WEBVTT - How I Started My Business & What I Wish I Knew 0:00:00.560 --> 0:00:03.400 I'd like to begin by acknowledging the traditional custodians of 0:00:03.440 --> 0:00:06.920 country throughout Australia and their connections to land, sea and community. 0:00:07.360 --> 0:00:10.480 We pay our respect to their elders, past, present and emerging, 0:00:10.520 --> 0:00:13.200 and extend that respect to all Aboriginal and Torres Strait 0:00:13.240 --> 0:00:18.880 Islander peoples today. Welcome to Stepping Up the podcast where 0:00:18.920 --> 0:00:23.400 we explore all things organization, mental health, routines, personal development, 0:00:23.600 --> 0:00:26.720 motherhood and health. I'm your host, Steph Pace, and I'm 0:00:26.760 --> 0:00:29.720 the woman behind Just Another Mummy blog and also the 0:00:29.760 --> 0:00:32.640 founder of Steph Pace Planners. But I can assure you 0:00:32.720 --> 0:00:35.760 this is not just another podcast online. I'm known for 0:00:35.840 --> 0:00:39.120 my organization tips and tricks and the occasional banter, but 0:00:39.200 --> 0:00:41.879 it definitely wasn't always this way. I used to be 0:00:41.960 --> 0:00:45.320 a hot mess and occasionally still am. And I'm here 0:00:45.360 --> 0:00:47.880 as your honest and real friend each week to show 0:00:47.880 --> 0:00:50.440 you how I turn my life of chaos into clarity. 0:00:50.920 --> 0:00:53.640 Between the house, health, kids, work, and wanting to be 0:00:53.720 --> 0:00:56.240 the best version of yourself, it can be overwhelming, and 0:00:56.320 --> 0:00:58.200 I'm here to give you the tools and tips to 0:00:58.200 --> 0:01:01.040 stop you feeling like a slave to your daily tasks, 0:01:01.120 --> 0:01:04.480 home life, and especially the expectations you have on yourself. 0:01:05.120 --> 0:01:07.120 Join me as I share my journey and insights into 0:01:07.120 --> 0:01:09.240 the art of balancing it all and speak to guests 0:01:09.240 --> 0:01:11.759 who can help us all live a better life. Whether 0:01:11.800 --> 0:01:14.679 you're looking to streamline your daily routines, boosh your wellbeing, 0:01:14.800 --> 0:01:17.960 achieve your fitness goals, dive into personal development, or find 0:01:18.000 --> 0:01:20.760 inspiration to step up into the best version of yourself, 0:01:21.040 --> 0:01:21.600 We've got you. 0:01:22.280 --> 0:01:24.840 So are you ready to step up your game? Let's go. 0:01:26.319 --> 0:01:28.120 Hello guys, and welcome back to stepping up. 0:01:28.160 --> 0:01:31.240 I hope you're having an amazing day wherever you're listening from. 0:01:31.680 --> 0:01:34.560 I just love seeing the beautiful comments you guys leave 0:01:34.600 --> 0:01:37.600 me on you know, like what is it? Apple podcast 0:01:37.720 --> 0:01:39.800 and Spotify and everything like that. So I do really 0:01:39.800 --> 0:01:42.119 really appreciate it. And if you do love my show 0:01:42.200 --> 0:01:44.080 and love the episodes and everything like that, I would 0:01:44.120 --> 0:01:47.120 love for you to leave a beautiful review or comment 0:01:47.160 --> 0:01:48.640 because I will pro start reading them. 0:01:48.720 --> 0:01:50.760 Actually, let's start reading them out loud. I want to 0:01:50.760 --> 0:01:51.800 read one. Let's do it. 0:01:52.520 --> 0:01:56.080 So here's a beautiful one from m one three one 0:01:56.160 --> 0:01:58.760 one is her user name, Thank you em. Her review 0:01:58.800 --> 0:02:03.160 says easy to to, unaltered, honest, refreshing, full of realistic 0:02:03.200 --> 0:02:06.600 tips I can easily incorporate into my life. Love listening 0:02:06.600 --> 0:02:09.320 and re listening when needed. Thank you, m you are 0:02:09.360 --> 0:02:11.640 a legend. So yes, please do leave a review and 0:02:11.680 --> 0:02:13.720 I will start reading them out. That's one thing I 0:02:13.760 --> 0:02:16.160 have noticed a lot of you guys saying is that 0:02:16.200 --> 0:02:18.400 you do tend to re listen to episodes, and that 0:02:18.440 --> 0:02:21.080 makes me really happy because it just goes to show 0:02:21.080 --> 0:02:23.200 that you know the tips and tricks I'm giving you 0:02:23.240 --> 0:02:25.400 in these episodes is stuff that you want to come 0:02:25.440 --> 0:02:26.400 back and visit again. 