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Speaker 1: This podcast is recorded on gaddigle Land Always Was, Always

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Speaker 1: will be Aboriginal Land. Hey Chicks, I'm out and I'm

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Speaker 1: so and this is two broad Chicks, the show that

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Speaker 1: shares life lessons and tips to help make you rich

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Speaker 1: in life.

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Speaker 2: And what about another cheeky Tuesday. How's the week. It's

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Speaker 2: been a good week. It's gone quick.

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Speaker 1: Yeah, We've had so much on it's been great. I

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Speaker 1: felt like this week's been like seven years.

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Speaker 2: Yeah.

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Speaker 1: But when I think about, like what we were doing

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Speaker 1: on Monday, who was that?

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Speaker 2: Who was she?

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Speaker 1: Literally I was on Tuesday. I kept thinking it was Wednesday.

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Speaker 1: It was one of those week And it's great when

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Speaker 1: it's on the flip when you think oh yeah, oh yeah, yeah, yeah, yeah, yeah,

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Speaker 1: I love.

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Speaker 2: That and you're like, oh, it's only Tuesday ago, Wait, no,

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Speaker 2: it's Wednesday.

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Speaker 1: Waking up on a Saturday thinking that it's a workday

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Speaker 1: and realizing it's a Saturday is maybe top ten best.

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Speaker 2: Feeling in the world one thousand percent.

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Speaker 1: Today's episode, we're talking about the cult of the cool

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Speaker 1: girl and how to escape it. We had some stories

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Speaker 1: up this week about you know, if you've noticed this

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Speaker 1: rise of you know, the cool girl, esthetic, cool girl

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Speaker 1: marketing and whether or not it's inspiration or it's become

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Speaker 1: a little bit of a cult. So before we get

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Speaker 1: into that, Sally, it's dame. These are obsessions, all right.

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Speaker 1: What you got My obsession of the week is a

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Speaker 1: new you smell nice fragrance. Oh oh shit, it's me

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Speaker 1: and it's the new by Rosie Jane fragrance Matilda should

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Speaker 1: say this guy.

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Speaker 2: Yeah, it's so beautiful.

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Speaker 1: I mean, I'm kind of cheating because we went to

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Speaker 1: the House of Sephora event where they showcase a lot

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Speaker 1: of new arrivals, brands stuff like that, so it's always

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Speaker 1: really fun to like play and test some of the

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Speaker 1: new fragrances. And yeah, by Rosie Jane, have this new

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Speaker 1: Matilda fragrance and it smells like passion fruit, meringue and

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Speaker 1: golden musk.

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Speaker 2: I've never smelt anything like it.

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Speaker 1: It is so so gorgeous and I'm a huge passion

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Speaker 1: fruit fan, but I don't think I've ever had a

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Speaker 1: passion fruit scent before I was I was looking because

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Speaker 1: I was going to see if you did a tongue

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Speaker 1: things talks about something that is really yummy.

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Speaker 2: She gets salivates. It's the hugest. So whenever you start

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Speaker 2: talking about something yummy, I like really look to be like,

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Speaker 2: show it to me.

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Speaker 1: I'm salivating. It's a perfume. It's just not right. No,

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Speaker 1: but okay, like when you think about like a passion

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Speaker 1: fruit mahido for example, Yeah, exactly, don't I.

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Speaker 2: Know it sparkle in my I know you are, I

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Speaker 2: know you're kid.

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Speaker 1: Yeah, yeah, it's new it Sephora. I think it's it's

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Speaker 1: like one hundred and sixty eight dollars fucking yeah.

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Speaker 2: So a bit cristy.

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Speaker 1: But I will say my birthday is coming up, so

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Speaker 1: if anybody is shortened ideas, but yeah, knew it's Sophora.

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Speaker 2: Check it out. Also sales, so I'm like that's fine.

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Speaker 1: Yeah, and it's after pay day coming up exactly, and

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Speaker 1: I think yeah, and they typically do twenty percent off

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Speaker 1: with a minimum spend, and that is over the minimum spent. Yes,

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Speaker 1: so fingers cross, that'll be included, bingers cross, that'll be

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Speaker 1: in your little birthday stocking maybe intinthint night.

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Speaker 2: Yeah, what's your obsession? My obsession of the week is.

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Speaker 1: A new TV show I've been watching. I think a

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Speaker 1: lot of people are getting around this at the moment.

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Speaker 1: But it's called the Pit. It's a wonderful day to

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Speaker 1: save lives. I am so locked in. I loved Gray's

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Speaker 1: Anatomy back in the day. I've told story before where

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Speaker 1: I like dumped a guy for two weeks so I

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Speaker 1: could just watch that and then anyway, after two weeks

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Speaker 1: he came back and he was.

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Speaker 2: Like, let's hang out, and I was like, oh, okay,

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Speaker 2: I'm done.

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Speaker 1: But anyway, so the hit is basically set in the emergency,

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Speaker 1: like the ear of an American hospital in Pittsburgh.

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Speaker 2: Hence the pit.

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Speaker 1: Yeah, well I didn't well, fuck, I didn't even think

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Speaker 1: of that.

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Speaker 2: I just thought they called it the pick because it

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Speaker 2: was like, maybe it is. It's a double Yeah, is

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Speaker 2: a very sexual. It's like titillating on Hondra. Titilating. Did

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Speaker 2: you see that?

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Speaker 1: Someone said the word titillating is in Harry styles new album.

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Speaker 2: I just got full body chills. Let me get the DM.

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Speaker 1: We are connected, We're meant to be together.

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Speaker 2: Hallie, he has a girlfriend. I don't care.

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Speaker 1: With that.

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Speaker 2: Okay, this is from Georgie. She goes huge day for

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Speaker 2: the chicks.

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Speaker 1: Mister Harry Styles has dropped the word titillated in the

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Speaker 1: new album.

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Speaker 2: I heard it and had to replay it because the

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Speaker 2: only place.

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Speaker 1: I've ever heard that word used is on the any

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Speaker 1: who Hope you got a neat copyright lawyer.

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Speaker 2: Mister Harry is in trouble. I love that. Well, I

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Speaker 2: don't know.

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Speaker 1: I want to know how I feel when I listened

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Speaker 1: to Harry Styles simulated anyway can do Back to the Pit?

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Speaker 2: Back to the Pit.

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Speaker 1: So the episodes are set by an hour, so like

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Speaker 1: episode one is seven am to eight am, and it's

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Speaker 1: all the things that happen in that one hour. Then

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Speaker 1: the next episode is eight am to nine am, and

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Speaker 1: it's just fucked.

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Speaker 2: Like what you see. So it's like a team.

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Speaker 1: They have an attending who's like the head of the pit,

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Speaker 1: then two residents like who are the next senior, and

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Speaker 1: then they have med students because it's like a teaching hospital,

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Speaker 1: So those are kind of the structure of your characters.

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Speaker 1: And then you've got all like the amazing nurses who

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Speaker 1: are just so.

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Speaker 3: Fucking cool, yeah, and I'm obsessed with them, and then

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Speaker 3: the patients patients, yeah, and so you just see all

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Speaker 3: these things of people you know, coming into emergency and

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Speaker 3: how they have to deal with and structure cases by

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Speaker 3: who needs to be seen, and the fact that you

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Speaker 3: know people are there with like a sprain risk being.

