1 00:00:28,430 --> 00:00:34,209 Suze: February 16, 2025. Welcome everybody to the Women and Money podcast, 2 00:00:34,470 --> 00:00:38,439 Suze: as well as everybody smart enough to listen. I hope 3 00:00:38,439 --> 00:00:41,459 Suze: you had a good Valentine's Day. Did you? 4 00:00:42,119 --> 00:00:46,220 Suze: I did, but we'll have to wait until Thursday when Ms. 5 00:00:46,270 --> 00:00:50,900 Suze: Travis can tell you all about it. But for now, 6 00:00:51,029 --> 00:00:54,139 Suze: I think you all should get out your little Suze notebooks, 7 00:00:54,389 --> 00:00:59,470 Suze: and today's Suze School is going to be very, very different. 8 00:01:00,069 --> 00:01:03,430 Suze: Because today Suze School, we're gonna have a guest. It's 9 00:01:03,430 --> 00:01:06,639 Suze: not gonna be just me. I'm gonna pretend like I'm 10 00:01:06,639 --> 00:01:10,900 Suze: KT and I'm going to be asking the true expert 11 00:01:11,349 --> 00:01:16,789 Suze: when it comes to certain things about value cost averaging 12 00:01:16,790 --> 00:01:21,029 Suze: dollar cost averaging, and oh, all kinds of other things 13 00:01:21,029 --> 00:01:25,580 Suze: that you wrote in and asked about before I introduce 14 00:01:25,580 --> 00:01:28,550 Suze: the most extraordinary and amazing. 15 00:01:29,339 --> 00:01:32,639 Suze: You have to wait till I say his name, but anyway, 16 00:01:32,970 --> 00:01:38,480 Suze: last Sunday I did an episode on value cost averaging. 17 00:01:39,010 --> 00:01:41,910 Suze: On the Women and Money Community app, I put up 18 00:01:41,910 --> 00:01:47,300 Suze: an example of how it works. Boom, there goes my 19 00:01:47,300 --> 00:01:49,959 Suze: email and I'm in the Women and Money community app, 20 00:01:49,970 --> 00:01:53,120 Suze: and you had question after question and I'll be honest 21 00:01:53,120 --> 00:01:53,650 Suze: with you, 22 00:01:54,129 --> 00:01:59,660 Suze: I'm not good enough at that because it isn't my concept. Remember, 23 00:01:59,910 --> 00:02:04,910 Suze: I was taught it by somebody, our guest, and I decided, 24 00:02:04,949 --> 00:02:08,859 Suze: you know what, all of you always deserve the best. 25 00:02:09,738 --> 00:02:15,848 Suze: You deserve the most knowledgeable in certain areas, in fact, 26 00:02:15,858 --> 00:02:20,877 Suze: in all areas and in this particular area that we're 27 00:02:20,877 --> 00:02:24,819 Suze: about to talk about today, which isn't just about value 28 00:02:24,819 --> 00:02:28,938 Suze: cost averaging, but it's about the markets overall, it's about 29 00:02:28,938 --> 00:02:32,819 Suze: individual stocks. It's how to make your money, make more 30 00:02:32,819 --> 00:02:35,097 Suze: money when it comes to investing. 31 00:02:35,919 --> 00:02:42,240 Suze: There's, in my opinion, the one and only Keith Fitz-Gerald, 32 00:02:42,270 --> 00:02:46,580 Suze: and he is with us right now. Good morning, boyfriend. 33 00:02:47,000 --> 00:02:49,490 Keith: Well, hello there. Thank you so much for having me. 34 00:02:49,559 --> 00:02:52,728 Keith: I've been looking forward to this all week and thanks 35 00:02:52,729 --> 00:02:54,919 Keith: to everybody listening for spending a few minutes of your 36 00:02:54,919 --> 00:02:56,710 Keith: time with us today. This could be great. 37 00:02:56,970 --> 00:02:59,399 Suze: This is great and you know so many people, Keith 38 00:02:59,399 --> 00:03:01,990 Suze: wrote in and they said, we wish this could be 39 00:03:01,990 --> 00:03:04,679 Suze: on video. We want to see both 40 00:03:04,788 --> 00:03:07,089 Suze: of you and then they would write in and they said, 41 00:03:07,500 --> 00:03:11,130 Suze: Why don't the two of you always do a podcast together? 42 00:03:11,339 --> 00:03:13,860 Suze: Oh my goodness. All right, so maybe we'll have to 43 00:03:13,860 --> 00:03:14,570 Suze: do that. 44 00:03:15,100 --> 00:03:17,059 Keith: Let's think about it. That would be so much fun, 45 00:03:17,139 --> 00:03:17,929 Keith: wouldn't it? All right. 46 00:03:18,139 --> 00:03:22,570 Suze: So everybody, if you don't know about value cost averaging, 47 00:03:22,779 --> 00:03:26,448 Suze: then you need to go back to last Sunday's podcast 48 00:03:26,449 --> 00:03:30,889 Suze: and listen to it. You just do. But so many 49 00:03:30,889 --> 00:03:33,649 Suze: of you have already listened to that podcast. 50 00:03:34,339 --> 00:03:38,929 Suze: Therefore, I'm gonna ask you, Keith, some of the questions 51 00:03:38,929 --> 00:03:42,460 Suze: that were on the wall and people wrote in. They 52 00:03:42,460 --> 00:03:45,970 Suze: want to know about it, but then we're gonna switch 53 00:03:46,699 --> 00:03:50,419 Suze: because people are also writing in and going, Keith, I 54 00:03:50,419 --> 00:03:53,460 Suze: bought Palantir at 20. Should I buy it more now? 55 00:03:53,580 --> 00:03:56,100 Suze: I mean, we have questions all over, but then I 56 00:03:56,100 --> 00:03:58,580 Suze: also want to give you a little time 57 00:03:59,500 --> 00:04:02,470 Suze: for you to tell everybody what you want to tell them, 58 00:04:02,500 --> 00:04:06,279 Suze: they're also asking about is a program going to come out? 59 00:04:06,339 --> 00:04:09,259 Suze: Is it not gonna come out? So let's answer all 60 00:04:09,259 --> 00:04:15,570 Suze: their questions today. Outstanding. And let's hopefully make them happy. 61 00:04:15,660 --> 00:04:19,200 Suze: Now I'm going to start off easy here for you. OK. 62 00:04:19,600 --> 00:04:23,178 Suze: All right. The first question, which I find fascinating is 63 00:04:23,178 --> 00:04:24,220 Suze: kind of generic. 64 00:04:24,869 --> 00:04:28,630 Suze: Doesn't everything depend on the day that you invest your 65 00:04:28,630 --> 00:04:33,899 Suze: money and where the stock is on that particular day? 66 00:04:34,790 --> 00:04:39,089 Keith: That is a very interesting question with a very simple answer, 67 00:04:39,350 --> 00:04:43,829 Keith: and it's no. And here's why the actual day you 68 00:04:43,829 --> 00:04:46,428 Keith: buy or the time of day you buy or the 69 00:04:46,428 --> 00:04:48,950 Keith: method by which you buy doesn't matter. The key with 70 00:04:48,950 --> 00:04:52,529 Keith: something like value cost averaging or even dollar cost averaging 71 00:04:52,869 --> 00:04:56,350 Keith: is to do it consistently. So if you look at 72 00:04:56,350 --> 00:04:58,079 Keith: the data, and this is what we do for a living, 73 00:04:58,109 --> 00:04:59,989 Keith: and we look at all this data, if you look 74 00:04:59,988 --> 00:05:01,950 Keith: at all the data for hundreds of years. 75 00:05:02,890 --> 00:05:07,570 Keith: If you're consistent, you are getting around market timing risk. 76 00:05:07,649 --> 00:05:10,729 Keith: You are harnessing volatility that others fear, so it doesn't 77 00:05:10,730 --> 00:05:12,618 Keith: matter whether you pick your birthday, whether you do it 78 00:05:12,619 --> 00:05:15,450 Keith: on Christmas, whether you pick another holiday, whether you do 79 00:05:15,450 --> 00:05:18,049 Keith: it even every Monday morning as long as you do 80 00:05:18,049 --> 00:05:18,409 Keith: it 81 00:05:18,410 --> 00:05:19,200 Keith: consistently. 82 00:05:19,850 --> 00:05:21,890 Suze: Great, there's one next. 83 00:05:22,829 --> 00:05:26,868 Suze: Looking forward to hearing from both of you together. Yeah, baby, 84 00:05:26,988 --> 00:05:30,909 Suze: here we are together. I know. Is there a more 85 00:05:30,910 --> 00:05:33,140 Suze: and you kind of just answered this, but I'm gonna 86 00:05:33,140 --> 00:05:36,750 Suze: keep drilling this in because I'm telling you people blew 87 00:05:36,750 --> 00:05:42,709 Suze: their minds with the details and really the minutia and 88 00:05:42,709 --> 00:05:46,239 Suze: it's really a little bit ridiculous. I have to tell you. 89 00:05:46,415 --> 00:05:48,975 Suze: Because they think you have to stick to a certain formula. 90 00:05:49,165 --> 00:05:52,414 Suze: You can't, it's like they've put themselves into this little 91 00:05:52,415 --> 00:05:56,274 Suze: box that they're afraid to come out of now. So ready, 92 00:05:56,695 --> 00:05:58,975 Suze: looking forward to hearing from both of you together. I 93 00:05:58,975 --> 00:06:02,414 Suze: don't blame you. Is there a more ideal time of 94 00:06:02,415 --> 00:06:05,683 Suze: day to invest the market open? 95 00:06:06,029 --> 00:06:10,049 Suze: The close and for VCA does it matter what time 96 00:06:10,049 --> 00:06:14,690 Suze: of month? Also, what about dividing funds for weekly or 97 00:06:14,690 --> 00:06:19,130 Suze: biweekly or stick to monthly? See how what they've done here? 98 00:06:19,209 --> 00:06:21,928 Suze: Oh sure, sure. So it's like they're thinking that. 99 00:06:22,075 --> 00:06:25,625 Suze: Everything has to be a certain way. Like when I 100 00:06:25,625 --> 00:06:30,494 Suze: gave the example last Sunday of $12,000 and $1000 a month, 101 00:06:30,584 --> 00:06:34,304 Suze: they literally took it that they needed $12,000 and they 102 00:06:34,303 --> 00:06:38,095 Suze: had to put in $1000 a month. So first of all, everybody, 103 00:06:38,625 --> 00:06:41,024 Suze: that was just an example last week. 104 00:06:41,809 --> 00:06:44,890 Suze: It's just an example. So you could do it with 105 00:06:44,890 --> 00:06:48,049 Suze: any amount, but that's the question. What's your answer? 106 00:06:48,529 --> 00:06:50,649 Keith: Well, there's two elements at work here, right? And they're 107 00:06:50,649 --> 00:06:53,850 Keith: both counterintuitive, and, and there's also some fun to this 108 00:06:53,850 --> 00:06:56,329 Keith: because like anything in the stock market, there's there's always 109 00:06:56,329 --> 00:06:58,970 Keith: rhyme or reason or some history. So when I started 110 00:06:58,970 --> 00:07:01,769 Keith: my career 45 years ago, I mean, I've been doing 111 00:07:01,769 --> 00:07:03,329 Keith: this for a long, long time. 112 00:07:03,720 --> 00:07:06,238 Keith: There used to be very definitely a time of day 113 00:07:06,238 --> 00:07:08,829 Keith: where you could swoop in and and have an advantage. 114 00:07:09,079 --> 00:07:12,429 Keith: And funny enough, that was roughly 10:35 in the morning 115 00:07:12,429 --> 00:07:16,480 Keith: and roughly 2:38 in the afternoon. And the reason why 116 00:07:16,480 --> 00:07:18,079 Keith: had nothing to do with the stock exchange. 