0:02:26.520 --> 0:02:28.079 So you just make my bloody day. 0:02:28.440 --> 0:02:31.560 Anyways, in today's episode, I'm going to be talking about 0:02:31.840 --> 0:02:35.080 probably one of the most requested episodes, and that is 0:02:35.160 --> 0:02:38.760 my business story how I started steff Pace Planners. And 0:02:38.800 --> 0:02:41.400 even if you're someone who's not a business owner, like 0:02:41.639 --> 0:02:45.440 I feel like myself, I love listening to how brands started, 0:02:45.800 --> 0:02:47.760 Like I love to know the ins and out, where 0:02:47.760 --> 0:02:50.160 the ideas came from, what it was like in the beginning, 0:02:50.800 --> 0:02:53.200 any of the stuff ups along the way, Like I love. 0:02:53.080 --> 0:02:55.040 Listening to it. I think it's really inspirational. 0:02:55.680 --> 0:02:57.919 And this is something that I want you to listen 0:02:57.919 --> 0:03:00.840 to because when I dive to it, you will learn 0:03:00.880 --> 0:03:03.519 a lot about me and my past and things like that, 0:03:03.800 --> 0:03:06.240 which I have covered in previous episodes, but this is 0:03:06.240 --> 0:03:09.120 going to be more talking about the business side and 0:03:09.160 --> 0:03:12.000 how that if you truly believe in yourself and go 0:03:12.120 --> 0:03:15.760 for what you want, you will succeed. And I think 0:03:15.760 --> 0:03:18.120 one of the biggest things that holds people back, whether 0:03:18.120 --> 0:03:20.360 that is starting a new business or a hobby or 0:03:20.400 --> 0:03:24.280 meeting new friends, is we wait until we think it's time. 0:03:24.400 --> 0:03:26.760 We wait for everything to be perfect before we begin. 0:03:27.360 --> 0:03:29.280 And let me tell you, no matter what you do, 0:03:29.720 --> 0:03:32.080 whether that's a hobby, if you start painting, if you 0:03:32.080 --> 0:03:35.000 start a business, the start's always going to be a 0:03:35.080 --> 0:03:38.040 learning process. Like the best way for you to learn 0:03:38.160 --> 0:03:40.640 is to start and you learn as you go, Like 0:03:40.760 --> 0:03:42.560 I have no idea what I'm doing, Ghosts, I have 0:03:42.720 --> 0:03:45.520 no bloody idea what I'm doing. And if you're new here, 0:03:45.600 --> 0:03:47.800 I have my own brand staff Face Planners, So it's 0:03:48.000 --> 0:03:51.360 lifestyle and stationary brand because I just love to help 0:03:51.720 --> 0:03:54.720 other people out there who just feel overwhelmed and out 0:03:54.760 --> 0:03:57.360 of control of their life to gain back that control 0:03:57.800 --> 0:04:01.400 and start living more intentionally, breaking things down to really 0:04:01.480 --> 0:04:05.760 easy steps to help you, whether that's organization, motherhood, health 0:04:06.040 --> 0:04:08.280 and of course productivity and things like that. As someone 0:04:08.320 --> 0:04:11.280 with ADHG like myself, this has always been a huge 0:04:11.280 --> 0:04:13.840 pain point for me. And I've always been the biggest 0:04:13.840 --> 0:04:17.680 mess on the planet, literally, like the biggest mess. I 0:04:17.760 --> 0:04:19.360 used to have to put a swer curtain on my 0:04:19.400 --> 0:04:22.320 toy cabinet when I was a kid. All my cars 0:04:22.440 --> 0:04:24.440 growing up were like when I was a teenager, were 0:04:24.480 --> 0:04:27.359 just horrific. You don't want to know, like you just 0:04:27.360 --> 0:04:30.719 don't want to know. And Ryan can vouch for this 0:04:30.760 --> 0:04:32.640 because he's been with me since I was seventeen. But 0:04:32.760 --> 0:04:35.840 if I can do it, anyone can do it. And 0:04:35.880 --> 0:04:38.200 I'm not just saying that. I'm someone who I couldn't 0:04:38.200 --> 0:04:42.599 even speak in public, speaking at school before class and 0:04:42.640 --> 0:04:44.480 at union, I had to skull be to even do it, 0:04:44.560 --> 0:04:46.479 like to even speak in front of people. And now 0:04:46.920 --> 0:04:48.680 I go on live TV, I do all the things. 