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Speaker 2: Like I've been if.

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Speaker 1: And there's like literally someone bleeding out on the floor

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Speaker 1: and I dress.

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Speaker 2: There's like a couple of things that I took from

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Speaker 2: one amazing.

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Speaker 1: Show but two fucking nurses and doctors are just the

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Speaker 1: coolest fucking people in the world and they have literally

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Speaker 1: the hardest job in the world. And there's been like

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Speaker 1: a couple things this week that I've been like like

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Speaker 1: that have not been the ideal situation, right, And I

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Speaker 1: feel like I've had like if I was going to

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Speaker 1: rate this week, I'd probably put it at like a

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Speaker 1: four or five like of stress.

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Speaker 2: But then I watch this show and I go, we're.

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Speaker 1: Good, We're fine, Like if this was happening one if

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Speaker 1: I'm that patient, or two if I'm that doctor and

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Speaker 1: this is what I'm stressed about, We're so fine, we

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Speaker 1: are so bad, We're so good.

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Speaker 2: And I really like that in a show. As I've said, Little.

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Speaker 1: Dams perspective, perspective, and it's just it's so it's such

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Speaker 1: a raw inside. It's not like horny like Gray's Anatomy

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Speaker 1: is but I just love it. How many seasons are there?

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Speaker 1: So the first season is fully out and the second

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Speaker 1: season I think has just come out. I haven't skipped ahead. Okay, see,

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Speaker 1: but there's season two. But with HBO sometimes it's like

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Speaker 1: one two over, like the couple of weeks. Yeah.

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Speaker 2: Yeah. Rob was like this show is so good.

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Speaker 1: This show is so goodl and I was like yeah,

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Speaker 1: and here goes, oh, we're nearly done. I said no,

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Speaker 1: this season two and he goes, I'm not watching it?

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Speaker 1: Why because season one.

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Speaker 2: Is so good? Oh, so he doesn't want to doesn't

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Speaker 2: want to ruin it because.

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Speaker 1: He just goes season two won't be as good, just

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Speaker 1: just blanket like that.

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Speaker 2: And I was like roh but and he was like, no,

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Speaker 2: i't want to watch it. It won't be as good.

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Speaker 2: It'll ruin the show.

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Speaker 1: And it's like definitely like an anxiety response, that's something

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Speaker 1: I would do.

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Speaker 2: Yeah, He's like no, because it won't be as good.

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Speaker 2: And I was like, you don't know that.

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Speaker 1: So is the whole season set over one day? And

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Speaker 1: then each episode is in an hour shift? Yeah?

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Speaker 2: One ship season.

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Speaker 1: Yeah, and then each hour yeah, so it's like seven

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Speaker 1: So episode one is seven am, Episode two is eight a,

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Speaker 1: Episode three is nine am. And that also would just

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Speaker 1: show like I'm sure it's dramatized at the TV show,

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Speaker 1: but it would show the.

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Speaker 2: Hour to hour how wild it is.

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Speaker 1: Yeah, and it just I think it gives you, even

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Speaker 1: though we should have so much empathy and understanding for

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Speaker 1: healthcare workers, I think it really hits that home of

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Speaker 1: like fuck pay nurse is more like first of all,

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Speaker 1: like it's just yeah, whatever.

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Speaker 2: Our frontline workers are getting paid is not enough.

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Speaker 1: Yeah, if I could like crawl into everyone's living room

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Speaker 1: via like a window, not the front door because that's boring,

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Speaker 1: but just.

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Speaker 2: The down chimney. For me, I'm more picturing like the

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Speaker 2: ring conjuring like ceiling crawl with dim.

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Speaker 1: Yeah, I got a bit scared post like hair wash

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Speaker 1: as well, so he's like really frizzy.

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Speaker 2: Like can brush your teeth for a few days, got

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Speaker 2: to commit.

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Speaker 1: And just like pressing a button on your TV and

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Speaker 1: then crawling out and like a real scuttle in then

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Speaker 1: scuttle out.

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Speaker 2: Could I watch?

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Speaker 1: There are some very gory, hard to watch scenes.

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Speaker 2: But I just like closed my eyes.

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Speaker 1: If you are really really really turned off blood, like

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Speaker 1: really can't watch Blood.

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Speaker 2: Probably not for you.

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Speaker 1: Okay, there are really sweet moments though, because I get

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Speaker 1: to see the moments where like, you know, they thought

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Speaker 1: someone was going to die and they don't you see

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Speaker 1: their family. Yeah yeah, But then there are moments where

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Speaker 1: they're like, oh, they're not like a high risk patient,

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Speaker 1: but then like the one percent chance happens. Yeah.

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Speaker 2: Yeah, So shall we get into the episode. Yep, let's

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Speaker 2: get into it corfect. Okay, let's start by.

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Speaker 1: Setting the context and this like rise of the cool girl,

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Speaker 1: but also the history of it. Yeah, because the concept

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Speaker 1: of the cool girl, that girl, et cetera seems kind

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Speaker 1: of like a new topic, right Like, it's something that

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Speaker 1: we've definitely been saying on our feeds and in discourse

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Speaker 1: in the last five or so years. I would say,

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Speaker 1: But the concept of the cool girl, when I was

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Speaker 1: looking into it, I realized actually stems from the it girl,

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Speaker 1: which isn't a new concept at all. Like when you

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Speaker 1: look back over the last one hundred years in pop culture,

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Speaker 1: every decade has been signified by one or multiple it girls, right, Like,

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Speaker 1: there are so many examples that you could pull from,

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Speaker 1: like you know, Marilyn Monroe, Aman Kate Moss, Gigi Hadid, Kendall, Alexa.

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Speaker 2: Chow is a big moment girly shout out.

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Speaker 1: Honestly, I think she's never truly over like that group

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Speaker 1: of girlies. I don't think that stranglehold will ever ever

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Speaker 1: be lessened.

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Speaker 2: Don't you reckon like she's just an it girl forever.

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Speaker 1: But I thought that that was really interesting because it

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Speaker 1: is something that we've seen over history, but it was individuals, right,

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Speaker 1: And I was reading an article published in Vogue around

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Speaker 1: the history of the it girl, and they described her

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Speaker 1: as the it girl is defined more than a person.

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Speaker 1: She is an aesthetic, a cultural moment, a business distilled

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Speaker 1: in to human form. She embodies the zeitgeist of her error,

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Speaker 1: serving as a lens through which her generation perceives and

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Speaker 1: defines itself while always standing.

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Speaker 2: Apart from it.

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Speaker 1: So basically the girl kind of like breaks away from

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Speaker 1: the norm and the trend, but then she eventually ushers

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Speaker 1: in what becomes a trend and while like thet girl

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Speaker 1: definitely still exists, right, like we have Hailey Bieber for example,

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Speaker 1: I would say is probably the it girl of the moment.

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Speaker 2: Would you agree? Who else? She's so many now?