117 00:07:18,489 --> 00:07:20,950 Keith: In the morning, the donut truck would show up and 118 00:07:20,950 --> 00:07:22,670 Keith: everybody run off the floor to go get donuts. In 119 00:07:22,670 --> 00:07:24,589 Keith: the afternoon, the hot dog truck would show up and 120 00:07:24,589 --> 00:07:26,549 Keith: everybody run off the floor to get hot dogs. So 121 00:07:26,549 --> 00:07:28,470 Keith: if you were trading or you're looking for just a 122 00:07:28,470 --> 00:07:30,630 Keith: little bit of an edge, you knew that there was 123 00:07:30,630 --> 00:07:32,950 Keith: going to be a lull in activity and frequently you 124 00:07:32,950 --> 00:07:35,380 Keith: could get a better price either buying or selling. So, 125 00:07:35,549 --> 00:07:38,549 Keith: you know, that used to be true, but now what's 126 00:07:38,549 --> 00:07:42,070 Keith: happened is we have this tremendous shift to computerization. 127 00:07:42,429 --> 00:07:44,119 Keith: And so most if you go to the New York 128 00:07:44,119 --> 00:07:47,470 Keith: Stock Exchange today, it's a very quiet place and people 129 00:07:47,470 --> 00:07:49,720 Keith: are walking around with iPads and there's very little open 130 00:07:49,720 --> 00:07:52,200 Keith: pit trading left in Chicago anymore. In fact, you go 131 00:07:52,200 --> 00:07:53,799 Keith: to the Hong Kong Exchange, which is one of the 132 00:07:53,799 --> 00:07:57,799 Keith: busiest in the world, and it's dead silent. So this 133 00:07:57,799 --> 00:07:59,880 Keith: idea that is there a better time to buy or 134 00:07:59,880 --> 00:08:02,399 Keith: a worse time to buy really is moot now because 135 00:08:02,399 --> 00:08:05,450 Keith: the computers have eliminated all of that. But if you 136 00:08:05,450 --> 00:08:06,609 Keith: really want to try. 137 00:08:06,959 --> 00:08:10,869 Keith: What we're seeing lately is that the first 30 minutes 138 00:08:10,869 --> 00:08:14,119 Keith: and the last 30 minutes are interesting because there's additional 139 00:08:14,119 --> 00:08:18,078 Keith: volatility and interesting can be good or bad. It just 140 00:08:18,079 --> 00:08:20,040 Keith: depends on how you approach it. So, so I would 141 00:08:20,040 --> 00:08:21,559 Keith: get that out of your head. The big key is 142 00:08:21,559 --> 00:08:25,000 Keith: consistency number one. The other thing is you're falling if 143 00:08:25,000 --> 00:08:28,640 Keith: you're thinking that way, there's nothing wrong with that. That's natural, right? 144 00:08:28,679 --> 00:08:31,559 Keith: A lot of people do that, but you're falling right 145 00:08:31,559 --> 00:08:36,349 Keith: into Wall Street's trap, OK? Wall Street wants you 146 00:08:37,239 --> 00:08:41,510 Keith: to think in smaller and smaller and smaller and smaller 147 00:08:41,510 --> 00:08:45,679 Keith: details because that's how you're easier to separate from your money. 148 00:08:45,780 --> 00:08:49,710 Keith: If you're constantly off balance, if you're focused on the minutiae, 149 00:08:50,090 --> 00:08:54,719 Keith: you're gonna get squeezed every time. The counterintuitive thing to 150 00:08:54,719 --> 00:08:56,919 Keith: do is to take a deep breath, take a step 151 00:08:56,919 --> 00:08:59,890 Keith: back and understand that investing as much as they want 152 00:08:59,890 --> 00:09:01,400 Keith: you to think it's a game of precision. 153 00:09:01,799 --> 00:09:05,909 Keith: Is a game of being close enough. You find great stocks, 154 00:09:06,030 --> 00:09:08,830 Keith: you invest in them consistently, you hold for as long 155 00:09:08,830 --> 00:09:10,468 Keith: as you can, you leave your money alone for as 156 00:09:10,469 --> 00:09:12,900 Keith: long as you can. That really is the key in 157 00:09:12,900 --> 00:09:17,890 Keith: today's markets. It's counterintuitive, so it's, I would encourage everybody listening. A, 158 00:09:17,909 --> 00:09:21,780 Keith: that's normal what you're feeling, but B, take a deep breath, 159 00:09:22,070 --> 00:09:24,710 Keith: step back, that's the real key to success. 160 00:09:25,450 --> 00:09:28,469 Suze: And the thing is, is that, does it matter if 161 00:09:28,469 --> 00:09:31,700 Suze: it's weekly, biweekly, or should they stick to monthly? 162 00:09:32,270 --> 00:09:36,750 Keith: OK, that's another wrinkle. Now that's really my encouragement is 163 00:09:36,750 --> 00:09:40,030 Keith: once a month is probably just fine for most investors. 164 00:09:40,340 --> 00:09:43,590 Keith: And and the reason is that if you start going 165 00:09:43,590 --> 00:09:47,090 Keith: down into weekly or biweekly, suddenly you're getting into market timing, 166 00:09:47,150 --> 00:09:51,429 Keith: you're getting into, you know, the world of very sophisticated 167 00:09:51,429 --> 00:09:54,270 Keith: traders who are out to separate you from your money 168 00:09:54,270 --> 00:09:56,070 Keith: and you don't want to play that game. The way 169 00:09:56,070 --> 00:09:58,830 Keith: to beat Wall Street is not to engage in fights 170 00:09:58,830 --> 00:10:01,340 Keith: you can't win and not to pick battles that they 171 00:10:01,340 --> 00:10:02,500 Keith: have an interest in fighting. 172 00:10:02,719 --> 00:10:07,228 Keith: And so again, counterintuitively, if you're investing consistently and you're 173 00:10:07,229 --> 00:10:10,909 Keith: doing it once a month, you are far more likely 174 00:10:10,909 --> 00:10:13,709 Keith: to make money over time than you are to lose it. 175 00:10:13,869 --> 00:10:16,909 Keith: You are also far more likely to harness the volatility 176 00:10:16,909 --> 00:10:17,950 Keith: they want you to fear. 177 00:10:18,280 --> 00:10:21,859 Keith: And finally, you are far more likely to sleep better 178 00:10:21,859 --> 00:10:23,179 Keith: at night, and I like that 179 00:10:23,179 --> 00:10:23,689 Keith: part. 180 00:10:24,859 --> 00:10:27,340 Suze: Yeah, but you see what I mean, how they're like 181 00:10:27,340 --> 00:10:31,099 Suze: getting into the how often whatever this next one is 182 00:10:31,099 --> 00:10:33,940 Suze: kind of about the what ifs. Do you have to 183 00:10:33,940 --> 00:10:38,449 Suze: then assign how much money you're allocating to each share 184 00:10:38,940 --> 00:10:42,569 Suze: in your portfolio at the beginning of the year? 185 00:10:43,320 --> 00:10:46,739 Suze: So people are confused about, well, I gave an example. 186 00:10:46,869 --> 00:10:51,030 Suze: You have $12,000 to invest, and again they freaked out. 187 00:10:51,549 --> 00:10:55,030 Suze: So the question is, here we are, maybe it's March, 188 00:10:55,070 --> 00:10:58,950 Suze: maybe it's April. How do you start doing this and 189 00:10:58,950 --> 00:11:01,510 Suze: how do you know how much to allocate to do 190 00:11:01,510 --> 00:11:02,309 Suze: this with? 191 00:11:03,080 --> 00:11:06,559 Keith: Well, again, this is like cooking a great recipe, right? 192 00:11:06,679 --> 00:11:08,880 Keith: You wanna know what ingredients you need before you get 193 00:11:08,880 --> 00:11:10,320 Keith: started because the last thing you want to do is 194 00:11:10,320 --> 00:11:12,559 Keith: if you're making great cookies, find out you're short of 195 00:11:12,559 --> 00:11:14,719 Keith: flour or maybe you're missing the chocolate chips you were 196 00:11:14,719 --> 00:11:17,799 Keith: counting on or something like that, right? My suggestion again is, 197 00:11:17,880 --> 00:11:20,760 Keith: is you want to think in as long a time 198 00:11:20,760 --> 00:11:23,630 Keith: frame as possible, 12 months a year, most of us 199 00:11:23,840 --> 00:11:25,640 Keith: can handle. Most of us can say, oh, you know, where, 200 00:11:25,719 --> 00:11:27,439 Keith: where am I gonna be 12 months from now? We 201 00:11:27,440 --> 00:11:28,880 Keith: actually call this the painted picture. 202 00:11:29,159 --> 00:11:30,630 Keith: And what we do is we test it out at 203 00:11:30,630 --> 00:11:31,859 Keith: the beginning of the year and we paint a picture. 204 00:11:31,909 --> 00:11:33,169 Keith: Where do I want to be in the year? What 205 00:11:33,169 --> 00:11:35,390 Keith: does my cash flow look like? What, what reasonably am 206 00:11:35,390 --> 00:11:38,059 Keith: I gonna have to invest? And that depends on your job, 207 00:11:38,190 --> 00:11:40,510 Keith: that depends on your family support. Do you have an 208 00:11:40,510 --> 00:11:43,549 Keith: emergency fund built up, all the things you constantly encourage 209 00:11:43,549 --> 00:11:46,419 Keith: your listeners to listen to and focus on and do. 210 00:11:46,739 --> 00:11:48,619 Keith: And once you got those decisions out of the way, 211 00:11:48,669 --> 00:11:51,500 Keith: it's simply, OK, how much can I realistically invest per month? 212 00:11:51,510 --> 00:11:53,080 Keith: What do I want my account to grow? 213 00:11:53,419 --> 00:11:56,030 Keith: And all you gotta be is close enough. You don't 214 00:11:56,030 --> 00:11:57,710 Keith: have to be to the penny and, and if your 215 00:11:57,710 --> 00:12:00,710 Keith: circumstances change during the year, then guess what? You can 216 00:12:00,710 --> 00:12:05,909 Keith: change your thinking too. The math still works. So you know, I, 217 00:12:06,030 --> 00:12:08,010 Keith: I liken this to holding my thumb up and looking 218 00:12:08,010 --> 00:12:10,108 Keith: at the horizon and if I can see the horizon 219 00:12:10,109 --> 00:12:10,890 Keith: around my thumb. 220 00:12:11,090 --> 00:12:12,039 Keith: That's about right. 221 00:12:12,239 --> 00:12:16,119 Suze: So it's not like you have to have a specific 222 00:12:16,119 --> 00:12:20,750 Suze: amount of money like $12,000 that you divide by 12, 223 00:12:20,919 --> 00:12:24,919 Suze: so you have to invest $1000 a month, whether it's 224 00:12:24,919 --> 00:12:28,679 Suze: dollar cost averaging or value cost averaging. 225 00:12:29,549 --> 00:12:32,510 Suze: You can change as time goes on, correct? 226 00:12:32,869 --> 00:12:36,059 Keith: Absolutely, and that's a vitally important concept to think about and, 227 00:12:36,070 --> 00:12:38,030 Keith: you know, I, I, I talk like you to tens 228 00:12:38,030 --> 00:12:40,469 Keith: of thousands of investors a year around the world, and 229 00:12:40,469 --> 00:12:43,070 Keith: one of the mistakes that everybody makes is they box 230 00:12:43,070 --> 00:12:43,630 Keith: themselves in. 231 00:12:44,090 --> 00:12:46,789 Keith: And in today's world, you can't do that. Today's world 232 00:12:46,789 --> 00:12:49,950 Keith: is constantly fluid, it's very dynamic. We live at one 233 00:12:49,950 --> 00:12:52,830 Keith: of the most exciting times in human history, which means 234 00:12:52,830 --> 00:12:56,738 Keith: that being flexible is exactly what you want to do 235 00:12:57,109 --> 00:13:00,150 Keith: because if you're being rigid and uncertain. 