0:04:48.680 --> 0:04:50.159 So if I can do it, you can do it. 0:04:50.160 --> 0:04:51.400 And this is why you need to listen to this 0:04:51.440 --> 0:04:54.440 episode because there is so many takeaways from this, and 0:04:54.480 --> 0:04:56.800 you also get to learn about exactly what I did 0:04:56.839 --> 0:05:00.440 when I started my first product business, how I did it, 0:05:00.480 --> 0:05:03.599 stuff ups along the way and everything else, and of course, 0:05:03.839 --> 0:05:08.040 I'm really really excited because I've just launched my twenty 0:05:08.120 --> 0:05:11.320 twenty four twenty twenty five Financial Year Planner. I do 0:05:11.400 --> 0:05:13.640 this every single year, and this is a business planner, 0:05:13.920 --> 0:05:16.159 So I actually made a business planner and it comes 0:05:16.160 --> 0:05:19.080 with a business bible, and in this bible has everything 0:05:19.080 --> 0:05:21.760 that I wish I bloody knew when I started. So 0:05:22.040 --> 0:05:24.640 I thought I would record this episode today in celebration 0:05:24.880 --> 0:05:29.520 of the staff Pace Planner's Financial Year Planner being released. 0:05:29.880 --> 0:05:30.480 I think it's. 0:05:30.360 --> 0:05:33.680 Today, So make sure that if you're someone that you're 0:05:33.680 --> 0:05:35.440 wanted to start a business, or you do even just 0:05:35.480 --> 0:05:37.400 work in corporate or if you are wanting to start 0:05:37.440 --> 0:05:38.839 a business, you grab this planner. 0:05:39.440 --> 0:05:42.000 Our yearly plan is sold out before. 0:05:42.040 --> 0:05:44.520 It was like early January I think, actually no, it 0:05:44.600 --> 0:05:46.720 was in December. They sold out, so a lot of 0:05:46.760 --> 0:05:48.680 people are devastated because you guys didn't get it. But 0:05:48.680 --> 0:05:51.200 even if you're not starting a business, this plan is 0:05:51.200 --> 0:05:52.200 still going to be perfect for you. 0:05:52.320 --> 0:05:54.560 So that is coming out now. 0:05:54.600 --> 0:05:56.400 You won't want to miss the end or any of 0:05:56.400 --> 0:05:58.640 this episode because I'm openly going to be telling you 0:05:58.680 --> 0:06:00.840 how I did it all, how I figured out what 0:06:00.960 --> 0:06:02.920 I was doing and started this business and where it 0:06:02.960 --> 0:06:05.880 is today, where we're now in our third warehouse. I 0:06:05.920 --> 0:06:07.839 can't even remember how many team members I have now, 0:06:07.880 --> 0:06:10.960 like how many staff I have at SPP. I think 0:06:11.040 --> 0:06:12.800 last time I checked it was fifteen, but now there's 0:06:12.800 --> 0:06:14.680 probably like eighteen or twenty. So we have a lot 0:06:14.680 --> 0:06:17.119 of amazing, beautiful. 0:06:16.720 --> 0:06:18.960 Women and men. And Ryan's in there now at. 0:06:18.839 --> 0:06:21.760 The warehouse packing away your orders, and I'm just so 0:06:21.800 --> 0:06:22.640 bloody grateful. 0:06:23.040 --> 0:06:25.360 So let's get into it now. 0:06:25.400 --> 0:06:29.080 Growing up, I'm your typical nineties kid, you know, Harry 0:06:29.080 --> 0:06:34.000 Potter fiend, loved bloody MSN and all those things, playing 0:06:34.040 --> 0:06:36.520 with rocks out on the street before phones came out. 0:06:37.279 --> 0:06:41.200 But I've always been a multi passionate mess And what 0:06:41.240 --> 0:06:43.320 I mean by that is I've always had many passions. 