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Speaker 1: I think you could go Taylor Swift, Sabrina Carpenter, Selena

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Speaker 1: Gomez like, yeah, yeah. In terms of taste makers of

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Speaker 1: like style and fashion and trends, I would say that

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Speaker 1: Hailey Bieber probably sets like trends across like the board

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Speaker 1: for style, beauty and even business as well. But I

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Speaker 1: do think that the concept of the it girl has

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Speaker 1: been democratized, like you said, because of Internet culture, especially

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Speaker 1: because previously, when we're looking back over the last one

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Speaker 1: hundred years, a lot of those it girls were actresses

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Speaker 1: and models and people who we would have seen in

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Speaker 1: magazines and film and TV shows. Right. But you could

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Speaker 1: even argue that somebody like Alex Earl is an it

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Speaker 1: girl and she has influenced a lot of the trends

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Speaker 1: and what people think is cool now.

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Speaker 2: But because we have so many.

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Speaker 1: Celebrities because of influencers and content creators, and there's so

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Speaker 1: much more content that we consume, I think we've moved

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Speaker 1: away from this concept of just having the it girl,

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Speaker 1: and now we have the cool girl as an umbrella term,

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Speaker 1: and rather than just following people, we're following aesthetics.

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Speaker 2: Yeah.

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Speaker 1: I do think marketing also comes into this as well,

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Speaker 1: and rather than TikTok aesthetics, which, like the cool girl,

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Speaker 1: is this natural evolution from that girl, which was a

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Speaker 1: natural evolution from the it girl.

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Speaker 2: Whereas that girl becomes like an umbrella term, it expands.

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Speaker 1: Then you get clean girl, then you get tomato girl,

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Speaker 1: then you get mob wife. And it's these TikTok aesthetics.

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Speaker 1: And we'll get into this a little bit later when

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Speaker 1: we talk about, you know, the cost of being a

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Speaker 1: cool girl. But it's the fact that when you look

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Speaker 1: at those aesthetics, it is a niched down thing, but

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Speaker 1: then cool girl allows it to become an umbrella term.

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Speaker 1: So for example, if we put like tomato girl and

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Speaker 1: mob wife aesthetic next to each other, a fur jacket

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Speaker 1: only fits into one of those things. Because smarto girls

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Speaker 1: like tomato girl. You're is that much where we discuss

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Speaker 1: this in our episode. Women are not trends, right. The

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Speaker 1: reason why the cool girl has taken off is because

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Speaker 1: people can fit whatever they want under that umbrella, whereas

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Speaker 1: previously these other TikTok aesthetics were niche categories. So now

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Speaker 1: it's a marketing tool to kind of expand that.

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Speaker 2: But the cool girl.

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Speaker 1: As you know, a term as a thing, actually was

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Speaker 1: kind of born more.

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Speaker 2: From the movie Gone Girl.

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Speaker 1: So there's this really iconic monologue in Gone Girl, and

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Speaker 1: it just eats boots down house Mama.

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Speaker 2: Yeah, there's a reason it's iconic. So I'm going to

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Speaker 2: read out a snippet of it.

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Speaker 1: You're really excited, hit me Okay. Men always say that

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Speaker 1: as a defining compliment, don't they.

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Speaker 2: She's a cool girl. Being a cool girl.

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Speaker 1: Means I am a hot, brilliant, funny woman who adores football, poker,

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Speaker 1: dirty jokes, and burping, who plays video games, drinks cheap beer,

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Speaker 1: loves threesomes and anal sex. She jams hot dogs and

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Speaker 1: hamburgers into her mouth like she's hosting the world's biggest

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Speaker 1: culinary gang bang, while somehow maintaining a size too. Because

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Speaker 1: cool girls are above all hot, hot and understanding.

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Speaker 2: Cool girls never get angry.

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Speaker 1: They only smile in a chargrined, loving manner and let

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Speaker 1: their men do whatever they want. Go ahead, shit on me.

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Speaker 1: I don't mind. I'm the cool girl. And I thought

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Speaker 1: it was very interesting this because it's like the other

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Speaker 1: side of the coin to the conversation of the pick

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Speaker 1: me girl.

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Speaker 2: Yeah. Yeah, when you think of it, and.

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Speaker 1: It's like because when you look at it, it's like

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Speaker 1: that's from the men's perspective, but it's like, oh, that's

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Speaker 1: what we want. But then there's also that side of

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Speaker 1: the like the women against women, and it's like, oh,

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Speaker 1: that's such a pick me, but also women want to

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Speaker 1: be cool. But and how this like avalanche is right.

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Speaker 1: I also wanted to pull in another pop culture reference

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Speaker 1: of this conversation, and it's America Ferreri's monologue in.

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Speaker 2: The Barbie movie.

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Speaker 1: I do think, as always with these trends, never starts

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Speaker 1: out to be a failure, never starts out to like

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Speaker 1: put anyone down. And I do genuinely think anyone who

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Speaker 1: has made content or done thing like we've made content

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Speaker 1: using that term before, we don't do it black. We're

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Speaker 1: moving away from it because you know, we've started thinking

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Speaker 1: about it like this.

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Speaker 2: But I don't think anyone goes.

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Speaker 1: Out with the intention to be like, ooh, I'm trying

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Speaker 1: to bring women down. No, I don't think it's an

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Speaker 1: inherently bad n But anyway, this is the monologue from Barbie,

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Speaker 1: and she goes, you have to be thin but not

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Speaker 1: too thin, and you can never say you want to

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Speaker 1: be thin, you have to say you want to be healthy.

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Speaker 1: But you also have to be thin. You have to

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Speaker 1: have money, but you can't ask for money because that's chriss.

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Speaker 1: You have to be a boss, but you can't be mean.

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Speaker 1: You have to lead, but you can't squash other people's ideas.

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Speaker 1: You're supposed to love being a mother, but don't talk

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Speaker 1: about your kids all the damn time. You have to

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Speaker 1: be a career woman, but also always be looking out

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Speaker 1: for other people. You have to answer the man's bad behavior,

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Speaker 1: which is insane, but if you point that out, you're

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Speaker 1: accused of complaining. You're supposed to stay pretty for men,

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Speaker 1: but not so pretty that you tempt them too much,

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Speaker 1: or that you threaten other women because you're supposed to

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Speaker 1: be part of the sisterhood, but always stand out and

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Speaker 1: always be grateful, but never forget that the system is rigged,

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Speaker 1: so find a way to acknowledge.

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Speaker 2: That, but always also be grateful.

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Speaker 1: I'm just so tired of watching myself and every single

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Speaker 1: other woman tie herself in knots so that people will

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Speaker 1: like us us, and that I think encompassed really kind

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Speaker 1: of how I feel about these trending aesthetics or that

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Speaker 1: girls or clean girls or cool girls, because when we

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Speaker 1: were even discussing this episode, I'm like, what is that?

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Speaker 2: Yeah? What is it? And nobody knows what it means.

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Speaker 1: It's provocative, it gets the people going. It's on purpose, yeah,

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Speaker 1: because if no one knows what it means and you can.

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Speaker 2: Never actually be it, yeah, it can always change. It's

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Speaker 2: a trap, you know.

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Speaker 1: And again, as when it started, I don't think it

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Speaker 1: is ever intentioned or on purpose to be that. But

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Speaker 1: I think the power lies in actually checking yourself more

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Speaker 1: than you know, policing how it's brought to you is

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Speaker 1: more thinking.