236 00:13:00,380 --> 00:13:03,229 Keith: And if you're being living in fear as opposed to 237 00:13:03,229 --> 00:13:07,200 Keith: investing in optimism, you've already doomed yourself to to bad performance. 238 00:13:07,299 --> 00:13:09,200 Keith: What you want is to build your wealth and your 239 00:13:09,200 --> 00:13:12,030 Keith: confidence and your knowledge as the markets do that. 240 00:13:12,320 --> 00:13:16,320 Suze: Where everybody seems to be confused because of the example 241 00:13:16,320 --> 00:13:17,469 Suze: that I gave. 242 00:13:19,119 --> 00:13:19,400 Keith: Welcome 243 00:13:19,400 --> 00:13:20,190 Keith: to my world, 244 00:13:20,359 --> 00:13:21,640 Suze: right? Which 245 00:13:21,690 --> 00:13:26,280 Suze: is with value cost averaging you look at the value 246 00:13:26,280 --> 00:13:29,960 Suze: that you intended to have as you know, every single 247 00:13:29,960 --> 00:13:33,000 Suze: month and you invest according to that depending on the 248 00:13:33,000 --> 00:13:35,919 Suze: stock price. Again, for those of you who don't know 249 00:13:35,919 --> 00:13:39,520 Suze: what I'm talking about, listen to last Sunday's podcast or 250 00:13:39,520 --> 00:13:43,070 Suze: look at the example on the Women and Money community app. 251 00:13:43,359 --> 00:13:44,520 Suze: So this now. 252 00:13:45,159 --> 00:13:50,710 Suze: Is using that example of $1000 a month, $12,000 at 253 00:13:50,710 --> 00:13:53,640 Suze: the end of the year for your target value. Here 254 00:13:53,640 --> 00:13:54,750 Suze: is the question. 255 00:13:55,969 --> 00:14:00,659 Suze: I'm getting a little confused around month 6 because everybody 256 00:14:00,659 --> 00:14:05,020 Suze: obviously in month 6, your target value at $1000 a 257 00:14:05,020 --> 00:14:08,739 Suze: month would be $6000 for that month. All right. 258 00:14:09,419 --> 00:14:12,848 Suze: I thought the target portfolio amount for month 6 would 259 00:14:12,849 --> 00:14:17,739 Suze: be $6000 which I think is the actual portfolio value. 260 00:14:18,179 --> 00:14:21,880 Suze: If the stock is at $120 a share, which we 261 00:14:21,880 --> 00:14:23,559 Suze: said it had gone back up to. 262 00:14:24,400 --> 00:14:30,880 Suze: Then that means that it's already at $6000 and we 263 00:14:30,880 --> 00:14:34,830 Suze: don't need to add any more money for that month. 264 00:14:35,080 --> 00:14:36,669 Suze: So what do we do? 265 00:14:37,200 --> 00:14:40,719 Keith: OK, so let's take the the model and the example 266 00:14:40,719 --> 00:14:42,719 Keith: out of the equation for it. Let's imagine we're going 267 00:14:42,719 --> 00:14:46,119 Keith: to the grocery store, and let's imagine we've got lately 268 00:14:46,119 --> 00:14:48,960 Keith: $100 for eggs, but I mean, you know, let's let's 269 00:14:48,960 --> 00:14:51,359 Keith: just imagine we've got $20 and we want to buy 270 00:14:51,359 --> 00:14:51,960 Keith: some eggs, right? 271 00:14:52,489 --> 00:14:55,450 Keith: If we see the price of eggs go on sale 272 00:14:55,450 --> 00:14:58,090 Keith: and we know we're gonna need them, it's very likely 273 00:14:58,090 --> 00:15:00,090 Keith: you're gonna buy something that's on sale, right? You're gonna 274 00:15:00,090 --> 00:15:02,080 Keith: take that extra amount of money and you're gonna buy 275 00:15:02,080 --> 00:15:04,169 Keith: a few extra eggs because odds are good that the 276 00:15:04,169 --> 00:15:06,039 Keith: price of those eggs is gonna go higher next week. 277 00:15:06,520 --> 00:15:09,760 Keith: That is value cost averaging in a nutshell. If you 278 00:15:09,760 --> 00:15:11,659 Keith: have a sale in front of you, you spend a 279 00:15:11,659 --> 00:15:13,840 Keith: little bit extra money to buy whatever stock it is 280 00:15:13,840 --> 00:15:15,950 Keith: you want to get your hands on. If the price 281 00:15:15,950 --> 00:15:18,479 Keith: of eggs goes higher and you've already got your eggs 282 00:15:18,479 --> 00:15:20,909 Keith: on the shelf, guess what? You don't need to buy them. 283 00:15:21,159 --> 00:15:23,239 Keith: The value of your eggs is already there. You've got 284 00:15:23,239 --> 00:15:26,219 Keith: them on your shelf, they're already in your pantry. Value 285 00:15:26,219 --> 00:15:29,200 Keith: cost averaging with stocks is the same way. If you 286 00:15:29,200 --> 00:15:32,330 Keith: have a sale, if the markets come down on you, 287 00:15:32,400 --> 00:15:34,400 Keith: if the price of that stock drops. 288 00:15:35,210 --> 00:15:37,099 Keith: What you want to do is think about your target 289 00:15:37,099 --> 00:15:40,210 Keith: in terms of, OK, my portfolio is worth $100 next 290 00:15:40,210 --> 00:15:43,359 Keith: month I want it worth $110 so I'm gonna add 291 00:15:43,359 --> 00:15:46,570 Keith: a little extra money to bring the value of my 292 00:15:46,570 --> 00:15:50,200 Keith: portfolio to 110 regardless of what the stock has done. 293 00:15:50,330 --> 00:15:52,890 Keith: So you buy a few extra shares and the advantage 294 00:15:52,890 --> 00:15:55,679 Keith: to doing that, Suze, is that you buy low, you 295 00:15:55,679 --> 00:15:57,010 Keith: sell high over time. 296 00:15:57,270 --> 00:16:01,340 Keith: That dramatically accelerates your profit potential, particularly if you're working 297 00:16:01,340 --> 00:16:03,549 Keith: with dividend stocks and you're leaving your money alone for 298 00:16:03,549 --> 00:16:06,190 Keith: a long time. You will come roaring out of the 299 00:16:06,190 --> 00:16:09,030 Keith: basement and turn around 4 or 5 years from now 300 00:16:09,030 --> 00:16:13,070 Keith: and go, wow, I had no idea because suddenly you've 301 00:16:13,390 --> 00:16:15,429 Keith: bought lower and sold higher. 302 00:16:16,090 --> 00:16:19,890 Suze: The main difference that I think I have right, you'll 303 00:16:19,890 --> 00:16:24,239 Suze: have to tell me, but that most people aren't quite 304 00:16:24,239 --> 00:16:29,130 Suze: grasping is that dollar cost averaging was very simple for them. 305 00:16:29,580 --> 00:16:32,679 Suze: They picked a specific amount of money and they pushed 306 00:16:32,679 --> 00:16:36,590 Suze: automatic and every month that amount of money was taken 307 00:16:36,590 --> 00:16:41,270 Suze: out of their money market accounts to buy stock. What 308 00:16:41,270 --> 00:16:47,760 Suze: they're missing, however, is with value cost averaging, even though 309 00:16:47,760 --> 00:16:52,150 Suze: in both cases as the stock goes down you're buying more. 310 00:16:53,020 --> 00:16:56,400 Suze: And obviously as the stock goes up, you're buying less, 311 00:16:56,960 --> 00:17:01,229 Suze: but with value cost averaging, you're getting a little bit more. 312 00:17:01,630 --> 00:17:05,079 Suze: Than with dollar cost averaging because you're not sticking to 313 00:17:05,079 --> 00:17:08,510 Suze: the same dollar amount every month. 314 00:17:08,849 --> 00:17:09,643 Keith: Bingo. 315 00:17:09,643 --> 00:17:10,670 Suze: Say that again. 316 00:17:10,880 --> 00:17:11,400 Keith: Bingo. 317 00:17:11,638 --> 00:17:12,229 Suze: Say it again... 318 00:17:12,280 --> 00:17:15,699 Keith: Bingo bingo bingo bingo bingo bingo bingo bingo bingo. 319 00:17:15,880 --> 00:17:19,599 Suze: And that's what they're missing. You want to get more 320 00:17:19,599 --> 00:17:23,040 Suze: value for your money, everybody. You don't want to go 321 00:17:23,040 --> 00:17:25,119 Suze: on automatic and just oh, 322 00:17:25,510 --> 00:17:29,540 Suze: I'm going to invest $1000 a month or $100 a month. 323 00:17:29,770 --> 00:17:34,609 Suze: When if you just invested $120 a month, you would 324 00:17:34,609 --> 00:17:38,050 Suze: be getting a few more, even if it's a half 325 00:17:38,050 --> 00:17:42,089 Suze: a fraction of a share more, that half a fraction 326 00:17:42,089 --> 00:17:45,520 Suze: of a share more will make you a whole lot 327 00:17:45,520 --> 00:17:48,810 Suze: more money in the long run, and that is what 328 00:17:48,810 --> 00:17:50,410 Suze: they are missing. 329 00:17:50,930 --> 00:17:54,810 Suze: Right, so again, just to repeat like another question, maybe 330 00:17:54,810 --> 00:17:57,329 Suze: I missed something. What if month 4, the value is 331 00:17:57,329 --> 00:18:01,579 Suze: at $4000 and you don't buy any more shares. So 332 00:18:01,579 --> 00:18:06,050 Suze: in fact you might not actually invest the whole $12,000 333 00:18:06,050 --> 00:18:10,369 Suze: in one year because the account value has increased. They forget, 334 00:18:10,969 --> 00:18:13,170 Suze: well, you tell them what they forget, what they could 335 00:18:13,170 --> 00:18:14,260 Suze: do with that money. 336 00:18:14,930 --> 00:18:17,410 Keith: Well, you forget two things, right, because if you've got 337 00:18:17,410 --> 00:18:19,729 Keith: a stockpile of cash and it's sitting on your pantry 338 00:18:19,729 --> 00:18:22,290 Keith: shelf and the eggs go on sale, number one, you've 339 00:18:22,290 --> 00:18:25,050 Keith: got the flexibility to go ahead and buy them if 340 00:18:25,050 --> 00:18:29,250 Keith: you want, but number two, if you're used to dollar 341 00:18:29,250 --> 00:18:32,640 Keith: cost averaging and you're disciplined and you already got that 342 00:18:32,640 --> 00:18:36,930 Keith: under control, here's where this gets really cool and really interesting. 343 00:18:37,380 --> 00:18:39,989 Keith: Because if you're used to putting in $500 a month 344 00:18:39,989 --> 00:18:43,099 Keith: and you're already mentally disciplined, you're paying yourself, you're doing 345 00:18:43,099 --> 00:18:46,390 Keith: all the things Suze encourages you to do constantly, then 346 00:18:46,390 --> 00:18:48,020 Keith: go ahead and do it anyway. But put it in 347 00:18:48,020 --> 00:18:49,979 Keith: a short term Treasury fund. Now all of a sudden 348 00:18:49,979 --> 00:18:53,560 Keith: you're earning 4%, 3%, 5%. Your cash is stockpiled. It's 349 00:18:53,560 --> 00:18:55,958 Keith: not sitting there. You're not tempted to spend it because 350 00:18:55,959 --> 00:18:58,139 Keith: you've already paid yourself, you've already invested. 