0:06:43.440 --> 0:06:44.080 And when I was. 0:06:44.040 --> 0:06:47.240 Little, I thought this was a positive thing. I loved writing, 0:06:47.320 --> 0:06:49.440 I loved reading, but I also loved doing arts. I 0:06:49.480 --> 0:06:51.960 loved craft all I also wanted to do. I think 0:06:52.000 --> 0:06:53.480 I wanted to be a vet like I just wanted 0:06:53.520 --> 0:06:56.080 to do everything. And I thought that was a good 0:06:56.080 --> 0:06:58.120 thing until you get older and you go to high 0:06:58.120 --> 0:07:00.280 school and you realize I need to. 0:07:00.920 --> 0:07:01.960 Fit into a box. 0:07:02.480 --> 0:07:04.360 I need to choose one thing and stick with it 0:07:04.880 --> 0:07:07.480 and be really bloody good at it. And I think 0:07:07.480 --> 0:07:11.240 it's obviously very different now with you know, there's a 0:07:11.240 --> 0:07:15.520 lot more income streams available. Not everyone's like they're not 0:07:15.560 --> 0:07:18.520 pushing UNI on you anymore, because there's just so many 0:07:18.560 --> 0:07:22.200 ways to create a brand, build a business, make money online, 0:07:22.360 --> 0:07:26.040 all these amazing opportunities, Whereas when I was growing up, 0:07:26.640 --> 0:07:28.880 it was very much forced into our brains that you 0:07:28.920 --> 0:07:32.040 went to school, you went to UNI, you had a job, 0:07:32.280 --> 0:07:34.080 you worked really hard, and then you retired when you 0:07:34.080 --> 0:07:34.560 were bloody a. 0:07:34.640 --> 0:07:36.600 Hundred and that was the way it went. 0:07:37.240 --> 0:07:39.440 And I really struggled in high school with this because 0:07:39.520 --> 0:07:41.240 again I had a lot of passions. 0:07:41.280 --> 0:07:42.760 I didn't really know what I wanted to do. 0:07:42.920 --> 0:07:45.680 I always knew I was going to help people, and 0:07:45.800 --> 0:07:47.760 I had this other thing which I can't talk about 0:07:47.760 --> 0:07:50.720 because you'll find out in a few months what's going on. 0:07:50.840 --> 0:07:54.320 But anyway, sorry, I hate being that person ambiguous and 0:07:54.320 --> 0:07:55.680 I can't tell you what it is. But there's this 0:07:55.720 --> 0:07:57.880 other thing, which I will talk about in a few months, 0:07:57.880 --> 0:08:00.000 and I'm bloody so excited. Anyways, and there's this other 0:08:00.000 --> 0:08:01.480 I think I knew I was wanted to do. But 0:08:01.520 --> 0:08:04.440 I just knew I wanted to help people, and I 0:08:04.440 --> 0:08:08.280 didn't know how that was going to happen. So high 0:08:08.320 --> 0:08:12.000 school finished, I went to university and I did journalism 0:08:12.120 --> 0:08:13.520 and did a bit of marketing and things like that 0:08:13.560 --> 0:08:15.560 because I loved writing, and my dad was like, well, 0:08:15.600 --> 0:08:18.160 why don't you do journalism? And I also loved because 0:08:18.160 --> 0:08:21.040 my mother also worked with the newspaper, and I loved going, 0:08:21.520 --> 0:08:23.400 you know, when I was sometimes sick and I wasn't 0:08:23.400 --> 0:08:25.320 with Nan at home, I'd go to work with her 0:08:25.400 --> 0:08:28.080 sometimes and I loved seeing all the journalists and things 0:08:28.080 --> 0:08:32.080 like I just loved it. Unfortunately, when I went into 0:08:32.160 --> 0:08:35.640 UNI under journalism, I started learning that anyone, unfortunately now 0:08:35.800 --> 0:08:37.840 can kind of be a journalist because of the Internet, 0:08:37.880 --> 0:08:39.960 which is a good thing but also not great if 0:08:40.000 --> 0:08:43.640 you're paying for a huge hex steat. And I also 0:08:43.679 --> 0:08:46.640 want to touch on the fact that my beautiful boyfriend 0:08:46.679 --> 0:08:48.839 at the time, who's now my husband, Ryan, we were 0:08:48.880 --> 0:08:51.360 together from seventeen so before I even went to UNI, 0:08:52.200 --> 0:08:54.080 and ever since I met Ryan. He was in his 0:08:54.120 --> 0:08:57.439 first year apprenticeship for building, so he always knew what 0:08:57.480 --> 0:08:59.120 he wanted to do, he knew the trade. 