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Speaker 2: Okay, well, how do I actually align to that? Do

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Speaker 2: I care? Does that make me feel cool? Do I

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Speaker 2: need that handbag to be cool?

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Speaker 1: Because if you constantly need to buy something to feel

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Speaker 1: like a cool girl, you'll never be a cool girl.

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Speaker 1: Like that doesn't come from external validation. And we actually

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Speaker 1: asked our audience, you know, if they've noticed this rise

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Speaker 1: of the cool girl, and there are more than three

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Speaker 1: point two million posts under the hashtag cool girl on

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Speaker 1: TikTok and one point four million on Instagram, and so

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Speaker 1: fifty six percent of our audience feel like the cool

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Speaker 1: girl aesthetic is everywhere, And so we're going to kind

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Speaker 1: of break down how this not only has risen, but

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Speaker 1: how it actually is an issue because the fact is

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Speaker 1: trying to constantly keep up with this trend is not

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Speaker 1: only exhausting, but it costs.

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Speaker 2: A lot of money.

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Speaker 1: Yeah. So, on average, trends only last from a few

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Speaker 1: weeks to a couple months, and typically the life cycle

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Speaker 1: of the trend begins with content creators or influences going online.

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Speaker 2: Kind of what you were saying before, like we've seen

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Speaker 2: this shift from what previously.

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Speaker 1: You know, trends were found on the runway, and then

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Speaker 1: they would be published in magazines and then smaller fast

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Speaker 1: fashion brands and pick up those trends, and then they

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Speaker 1: go out to the mass consumer and then once everyone

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Speaker 1: has it, no one wants it.

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Speaker 2: Yeah.

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Speaker 1: So then it's then the cycle continue to continues, and

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Speaker 1: according to Emmy Luumclean, marketing manager at Universal Group, the

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Speaker 1: women's cycle of trends typically moves faster than men, especially

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Speaker 1: when it comes to fashion.

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Speaker 2: Shock to my one, Oh my god.

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Speaker 1: So we ask fifteen thousand women how much they spend

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Speaker 1: per month to keep up with trends, and seventy eight

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Speaker 1: percent said they spend up to one hundred dollars a

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Speaker 1: month to keep up with trends, which is over a

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Speaker 1: one thousand dollars a year trying to be a cool girl.

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Speaker 2: Yeah, I'm like hardly surprised.

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Speaker 1: I don't.

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Speaker 2: I watched it every fucking time it pops up. Yeah,

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Speaker 2: I'm like, and like, that's the thing is.

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Speaker 1: It's it started as this niche content thing, right, and

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Speaker 1: then now I feel like every second video is like

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Speaker 1: what cool girls are wearing in Europe? What cool girl

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Speaker 1: ham bag should you have? What cool girl shoes for autumn?

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Speaker 1: And I'm like, cool girl hobbies, cool girl hobbies, cool

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Speaker 1: girl money hacks, whatever it is, right, And again I'm like,

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Speaker 1: we've also made this content totally.

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Speaker 2: So I'm like we were like, oh, this is fun,

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Speaker 2: this is fun.

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Speaker 1: But I think it's okay to also, yeah, reflect on

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Speaker 1: things that you've done and then go actually and maybe

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Speaker 1: have apparently but put on like your critical glasses for

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Speaker 1: a second and just actually take it in. And I

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Speaker 1: think it just it had that natural development because I

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Speaker 1: think it's how you view it.

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Speaker 2: In my eyes, it was like intelligence and fun and

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Speaker 2: like blah blah blah.

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Speaker 1: It's aspirational, but then when you get into it, you're

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Speaker 1: like shit, yeah. So according to Business Inside of keeping

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Speaker 1: up with the latest trends of micro trends can be

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Speaker 1: a serious driver.

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Speaker 2: Of impulse spending.

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Speaker 1: A lot of what's trending is found on social media,

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Speaker 1: and platforms like TikTok have found a way to capitalize

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Speaker 1: on this.

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Speaker 2: And then we.

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Speaker 1: Don't have it yet, but TikTok shop. So I was

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Speaker 1: listening to this podcast are linked in the show notes

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Speaker 1: where she talked about the cool girl paradox and how

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Speaker 1: kind of what you were saying before that the idea

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Speaker 1: of the cool girl is like this.

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Speaker 2: Niche goes against the grain. She stands out, she doesn't

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Speaker 2: care what people think. She's incredibly unique. She's so cool, right.

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Speaker 1: She then continues to say, However, there is this oxymoron

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Speaker 1: to saying this handbag is for cool girls. When it's

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Speaker 1: a mass produced TikTok shop product and it goes viral

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Speaker 1: and everyone then has it, it's like, yeah, begs the

441
00:21:31,280 --> 00:21:33,879
Speaker 1: question like if everybody has it, does that mean that

442
00:21:33,920 --> 00:21:34,760
Speaker 1: it's not cool girl?

443
00:21:34,840 --> 00:21:37,320
Speaker 2: So then you don't want it anymore exactly so.

444
00:21:37,560 --> 00:21:40,720
Speaker 1: Ernest Analytics is a research firm that tracks credit and

445
00:21:40,800 --> 00:21:45,200
Speaker 1: debit transactions, and, according to their data in twenty twenty four,

446
00:21:45,240 --> 00:21:48,840
Speaker 1: on average US users who made TikTok shop purchases spent

447
00:21:49,000 --> 00:21:52,520
Speaker 1: about sixty seven dollars between mid June and mid July,

448
00:21:52,760 --> 00:21:55,360
Speaker 1: compared to around fifty four dollars over a four week

449
00:21:55,400 --> 00:21:59,560
Speaker 1: period in January. TikTok shop has fifteen million uses worldwide,

450
00:22:00,040 --> 00:22:02,840
Speaker 1: five hundred thousand of their sellers are based in the US,

451
00:22:03,200 --> 00:22:06,520
Speaker 1: and Australia has more than eight point five million TikTok users.

452
00:22:06,960 --> 00:22:09,679
Speaker 2: And the reason why I'm referencing this is because TikTok

453
00:22:09,680 --> 00:22:10,400
Speaker 2: shop is.

454
00:22:10,760 --> 00:22:15,200
Speaker 1: About to launch in Australia. And if we think about

455
00:22:15,320 --> 00:22:20,080
Speaker 1: how easy it is to impose spend like guilty been there,

456
00:22:21,080 --> 00:22:24,560
Speaker 1: how is this going to affect the way that we

457
00:22:24,640 --> 00:22:28,920
Speaker 1: spend money and look at money when these terms are

458
00:22:29,200 --> 00:22:33,359
Speaker 1: pulled in and fueled to encourage spending. Because it's like

459
00:22:33,960 --> 00:22:37,080
Speaker 1: this natch, like we were saying before the umbrella market

460
00:22:37,359 --> 00:22:42,040
Speaker 1: marketing term, and you could pick any product and just

461
00:22:42,240 --> 00:22:46,120
Speaker 1: match it with that cool girl uti medication like.

462
00:22:48,440 --> 00:22:51,640
Speaker 2: Yeah, being like cool girl medicine cabinet.

463
00:22:51,920 --> 00:22:55,800
Speaker 1: Yeah, you know, which sounds fucking crazy.

464
00:22:55,600 --> 00:22:59,480
Speaker 2: Yeah, but it's true. And I think cool girl car accessories.