351 00:18:58,890 --> 00:19:00,639 Keith: And then when you get the chance and the market 352 00:19:00,640 --> 00:19:05,560 Keith: will inevitably hand you several chances during the year to 353 00:19:05,560 --> 00:19:05,719 Keith: do 354 00:19:05,719 --> 00:19:06,150 Keith: this. 355 00:19:06,959 --> 00:19:11,438 Suze: Or you could take that extra money that you're not 356 00:19:11,439 --> 00:19:15,680 Suze: investing in stock A and possibly start to do the 357 00:19:15,680 --> 00:19:20,319 Suze: same thing with stock B or another ETF. So there's 358 00:19:20,319 --> 00:19:23,400 Suze: you don't have to just stick with one stock and 359 00:19:23,400 --> 00:19:25,640 Suze: just go, oh, now what do I do? Do you? 360 00:19:25,680 --> 00:19:27,760 Suze: Are you starting to get this, everybody? 361 00:19:28,270 --> 00:19:31,430 Suze: You've put yourself into a box, and the last thing 362 00:19:31,430 --> 00:19:33,469 Suze: both Keith and I want you to do when it 363 00:19:33,469 --> 00:19:39,020 Suze: comes to investing is limit yourself. Investing is about expansion. 364 00:19:39,510 --> 00:19:45,659 Suze: The investing is about understanding your own emotions and really 365 00:19:46,030 --> 00:19:48,979 Suze: keeping them at bay and thinking, oh, I've done something wrong, 366 00:19:49,069 --> 00:19:50,510 Suze: I da da da, no. 367 00:19:51,469 --> 00:19:56,439 Suze: Just keep listening and you'll get it. Last one on this, 368 00:19:56,609 --> 00:20:01,609 Suze: which is maybe I'm not completely understanding it, but it 369 00:20:01,609 --> 00:20:03,719 Suze: seems that in this example. 370 00:20:04,369 --> 00:20:08,410 Suze: Why did I give this example anyway of having $12,000 371 00:20:08,410 --> 00:20:13,369 Suze: to invest that if the stock price is decreasing for 372 00:20:13,369 --> 00:20:18,369 Suze: several months or there is a steep drop, would you 373 00:20:18,369 --> 00:20:23,520 Suze: deplete your $12,000 before month 12? 374 00:20:24,359 --> 00:20:28,949 Keith: OK, that is A, a very smart question, B, a 375 00:20:28,949 --> 00:20:32,229 Keith: very logical question, and C, I love it because it 376 00:20:32,229 --> 00:20:35,189 Keith: means you're thinking ahead. You're really beginning to understand how 377 00:20:35,189 --> 00:20:39,829 Keith: this works. The markets go through protracted downturns. 378 00:20:40,130 --> 00:20:42,209 Keith: But here's the thing, and this is where you've got 379 00:20:42,209 --> 00:20:44,709 Keith: to really again I've been doing this a long time. 380 00:20:44,900 --> 00:20:47,140 Keith: One of the hardest lessons for me to learn as 381 00:20:47,140 --> 00:20:49,420 Keith: I came up through the ranks is you've got to 382 00:20:49,420 --> 00:20:52,739 Keith: learn to trust the numbers. You've got to learn to 383 00:20:52,739 --> 00:20:55,140 Keith: trust human psychology and let me give you a data 384 00:20:55,140 --> 00:20:58,459 Keith: point that will really drive this home is the markets 385 00:20:58,459 --> 00:21:02,380 Keith: since 1871 have a very defined upward bias. If you 386 00:21:02,380 --> 00:21:05,140 Keith: look at other markets for even far more ancient periods 387 00:21:05,140 --> 00:21:06,780 Keith: in history, they all have an upside bias. 388 00:21:07,160 --> 00:21:11,410 Keith: But our stock markets today since 1871, have spent 83% 389 00:21:11,410 --> 00:21:16,250 Keith: to 85% of the time at or within 10% of 390 00:21:16,250 --> 00:21:18,050 Keith: new all-time highs. 391 00:21:19,520 --> 00:21:22,239 Keith: Meaning that there are a lot more bulls than bears 392 00:21:22,239 --> 00:21:24,560 Keith: over time and if you buy the right companies, if 393 00:21:24,560 --> 00:21:27,879 Keith: you're DCA or VCA into the right companies, you are 394 00:21:27,880 --> 00:21:31,879 Keith: automatically putting the odds in your favor. That's roughly if 395 00:21:31,880 --> 00:21:35,310 Keith: we look at it again since 1871, there's 1300 new highs. 396 00:21:35,319 --> 00:21:39,159 Keith: That's roughly one new all-time high a month for a 397 00:21:39,160 --> 00:21:40,359 Keith: long period of time, so... 398 00:21:41,219 --> 00:21:46,379 Keith: The idea that you're playing not to lose is where 399 00:21:46,380 --> 00:21:47,530 Keith: everybody's mindset is. 400 00:21:48,479 --> 00:21:51,829 Keith: But where your mindset should be is playing to win. 401 00:21:52,239 --> 00:21:55,389 Keith: And and that's a very different mental calculus. And again, 402 00:21:55,880 --> 00:21:58,839 Keith: if you're thinking I'm playing not to lose, there's nothing 403 00:21:58,839 --> 00:22:01,520 Keith: wrong with that, that worked for a long time, diversification 404 00:22:01,520 --> 00:22:04,119 Keith: worked for a long time, but you're falling into Wall 405 00:22:04,119 --> 00:22:04,750 Keith: Street's trap. 406 00:22:05,790 --> 00:22:07,900 Keith: What you want to think about is flipping that around, 407 00:22:08,109 --> 00:22:12,069 Keith: playing to win, playing to get those great companies, playing 408 00:22:12,069 --> 00:22:14,670 Keith: to build your wealth. This is not a competition, it's 409 00:22:14,670 --> 00:22:17,040 Keith: about what you want to achieve with your life and 410 00:22:17,040 --> 00:22:18,270 Keith: your world and your money. 411 00:22:18,569 --> 00:22:20,410 Keith: Because if you work hard for your money, there's gonna 412 00:22:20,410 --> 00:22:22,650 Keith: come a day where your money works hard for you 413 00:22:22,650 --> 00:22:25,380 Keith: and that's what VCA is all about. It's, it's like taking, 414 00:22:25,449 --> 00:22:29,609 Keith: you know, buying holds good DCA is better, but VCA 415 00:22:29,609 --> 00:22:32,609 Keith: really now you're cooking with some hot sauce. It gives 416 00:22:32,609 --> 00:22:36,409 Keith: you the opportunity for bigger returns, less risk, and discipline. 417 00:22:37,510 --> 00:22:41,829 Suze: So to answer his question though, the chances of him 418 00:22:41,829 --> 00:22:42,229 Suze: being told 419 00:22:42,229 --> 00:22:43,290 Keith: I forgot about that part. 420 00:22:43,510 --> 00:22:45,669 Keith: I got so excited. I forgot about that part. I mean, 421 00:22:45,750 --> 00:22:48,900 Keith: I love what I do. Yes, to answer your question, 422 00:22:49,109 --> 00:22:55,589 Keith: that is absolutely possible in a protracted downturn. However, we've 423 00:22:55,589 --> 00:22:57,189 Keith: done a lot of research in this area. 424 00:22:57,640 --> 00:23:00,400 Keith: That's not a bad thing either, because what it means 425 00:23:00,400 --> 00:23:05,770 Keith: is you have now invested deeply, you've invested at a 426 00:23:05,770 --> 00:23:09,488 Keith: substantial discount and you've built up a substantial reserve for 427 00:23:09,489 --> 00:23:11,449 Keith: when the markets come roaring back, and they 428 00:23:11,449 --> 00:23:11,839 Keith: will. 429 00:23:12,959 --> 00:23:17,239 Suze: Because remember everybody, these markets aren't going to tank overnight 430 00:23:17,239 --> 00:23:22,300 Suze: 50 or 100%, and if you keep being diligent, you're investing, 431 00:23:22,439 --> 00:23:25,119 Suze: you're investing, and you're investing, and now you're out of 432 00:23:25,119 --> 00:23:29,389 Suze: your $12,000 it's all spent, but you haven't lost the money, 433 00:23:29,400 --> 00:23:33,719 Suze: it's invested in a stock that you wanted to buy. 434 00:23:34,260 --> 00:23:37,399 Suze: That was a good quality stock, and the reason that 435 00:23:37,400 --> 00:23:40,989 Suze: it went down isn't cause the stock itself was bad. 436 00:23:41,239 --> 00:23:44,349 Suze: It's that all the boats were sinking cause the water 437 00:23:44,349 --> 00:23:48,849 Suze: went down when it turns around and a great example 438 00:23:48,849 --> 00:23:50,680 Suze: of this was 2009. 439 00:23:51,430 --> 00:23:54,198 Suze: You know, when the Standard and Poor's 500 index, I think, 440 00:23:54,209 --> 00:23:57,849 Suze: was at 600, and all these stocks were at nothing. 441 00:23:57,930 --> 00:24:01,810 Suze: They had all gone down incredibly and if you just 442 00:24:01,810 --> 00:24:03,609 Suze: kept them and now you have a whole lot of 443 00:24:03,609 --> 00:24:06,300 Suze: shares because they got so cheap as you were buying them, 444 00:24:06,530 --> 00:24:09,739 Suze: oh my God, you made a fortune over the next years, 445 00:24:10,010 --> 00:24:12,209 Suze: so you're not out of money. 446 00:24:12,800 --> 00:24:17,520 Suze: You've invested all the money that you designated towards that stock, 447 00:24:17,810 --> 00:24:20,930 Suze: and once that amount of money is designated, you bought 448 00:24:20,930 --> 00:24:22,760 Suze: all the shares you can with it. 449 00:24:23,010 --> 00:24:23,379 Keith: Good. 450 00:24:23,849 --> 00:24:24,609 Suze: Now you just told 451 00:24:24,609 --> 00:24:25,000 Suze: them. 452 00:24:25,010 --> 00:24:28,250 Keith: And, and the really cool thing about that, right, and again, 453 00:24:28,329 --> 00:24:30,310 Keith: you know, learning this as a professional trader is a 454 00:24:30,310 --> 00:24:31,050 Keith: professional investor. 455 00:24:31,319 --> 00:24:35,189 Keith: That's a great problem to have because of the dramatically 456 00:24:35,189 --> 00:24:38,589 Keith: increased profit potential when the markets come roaring back. So it's, 457 00:24:38,609 --> 00:24:40,790 Keith: it's maybe you think, oh this is, this is a 458 00:24:40,790 --> 00:24:42,829 Keith: bad amount of cash. I can't buy more. That's the 459 00:24:42,829 --> 00:24:45,270 Keith: real problem is you can't buy more, but you've already 460 00:24:45,270 --> 00:24:47,750 Keith: locked in your future returns. So I mean how cool 461 00:24:47,750 --> 00:24:50,139 Keith: a trade-off is that? And, and you know again it's, 462 00:24:50,150 --> 00:24:51,310 Keith: it's counterintuitive. 463 00:24:52,069 --> 00:24:55,379 Keith: It doesn't make a lot of sense at first, but 464 00:24:55,380 --> 00:24:57,659 Keith: when you really think about buying at a discount and 465 00:24:57,660 --> 00:24:59,589 Keith: you think about buying these great companies, I mean this 466 00:24:59,589 --> 00:25:02,540 Keith: is like buying Apple at $10 a year or being 467 00:25:02,540 --> 00:25:05,219 Keith: able to buy Palantir at 6 when it dropped. I 468 00:25:05,219 --> 00:25:08,859 Keith: mean think about that, right? I did. Exactly, me too. 469 00:25:08,939 --> 00:25:10,349 Keith: I mean, I bought more, you know, I mean people, 470 00:25:10,619 --> 00:25:13,609 Keith: people are like, oh my God, but it could go down. Yes, 471 00:25:13,619 --> 00:25:17,459 Keith: it could, but when it comes roaring back, imagine how 472 00:25:17,459 --> 00:25:20,179 Keith: much bigger your profit potential has become. 