0:08:59.480 --> 0:09:00.720 He's like yeah, this is what I'm doing. 0:09:00.760 --> 0:09:03.800 So he was in the job straight away, killing it 0:09:03.840 --> 0:09:07.400 at life, and I always because I'm someone again who's 0:09:07.520 --> 0:09:08.480 very multi passionate. 0:09:08.520 --> 0:09:09.480 You know, I grew to love. 0:09:09.400 --> 0:09:12.280 Makeup, I loved writing, I loved fitness, I loved so 0:09:12.280 --> 0:09:15.160 many different things. I kind of felt like I was 0:09:15.160 --> 0:09:17.199 compared to him a lot because he was doing one 0:09:17.200 --> 0:09:18.840 thing that he was really good at. And I started 0:09:18.840 --> 0:09:21.040 being called the jack of all trades. And that's because 0:09:21.040 --> 0:09:23.400 after I finished UNI, which I did finish, but it 0:09:23.440 --> 0:09:26.000 was really hard because again, guys, remember I have ADHD. 0:09:26.520 --> 0:09:28.720 I was diagnosed with ady D's actually as a child. 0:09:28.800 --> 0:09:32.720 So I've always really struggled to pay attention and terrible 0:09:32.720 --> 0:09:34.880 at maths. I was only good at subjects that I 0:09:34.960 --> 0:09:37.720 really loved, Like I would excel at things that I loved, 0:09:38.800 --> 0:09:40.960 bloody flopped at things that I hated. Even if I 0:09:40.960 --> 0:09:43.120 did try, I still just couldn't do it. Like maths 0:09:43.160 --> 0:09:45.480 and me, I just you'll talk in numbers to me 0:09:45.520 --> 0:09:47.200 and were on a different planet. We're just not on 0:09:47.240 --> 0:09:50.240 the same we're not speaking the same language. So this 0:09:50.280 --> 0:09:52.240 is something that I've always really struggled with with paying 0:09:52.240 --> 0:09:55.959 attention memory. So like doing things like UNI and doing 0:09:56.000 --> 0:09:58.600 my high school certificate. It was like pulling teeth and 0:09:58.640 --> 0:10:00.679 I did well, Like I'm really out of what I did, 0:10:00.720 --> 0:10:04.800 but it was fucking hard. It was incredibly hard, leaving 0:10:04.840 --> 0:10:07.200 things the last minute, late nights. You know, you guys 0:10:07.200 --> 0:10:10.040 would understand when you were younger. I went to high 0:10:10.040 --> 0:10:10.760 school and things too. 0:10:10.800 --> 0:10:11.480 It was just hard. 0:10:11.679 --> 0:10:13.680 But when you also can't pay attention and you have 0:10:13.720 --> 0:10:17.920 bad memory and bad time management skills, that gets harder. 0:10:18.920 --> 0:10:21.040 Now. Halfway through my UNI. 0:10:20.960 --> 0:10:23.640 Degree, as I was saying, is I started really loving makeup, 0:10:24.080 --> 0:10:27.240 like obsessed again. I have ADHD, I hyper focus on shit, 0:10:27.440 --> 0:10:29.720 and I was obsessed with makeup. So I started writing 0:10:29.800 --> 0:10:34.079 articles on makeup and I felt like UNI bloody sucked. 0:10:34.360 --> 0:10:35.200 I wasn't loving it. 0:10:35.280 --> 0:10:39.480 Whilst at makeup school, I worked at mat Cosmetics, and 0:10:39.520 --> 0:10:43.320 I was just just loved making people feel their best. 0:10:43.760 --> 0:10:45.720 And it wasn't even always about It's like, it wasn't 0:10:45.760 --> 0:10:48.840 about the exterior, like obviously I loved doing the makeup 0:10:48.840 --> 0:10:50.640 on them, but it was how I made them feel 0:10:50.720 --> 0:10:53.199 and showed them that they were so naturally beautiful as 0:10:53.200 --> 0:10:55.640 they already are, And that's what really lit me up. 0:10:55.679 --> 0:10:57.760 I just love making people feel good. I just I 0:10:58.000 --> 0:11:01.559 love it. Anyway, as I was doing makeup, I went 0:11:01.600 --> 0:11:03.520 on this big health journey. As you guys know that story, 0:11:03.559 --> 0:11:06.960 I'll link it in the show notes. I got really 0:11:07.000 --> 0:11:09.880 into health and fitness, like really into health and fitness. 