it across your 502 00:25:40,200 --> 00:25:42,560 Speaker 1: social media. Be sure to tag me so that I 503 00:25:42,600 --> 00:25:44,880 Speaker 1: can give you a shout out too. I'm a true 504 00:25:44,960 --> 00:25:48,320 Speaker 1: believer of women supporting women, and I look forward to 505 00:25:48,440 --> 00:25:51,399 Speaker 1: connecting with you again soon. Much love, Tory