473 00:25:20,709 --> 00:25:24,030 Keith: That's how a winner thinks. So we get rid of 474 00:25:24,030 --> 00:25:25,869 Keith: that fear. I mean, that's normal, that's, you know, you're 475 00:25:25,869 --> 00:25:28,948 Keith: not abnormal if you're feeling that, but do make an 476 00:25:28,949 --> 00:25:31,159 Keith: effort to take those emotions out of the equation because 477 00:25:31,390 --> 00:25:35,109 Keith: you are listening to Suze, you are playing to win. 478 00:25:35,810 --> 00:25:39,719 Suze: And they're also, if they're smart, they're listening to you. 479 00:25:39,920 --> 00:25:40,130 Keith: You're 480 00:25:40,130 --> 00:25:40,400 Suze: very 481 00:25:40,400 --> 00:25:40,650 Keith: kind. 482 00:25:41,060 --> 00:25:44,280 Suze: So one last about this, then we'll quickly go to 483 00:25:44,280 --> 00:25:46,719 Suze: Palantir and other things, but 484 00:25:47,989 --> 00:25:51,099 Suze: all these people did this Monte Carlos. They, I mean, 485 00:25:51,300 --> 00:25:54,310 Suze: some of these people went to the 10th degree to 486 00:25:54,310 --> 00:25:59,839 Suze: figure out what's better, dollar cost averaging or value cost averaging, 487 00:26:00,209 --> 00:26:03,099 Suze: and they want to know as if it makes really 488 00:26:03,099 --> 00:26:08,149 Suze: a tremendous difference. So just briefly, can you answer that 489 00:26:08,150 --> 00:26:08,550 Suze: for these 490 00:26:08,550 --> 00:26:09,389 Suze: people? 491 00:26:09,589 --> 00:26:12,550 Keith: Absolutely. So I was king of the nerd herd growing up. 492 00:26:12,630 --> 00:26:14,310 Keith: I had my propeller beanie and everything. 493 00:26:14,660 --> 00:26:17,349 Keith: And you know my background is in nonlinear data science, 494 00:26:17,469 --> 00:26:19,989 Keith: so this is a question that we have spent tens 495 00:26:19,989 --> 00:26:23,819 Keith: of thousands of hours of computing time on. Uh, yes, 496 00:26:23,829 --> 00:26:27,109 Keith: we've run those same Monte Carlo simulations we have run 497 00:26:27,109 --> 00:26:29,329 Keith: all of the randommizers you can think we've done walk 498 00:26:29,329 --> 00:26:32,069 Keith: forward testing we've run back testing we've done testing on 499 00:26:32,069 --> 00:26:32,670 Keith: the testing. 500 00:26:33,229 --> 00:26:37,290 Keith: And what we have learned is that there is absolutely 501 00:26:37,290 --> 00:26:40,688 Keith: no question that value cost average is the best way 502 00:26:40,689 --> 00:26:43,760 Keith: to go. Where it breaks down is when people start 503 00:26:43,760 --> 00:26:45,290 Keith: trying to second guess it. Oh, I've got to do 504 00:26:45,290 --> 00:26:46,689 Keith: it on this date. I've got to do it on 505 00:26:46,689 --> 00:26:49,079 Keith: this time. I've got to, I'm gonna be out of cash. 506 00:26:49,180 --> 00:26:52,530 Keith: Oh my gosh, it's falling too long. Those are questions 507 00:26:52,530 --> 00:26:55,810 Keith: that are put on by human limitations, not quantitative limitations 508 00:26:55,810 --> 00:26:56,770 Keith: as part of the modeling. 509 00:26:57,109 --> 00:26:59,099 Keith: And so we've run it with small data sets, we've 510 00:26:59,099 --> 00:27:01,500 Keith: run it with millions and billions of data points in 511 00:27:01,579 --> 00:27:06,020 Keith: in the sets in every single time under a wide 512 00:27:06,020 --> 00:27:08,419 Keith: range of conditions, both hypothetical and real. 513 00:27:09,479 --> 00:27:10,439 Keith: VCA wins. 514 00:27:10,640 --> 00:27:13,989 Suze: Yeah, so for those of you who wrote into me, 515 00:27:14,000 --> 00:27:17,839 Suze: and I appreciate it, and you present like I ran 516 00:27:17,839 --> 00:27:20,920 Suze: this Monte Carlo, which is, it's uh it's a program 517 00:27:20,920 --> 00:27:24,280 Suze: that I don't know. I've yet to really think that 518 00:27:24,280 --> 00:27:26,280 Suze: it comes out with the best answers for all of you, 519 00:27:26,359 --> 00:27:27,829 Suze: but that's besides the point. 520 00:27:28,400 --> 00:27:29,520 Keith: Well, let me, let me, let me, let me spoke about 521 00:27:29,520 --> 00:27:31,560 Keith: that there is, there's an interesting thing, right? So the 522 00:27:31,560 --> 00:27:35,910 Keith: Monte Carlo simulation is a quantitative exercise that supposedly introduces randomizing, 523 00:27:36,040 --> 00:27:38,708 Keith: you know, variables to the test set and 524 00:27:39,199 --> 00:27:42,400 Keith: there's a huge proposition in the market that Burton Michael 525 00:27:42,400 --> 00:27:44,290 Keith: wrote this thing, a random walk down Wall Street and 526 00:27:44,290 --> 00:27:48,069 Keith: the markets are random, nobody can predict it. Well, I believe, 527 00:27:48,160 --> 00:27:50,069 Keith: you know, people who are a lot smarter than I am, 528 00:27:50,270 --> 00:27:51,160 Keith: believe that's not true. 529 00:27:51,849 --> 00:27:55,599 Keith: The markets are not random. There are very predictable elements 530 00:27:55,599 --> 00:27:59,640 Keith: to them, and that is exactly why VCA works in 531 00:27:59,640 --> 00:28:02,438 Keith: today's markets is because what we're doing is we're not 532 00:28:02,439 --> 00:28:04,839 Keith: working on the random price nature of the markets. We're 533 00:28:04,839 --> 00:28:07,160 Keith: not working on the random stocks. We're very deliberate about 534 00:28:07,160 --> 00:28:09,849 Keith: which stocks are we picking, how are we using it, 535 00:28:09,920 --> 00:28:11,478 Keith: what are the tactics we're picking. 536 00:28:11,849 --> 00:28:15,229 Keith: So we're automatically stacking the odds in our favor to 537 00:28:15,229 --> 00:28:18,030 Keith: nth degree. I mean, now, obviously, you know, the world 538 00:28:18,030 --> 00:28:19,708 Keith: could be a very quiet place for a few 1000 539 00:28:19,709 --> 00:28:22,109 Keith: years if things get out of control geopolitically, but the 540 00:28:22,109 --> 00:28:24,560 Keith: markets are not going to be our worry if that happens, right? 541 00:28:24,670 --> 00:28:27,069 Keith: So take that out. It's more important to reinvest as 542 00:28:27,069 --> 00:28:29,219 Keith: if the sun's coming up tomorrow. And what we know 543 00:28:29,219 --> 00:28:31,709 Keith: from the Monte Carlo simulations and all the other simulations 544 00:28:31,709 --> 00:28:33,780 Keith: we do is if VCA wins. 545 00:28:34,270 --> 00:28:35,619 Suze: But you know it's so funny. 546 00:28:36,290 --> 00:28:40,520 Suze: These people right and they're so proud at the research 547 00:28:40,770 --> 00:28:42,869 Suze: and the things that they've done. I just want to 548 00:28:42,869 --> 00:28:46,609 Suze: say something to all of you. I'm thrilled that you're 549 00:28:46,609 --> 00:28:47,250 Suze: doing that. 550 00:28:47,709 --> 00:28:50,739 Suze: And you come up with your own conclusion based on 551 00:28:50,739 --> 00:28:54,859 Suze: maybe one study or whatever. I'm asking you all now 552 00:28:54,859 --> 00:28:58,819 Suze: to listen to Keith. For 40 years he has been 553 00:28:58,819 --> 00:29:02,339 Suze: doing this. When he says he's a propeller head and 554 00:29:02,339 --> 00:29:06,099 Suze: a nerd. Oh, he is. Half the time he's talking 555 00:29:06,099 --> 00:29:08,540 Suze: about things and I'm like, What the hell did you 556 00:29:08,540 --> 00:29:12,939 Suze: just say? But you can run your own if you want. 557 00:29:13,479 --> 00:29:18,270 Suze: Or you could take 40 years of experience and millions 558 00:29:18,270 --> 00:29:20,619 Suze: of dollars of research. 559 00:29:21,469 --> 00:29:25,630 Suze: Computerization that none of you have the ability to do 560 00:29:25,630 --> 00:29:29,589 Suze: truthfully and listen to what he just said. He has 561 00:29:29,589 --> 00:29:33,780 Suze: nothing to gain other than to help you help yourself. 562 00:29:34,030 --> 00:29:36,540 Suze: We're switching now. We'll run this podcast a little bit 563 00:29:36,540 --> 00:29:40,589 Suze: longer than normal because we have the master here and 564 00:29:40,589 --> 00:29:44,140 Suze: I just want to answer the main things you want 565 00:29:44,140 --> 00:29:47,040 Suze: to know, which is ready for this drum roll. 566 00:29:48,310 --> 00:29:48,504 Keith: (Keith makes a drum roll sound) 567 00:29:48,504 --> 00:29:53,270 Suze: There we go. Is it too late to buy Palantir? 568 00:29:54,589 --> 00:29:55,180 Keith: No 569 00:29:55,660 --> 00:29:56,219 Keith: way. 570 00:29:57,040 --> 00:30:01,430 Suze: I thought you were gonna say no way, but anyway, 571 00:30:01,520 --> 00:30:03,880 Suze: if he were just talking to me alone, everybody, he 572 00:30:03,880 --> 00:30:06,479 Suze: would have used the word. But since we're on a podcast, 573 00:30:06,630 --> 00:30:09,699 Suze: he's trying to show you he's a dignified man, which 574 00:30:09,699 --> 00:30:13,640 Suze: he is. You're very good. Anyway, go on, go on. 575 00:30:14,000 --> 00:30:16,119 Keith: So, so here's, here's how you break it down, right? And, and, 576 00:30:16,199 --> 00:30:19,469 Keith: and again, there are a couple different elements that intersect here, 577 00:30:19,599 --> 00:30:21,949 Keith: which is why people are asking this question, right? 578 00:30:22,243 --> 00:30:24,583 Keith: Number one, oh my God, is it too late? Well, 579 00:30:24,942 --> 00:30:27,873 Keith: think about that. If it's a great party and you 580 00:30:27,873 --> 00:30:30,072 Keith: know it's gonna go on for a long time, are 581 00:30:30,072 --> 00:30:31,633 Keith: you too late to get there at 8 o'clock as 582 00:30:31,633 --> 00:30:33,593 Keith: opposed to 7 o'clock? No way. You're gonna walk through 583 00:30:33,593 --> 00:30:36,272 Keith: the door and have a great time, right? Now you're 584 00:30:36,272 --> 00:30:37,993 Keith: gonna have to look a little harder because maybe the 585 00:30:37,993 --> 00:30:39,672 Keith: room's gonna be a little crowded before you get to 586 00:30:39,672 --> 00:30:42,062 Keith: the bar, the cocktail tray or the hors d'oeuvres, whatever. 587 00:30:42,392 --> 00:30:46,853 Keith: Same situation here Palantir is still a phenomenal stock. It 588 00:30:46,853 --> 00:30:47,463 Keith: is still. 