0:11:10.720 --> 0:11:14.560 So guess what I did. I finished my makeup degree. 0:11:14.840 --> 0:11:18.920 I then started my own makeup business, and I was 0:11:18.960 --> 0:11:22.000 actually really good at this and I'm really proud of it. 0:11:22.480 --> 0:11:24.040 This is where I kind of learned how to do, 0:11:24.120 --> 0:11:26.360 you know, your bookkeeping and things like that, which Ryan 0:11:26.440 --> 0:11:28.760 had taught me along the way. Because Ryan, by that 0:11:28.880 --> 0:11:31.480 point he had finished his apprenticeship and he was running 0:11:31.480 --> 0:11:33.880 his own business, which was incredible, so it was really 0:11:33.880 --> 0:11:36.080 good to have him to show me as well. And 0:11:36.120 --> 0:11:38.080 then my own parents were really savvy, Like my dad 0:11:38.120 --> 0:11:40.760 worked at the tax office, he knew. 0:11:40.559 --> 0:11:41.040 What he was doing. 0:11:41.200 --> 0:11:43.200 Mum was really savvy as well, so they kind of 0:11:43.200 --> 0:11:45.560 guided me as well, which was amazing, and they also 0:11:45.600 --> 0:11:46.640 guided Ryan a lot. 0:11:46.800 --> 0:11:48.520 So it all just worked really well. 0:11:49.320 --> 0:11:51.760 So I would be booked out two years in advance 0:11:51.840 --> 0:11:53.760 to do wedding makeup like that was my thing was 0:11:53.800 --> 0:11:56.600 wedding makeup. So every weekend, usually getting up at three 0:11:56.559 --> 0:12:00.480 o'clock in the morning, go out, do makeup, rides, all 0:12:00.520 --> 0:12:02.200 the things, and that was you know it, and it 0:12:02.240 --> 0:12:05.000 was fantastic. During the week, I you know, do self promotion. 0:12:05.160 --> 0:12:07.360 So that's where I kind of got into blogging, did 0:12:07.400 --> 0:12:10.640 like my makeup my I think it was like Facebook 0:12:10.679 --> 0:12:13.160 cads back then as well, but it was like really basic. 0:12:13.559 --> 0:12:16.160 But did all of the marketing, I guess for my business. 0:12:16.200 --> 0:12:18.559 I did expos and things like that. So I was 0:12:18.600 --> 0:12:21.360 going really well. And I also loved fitness, so then 0:12:21.400 --> 0:12:23.400 I also de started to get a job during the. 0:12:23.320 --> 0:12:25.599 Week, working at the gym. 0:12:26.480 --> 0:12:28.240 Now I remember this is the point where I was 0:12:28.240 --> 0:12:29.920 feeling torn again because I was like, I love this, 0:12:30.000 --> 0:12:32.480 but I love that I need to choose one because 0:12:32.520 --> 0:12:36.320 it was a big struggle. You know, I never had 0:12:36.400 --> 0:12:38.360 days off for years. I didn't even have a day off. 0:12:38.360 --> 0:12:40.680 That's why again, I'd never been to a festival until 0:12:40.720 --> 0:12:41.600 like last year. 0:12:42.120 --> 0:12:42.959 Was it last year? Yeah? 0:12:43.040 --> 0:12:44.839 Last year was my first festival. Because I was always 0:12:44.880 --> 0:12:46.760 working every single day. I never had a day off, 0:12:47.480 --> 0:12:51.480 and I started feeling really torn. And again there was 0:12:51.480 --> 0:12:52.880 a voice in the back of my head where I'm 0:12:52.880 --> 0:12:54.800 like a jack of all trades, master of none. 0:12:54.840 --> 0:12:55.840 You got to choose something. 0:12:56.840 --> 0:12:59.880 And I even remember with the gym because I was 0:13:00.000 --> 0:13:02.800 doing sales back then while I was then also doing 0:13:02.840 --> 0:13:07.120 my personal training certificate, which I went on to do again, 0:13:07.720 --> 0:13:09.360 you know, hyper focusing on shit. 0:13:09.480 --> 0:13:11.679 But I got it done. I got the certificate anyway. 