465
00:23:00,160 --> 00:23:04,000
Speaker 2: It works for everything. And I'm like in here trying

466
00:23:04,000 --> 00:23:05,000
Speaker 2: to retrain my brain.

467
00:23:04,840 --> 00:23:09,280
Speaker 1: Because I'm like, I would watch that, Yeah, exactly, because

468
00:23:09,600 --> 00:23:12,400
Speaker 1: I don't have like a personal experience with TikTok shop

469
00:23:12,480 --> 00:23:16,240
Speaker 1: obviously because it hasn't launched in Australia yet. And yeah,

470
00:23:16,280 --> 00:23:18,119
Speaker 1: I'm sure it could be a really cool way to

471
00:23:18,280 --> 00:23:20,400
Speaker 1: like discover new products and brand.

472
00:23:20,320 --> 00:23:21,160
Speaker 2: And stuff like that.

473
00:23:23,600 --> 00:23:27,160
Speaker 1: Unintended Huh, Yeah, it was unintended, but I think again,

474
00:23:27,240 --> 00:23:32,240
Speaker 1: it's having that understanding, like the way I'm being marketed

475
00:23:32,280 --> 00:23:35,320
Speaker 1: to is it because it's being marketed as something that

476
00:23:35,359 --> 00:23:37,360
Speaker 1: a cool girl would have, and that's why I want it.

477
00:23:37,520 --> 00:23:39,880
Speaker 1: I was actually reading an article that was published this

478
00:23:39,960 --> 00:23:43,679
Speaker 1: week by The Commonwealth Times about the cool girl and

479
00:23:43,720 --> 00:23:46,679
Speaker 1: I was like, it's on the brain. But the author

480
00:23:46,800 --> 00:23:51,800
Speaker 1: apologies if I pronounce her surname incorrectly. Grace mclory described

481
00:23:51,880 --> 00:23:55,440
Speaker 1: that being a cool girl is not about personality, hobbies

482
00:23:55,560 --> 00:23:56,320
Speaker 1: or ideals.

483
00:23:56,400 --> 00:23:59,240
Speaker 2: It is about consumerism, and.

484
00:23:59,240 --> 00:24:02,719
Speaker 1: I was like, you're so right for that, Like we

485
00:24:02,800 --> 00:24:06,080
Speaker 1: look at it that it's like a lifestyle and that

486
00:24:06,160 --> 00:24:08,560
Speaker 1: it is really like fun and I do think it

487
00:24:08,600 --> 00:24:11,960
Speaker 1: can be, but it is a marketing tactic and a

488
00:24:12,000 --> 00:24:14,840
Speaker 1: lot of the time it's being used as a way

489
00:24:14,880 --> 00:24:15,240
Speaker 1: to get.

490
00:24:15,119 --> 00:24:15,760
Speaker 2: Us to buy things.

491
00:24:15,880 --> 00:24:18,560
Speaker 1: Yeah, I don't want anyone who's listening to this to

492
00:24:18,640 --> 00:24:21,880
Speaker 1: think that if you do enjoy you know, that content,

493
00:24:22,080 --> 00:24:24,639
Speaker 1: or you enjoy that aesthetic or whatever, that is, like

494
00:24:24,720 --> 00:24:25,480
Speaker 1: that's a bad thing.

495
00:24:25,520 --> 00:24:25,920
Speaker 2: It's not.

496
00:24:26,160 --> 00:24:29,000
Speaker 1: Like, No, there's so many things that content that I

497
00:24:29,080 --> 00:24:32,399
Speaker 1: have found really useful. I agree, for example, like brands

498
00:24:32,440 --> 00:24:35,399
Speaker 1: that cool girl shop, like, I actually have discovered a

499
00:24:35,440 --> 00:24:37,000
Speaker 1: lot of small brands, a lot of small brands that

500
00:24:37,040 --> 00:24:40,000
Speaker 1: I probably would have otherwise, or like even books that

501
00:24:40,119 --> 00:24:42,720
Speaker 1: cool girls read, Like, there are so many things that

502
00:24:42,760 --> 00:24:47,280
Speaker 1: I discoverability. Yeah, so that's yeah. I think I like

503
00:24:47,400 --> 00:24:51,960
Speaker 1: the discoverability nature of it. I think what I am

504
00:24:52,040 --> 00:24:54,639
Speaker 1: changing in my way that I look at it is

505
00:24:54,960 --> 00:24:58,400
Speaker 1: the goal shouldn't be to be a cool girl exactly.

506
00:24:58,560 --> 00:25:01,480
Speaker 1: But there's not only like a financial costs to it,

507
00:25:01,560 --> 00:25:04,840
Speaker 1: but an energy cost to it and a labor Yeah. Well,

508
00:25:04,880 --> 00:25:07,800
Speaker 1: because sometimes when you're watching this content, you're like, if

509
00:25:07,840 --> 00:25:11,160
Speaker 1: I not cool, like, do I feel lesser than as well?

510
00:25:11,480 --> 00:25:12,439
Speaker 2: I don't enough to be in.

511
00:25:12,440 --> 00:25:15,560
Speaker 1: A band if I don't fit into this. But then

512
00:25:15,600 --> 00:25:19,159
Speaker 1: the irony of the cool girl is that she is

513
00:25:19,200 --> 00:25:22,440
Speaker 1: supposed to be low effort, Like it's she That's what

514
00:25:22,480 --> 00:25:25,359
Speaker 1: I'm saying you know, yeah, exactly, but you know a

515
00:25:25,400 --> 00:25:27,080
Speaker 1: lot of the things it's like, oh, like yeah, this

516
00:25:27,280 --> 00:25:30,320
Speaker 1: just comes naturally to her, like she is effortlessly cool.

517
00:25:31,000 --> 00:25:33,760
Speaker 1: But then at the same time, we're being marketed to

518
00:25:33,840 --> 00:25:36,320
Speaker 1: that we need to tick all these boxes to achieve that.

519
00:25:36,840 --> 00:25:41,000
Speaker 1: So even like no makeup, makeup or outfits that are

520
00:25:41,040 --> 00:25:44,760
Speaker 1: supposed to be effortlessly stylish, but actually you spent a

521
00:25:44,760 --> 00:25:47,760
Speaker 1: lot of time and money achieving it, right, Like, it

522
00:25:47,840 --> 00:25:50,399
Speaker 1: takes up a lot of brain space. And again, if

523
00:25:50,440 --> 00:25:55,199
Speaker 1: you do prefer that no makeup, look, that's great. But

524
00:25:55,240 --> 00:25:57,560
Speaker 1: I think it's the issue when you're you feel like

525
00:25:57,600 --> 00:26:00,520
Speaker 1: you're being torn between because one second you're told that

526
00:26:00,560 --> 00:26:02,480
Speaker 1: you should be wearing full glam, and then the next

527
00:26:02,560 --> 00:26:04,359
Speaker 1: you're being told like, oh no, that's not cool anymore.

528
00:26:04,359 --> 00:26:07,240
Speaker 2: It's all about like you four a makeup. Yeah, no,

529
00:26:07,359 --> 00:26:09,520
Speaker 2: we're not wearing any makeup. Oh we're doing this and

530
00:26:09,560 --> 00:26:11,480
Speaker 2: you're like huh yeah.