589 00:30:47,595 --> 00:30:50,426 Keith: Early days we are still ahead of one of the 590 00:30:50,426 --> 00:30:54,946 Keith: greatest single trends in recorded human history and that's how 591 00:30:54,946 --> 00:30:58,306 Keith: we use AI and big data. There is nobody else 592 00:30:58,306 --> 00:31:01,426 Keith: who does what they do. The numbers are all going 593 00:31:01,426 --> 00:31:06,056 Keith: in the right direction. The CEO is unapologetically in support 594 00:31:06,056 --> 00:31:08,865 Keith: of his shareholders. He could give a, you know what 595 00:31:08,865 --> 00:31:12,975 Keith: about Wall Street, which is really attractive from an investing standpoint, 596 00:31:13,345 --> 00:31:15,026 Keith: but then at the bottom line. 597 00:31:16,199 --> 00:31:19,540 Keith: The way you control this is to use a tactic 598 00:31:19,540 --> 00:31:25,089 Keith: like VCA because behind the scenes professional traders have, believe 599 00:31:25,089 --> 00:31:28,849 Keith: it or not, they have largely missed the boat. They 600 00:31:29,050 --> 00:31:32,410 Keith: couldn't check their boxes they couldn't see Palantir in their spreadsheets. 601 00:31:32,449 --> 00:31:35,469 Keith: I can't tell you how many thousands of traders, professionals 602 00:31:35,469 --> 00:31:39,449 Keith: I've heard from, seen, watched, who missed this boat. So 603 00:31:39,449 --> 00:31:40,810 Keith: now they know they've missed it. 604 00:31:41,130 --> 00:31:44,099 Keith: So their goal is going to be to introduce volatility, 605 00:31:44,390 --> 00:31:47,900 Keith: scare you out of your shares at a lower price 606 00:31:47,900 --> 00:31:50,069 Keith: so they can buy it and use VCA or some 607 00:31:50,069 --> 00:31:52,430 Keith: variant of it that we've been talking about so that 608 00:31:52,430 --> 00:31:55,060 Keith: they can get their hands on the run higher. I 609 00:31:55,060 --> 00:31:57,390 Keith: think we're looking at $200 a share. I was a 610 00:31:57,390 --> 00:32:00,900 Keith: lone wolf in the woods when I said that initially. 611 00:32:01,109 --> 00:32:05,390 Keith: I mean, we took out every price target 50, 70, 80, 100. 612 00:32:05,589 --> 00:32:08,589 Keith: I think we're $200 within 36 months, probably quite a 613 00:32:08,589 --> 00:32:09,589 Keith: bit sooner than that. 614 00:32:10,469 --> 00:32:13,530 Suze: So another question is how do I know if I'm 615 00:32:13,530 --> 00:32:16,569 Suze: investing too much in Palantir? I don't know. I think 616 00:32:16,569 --> 00:32:19,040 Suze: you can't invest enough in it, but that's just my opinion. 617 00:32:19,170 --> 00:32:19,770 Suze: Go on. 618 00:32:21,270 --> 00:32:23,829 Keith: Well, that is a very simple answer too, believe it 619 00:32:23,829 --> 00:32:25,609 Keith: or not, again, it has nothing to do with numbers. 620 00:32:25,770 --> 00:32:28,069 Keith: Are you sleeping at night? I mean, are you worried 621 00:32:28,069 --> 00:32:30,540 Keith: about it because if you're asking that question, my answer 622 00:32:30,540 --> 00:32:32,829 Keith: would be, and having worked with thousands of investors around 623 00:32:32,829 --> 00:32:36,349 Keith: the world for decades, is if you're asking that question 624 00:32:36,349 --> 00:32:38,469 Keith: or you're losing sleep at night, you've got too much 625 00:32:38,469 --> 00:32:40,859 Keith: risk on the table. So dial it back. 626 00:32:41,390 --> 00:32:44,780 Suze: The next one is that if Palantir has doubled on you, 627 00:32:45,750 --> 00:32:48,239 Suze: and the truth is many of these people bought it 628 00:32:48,239 --> 00:32:49,030 Suze: at 20. 629 00:32:49,660 --> 00:32:50,260 Keith: How cool is 630 00:32:50,260 --> 00:32:50,780 Keith: that? 631 00:32:50,979 --> 00:32:56,609 Suze: Right? And now here we are almost 100 points higher, 632 00:32:57,219 --> 00:32:58,729 Suze: and now they're afraid. 633 00:32:59,530 --> 00:33:02,589 Suze: So should they be selling? Should they, they're just freaks. 634 00:33:02,689 --> 00:33:05,410 Suze: Should they do free trades? Any advice to them? 635 00:33:06,030 --> 00:33:07,979 Keith: Well, I just wrote about this the other day to 636 00:33:07,979 --> 00:33:11,260 Keith: our clients, uh, you know, professional and otherwise, and said, OK, 637 00:33:11,339 --> 00:33:13,660 Keith: there's something you want a professional has a big gain 638 00:33:13,660 --> 00:33:17,060 Keith: on the table like that, uh, there's something called selling 639 00:33:17,060 --> 00:33:17,660 Keith: into strength. 640 00:33:18,390 --> 00:33:20,810 Keith: And you want to sell because you have the opportunity 641 00:33:20,810 --> 00:33:23,650 Keith: and you can, not because you must. And the reason 642 00:33:23,650 --> 00:33:27,359 Keith: most investors feel the fear that that people are voicing 643 00:33:27,609 --> 00:33:29,130 Keith: is because they're holding on too tight. 644 00:33:30,219 --> 00:33:33,099 Keith: They can't let the stock fly like they want it 645 00:33:33,099 --> 00:33:36,030 Keith: to because they're worried about it, they're scared about it. 646 00:33:36,060 --> 00:33:38,579 Keith: They're they've let their emotions cloud their judgment. 647 00:33:39,180 --> 00:33:42,489 Keith: So here's my answer, and it's twofold. Um, number one, 648 00:33:42,619 --> 00:33:44,000 Keith: if you want to take a little bit of money 649 00:33:44,000 --> 00:33:45,500 Keith: off the table and get to the point where you're 650 00:33:45,500 --> 00:33:47,699 Keith: sleeping at night and you're not worried about it, I 651 00:33:47,699 --> 00:33:50,410 Keith: would submit that's probably a pretty smart thing to do. 652 00:33:50,660 --> 00:33:52,459 Keith: On the other hand, if you don't need your money 653 00:33:52,459 --> 00:33:54,420 Keith: for 5 or 10 years and you can stomach the 654 00:33:54,420 --> 00:33:57,579 Keith: volatility and you make peace with the headlines, and you 655 00:33:57,579 --> 00:34:00,900 Keith: understand what I'm telling you about Wall Street wanting to 656 00:34:00,900 --> 00:34:01,849 Keith: take your money. 657 00:34:02,369 --> 00:34:04,510 Keith: Then you know what? You just hold your nose, let 658 00:34:04,510 --> 00:34:06,910 Keith: it ride, put a big smile on your face, Cheshire 659 00:34:06,910 --> 00:34:10,589 Keith: grin like I have, and you let it run because 660 00:34:10,590 --> 00:34:13,229 Keith: stocks like this are gonna run again. I've, I've done 661 00:34:13,229 --> 00:34:15,549 Keith: this a long time. I've learned every lesson I talk 662 00:34:15,550 --> 00:34:18,029 Keith: about the hard way, right? And, and if you hold 663 00:34:18,030 --> 00:34:20,469 Keith: on too tight, guess what? Sooner or later you're gonna 664 00:34:20,469 --> 00:34:21,989 Keith: fall off the rope. If you hold on too loose, 665 00:34:22,030 --> 00:34:24,149 Keith: maybe you can't grab the rope. So, so it's not 666 00:34:24,149 --> 00:34:27,310 Keith: a competition, it's what's right for you out there, everybody listening. 667 00:34:28,239 --> 00:34:30,719 Keith: Get comfortable with it. Get mentally comfortable with it. If 668 00:34:30,719 --> 00:34:33,159 Keith: you're not, then sell a little bit. Get to the 669 00:34:33,159 --> 00:34:35,889 Keith: point where you are and use tactics like DCA and 670 00:34:35,889 --> 00:34:39,399 Keith: VCA to start re accumulating positions because that's how you 671 00:34:39,399 --> 00:34:41,939 Keith: control risk and maximize profit potential. 672 00:34:42,239 --> 00:34:46,040 Suze: However, one of your OBAers, One Bar Ahead, which is 673 00:34:46,040 --> 00:34:48,800 Suze: a service that Keith has, that all of you are 674 00:34:48,800 --> 00:34:53,949 Suze: more than welcome if you want serious education, everything to join. However, 675 00:34:54,639 --> 00:34:57,560 Suze: wrote me and said, Suze, since he's going to be on. 676 00:34:58,340 --> 00:35:01,379 Suze: He wrote and said, if you have it, you might 677 00:35:01,379 --> 00:35:07,020 Suze: want to sell 25% and actually maybe even do a 678 00:35:07,020 --> 00:35:10,699 Suze: strategy in case it goes down. Is he expecting it 679 00:35:10,699 --> 00:35:11,699 Suze: to go down? 680 00:35:12,770 --> 00:35:15,360 Keith: No, that's not quite a correct assessment. It was 10% 681 00:35:15,360 --> 00:35:18,090 Keith: of the value, uh, but then on top of that, no, 682 00:35:18,169 --> 00:35:19,729 Keith: I'm not expecting it to go down at all. That 683 00:35:19,729 --> 00:35:21,610 Keith: had nothing to do with expecting it to go down 684 00:35:21,610 --> 00:35:24,050 Keith: that had everything to do with reducing risk, which is 685 00:35:24,050 --> 00:35:27,560 Keith: inherent in the DCA tactic, you know, it's like going 686 00:35:27,560 --> 00:35:30,090 Keith: to Vegas gambling theory and investing theory is very similar 687 00:35:30,090 --> 00:35:32,850 Keith: in this regard. The longer you leave your money on 688 00:35:32,850 --> 00:35:36,290 Keith: the table or in a stock you own, the higher 689 00:35:36,290 --> 00:35:37,759 Keith: the risk there is. 690 00:35:38,179 --> 00:35:40,709 Keith: So what you wanna do is again, uh this is 691 00:35:40,709 --> 00:35:44,120 Keith: a professional grade tactic as you start to accumulate position, 692 00:35:44,270 --> 00:35:46,830 Keith: everybody's going yeehaw wha you know they're going off to 693 00:35:46,830 --> 00:35:47,510 Keith: the rodeo. 694 00:35:48,330 --> 00:35:50,419 Keith: But they also forget they could get bucked off. And 695 00:35:50,419 --> 00:35:51,699 Keith: so what you want to do is you want to 696 00:35:51,699 --> 00:35:53,260 Keith: just like step back for a little bit, take a 697 00:35:53,260 --> 00:35:55,580 Keith: little money off the table, harness it, you know, I 698 00:35:55,580 --> 00:35:58,909 Keith: mean that's we sell 10%, knock it back down a 699 00:35:58,909 --> 00:36:02,770 Keith: little bit quantitatively and continue to accumulate the shares because 700 00:36:02,770 --> 00:36:04,419 Keith: you never look a gift horse in the mouth. When 701 00:36:04,419 --> 00:36:07,820 Keith: a stock really runs really quickly, this casino doesn't owe 702 00:36:07,820 --> 00:36:09,899 Keith: you a 7% more than Palantir does. 703 00:36:10,060 --> 00:36:10,299 Suze: One 704 00:36:10,300 --> 00:36:12,580 Suze: more question before we go on to 705 00:36:12,840 --> 00:36:15,549 Suze: the program or whatever it is that we're going to 706 00:36:15,550 --> 00:36:20,550 Suze: create here for everybody, which is I'm waiting for you 707 00:36:20,550 --> 00:36:25,110 Suze: to talk about topics relating to the risk of our 708 00:36:25,110 --> 00:36:30,669 Suze: bank accounts, savings, and assets. How do we protect them now? 709 00:36:30,909 --> 00:36:32,870 Suze: Everybody is scared to death. 