0:13:12.200 --> 0:13:13.880 I remember I was outside of Woolies and I was 0:13:13.920 --> 0:13:16.679 giving out free passes for the gym to get more people, 0:13:16.760 --> 0:13:19.600 get more members. And I remember Dad actually just went 0:13:19.640 --> 0:13:21.520 to Woolies to get food, and then he came up 0:13:21.559 --> 0:13:23.920 to me and he said, like, what are you doing stuff, 0:13:23.960 --> 0:13:25.640 like what are you doing with your life? Like this 0:13:25.240 --> 0:13:28.120 is this is beneath you, you know, and I felt 0:13:28.120 --> 0:13:30.040 like shit. I felt so shit. 0:13:30.080 --> 0:13:31.679 And I know he didn't mean to make me. 0:13:31.640 --> 0:13:33.760 Feel like shit, because Dad would just say what he thought, 0:13:34.120 --> 0:13:38.720 which I appreciated, but it hurt, really, really hurt because 0:13:38.720 --> 0:13:41.280 he said what I knew people were thinking. And then 0:13:41.280 --> 0:13:43.320 you have Ryan, who's obviously really successful. And yes, I 0:13:43.360 --> 0:13:45.920 was really successful with my makeup business, but I just 0:13:46.040 --> 0:13:47.960 was like just wanting to help more and more people, 0:13:48.080 --> 0:13:49.600 you know, and. 0:13:49.559 --> 0:13:50.520 That's why I struggled. 0:13:50.920 --> 0:13:52.400 But before I move on to the next part of 0:13:52.400 --> 0:13:54.960 the story, I really want to touch on how every 0:13:55.000 --> 0:13:57.960 single job I had taught me so much to be 0:13:58.000 --> 0:14:01.680 where I am today. It took me years and years 0:14:01.800 --> 0:14:04.400 to figure that everything I'd done had actually added up 0:14:04.440 --> 0:14:07.520 to help me where I am now now. Firstly, we 0:14:07.640 --> 0:14:11.959 did my journalism degree, writing, marketing, all those things. Thought 0:14:12.000 --> 0:14:14.360 that that was a waste of time and money, and 0:14:14.400 --> 0:14:16.319 to be honest, I actually don't really remember a whole lot. 0:14:16.360 --> 0:14:20.360 But now in my business with SPP and everything else, 0:14:20.400 --> 0:14:24.000 like I started my blog, which I'll get into, I 0:14:24.040 --> 0:14:26.720 need to know marketing for that, like, everything just added up. 0:14:26.760 --> 0:14:28.640 And then even with the gym, I was doing sales 0:14:28.680 --> 0:14:30.640 at the front desk. But even then I had to 0:14:31.320 --> 0:14:33.920 come up with collaborations with other businesses. I had to 0:14:33.960 --> 0:14:35.960 get really good at cold calling. I had to call 0:14:36.040 --> 0:14:38.360 random people and ask them to join the gym. And 0:14:38.400 --> 0:14:42.040 for someone like myself who grew up, I was so shy. 0:14:42.280 --> 0:14:46.120 I was the quietest kid, and I had no confidence 0:14:46.160 --> 0:14:48.960 in myself. I was so awkward and scrawny, and I 0:14:49.040 --> 0:14:51.680 just had absolutely no confidence. I can't even just tell 0:14:51.720 --> 0:14:54.760 you how quiet and invisible I was. So that was 0:14:54.840 --> 0:14:57.960 really helpful for me, and just learning about marketing and 0:14:58.000 --> 0:15:01.560 cross promoting with other businesses even down to subway learning 0:15:01.560 --> 0:15:04.000 people's skills. Like, there's nothing you will do in your 0:15:04.040 --> 0:15:07.280 life that doesn't teach you something. So if you're someone 0:15:07.480 --> 0:15:09.440 right now and you're like kind of pivoting and you're 0:15:09.440 --> 0:15:11.040 not sure what you want to do, and you're scared 0:15:11.040 --> 0:15:13.560 of judgment because you're pivoting and you've changed your mind, 0:15:14.440 --> 0:15:17.280 just know you are allowed to change who you are 0:15:17.400 --> 0:15:20.240 what you do any moment in your life. You don't 0:15:20.240 --> 0:15:23.320 know that to anybody. You only get to live once, 0:15:23.520 --> 0:15:25.800 and it is unfortunately not that long. When you look 0:15:25.800 --> 0:15:28.560 at the grand scheme of things, there's something