531
00:26:11,520 --> 00:26:14,760
Speaker 1: And like we often say when we are discussing trends,

532
00:26:15,359 --> 00:26:18,600
Speaker 1: it's amazing to pull inspiration and find new things from

533
00:26:18,600 --> 00:26:20,879
Speaker 1: these things, but it's always having your north star of

534
00:26:20,920 --> 00:26:23,359
Speaker 1: what you actually like and knowing that you don't have

535
00:26:23,440 --> 00:26:25,160
Speaker 1: to tick off all of these things if you don't

536
00:26:25,240 --> 00:26:27,640
Speaker 1: like it genuinely. I think my issue with this from

537
00:26:27,640 --> 00:26:30,600
Speaker 1: it that it's like kind of from that monologue above

538
00:26:30,640 --> 00:26:31,160
Speaker 1: as well.

539
00:26:31,000 --> 00:26:33,720
Speaker 2: And it's like, Oh, she's so cool, she's so chill.

540
00:26:34,200 --> 00:26:39,320
Speaker 1: I have never been chill for one fucking second in

541
00:26:39,400 --> 00:26:42,800
Speaker 1: my entire life. I think I'm allergic to being chill.

542
00:26:42,880 --> 00:26:45,199
Speaker 1: I'm a million miles an hour or I'm asleep, and

543
00:26:45,240 --> 00:26:48,040
Speaker 1: there's no in between. I hope that, like the girl

544
00:26:48,160 --> 00:26:49,879
Speaker 1: is listening to this, that have always felt like a

545
00:26:49,920 --> 00:26:53,280
Speaker 1: little bit too much and do sometimes yell when they

546
00:26:53,320 --> 00:26:57,240
Speaker 1: get excited or they have really big feelings, or they

547
00:26:57,240 --> 00:26:59,800
Speaker 1: have those moments that it's like, I've never been the

548
00:26:59,840 --> 00:27:00,840
Speaker 1: check and I.

549
00:27:00,760 --> 00:27:02,280
Speaker 2: Don't think I could be if I tried.

550
00:27:02,600 --> 00:27:05,000
Speaker 1: And growing up, I always felt that there was something

551
00:27:05,080 --> 00:27:07,879
Speaker 1: a little bit missing from me or wrong with me

552
00:27:07,920 --> 00:27:10,920
Speaker 1: because I couldn't be chill. And that's this thing that

553
00:27:11,040 --> 00:27:14,600
Speaker 1: it's like that was and has always been positioned as

554
00:27:14,680 --> 00:27:20,359
Speaker 1: this idealness to a woman, when really it's because people

555
00:27:20,440 --> 00:27:22,960
Speaker 1: don't want women to have big feelings. People don't want

556
00:27:23,000 --> 00:27:25,200
Speaker 1: women to be angry, they don't want the feminine rage.

557
00:27:25,240 --> 00:27:27,320
Speaker 1: They don't and I'm not saying that chill people are

558
00:27:27,600 --> 00:27:29,399
Speaker 1: chill women or anything like that. If you are a

559
00:27:29,400 --> 00:27:31,959
Speaker 1: little if you're more of a cool cucumber, if you're

560
00:27:31,960 --> 00:27:34,840
Speaker 1: a nonchalant quay that there's anything wrong with that, But

561
00:27:34,880 --> 00:27:38,000
Speaker 1: there's also nothing wrong with not being chill. Well, kind

562
00:27:38,080 --> 00:27:40,720
Speaker 1: of like what we were saying by that like Gone

563
00:27:40,720 --> 00:27:45,080
Speaker 1: Girl monologue. This idea of the chill cool girl is

564
00:27:45,359 --> 00:27:49,360
Speaker 1: very much shaped by pop culture, but it's also created

565
00:27:49,400 --> 00:27:52,639
Speaker 1: by the patriarchy in a lot of ways, and it

566
00:27:52,680 --> 00:27:57,040
Speaker 1: can be quite a dangerous dating and relationship trope. And

567
00:27:57,400 --> 00:27:59,520
Speaker 1: I was like, when we were doing research for this,

568
00:27:59,600 --> 00:28:02,119
Speaker 1: a lot of of the things that have been written

569
00:28:02,160 --> 00:28:06,199
Speaker 1: about the cool girl are in relation to relationships and dating.

570
00:28:07,000 --> 00:28:09,320
Speaker 1: And I was reading an article that was published by

571
00:28:09,680 --> 00:28:12,960
Speaker 1: Strike magazine and they were talking about the cool girl

572
00:28:12,960 --> 00:28:15,400
Speaker 1: and pop culture and some of the characters that embody

573
00:28:15,680 --> 00:28:20,160
Speaker 1: that who they referred to Robyn from How I Met

574
00:28:20,200 --> 00:28:24,760
Speaker 1: Your Mother, Yep, Donna from that seventies show, or MICHAELA

575
00:28:24,960 --> 00:28:30,720
Speaker 1: from Transformers, Megantiz's character. These characters are positioned as just

576
00:28:30,840 --> 00:28:33,880
Speaker 1: one of the guys. They have hobbies that a lot

577
00:28:33,880 --> 00:28:38,120
Speaker 1: of their male counterparts like, but they're still hyper sexualized

578
00:28:38,200 --> 00:28:43,320
Speaker 1: and they're not necessarily evolved beyond yeah that even like

579
00:28:43,400 --> 00:28:47,000
Speaker 1: the manic pixie dream girl, she's the eccentric, bubbly girl

580
00:28:47,040 --> 00:28:51,000
Speaker 1: who basically just exists so that she can show her

581
00:28:51,040 --> 00:28:52,640
Speaker 1: broody boyfriend that.

582
00:28:52,960 --> 00:28:56,680
Speaker 2: Like, it's okay to embrace life, and that's her purpose tick.

583
00:28:56,800 --> 00:29:00,280
Speaker 1: And again we have to say there is nothing wrong

584
00:29:00,360 --> 00:29:04,680
Speaker 1: with women who enjoy and genuinely like things that may

585
00:29:04,680 --> 00:29:09,120
Speaker 1: be stereotypically targeted towards matter, Like if you love sport,

586
00:29:09,440 --> 00:29:12,520
Speaker 1: if you love beer, if you love cars, there is

587
00:29:13,000 --> 00:29:16,640
Speaker 1: nothing wrong with that. And if anything, fuck yeah, we

588
00:29:16,720 --> 00:29:20,960
Speaker 1: love that. I think the issue with the cool girl

589
00:29:21,160 --> 00:29:23,920
Speaker 1: in this instance in pop culture is that there's no

590
00:29:24,040 --> 00:29:25,440
Speaker 1: nuance to these characters.

591
00:29:25,440 --> 00:29:26,480
Speaker 2: They're not complex.