710 00:36:33,469 --> 00:36:37,189 Suze: With everything that's going on that they don't understand, they're 711 00:36:37,189 --> 00:36:40,750 Suze: all afraid that their money's going to become worthless. Banks 712 00:36:40,750 --> 00:36:44,270 Suze: are going to close. FDIC isn't going to be able 713 00:36:44,270 --> 00:36:47,509 Suze: to pay for anything. The treasuries are going. I have 714 00:36:47,510 --> 00:36:50,070 Suze: people writing me and said I cashed out of all 715 00:36:50,070 --> 00:36:55,360 Suze: my treasuries because the treasury, so everybody is scared to death. 716 00:36:55,510 --> 00:36:57,419 Suze: What would you tell them? OK, 717 00:36:57,909 --> 00:36:58,429 Keith: number one. 718 00:36:59,270 --> 00:37:01,639 Keith: You gotta take a deep breath. I mean you just 719 00:37:01,639 --> 00:37:04,649 Keith: owe it to yourself to take a deep breath and 720 00:37:04,649 --> 00:37:06,810 Keith: this is something we talk about all the time with 721 00:37:06,810 --> 00:37:09,570 Keith: our clients around the world there is stuff you can 722 00:37:09,570 --> 00:37:12,850 Keith: control and there is stuff you can't control. You can't 723 00:37:12,850 --> 00:37:15,330 Keith: control what's gonna happen with the Treasury Department any more 724 00:37:15,330 --> 00:37:18,370 Keith: than you can control the price of a green door 725 00:37:18,370 --> 00:37:21,888 Keith: in mainland China. You just can't, but what you can 726 00:37:21,889 --> 00:37:26,290 Keith: control is buying great companies, investing in amazing technology, stuff 727 00:37:26,290 --> 00:37:27,529 Keith: that is going to build your future. 728 00:37:27,969 --> 00:37:30,639 Keith: So, you know, again, to my comment earlier, you can 729 00:37:30,639 --> 00:37:33,359 Keith: invest as if the sun's gonna come up tomorrow, which 730 00:37:33,360 --> 00:37:37,750 Keith: is statistically the more viable thing to do and history 731 00:37:37,750 --> 00:37:40,199 Keith: proves it beyond any shadow of a doubt, or you 732 00:37:40,199 --> 00:37:41,310 Keith: can cower in fear. 733 00:37:41,639 --> 00:37:44,350 Keith: And if you cower in fear, you have got to 734 00:37:44,350 --> 00:37:46,860 Keith: come to terms with that you're gonna get left behind. 735 00:37:47,030 --> 00:37:49,469 Keith: That's just as simple as that. And again, it doesn't 736 00:37:49,469 --> 00:37:52,750 Keith: feel good, it's scary, it's uncertain, but here's the other 737 00:37:52,750 --> 00:37:54,629 Keith: thing about that, right? I mean, I run into this 738 00:37:54,629 --> 00:37:56,459 Keith: a lot, a matter of fact, I'm speaking in Vegas 739 00:37:56,459 --> 00:37:58,629 Keith: next week. I know this question is going to come up, 740 00:37:58,709 --> 00:38:02,070 Keith: but what about the Treasury? But what about the Fed? Well, 741 00:38:02,110 --> 00:38:06,310 Keith: the numbers show that those things don't matter on anything 742 00:38:06,310 --> 00:38:10,029 Keith: other than a short term basis. So again, 743 00:38:11,040 --> 00:38:15,669 Keith: take a deep breath. Trust the numbers, look at your history. 744 00:38:15,889 --> 00:38:19,100 Keith: The most dangerous words in the English language are, yeah, 745 00:38:19,280 --> 00:38:22,989 Keith: but it'll be different this time. Odds are it will not. 746 00:38:23,179 --> 00:38:26,120 Keith: In fact, odds are we're gonna find a way through this. 747 00:38:26,199 --> 00:38:28,510 Keith: It may not be perfect, it may be kick the can, 748 00:38:28,719 --> 00:38:32,050 Keith: but that's all the domain of clickbait artists, late night 749 00:38:32,050 --> 00:38:35,350 Keith: email scammers, and foo-os, all of whom want to sell 750 00:38:35,350 --> 00:38:37,719 Keith: you something or want your attention for whatever reason. 751 00:38:38,419 --> 00:38:41,419 Keith: If you stay focused on the great companies, on the 752 00:38:41,419 --> 00:38:45,620 Keith: great CEOs, on the big broad sweeping themes that are 753 00:38:45,620 --> 00:38:50,300 Keith: improving humanity, improving our financial situation, and you're thinking like 754 00:38:50,300 --> 00:38:54,379 Keith: a winner, suddenly you can invest in optimism, and that's 755 00:38:54,379 --> 00:38:56,820 Keith: a whole different picture. You can look forward to the 756 00:38:56,820 --> 00:39:01,580 Keith: sun coming up every single morning instead of worrying about 757 00:39:01,580 --> 00:39:02,659 Keith: what happens when it sets. 758 00:39:03,139 --> 00:39:07,909 Suze: That's my man. Now, the biggest question of all. 759 00:39:08,060 --> 00:39:08,969 Keith: I didn't do it. 760 00:39:09,659 --> 00:39:13,350 Suze: No, but I kind of did. Uh oh, right, and 761 00:39:13,350 --> 00:39:20,139 Suze: it's this. When is the program coming out which does 762 00:39:20,139 --> 00:39:24,020 Suze: this thing, and I've told everybody they had to be 763 00:39:24,020 --> 00:39:28,899 Suze: patient number one because this was a project. 764 00:39:29,770 --> 00:39:33,759 Suze: That was actually turned out to be far more complicated 765 00:39:34,409 --> 00:39:40,239 Suze: than ever before because it wasn't just about Keith everybody 766 00:39:40,530 --> 00:39:43,449 Suze: being able to do value cost averaging and everything on 767 00:39:43,449 --> 00:39:48,040 Suze: a set number of stocks that he has followed without 768 00:39:48,050 --> 00:39:49,840 Suze: having to determine money. 769 00:39:50,679 --> 00:39:53,530 Suze: Into the equation it was just buy this, buy, sell that, 770 00:39:53,540 --> 00:39:56,299 Suze: whatever it may be. This is where, and I told 771 00:39:56,300 --> 00:39:58,620 Suze: you a little bit about how we wanted the program 772 00:39:58,620 --> 00:40:01,580 Suze: to work. You would decide the amount of money you 773 00:40:01,580 --> 00:40:04,139 Suze: want to invest and every month you would get an 774 00:40:04,139 --> 00:40:07,529 Suze: email saying buy this many shares and it would all 775 00:40:07,530 --> 00:40:10,300 Suze: be personalized for you. 776 00:40:11,080 --> 00:40:15,929 Suze: That turned out to be a whole lot more difficult 777 00:40:15,929 --> 00:40:20,000 Suze: because of the number of people that most likely will 778 00:40:20,000 --> 00:40:24,639 Suze: sign up for this, which could be 100 or 200,000 779 00:40:24,639 --> 00:40:30,320 Suze: people because of both of our audiences. So therefore I 780 00:40:30,320 --> 00:40:33,959 Suze: then said, wait, wait, maybe we don't do that. 781 00:40:34,639 --> 00:40:38,469 Suze: Maybe we create an exchange traded fund or really it's Keith. 782 00:40:38,679 --> 00:40:43,360 Suze: You create an exchange traded fund. People just buy shares 783 00:40:43,360 --> 00:40:47,550 Suze: in it and you get to do anything you want 784 00:40:47,550 --> 00:40:51,239 Suze: with the stock within there. So I kind of screwed 785 00:40:51,239 --> 00:40:54,090 Suze: it up as well and then Keith started to go, oh, 786 00:40:54,239 --> 00:40:56,679 Suze: maybe we should go down that road. Maybe we should 787 00:40:56,679 --> 00:40:59,279 Suze: call it this. I mean the two of us can 788 00:40:59,280 --> 00:41:00,520 Suze: drive each other crazy. 789 00:41:01,229 --> 00:41:04,350 Suze: But the two of us love each other so much, 790 00:41:04,449 --> 00:41:09,169 Suze: but that's what happens when you put together two brainiacs 791 00:41:09,449 --> 00:41:14,770 Suze: that really care about their customer. They care about every 792 00:41:14,770 --> 00:41:18,000 Suze: single one of you and so what's the best way 793 00:41:18,209 --> 00:41:21,169 Suze: combining both of our cares for you. 794 00:41:22,080 --> 00:41:26,969 Suze: And doing it for sophisticated investors as well as investors 795 00:41:26,969 --> 00:41:30,189 Suze: that ask some of the questions that you're asking me, 796 00:41:30,570 --> 00:41:34,729 Suze: which are like, oh, you're just starting out, you're afraid 797 00:41:34,729 --> 00:41:37,750 Suze: you're a woman who just lost her spouse and you're 798 00:41:37,750 --> 00:41:41,379 Suze: 70 years of age, and you want to just do it. 799 00:41:41,729 --> 00:41:45,040 Suze: So tell him what you're thinking now, Keith. 800 00:41:47,570 --> 00:41:50,379 Keith: Absolutely. So yeah, I mean, Suze's absolutely right. When we 801 00:41:50,379 --> 00:41:53,500 Keith: started this project, the, the markets were in sort of 802 00:41:53,500 --> 00:41:55,860 Keith: one state of mind, and we started looking at the 803 00:41:55,860 --> 00:41:57,929 Keith: complexities involved, you know, all of a sudden it went 804 00:41:57,929 --> 00:42:01,179 Keith: from a few million calculations a day to literally billions 805 00:42:01,179 --> 00:42:04,939 Keith: of calculations a day. The permutations involved with hundreds of 806 00:42:04,939 --> 00:42:08,100 Keith: thousands of people tracking, you know, 30-40 stocks or whatever 807 00:42:08,100 --> 00:42:09,899 Keith: it is, you know, the number was gonna be and 808 00:42:09,899 --> 00:42:12,340 Keith: then doing all the math in VCA necessary to do 809 00:42:12,340 --> 00:42:13,699 Keith: that was was one problem. 810 00:42:14,070 --> 00:42:17,159 Keith: The other problem was that the markets themselves changed and 811 00:42:17,159 --> 00:42:18,739 Keith: you know, even within the last two years, you know, 812 00:42:18,750 --> 00:42:22,479 Keith: you've seen stocks like Nvidia and Tesla and Costco, Walmart 813 00:42:22,479 --> 00:42:23,679 Keith: and some of the names you hear me talk about 814 00:42:23,679 --> 00:42:27,080 Keith: on television a lot, these stocks have gone absolutely bananas. 815 00:42:27,379 --> 00:42:30,549 Keith: And so that made, you know, the nature of picking 816 00:42:30,550 --> 00:42:33,270 Keith: stocks very, very complicated because we, you know, we don't 817 00:42:33,270 --> 00:42:35,070 Keith: just throw darts on the wall and say, hey, I 818 00:42:35,070 --> 00:42:36,709 Keith: think you should buy this. I mean there's a lot 819 00:42:36,709 --> 00:42:39,388 Keith: of quantitative stuff that goes on under the hood before 820 00:42:39,389 --> 00:42:41,310 Keith: you hear me talk about a stock, whether it's, you know, 821 00:42:41,429 --> 00:42:44,179 Keith: here on television or in one bar ahead. I have 822 00:42:44,179 --> 00:42:46,389 Keith: to know with absolute certainty that I've got the confidence 823 00:42:46,389 --> 00:42:48,979 Keith: in that stock to recommend it because I buy those 824 00:42:48,979 --> 00:42:50,629 Keith: stocks too. I mean, I, you know, if I'm talking 825 00:42:50,629 --> 00:42:52,590 Keith: about it, I like to eat my own cooking. A 826 00:42:52,590 --> 00:42:54,510 Keith: lot of people don't, but I do, and you see 827 00:42:54,510 --> 00:42:55,310 Keith: those disclosures. 