you want 0:15:28.560 --> 0:15:30.840 to do and you've just been sitting on it for 0:15:30.880 --> 0:15:34.040 so long. You need to stop sitting on it. So 0:15:34.440 --> 0:15:36.280 I'll give you the pep talk later. But Okay, going 0:15:36.280 --> 0:15:37.600 back to what I was talking about, I was running 0:15:37.600 --> 0:15:40.680 my makeup business. Ryan really pushed me to go all 0:15:40.720 --> 0:15:42.720 in for my business, and that scared the fuck out 0:15:42.760 --> 0:15:44.600 of me because I'm like, oh my god. You know, 0:15:44.680 --> 0:15:47.920 Ryan and I were saving for deposit on a house 0:15:47.960 --> 0:15:50.200 and things like that, so I was just that's why again, 0:15:50.240 --> 0:15:51.920 I was working two or three jobs at a time, 0:15:52.640 --> 0:15:54.080 and I was really scared I was gonna let us 0:15:54.080 --> 0:15:55.480 down because I was like, I've been doing so well 0:15:55.520 --> 0:15:58.000 with money, you know, getting us to where we need 0:15:58.040 --> 0:15:59.760 to be, and he's like, trust me, staff, won't you 0:15:59.800 --> 0:16:01.840 go all in? And he was right, Once you go 0:16:01.920 --> 0:16:04.160 all in, your business is going to thrive even more. 0:16:04.200 --> 0:16:05.800 And it did because I had that time to go 0:16:05.840 --> 0:16:08.120 to the expos I had that time during the week 0:16:08.240 --> 0:16:10.440 to be focusing on growing the business, which is where 0:16:10.480 --> 0:16:12.680 I did Facebook ads, which back then you just would 0:16:12.760 --> 0:16:14.520 press a button and it was done for you. It 0:16:14.600 --> 0:16:17.040 was not like what it is now. And I did, 0:16:17.120 --> 0:16:19.960 you know, all these different marketing tactics, which was amazing. 0:16:20.120 --> 0:16:22.280 So he finally convinced me to go all out on 0:16:22.360 --> 0:16:25.760 my business, which was terrifying, but it paid off straight away, 0:16:26.400 --> 0:16:29.600 Like I think I doubled my income straight away because 0:16:29.600 --> 0:16:31.000 I had the time for it. I was booked out 0:16:31.000 --> 0:16:33.160 two years in advance for a weddings. It was incredible. 0:16:33.960 --> 0:16:35.320 So I was doing that for a couple of years. 0:16:35.640 --> 0:16:37.560 Ryan and I decided we want to have babies and 0:16:37.560 --> 0:16:39.680 we had our first daughter, Harper, So obviously I was 0:16:39.720 --> 0:16:43.840 on maternity leave and I after Harper was born, I 0:16:43.880 --> 0:16:46.720 had really bad personnal depression and I didn't really have 0:16:46.760 --> 0:16:47.400 any mum friends. 0:16:47.400 --> 0:16:49.040 At that time, I was very, very lonely. 0:16:49.760 --> 0:16:53.200 Always again, I think because I was having that slower 0:16:53.440 --> 0:16:56.200 pace life, I got back into my writing, which I 0:16:56.240 --> 0:16:58.560 always did as a child and obviously loved and did 0:16:58.600 --> 0:17:01.360 it at UNI. And I said to Ryan, wonder if 0:17:01.360 --> 0:17:03.360 I start a blog or an Instagram page and things 0:17:03.400 --> 0:17:05.440 and share my life and connect with other moms because 0:17:05.440 --> 0:17:08.720 I don't have any friends. And he was all for it, 0:17:08.920 --> 0:17:11.439 and I kept wimping out, kept wimping out, didn't start it, 0:17:11.440 --> 0:17:13.840 didn't start it, and he finally was like, just go 0:17:13.920 --> 0:17:15.479 for it, Steph, Like who cares? And I was so 0:17:15.520 --> 0:17:17.440 scared of what other people thought of me? And could 0:17:17.480 --> 0:17:21.600 you imagine, guys, if I didn't start back then because 0:17:21.640 --> 0:17:23.119 I was scared of what other people thought of me, 0:17:23.320 --> 0:17:25.480 I would not be sitting here right now, and you 0:17:25.480 --> 0:17:29.119 wouldn't be listening to this conversation, one sided conversation. I 0:17:29.160 --> 0:17:31.680