592
00:29:27,040 --> 00:29:30,520
Speaker 1: They are purely written by men for men as a

593
00:29:31,160 --> 00:29:34,120
Speaker 1: reflection of what they want to see, and that they

594
00:29:34,240 --> 00:29:37,480
Speaker 1: like all the things that they like. They serve them

595
00:29:37,520 --> 00:29:40,120
Speaker 1: to a purpose, whatever that may be. But they don't

596
00:29:40,120 --> 00:29:43,720
Speaker 1: really have opinions of their own that might be uncomfortable,

597
00:29:44,120 --> 00:29:46,880
Speaker 1: or they don't maybe show like big emotions that could

598
00:29:46,920 --> 00:29:49,080
Speaker 1: be complex that the men then has to respond to

599
00:29:49,240 --> 00:29:52,680
Speaker 1: or cater to. And the reason that this can have

600
00:29:52,760 --> 00:29:58,360
Speaker 1: a potentially dangerous impact on especially heterosexual relationships. Is that

601
00:29:58,680 --> 00:30:01,520
Speaker 1: we see these characters in pop culture and you think like, oh,

602
00:30:01,560 --> 00:30:02,880
Speaker 1: well that's who I should be.

603
00:30:03,080 --> 00:30:05,960
Speaker 2: Yeah, and I don't want to upset. Yeah, don't say

604
00:30:05,960 --> 00:30:07,040
Speaker 2: that they did something wrong.

605
00:30:07,360 --> 00:30:12,520
Speaker 1: Don't text, don't you know, don't call, don't cry, don't.

606
00:30:12,280 --> 00:30:14,640
Speaker 2: Do any of this. Yeah, because then you're too much.

607
00:30:14,760 --> 00:30:18,560
Speaker 1: Then you're annoying, Then you're emotional, or maybe don't show

608
00:30:18,600 --> 00:30:22,280
Speaker 1: passion about the things that are silly or frivolous in

609
00:30:22,400 --> 00:30:26,440
Speaker 1: air quotes, or that are girly or whatever it may be.

610
00:30:26,440 --> 00:30:27,400
Speaker 1: Because I want I'm chill.

611
00:30:27,800 --> 00:30:30,440
Speaker 2: I'm sure chill. Yeah, I'm so easy. Don't worry about it.

612
00:30:30,480 --> 00:30:33,000
Speaker 1: Oh you can't come to my birthday because you want

613
00:30:33,040 --> 00:30:34,160
Speaker 1: to go watch the footy.

614
00:30:34,200 --> 00:30:35,920
Speaker 2: Oh no, that's fine, so chill.

615
00:30:36,320 --> 00:30:42,760
Speaker 1: But it's like it's actually not fine. That's actually true, Allen, exactly.

616
00:30:42,800 --> 00:30:46,520
Speaker 1: Like it can influence us to maybe quiet in some

617
00:30:46,560 --> 00:30:48,520
Speaker 1: of the things that we're interested in, or not feel

618
00:30:48,520 --> 00:30:51,680
Speaker 1: comfortable or safe to communicate how we're really feeling, and

619
00:30:51,760 --> 00:30:55,520
Speaker 1: to fit ourselves in a mold that maybe feels more

620
00:30:55,520 --> 00:30:58,959
Speaker 1: attractive to a man, whether or not they've set that

621
00:30:59,000 --> 00:30:59,960
Speaker 1: standard or no.

622
00:31:00,320 --> 00:31:01,680
Speaker 2: Or it's pressure that you feel.

623
00:31:01,480 --> 00:31:04,560
Speaker 1: From society and there's also a lot of rhetoric online

624
00:31:05,320 --> 00:31:11,560
Speaker 1: in recent years about men desiring chill or low maintenance partners,

625
00:31:12,240 --> 00:31:16,440
Speaker 1: especially in like the red pill ideology part of the Internet,

626
00:31:16,680 --> 00:31:21,360
Speaker 1: which is very scary part of the Internet, and psychologist

627
00:31:21,440 --> 00:31:25,080
Speaker 1: Mark Travis suggests that modern misogyny of this red pill

628
00:31:25,120 --> 00:31:29,400
Speaker 1: ideology emphasizes traditional gender roles and calling them the natural

629
00:31:29,480 --> 00:31:33,840
Speaker 1: way of life, which places women to be submissive and obedient,

630
00:31:34,240 --> 00:31:38,640
Speaker 1: which is obviously gross and not the vibe like caring

631
00:31:38,680 --> 00:31:42,880
Speaker 1: about things is cool, Showing your emotions is cool. That

632
00:31:42,960 --> 00:31:44,600
Speaker 1: doesn't mean that you have to be the loudest person

633
00:31:44,600 --> 00:31:46,560
Speaker 1: in the room. Doesn't mean that you have to have

634
00:31:46,680 --> 00:31:49,280
Speaker 1: big feelings all the time. If you are, you know,

635
00:31:49,320 --> 00:31:51,760
Speaker 1: a little bit of the cool cucumber, like we said,

636
00:31:52,280 --> 00:31:55,600
Speaker 1: but like whatever is like your go to and how

637
00:31:55,640 --> 00:31:58,680
Speaker 1: you genuinely feel like that's cool? Yes, And I think

638
00:31:58,760 --> 00:32:02,160
Speaker 1: that's a great way to get into our final segment

639
00:32:02,360 --> 00:32:05,480
Speaker 1: of this episode, and it's how to actually embrace your

640
00:32:05,560 --> 00:32:08,680
Speaker 1: cool girl and maybe a little bit of cool girl.

641
00:32:08,720 --> 00:32:12,960
Speaker 1: Rebellion Lover a new study that came out in twenty

642
00:32:13,000 --> 00:32:15,720
Speaker 1: twenty five, and it was actually covered in multiple articles

643
00:32:15,760 --> 00:32:19,160
Speaker 1: including The New York Times, and it actually suggested that

644
00:32:19,160 --> 00:32:23,600
Speaker 1: there are six specific traits that cool people have in common.

645
00:32:23,680 --> 00:32:25,400
Speaker 1: I'm going to read this out, but then I've got

646
00:32:25,440 --> 00:32:29,080
Speaker 1: some thoughts on this. Okay, So, cool people are largely

647
00:32:29,120 --> 00:32:35,120
Speaker 1: perceived to be extraverted, hedonistic, powerful, adventurous, open, and autonomous.

648
00:32:35,320 --> 00:32:37,000
Speaker 2: And what I found really interesting.

649
00:32:36,600 --> 00:32:38,960
Speaker 1: About that list is that if you don't have anything

650
00:32:39,040 --> 00:32:42,640
Speaker 1: on that list, that's fine. Nothing on that list also

651
00:32:42,760 --> 00:32:47,520
Speaker 1: mentioned anything about your physical attributes, nothing about your looks.

652
00:32:48,040 --> 00:32:51,360
Speaker 1: Because there is a YouTube video from a linked in

653
00:32:51,400 --> 00:32:53,440
Speaker 1: the bio, but it's video essay on like to stop

654
00:32:53,480 --> 00:32:55,920
Speaker 1: being the cool girl, and she does mention how a

655
00:32:56,000 --> 00:32:59,680
Speaker 1: lot of these examples of the cool girl is basically

656
00:32:59,760 --> 00:33:04,400
Speaker 1: a skinny white woman. Yeah, you know, and that really

657
00:33:04,440 --> 00:33:07,080
Speaker 1: when we look at these studies, that's not how you look,

658
00:33:07,680 --> 00:33:10,680
Speaker 1: and that the most consistent trait of a cool person

659
00:33:11,280 --> 00:33:12,440
Speaker 1: was being capable.