828 00:42:55,409 --> 00:42:58,080 Keith: Every single time I'm on television, I own it. My 829 00:42:58,080 --> 00:43:01,080 Keith: family owns it. My company recommends it. no investment banking, 830 00:43:01,120 --> 00:43:03,629 Keith: you know, I am very transparent about this. So... 831 00:43:03,629 --> 00:43:05,009 Suze: And therefore Suze owns them too. 832 00:43:05,280 --> 00:43:07,719 Keith: Exactly. Well, this is the thing. I mean this is 833 00:43:07,719 --> 00:43:10,509 Keith: why we're pals, right? But the thing about that, right, is, 834 00:43:10,560 --> 00:43:13,919 Keith: is now you have when we started you had maybe 30-40% 835 00:43:13,919 --> 00:43:16,600 Keith: of the market that was computerized, but the rise of 836 00:43:16,600 --> 00:43:20,509 Keith: passive investing, the blend of options, Wall Street's go fast crowd, 837 00:43:20,750 --> 00:43:22,600 Keith: now you have 80% to 85% of the market on 838 00:43:22,600 --> 00:43:23,319 Keith: any given day, 839 00:43:24,000 --> 00:43:28,189 Keith: that is moving by computer with no humans involved, no 840 00:43:28,189 --> 00:43:30,469 Keith: regard for the fundamentals, no regard for the selection process. 841 00:43:30,550 --> 00:43:32,620 Keith: So it makes that problem a little complicated. And then 842 00:43:32,620 --> 00:43:34,350 Keith: that third thing, that little, you know, that little thing 843 00:43:34,350 --> 00:43:36,509 Keith: called the cloud, uh, you know, people have heard of that, 844 00:43:36,590 --> 00:43:38,899 Keith: but the architecture of the cloud keeps changing. So every 845 00:43:38,899 --> 00:43:40,629 Keith: time we'd engineer something, you'd get right up to the 846 00:43:40,629 --> 00:43:43,080 Keith: starting line, you know, Amazon, which we intend to use, 847 00:43:43,110 --> 00:43:44,669 Keith: would change the way the cloud works and so we 848 00:43:44,669 --> 00:43:47,830 Keith: had to reprogram everything. So, so long story short. 849 00:43:49,110 --> 00:43:51,919 Keith: We're very close. We're rejiggering, but it's gonna be ready 850 00:43:51,919 --> 00:43:56,129 Keith: when it's ready. We are also pursuing an ETF because 851 00:43:56,129 --> 00:43:59,250 Keith: that's something that any investor can use. It can be point, 852 00:43:59,290 --> 00:44:01,770 Keith: click buy. You don't have to worry about a dang 853 00:44:01,770 --> 00:44:05,570 Keith: thing except maybe VCAing into the ETF itself, so it 854 00:44:05,570 --> 00:44:09,050 Keith: becomes dramatically simplified. We take care of all that other 855 00:44:09,050 --> 00:44:10,729 Keith: stuff behind the scenes and you don't have to lift 856 00:44:10,729 --> 00:44:11,020 Keith: the figure. 857 00:44:11,290 --> 00:44:13,489 Suze: And personally, that's my vote. 858 00:44:13,850 --> 00:44:14,080 Keith: Well, 859 00:44:14,199 --> 00:44:14,639 Keith: me too, 860 00:44:15,080 --> 00:44:18,159 Suze: but here's what's interesting and tell them the truth. Over 861 00:44:18,159 --> 00:44:22,889 Suze: a year ago, yeah, maybe a year and a half ago, 862 00:44:23,080 --> 00:44:25,219 Suze: I said, can't we just do an ETF? 863 00:44:25,879 --> 00:44:28,279 Keith: Oh, you did. Yes, you did, and I got Suze schooled 864 00:44:28,280 --> 00:44:29,590 Keith: on that. Yes, I did. 865 00:44:30,639 --> 00:44:33,290 Suze: And no, it's like, no, if we do an ETF, 866 00:44:33,379 --> 00:44:35,629 Suze: they're gonna, everybody's gonna find out about the secret sauce 867 00:44:36,610 --> 00:44:39,359 Suze: and I don't want everybody to know what we're doing 868 00:44:39,360 --> 00:44:42,638 Suze: because all because what happens with Keith's work a lot, 869 00:44:43,040 --> 00:44:46,678 Suze: everybody is everybody rips it off because they know that 870 00:44:46,679 --> 00:44:50,100 Suze: it's so good all these years of his experience and 871 00:44:50,100 --> 00:44:53,879 Suze: the money he's invested in the computer systems, all of 872 00:44:53,879 --> 00:44:57,360 Suze: a sudden you see it somewhere and they're taking credit 873 00:44:57,360 --> 00:44:58,000 Suze: for it. 874 00:44:58,419 --> 00:45:01,209 Suze: And then all of a sudden it makes it that 875 00:45:01,209 --> 00:45:05,250 Suze: it's not, it's just not good. With an ETF it 876 00:45:05,250 --> 00:45:09,569 Suze: was possible that they could go in and re-engineer what 877 00:45:09,570 --> 00:45:13,029 Suze: Keith had done and bring it out in another ETF 878 00:45:13,320 --> 00:45:14,969 Suze: and that's why Keith 879 00:45:15,064 --> 00:45:18,725 Suze: didn't want to do it. Now he thinks that he 880 00:45:18,725 --> 00:45:20,685 Suze: can protect it. Is that correct? 881 00:45:20,895 --> 00:45:21,014 Keith: That 882 00:45:21,014 --> 00:45:23,935 Keith: is absolutely correct. And not only that, but the, the 883 00:45:23,935 --> 00:45:27,334 Keith: group that we're working with has just within the last 884 00:45:27,334 --> 00:45:30,014 Keith: week signed all the documents promising to protect it. So 885 00:45:30,014 --> 00:45:31,685 Keith: it's a very different playing field now. 886 00:45:32,330 --> 00:45:36,319 Suze: So if it's true, everybody, and he can do that, 887 00:45:36,610 --> 00:45:40,810 Suze: trust me, you are far better off rather than getting 888 00:45:40,810 --> 00:45:43,888 Suze: an email every month, you figuring out what you should 889 00:45:43,889 --> 00:45:46,610 Suze: do and you doing it every month, even though that's 890 00:45:46,610 --> 00:45:50,049 Suze: how you would learn about investing. It would be far 891 00:45:50,050 --> 00:45:52,449 Suze: better off for you in the long run. 892 00:45:52,929 --> 00:45:57,409 Suze: To simply be able to VCA into the ETF and 893 00:45:57,409 --> 00:46:01,408 Suze: there you go on with your life. So I hope 894 00:46:01,409 --> 00:46:05,639 Suze: you understand that we haven't meant to, you know, go, no, 895 00:46:05,729 --> 00:46:08,409 Suze: don't invest. That's why I did a podcast quite a 896 00:46:08,409 --> 00:46:11,888 Suze: few months ago saying don't wait, you are to continue 897 00:46:11,889 --> 00:46:15,370 Suze: to invest right now, continue to do these things we've 898 00:46:15,370 --> 00:46:18,689 Suze: talked about, but that's the direction. 899 00:46:19,020 --> 00:46:21,879 Suze: That Keith is going and I always wanted him to 900 00:46:21,879 --> 00:46:24,870 Suze: go because I know from the bottom of my heart 901 00:46:25,179 --> 00:46:28,759 Suze: it will be the easiest and most profitable thing for 902 00:46:28,760 --> 00:46:31,750 Suze: you to do because you don't have to worry about it. 903 00:46:31,959 --> 00:46:35,360 Suze: You're on vacation. You don't get the email. You don't 904 00:46:35,360 --> 00:46:39,080 Suze: do it. And given the emails that I've gotten about 905 00:46:39,080 --> 00:46:41,639 Suze: value cost averaging and how do you do it if 906 00:46:41,639 --> 00:46:44,120 Suze: you have a whole lot of stocks and I only 907 00:46:44,120 --> 00:46:46,149 Suze: want 4% of my port, no. 908 00:46:46,870 --> 00:46:49,429 Suze: Just, you can do what you want with your stocks, 909 00:46:49,510 --> 00:46:52,179 Suze: but there should be a sum of your money that 910 00:46:52,389 --> 00:46:56,510 Suze: could be under the ETF doing it for you. What 911 00:46:56,510 --> 00:46:57,500 Suze: do you think, Keith? 912 00:46:57,830 --> 00:47:01,750 Keith: Well, yes, and there's one other big benefit to that too, Suze, and, and, 913 00:47:01,860 --> 00:47:06,709 Keith: and it's this, is if you have an ETF suddenly 914 00:47:06,709 --> 00:47:09,360 Keith: your financial professionals, if you have one or your planners 915 00:47:09,360 --> 00:47:11,469 Keith: that you work with can work on integrating it into 916 00:47:11,469 --> 00:47:12,500 Keith: your financial plan. 917 00:47:12,850 --> 00:47:16,959 Keith: So, so it, it adds to the flexibility in terms 918 00:47:16,959 --> 00:47:19,199 Keith: of how you can use it and it also makes 919 00:47:19,199 --> 00:47:21,879 Keith: it suitable for somebody who's just starting out and has 920 00:47:21,879 --> 00:47:24,080 Keith: just a little bit of money to invest, but it 921 00:47:24,080 --> 00:47:27,198 Keith: also opens it up to very, very sophisticated, very, very 922 00:47:27,199 --> 00:47:29,638 Keith: large investors again, all at the touch of a button, so. 923 00:47:30,260 --> 00:47:34,139 Keith: As frustrated as I am personally about uh the complexity 924 00:47:34,139 --> 00:47:36,739 Keith: of where we started and where we are now, I 925 00:47:36,739 --> 00:47:39,250 Keith: think that this is gonna be a very viable, very 926 00:47:39,250 --> 00:47:41,780 Keith: good solution, and we're hoping to get it across the 927 00:47:41,780 --> 00:47:43,209 Keith: finish line very, very quickly. 928 00:47:43,659 --> 00:47:47,969 Suze: So I hope all of you enjoyed this podcast with 929 00:47:47,969 --> 00:47:52,409 Suze: the maestro. Before we go, anything else you wanna say? 930 00:47:53,149 --> 00:47:55,909 Keith: Just thank you to everybody thank you to you, Suze, 931 00:47:55,949 --> 00:47:58,669 Keith: for having me on. What an honor. I mean, just, I, 932 00:47:58,750 --> 00:48:00,509 Keith: as I say, I've been looking forward to this all 933 00:48:00,510 --> 00:48:03,070 Keith: week and it has met and exceeded every single one 934 00:48:03,070 --> 00:48:05,469 Keith: of my expectations. What a privilege to be on with 935 00:48:05,469 --> 00:48:08,070 Keith: you today and to have everybody out there putting your 936 00:48:08,070 --> 00:48:09,819 Keith: faith and your trust in what I have to say. 937 00:48:09,870 --> 00:48:10,669 Keith: Thank you for your time. 938 00:48:10,989 --> 00:48:12,949 Suze: Thank you, Keith. I love you so much. I can't 939 00:48:12,949 --> 00:48:16,030 Suze: even stand it. I hope you had a good Valentine's 940 00:48:16,030 --> 00:48:16,780 Suze: Day too. 941 00:48:17,330 --> 00:48:19,879 Keith: We did and right back at you. Love you, Suze. 942 00:48:20,639 --> 00:48:24,189 Suze: All right, everybody, so there's only one thing that we both 943 00:48:24,189 --> 00:48:27,370 Suze: want you to remember when it comes to your money, 944 00:48:27,600 --> 00:48:32,320 Suze: and it's people first, then money, then things. I hope 945 00:48:32,320 --> 00:48:36,280 Suze: you enjoy today. I hope you all stay safe and 946 00:48:36,280 --> 00:48:41,840 Suze: know that together we will rise. We are strong.