660
00:33:12,600 --> 00:33:13,800
Speaker 2: Oh I love that.

661
00:33:13,960 --> 00:33:17,160
Speaker 1: I agree this type of person is not only perceived

662
00:33:17,240 --> 00:33:21,479
Speaker 1: as cool, but good. And I'm not meaning that and

663
00:33:21,560 --> 00:33:25,360
Speaker 1: it wasn't as in good girl, but it's a good person.

664
00:33:25,880 --> 00:33:30,560
Speaker 1: You're capable of empathy, you're capable of kindness, you're capable

665
00:33:30,640 --> 00:33:34,720
Speaker 1: of helping people, of getting something done, and that is

666
00:33:34,880 --> 00:33:36,640
Speaker 1: I think the perfect way to look at it.

667
00:33:36,840 --> 00:33:39,840
Speaker 2: And also you don't always have to be capable, right, But.

668
00:33:39,880 --> 00:33:42,520
Speaker 1: I think the reason I like that list is because

669
00:33:42,560 --> 00:33:44,520
Speaker 1: it didn't actually mean you have to buy anything. All

670
00:33:44,520 --> 00:33:47,360
Speaker 1: of those things are already like in you as a person.

671
00:33:48,240 --> 00:33:54,080
Speaker 1: So this cool girl that looks a certain way doesn't

672
00:33:54,080 --> 00:33:58,560
Speaker 1: exist because she doesn't exist. And that there are small

673
00:33:58,600 --> 00:34:01,600
Speaker 1: little micro habits that you can build if you do

674
00:34:01,680 --> 00:34:07,040
Speaker 1: feel you know, anxiety around being chill or speaking up

675
00:34:07,040 --> 00:34:10,360
Speaker 1: for yourself or all of those little things that according

676
00:34:10,400 --> 00:34:14,680
Speaker 1: to psychology today, they have three tips to embrace this

677
00:34:14,719 --> 00:34:18,360
Speaker 1: a little bit more and to actually be your authentic

678
00:34:18,600 --> 00:34:20,680
Speaker 1: cool girl. Because we put up a question box on

679
00:34:20,760 --> 00:34:24,680
Speaker 1: Instagram and we asked the chicks, like how do they

680
00:34:24,800 --> 00:34:29,800
Speaker 1: embrace their cool girl? By far, the most common answer

681
00:34:30,640 --> 00:34:33,560
Speaker 1: to how to be a cool girl in twenty twenty

682
00:34:33,600 --> 00:34:36,840
Speaker 1: six was to be authentic. It was wearing the clothes

683
00:34:36,880 --> 00:34:39,520
Speaker 1: you already own. There was a message that said, I'm

684
00:34:39,520 --> 00:34:41,880
Speaker 1: a cartoon character. I have my signature outfit.

685
00:34:42,200 --> 00:34:45,239
Speaker 2: Yeah, how the cartoon characters have the same outfit the Simpsons.

686
00:34:45,440 --> 00:34:48,880
Speaker 1: Yeah, it's your signature style, it's your uniform. And like

687
00:34:49,239 --> 00:34:51,160
Speaker 1: someone said that and I was like love that, but

688
00:34:51,200 --> 00:34:53,520
Speaker 1: it was being authentic. It was having your values, knowing

689
00:34:53,560 --> 00:34:55,839
Speaker 1: your values, and knowing what's true to you.

690
00:34:56,080 --> 00:34:57,799
Speaker 2: So the top three ways to.

691
00:34:58,480 --> 00:35:02,719
Speaker 1: You know, embrace your inn cool if you will was one,

692
00:35:03,000 --> 00:35:06,160
Speaker 1: notice where you self shrink, pay attention to the moments

693
00:35:06,160 --> 00:35:09,240
Speaker 1: when you downplay your feelings, soften your tone, or silence

694
00:35:09,280 --> 00:35:12,880
Speaker 1: your voice in service of being more easy going. Number

695
00:35:12,920 --> 00:35:16,840
Speaker 1: two practice owning your opinions. Start small, Say what you

696
00:35:16,880 --> 00:35:19,840
Speaker 1: want for dinner, speak up in a meeting, ask for

697
00:35:19,920 --> 00:35:23,720
Speaker 1: what you need without cushioning it in a dozen qualifiers,

698
00:35:23,760 --> 00:35:25,600
Speaker 1: which I was like, don't we all fucking do that?

699
00:35:25,680 --> 00:35:27,120
Speaker 2: Being like, what do you want for dinner? I don't mind?

700
00:35:27,160 --> 00:35:27,719
Speaker 2: What do you want?

701
00:35:28,160 --> 00:35:30,480
Speaker 1: Oh? I could do Chinese or I could get Italian,

702
00:35:30,600 --> 00:35:34,440
Speaker 1: or like, I don't mind, I'm super easy like and

703
00:35:34,480 --> 00:35:39,560
Speaker 1: then number three redefined strength. So being emotionally expressive doesn't

704
00:35:39,560 --> 00:35:43,000
Speaker 1: make you weak, being direct doesn't make you rude. You

705
00:35:43,040 --> 00:35:46,439
Speaker 1: can be both strong and sensitive because those things were

706
00:35:46,520 --> 00:35:47,480
Speaker 1: never opposites.

707
00:35:47,760 --> 00:35:51,040
Speaker 2: I love that. Yee, what a beautiful way to end

708
00:35:51,040 --> 00:35:51,759
Speaker 2: the episode.

709
00:35:51,920 --> 00:35:54,080
Speaker 1: I'm so proud of the chicks that the most common

710
00:35:54,120 --> 00:35:58,520
Speaker 1: answer was The epitome of being a genuine, authentic cool girl.

711
00:35:58,640 --> 00:35:59,520
Speaker 2: Is to be yourself.

712
00:35:59,719 --> 00:36:03,600
Speaker 1: Yeah, and in a world where we're constantly being marketed

713
00:36:03,640 --> 00:36:07,239
Speaker 1: to that being the curl and the curly girl, that

714
00:36:07,320 --> 00:36:10,279
Speaker 1: being the cool girl means buying X Y Z or

715
00:36:10,400 --> 00:36:13,520
Speaker 1: changing these things about yourself or being more like this person.

716
00:36:14,000 --> 00:36:16,080
Speaker 2: Remember that everyone is the cool girl.

717
00:36:16,120 --> 00:36:18,239
Speaker 1: As young as you're being yourself, girl, you're already the

718
00:36:18,239 --> 00:36:22,680
Speaker 1: cool girl. My mom thinks, so cool, my mom thinks,

719
00:36:22,680 --> 00:36:25,239
Speaker 1: so you're my mom.

720
00:36:25,800 --> 00:36:27,399
Speaker 2: Well that's a rap.

721
00:36:27,560 --> 00:36:31,000
Speaker 1: That's a wrap for today's episode, Chicks and does always

722
00:36:31,040 --> 00:36:34,520
Speaker 1: feel free to have your say in the comments. How

723
00:36:34,560 --> 00:36:36,960
Speaker 1: do you embrace your authentic cool girl self?

724
00:36:37,480 --> 00:36:40,359
Speaker 2: And thanks so much for listening to today's episode. Love you,

725
00:36:40,480 --> 00:36:49,520
Speaker 2: we love to be here. Bye Chicks